designing for community david colby reed, foossa

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Lee-Sean Huang / [email protected] / @leesean Designing for Community David Colby Reed FOOSSA @foossa_com / @davidcolbyreed

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Page 1: Designing for Community David Colby Reed, Foossa

Lee-Sean Huang / [email protected] / @leesean

Designing for Community

David Colby Reed

FOOSSA @foossa_com / @davidcolbyreed

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We cultivate community

FOOSSA @foossa_com / @davidcolbyreed

Page 3: Designing for Community David Colby Reed, Foossa

“Markets leave their mark. Sometimes, market values

crowd out nonmarket values worth caring about.”

Page 4: Designing for Community David Colby Reed, Foossa

Market Economy vs

Market Society

FOOSSA @foossa_com / @davidcolbyreed

Page 5: Designing for Community David Colby Reed, Foossa

eNeighbr

“Make money accepting packages for your neighbors”

Page 6: Designing for Community David Colby Reed, Foossa

BroApp

“Isn’t this a Pareto optimal outcome?”

Page 7: Designing for Community David Colby Reed, Foossa

FOOSSA @foossa_com / @davidcolbyreed

Page 8: Designing for Community David Colby Reed, Foossa

Consumer Selvesvs

Civic Selves

FOOSSA @foossa_com / @davidcolbyreed

Page 9: Designing for Community David Colby Reed, Foossa

We need a new outlook

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Human-Centered Design, and Beyond…

FOOSSA @foossa_com / @davidcolbyreed

Page 11: Designing for Community David Colby Reed, Foossa

Community-Centered Design

FOOSSA @foossa_com / @davidcolbyreed

Page 12: Designing for Community David Colby Reed, Foossa

How do we turn profound emotional

experiences into action?

FOOSSA @foossa_com / @davidcolbyreed

Page 13: Designing for Community David Colby Reed, Foossa

RWANDA1994

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UX FOR GOOD MISSION

Leverage the discipline and top practitioners of user experience design to help solve pressing, complex social challenges.

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How do we turn profound emotional

experiences into action?

FOOSSA @foossa_com / @davidcolbyreed

Page 23: Designing for Community David Colby Reed, Foossa

FOOSSA @foossa_com / @davidcolbyreed

Thank You:@dingstwwets

Page 24: Designing for Community David Colby Reed, Foossa

We need new tools

Page 25: Designing for Community David Colby Reed, Foossa

Inzovu Curve

FOOSSA @foossa_com / @davidcolbyreed

Page 26: Designing for Community David Colby Reed, Foossa

The Inzovu Curve maps a prototypical journey of a person going through the

transformative experience of a museum reaching a state of

motivation and action

FOOSSA @foossa_com / @davidcolbyreed

Page 27: Designing for Community David Colby Reed, Foossa

2015

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How do you want visitors to tell your story?

WE ASKED GENOCIDE SURVIVORS AND AEGIS / KGM STAFF

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“The people of Rwanda died but the struggle for the spirit of a dignified and peaceful country is now promoted, sustained, encouraged.”

SURVIVOR

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“Beauty from ashes.”KGM STAFF

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How can the memorial experience be improved?

WE ASKED GENOCIDE SURVIVORS AND AEGIS / KGM STAFF

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“This is a place of teaching peace.”KGM STAFF

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“We need a quiet space for survivors to reflect and write messages.”

SURVIVOR

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KGM IS HOME.

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IDEAS FOR SURVIVORS, VISITORS AND AEGIS/KGM

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EMPATHIC FEELING

COMPASSIONATEACTION

BURNOUT RISK

SHUTDOWN RISK

FOOSSA @foossa_com / @davidcolbyreed

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INZOVU = ELEPHANT

FOOSSA @foossa_com / @davidcolbyreed

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INZOVU CURVE 2.0

ACTIONHOPEPAINPREPARATION

EMPATHY

COMPASSION

HERO

BURNOUT / SHUTDOWN

REFLECTION

FOOSSA @foossa_com / @davidcolbyreed

Page 39: Designing for Community David Colby Reed, Foossa

MAPPING THE JOURNEY TO ACTION

A genocide

memorial is meant

to trigger a

profound personal

reaction.

This is a moment of

suffering and

creates a strong

emotional

connection to what

happened.

While it’s difficult to

generate action in

each and every

person, this

moment is made

possible by the

ones before.

Hope gives

examples to follow

and show how

others acted

positively.

At the beginning

there’s a neutral

state before being

slowly introduced

to the context. If the

beginning is too

brutal, people could

feel disoriented and

unable to establish

an emotional

connection.

This moment

should happen

multiple times

during the

experience itself.

It’s meant as a way

to decompress for

sensible people,

and a space to

think for everyone.

PAIN PAIN ACTION

While genocides

are terrible events,

there are always

heroes that shine

through.

These people are

often highly

relatable because

are normal people

that do positive

acts.

FOOSSA @foossa_com / @davidcolbyreed

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PAVILION &REFLECTION GARDEN

Give Survivors a dedicated place for remembrance and reflection. A private space for fellowship and a place to share messages of hope and love.

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COUNSELING & SUPPORT SYSTEM AND INTEGRATED FACILITIES

The Counseling Support Program will provide Survivors with much needed services and facilities necessary for continued recovery and guidance.

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REST POD

A private space that provides grief recovery, comfort and respite for those Survivors overcome by the emotional strains of their visit.

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SCHOOL OF PEACEBUILDING

How might KGM serve as a place for training future multidisciplinary peacebuilders?

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EXPERIMENTS

$

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VIDEO INTRODUCTION

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WITNESSES

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NEW DONATION GUIDE

$

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OPEN ON THE PLANE

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Dear Friend,

We are all angered by what happened in Rwanda, but we can channel our energy into action and prevent it from ever happening again.

Be heroic. Help save lives by taking action. Injustice happens around the world. The Central African Republic has been descending into ethno-religious violence, with thousands of people fleeing their homes. The UN is warning that the country is at high risk of genocide. Learn how you can raise awareness about this issue. Volunteer to spread the word in your community, on campus, or at events.

Be a partner. Pledge your support and helps us fund our life sustaining social programs, youth and teacher education programs and commemoration work. Our youth programs teach the new generation about Rwanda’s history and how to move forward in peace and unity.

Be a resident artist. Create work to tell the story of Rwanda through artistic expression.

Visit our website at www.globalumuganda.com/toolkit to learn more.

Together we can build and sustain peace.

Amahoro,

The Aegis Trust team

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This is just the start…

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inzovucurve.org

uxforgood.com

foossa.com

@leesean FOOSSA @foossa_com / @davidcolbyreed

Learn More:

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THANK YOU@davidcolbyreed

@foossa_com