designing delight into your minimum viable products (r1)
TRANSCRIPT
@jmspoolJared M. Spool
Designing Delight into Your MinimumViable Products
1 The brownie as MVP
Betty Crocker
US Army MIL-C-44072C
2What makes brownies delightful?
US Marines
Jussi Pasanen — @JOPAS
There is no Minimum Viable Quality
Andrew Crow
3 The 3 flavors of delight
Noriaki Kano
Investment
Use
r S
ati
sfacti
on
PerformancePayoff
Basic Expectations
ExcitementGenerators
TheKanoModel
Frustration
Delight
Investment
Use
r S
ati
sfacti
on
ExcitementGenerators
TheKanoModel
Frustration
Delight
Investment
ExcitementGenerators
TheKanoModel
Delight
PleasureFlow
Dana Chisnell’s 3 Approaches to Delight
Meaning
Purchase price: $3.00
Selling price: $193.50
Designing for Pleasure
Spent Budget at Walmart: 89%
Spent Budget at Crutchfield: 237%
Investment
ExcitementGenerators
TheKanoModel
Delight
Dana Chisnell’s 3 Approaches to Delight
PleasureFlow
Meaning
Designing for Flow
Credit Dan Rubin
Investment
ExcitementGenerators
TheKanoModel
Delight
Dana Chisnell’s 3 Approaches to Delight
PleasureFlow
Meaning
Designing for Meaning
United
Investment
ExcitementGenerators
TheKanoModel
Delight
Dana Chisnell’s 3 Approaches to Delight
PleasureFlow
Meaning
Jussi Pasanen — @JOPAS
Designing Delight into Your MVPs‣ The context of use will determine your design’s
delight
‣ There is no minimum viable quality
‣Design for pleasure, flow, and meaning
@jmspool
uie.com
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