designing the digital experience

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David Lee King davidleeking.com Topeka & Shawnee County Public Library Designing the Digital Experience flickr.com/photos/tashland/259178493/

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Page 1: Designing the Digital Experience

David Lee Kingdavidleeking.com

Topeka & Shawnee County Public Library

Designing theDigital Experience

flickr.com/photos/tashland/259178493/

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what is experience?

flickr.com/photos/trucolorsfly/3921501144/

Page 4: Designing the Digital Experience

American Girl

flickr.com/photos/dragnfly78/220689303/

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Three paths to experience

flickr.com/photos/didmyself/2354238160/

Page 7: Designing the Digital Experience

flickr.com/photos/gdominici/93021919/

Structural Path

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Lots of planning!

Page 14: Designing the Digital Experience

Focus GroupsLots of planning!

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Focus GroupsLots of planning!

ease of use

Page 19: Designing the Digital Experience

Community Path

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digital community experience...

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Real Conversation

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Invitation

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Participation

Page 25: Designing the Digital Experience

Sense of Familiarity

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Telling our Stories

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tscpl.org

video

blogs facebook

comments

conversation

IM reference

flickr

myspace

youtube

connections

participation

Page 29: Designing the Digital Experience

Customer flickr.com/photos/thomashawk/5741775/

Path

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http://flickr.com/photos/jamesyu/366732085/

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Digital Version?

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Commonalities?

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Commonalities?

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CustomerJourney

Mapping

flickr.com/photos/thetoad01/2317084812/

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what’s next?

flickr.com/photos/b-tal/116220689/

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#1list

en

flickr.com/photos/94379417@N00/4808475862/

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what are they saying about you?

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improveyourtouch points

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flickr.com/photos/dbylibrary/2604965614/

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x

Check This Out Now!

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ask

focus groups

flickr.com/photos/francois/404908918/

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stats

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be snoopy (just a bit)

http://www.flickr.com/photos/librarycommission/5041836636/

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#2jum

pstart

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Plan yourlibrary eXperience

flickr.com/photos/ocarchives/3952964087/

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improve the ordinary

flickr.com/photos/atwj/3425610157/

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improve the ordinary

flickr.com/photos/atwj/3425610157/

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improve the ordinary

flickr.com/photos/pperdue/3573858061/

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flickr.com/photos/pperdue/3573858061/

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flickr.com/photos/pperdue/3573858061/

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your process

is showing

flickr.com/photos/poblibrary/2674563551/

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customers first

flickr.com/photos/piet_musterd/1858568495/

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#3pesquisaconsumo.blogspot.com/2010_04_01_archive.html

it’s a destination

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it’s a destination

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interactionis key

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flickr.com/photos/pitel/507791613/

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your stuff

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your staff

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listen

it’s a destination

jumpst

art

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Q & ATime