developing & implementing effective alcohol policies in canada – a commentary
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Developing & Implementing Effective Alcohol Policies in Canada – A Commentary. Norman Giesbrecht Global Alcohol Policy Alliance Meeting Westminister College, Cambridge University September 24, 2003 Centre for Addiction & Mental Health, Toronto, Ontario M5S 2S1 Canada - PowerPoint PPT PresentationTRANSCRIPT
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Developing & Implementing Effective Alcohol Policies in Canada – A
Commentary
Norman Giesbrecht
Global Alcohol Policy Alliance MeetingWestminister College, Cambridge University
September 24, 2003
Centre for Addiction & Mental Health, Toronto, Ontario M5S 2S1 Canada
Email: [email protected] Fax: 416-595-6899
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BACKGROUND Control systems at the provincial level Research tradition bearing on alcohol
policies Seeley 1961; Bruun et al. 1975 Task forces examining policy proposals
Application of research to practice Critiques of greater access -- from 1970s Municipal alcohol policies DUI initiatives Concern about GATS Uneven across provinces
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CHALLENGES1. Alcohol monopolies2. Alcohol marketing & promotion3. Consumption rates, drinking-related
problems & prevention4. Evidence-based orientation5. Decision-making on alcohol policies6. Public health and safety response
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1. Alcohol Control Systems
Structural changes Higher density, more diversification, public
& private On-site modifications
Visual image of upscale super-market Goals of government alcohol retailing
Best customers and generate more revenue Marketing in retail stores & beyond Social responsibility vs control
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Conclusion: Control Systems Are Being Eroded
Mixed public & private systems
Increased density & greater access
Social responsibility narrowly defined
Low priority of control aspects of liquor boards
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2. Alcohol Marketing & Promotion Federal committee no longer directly
oversees proposed alcohol ads Spirits advertising allowed Many ads ‘push the envelop’ -
government codes Extensive sponsorship & other types
of promotion Warning labels not mandated
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Marketing in Retail Stores
On-site promotions Order by telephone or home
delivery Marketing of store system (e.g.,
LCBO & SAQ) and products
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Conclusion- Alcohol marketing & promotion increasing
Expanded methods and exotic techniques
Control agencies involved in extensive marketing
Fewer checks and balances
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3. Alcohol, Problems & Prevention – Popular perspectives
Marketing & promotion Not linked to drinking by those who drink the
most Promoting alcohol to best customers
Not assumed to increase risks ‘bi-modal’ model accepted and total
consumption model rejected or neglected Total consumption model does not inform
alcohol retailing
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Perspectives on Prevention Social responsibility--Mainly education &
information Control --A minor aspect Alcohol industry -- Considered a legitimate
player in prevention Focus -- Deviant drinkers not total population Framing -- Prevention not seen as
inconsistent with extensive marketing Priority -- Low compared to marketing &
promotion
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Perspectives on Alcohol Problems & Prevention Misguided
Individual orientation dominant Victim held responsible Uncommon to see links between
sales, consumption and damage Evidence-based interventions not
high priority among many government sponsored
and industry supported efforts
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4. Evidence-based perspective
Unevaluated measures promoted Attempts to evaluate thwarted Need a better match of prevention
with scale of the problem Exception – campaigns to prevent
drinking and driving
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5. Policy Making Process Policy deliberations not transparent – e.g
Arthur Anderson scenarios on privatization Public debate uncommon—e.g. Canada
Post Liquor Boards close ties with producers Last minute consultations with health &
safety advocates Social & health impact assessments
uncommon prior to policy change
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6. Public health & safety response Drinking and driving: Better organized and
often effective Limited resources and over-extended Capacity varies by province Constrained by source of funding
Government or alcohol industry Not consistently evidence-based Alcohol low priority relative to tobacco,
etc. Need for a national network
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NEXT STEPS….
Concurrent & not necessarily sequential
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Next Steps
1. Priority & resource assessment
2. Policy relevant monitoring & research
3. Communication & dialogue
4. Action agendas
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1. Assessing priorities & resources
What are we trying to achieve? Reduce damage and death
Which challenges are most critical? Which policy goals are achievable? What resources are needed? What arrangements are needed to
move our agendas forward?
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2. Policy Relevant Monitoring and Research
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Monitoring Alcohol policies decisions and their
enforcement Alcohol industry & prevention
initiatives Alcohol in trade agreements Changes in access, promotion and
consumption Community experiences in harm
reduction Public opinion on alcohol policies
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Research A priori social impact assessments Natural experiments
Funding bodies need to welcome innovative designs & fast track reviews
Volume of alcohol by high risk drinkers
Abstaining and drinking in a ‘wet’ climate
Damage from alcohol and high risk alcohol policies Health, safety, social impacts & costs
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3. Communication & Dialogue
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Topics of Communication Perspective: links between access,
consumption and problems total consumption model
Extent of problems & costs Community experiences in harm
reduction Effective policies & interventions Partnership opportunities
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Communication-- with whom Policy makers and advisors Governments—local to national Regulators and law enforcement personnel Local retailers of alcohol NGOs and local groups Public health sector General public High risk populations
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4. Action Agendas Increase awareness of alcohol as not
an ordinary commodity Draw attention to drinking-related
risks & damage Strengthen and expand partnerships Get a place at the policy table Support enforcement of effective
regulations Direct resources and attention to
the more effective strategies
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[There was not enough time to show the following slides at Cambridge GAPA meeting – September 24, 2003]
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10 Policy Options selected as “Best Practices”
Minimum legal drinking age Government monopoly of retail sales Restrictions on hours or days of sales Outlet density restrictions Alcohol taxes Sobriety check points Lowered BAC limits Administrative license suspension Graduated licensing for novice drivers Brief interventions for hazardous drinkers
Based on Thomas Babor et al. (2003) Alcohol No Ordinary Commodity: Research & Public Policy. Oxford: Oxford University Press.
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Analysis of Canadian data 1950-2000*
Rates of alcohol sales associated with: alcohol-related mortality liver cirrhosis fatal accidents suicide rates homicide rates total mortality
Overall consumption may be detrimental to male hearts, wine may have protective effect
*Based on Canadian – Nordic Alcohol Policy Project
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Alcohol Consumption and Fatal Accidents in Canada,
1950-1998Ole-Jorgen Skog*
Conclusion: “Changes in alcohol consumption have had substantial effects on all main types of fatal accidents in Canada during the second half of the 20th century. The size of association is comparable to the one previously reported from Northern Europe”
*Addiction 98 (7), 883-895 (published 2003).
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Per Capita Alcohol Consumption and Liver Cirrhosis Mortality—the case of
CanadaMats Ramstedt*
Conclusion: “The overall level of drinking is a crucial determinant of liver cirrhosis mortality in Canada in particular for cirrhosis deaths where alcohol abuse has been mentioned as the cause on the death certificates. Still, in accordance with previous suspicions in other countries, alcohol involvement tends to be underreported in certification of cirrhosis deaths also in Canada.”
* Addiction 98, 1267-1276. (forthhcoming Sept. 2003)
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Main Findings of Canadian Nordic Alcohol Policy Project --
Comments
Further information on contextual or other variables is not likely to undercut main conclusions
Analysis techniques are conservative and may understate conclusions
Are generally in line with ECAS project of 15 European countries (focusing on 1950 to 1995)