developing digital leadership in business and digital transformation & change programs

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Developing your Organisation’s Digital Leadership "DQ”

RunwayDigital.com Developing Digital Leadership Mindset + Knowledge + Agility

With globalisation, markets are pulling for faster delivery of new products and services. These business realities mean people become more productive and streamline their communications, processes, decision-making and introduce useful digital tools/software.

Individuals also wisely set up and refine their Twitter, Linkedin and other online information sources to connect with relevant peers and to recognise new business models, innovations, risks and opportunities.

As individuals, honing digital leadership skills and having a proactive mindset is increasingly important.

As businesses, developing digital leadership is often a blindspot that isn’t being addressed.

Too often we hear examples of businesses that were ‘disrupted’ or not ready for market changes. Think: Kodak, Nokia. Read: uninformed business leaders and/or poor business decisions for the market. Thing is, these leaders assumed they were doing a good job at the time.

Ugghh… don’t let that be people in your organisation.

Make sure they’re trained well, up-to-date, savvy with current market trends, tools and increasing their personal productivity.

Why Should I Develop Digital Leadership in my Organisation?

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RunwayDigital.com Developing Digital Leadership

Mindset + Knowledge + Agility

Digital Leadership "DQ”

Digital Strength

• Mindset & Behaviours• Agility & Co-Creation• Personal Representation

Digital YOU

• Personal Profile• Content• Tools & Sites

Digital Relationships

• Audience & Promotion• Quality Connections • Involvement

Digital Literacy

• Sites Awareness• Personal Information Systems• Continuous Learning



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Digital Speed

• Agility & Productivity• Co-creation• Automation & Systems

Digital Wisdom

• Business Intelligence• Customer-Awareness• Empowerment & Place

Digital Security

• Data Privacy• Intellectual Property Rights• Security

Digital Use

• Digital Health• Resourcing• Experimentation

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Business Intelligence

•  Faster development of new business ideas, concepts and innovations.

•  More business leads of higher quality and sales conversions. We have achieved an increase of 300+% on Linkedin, increased our quality of connections by approximately 30% and now have have high quality leads approach us - a great way to lead.

•  Faster rapport building and higher engagement with customers, colleagues and stakeholders.

•  Greater ability to quickly spot business risks and opportunities.

•  Increased dynamism and pro-active internal communications and business processes.

•  Amplified promotion for the individual and the organisation to attract business stakeholders such as press, potential partners, clients and influencers.

•  Heightened learning and collaboration opportunities across the organisation, industry and markets.

•  Agile and proactive mindsets and preparedness for the future.


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Quantifying the Gains of Developing Digital Leadership.

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Digital Learning can feel overwhelming and never-ending.

The Digital Leadership framework was designed over 10 years from the experience of coaching senior leaders, entrepreneurs, training staff in social media and developing online profiles, as well as regularly presenting on future business trends. We’ve seen the mindset and skill gaps, people’s discomfort and the unawareness of new business risks from technology.

The model was designed to have people feel a sense of achievement, self-assess their progress and direct their learning. Individuals aim to learn each aspect, then deepen their experience, skills and understanding of specific segments relevant to their job.

With advanced understanding, the segment is fully colored. Less colour is in areas for improvement.RunwayDigital.com

Developing Digital Leadership Mindset + Knowledge + Agility

How is your DQ? How is your Organisation’s DQ?

Digital Leadership “DQ” ProgramsOrganisation-wide programs:* Organisation-wide Digital Leadership Development Programs * Inclusion of Digital Leadership Development in Digital Transformation

Programs – engage your staff as well as as digital influencers and business stakeholders online

* Organisation-wide Linkedin Programs* Talent Development Programs – provide a new way for top talent and

digitally savvy people to engage

Modules / Short courses:* Online profile development

(this can include setting up sites for senior leaders, business influencers and directly supporting digitally-savvy staff)

* Social Media sites training and social media planning, such as “Linkedin for Business Professionals”

* Personal productivity & innovation - Setting up time-saving systems, refining personal information & communications systems

* Thought leadership content development: How to write professional online posts, content planning and development

* Audience attraction, promotion & attracting influencers* Digital Innovation – latest digital trends and technology, crowdsourcing,

co-creation, disruptive business models, discovering new innovations that could be integrated into the organisation

All courses can be conducted face to face or virtually (webinar, Google Hangout, Skype, FaceTime).

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Audits:* Individual Digital Leadership

assessment, feedback and coaching

* Company Digital Leadership Audit

* Online Personal Brand Audits for senior leaders and key teams

Developing Digital Leadership1.  Commit to high digital literacy across your organisation.

2.  Define the business outcomes you’ll achieve & create relevant buy in, budget, people and resources.

3.  Baseline survey digital propensity and map digital competency (Digital Leadership “DQ” self-assessments).

4.  Design customised Digital Leadership Development Program.

5.  Design continuous learning – coursework included in new hires’ induction and ongoing learning post-program.

6.  Establish online tools – communications, engaging & agile productivity apps/tech for individuals, tech for personal sites, and interactive, experimentation sites.

7.  Conduct collaborative, face to face workshops and virtual learning delivered by expert practitioners.

8.  Engage, motivate and support ongoing self-paced learning – including homework / next steps - focused real world practice and business challenges.

9.  Ongoing surveys to assess capability with respect to intentions and help with individual and collective accountability to improve Digital Leadership. See the improvement from the Program for each individual, team and the organisation with respect to the baseline.

10.  Ongoing design and implementation of new Digital Leadership learning opportunities.

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Developing your Organisation’s Digital Leadership "DQ”
