Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 1

Information Society TechnologiesInformation Society TechnologiesProgrammeProgramme

M-Learning in the IST programmeM-Learning in the IST programme

Joseph BremerJoseph BremerMultimedia Applications for Education and TrainingMultimedia Applications for Education and Training

DG INFORMATION SOCIETYDG INFORMATION SOCIETY

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 2

AgendaAgenda

A case for M-Learning

Mobile communications: challenges and opportunities

Education & Training in the IST programme

Opportunities for M-Learning

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 3

The Bases for M-LearningThe Bases for M-Learning

PoliticalPolitical

EuropeEuropeee && LearningLearningee

TechnologicalTechnologicalBusinessBusiness

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 4

DG Information SocietyDG Information Society

ObjectivesObjectives

Bring every citizen, school, business and Bring every citizen, school, business and administration on-line - quicklyadministration on-line - quickly

Create a digitally literate and Create a digitally literate and entrepreneurial Europeentrepreneurial Europe

Ensure an inclusive information societyEnsure an inclusive information society

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 5

DG Information SocietyDG Information Society

Relevant e-learning priority actionsRelevant e-learning priority actions

European youth into the digital ageEuropean youth into the digital age

Working in a knowledge-based economyWorking in a knowledge-based economy

Faster Internet for researchers and studentsFaster Internet for researchers and students

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 6

Global downward trend in ICT, internet and telecom stocks

High 3G license costs & fragmentation of licensing conditions

Market for new mobile applications & services over 2.5G and 3G wireless networks remains largely untested

Current challenges - mobile Current challenges - mobile communicationscommunications

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 7

Facilitating the deployment of 3G networks under current legislation

Getting the future regulatory framework right

Action in support of future digital mobile applications & services

Action to be takenAction to be taken

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 8

1999 / 20001999 / 2000

Action Lines:Action Lines: 55

Proposals evaluated : Proposals evaluated : 430430

Proposed for Funding : Proposed for Funding : 6666

Total Proposed Funding : Total Proposed Funding : 83 MEuro83 MEuro

IST Programme: Education and TrainingIST Programme: Education and Training

IST PROGRAMMEIST PROGRAMMEMultimedia Applications for Education and TrainingMultimedia Applications for Education and Training

II FP - DELTA Expl ActionII FP - DELTA Expl Action 20 MEuro20 MEuroIII - IV FP TAP-ETIII - IV FP TAP-ET 60 MEuro60 MEuroIV FP - MME-TF IV FP - MME-TF 49 MEuro49 MEuro

20012001

Action Lines:Action Lines: 33

Provisional Budget : Provisional Budget : 47 MEuro47 MEuro

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 9

e-le

arni

ng in

tero

pera

ble

Tool

s an

d e-

lear

ning

inte

rope

rabl

e To

ols

and

Serv

ices

and

Hig

h Q

ualit

y C

onte

ntSe

rvic

es a

nd H

igh

Qua

lity

Con

tent

IST Programme: Education and TrainingIST Programme: Education and Training

The Vision The Vision

Developing the European Learning InfrastructureDeveloping the European Learning Infrastructure

The Learning The Learning

CitizenCitizen

Advanced Advanced Training Training SystemsSystems

Flexible Flexible UniversityUniversity

School of School of TomorrowTomorrow

eLearning FutureseLearning Futures

eLearning for eLearning for European European

Youth in the Youth in the Digital AgeDigital Age

Self Learning for WorkSelf Learning for Work

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 10

IST Roadmap 2001IST Roadmap 2001

Call 7bisCall 7bisCall 7Call 7

Trials of new 2.5-3G Trials of new 2.5-3G application and application and

servicesservices

Mobile applications Mobile applications and servicesand services

E-Learning for E-Learning for youth in the digital youth in the digital

ageage

Deadline: 17 October 2001 Deadline: 4 December 2001

Call 8Call 8

Deadline: 15 February 2002

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 11

E-Learning for European YouthE-Learning for European Youth

Assist the youth to better live in the digital age

by bringing together actors of many different fields to realise several large-scale experiments of novel

eLearning services for schools and higher education

by improving broadband access to ICT based learning with seamless

access to education content across a range of access infrastructures,

including 3G mobile

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 12

Call 7bis: Objective of the call

to offer the mobile sector actors an opportunity to:jointly develop, test and validate, on a pan-

European scale, a number of innovative (and open) multimedia mobile services and applications based on 2,5G (GPRS) and 3G (UMTS) technologies

validate key interoperability issues between different networks and services

consider the migration from IPv4 to IPv6 at technological and service levels

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 13

possible services & applications

location-based, personalised and context-sensitive services including navigation and guidance (e.g. on-board ambient intelligence systems), traffic

and traveller information (personal locator, map download, tourist guides, context-sensitive information services etc.), logistics, and virtual presence

m-commerce/m-business and mobile work applications and services m-shopping, ticketing, m-payment, m-banking, advertising, automated tolling, fleet and

mobile assets management, remote diagnostics and maintenance, mobile office applications, micro-payments; …

mobile enter-/info-tainment, mobile learning, mobile access to cultural heritage and m-advertising

cultural aspects, news, weather forecasts, audio/video streaming, interactive games, betting, e-books, …

emergency assistance services and mobile health applications and services emergency services, vital constants follow up, prevention, remote assistance and

diagnostic and m-prescriptions…

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 14

main featuresmain features

trials should involve an appropriate number of main actors from at least two different countries, which may include:

service and application providers (e.g. current developers of internet applications on fixed lines)

content providers and aggregators (e.g. publishers, sport associations, etc. compatibly with IPR issues)

operators and manufacturers (terminal and platform suppliers)

financial institutions, research labs and universities as well as where appropriate public and regulatory authorities

users would also be welcome in any proposal (involved either by the operator or by the service provider)

Disseminate interim results achieved at regular intervals such as three to four months

Exploit synergies with existing industry initiatives

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 15

Trials (take-up measures)

the development work within a Trial is restricted to the adaptation, fine-tuning, customisation and improvement of already available methods and technologies towards the users’ needs

evaluation of the technological and economic benefits of the innovative use of the technology

Funding: up to 100% for Personnel and Other Costs up to 50% for Equipment, Consumables, Travel, Computing,

Subcontracting 0% for overheads and IPR protection

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 16

in summary: call 7bis for trials of new 2.5-3G applications and services

to ensure a coherent and harmonized development of successful services and applications in Europe

flexible to match market conditions and timings, with short duration (typically 18 months or less)

total budget: around 25 M€ deadline for receipt 4 December 2001, 5 PM

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 17

IST2002 - V.1.1 CPA1 (RTD): Mobile applications and services

(Call 8, publication foreseen on 15 November 2001)

Objectives: To develop user friendly, pan-European applications and services, based on leading-edge mobile and wireless technologies, including 3G mobile systems and wireless LANs, in the framework of a transition from IPv4 to IPv6 based service provisioning.

Focus: on integrated solutions combining advanced mobile and wireless technologies with multi-sensorial interfacing techniques to provide innovative value added services and applications. Inter-working and inter-operability of different solutions (e.g. 3G and W-LAN) in order to provide the most convenient and efficient service provision as a function of the user profile, which may include the user location.

Possible applications and services include but are not limited to: Secure m-commerce/m-business and mobile work Mobile entertainment, streaming (also in combination with compatible broadcasting

techniques), mobile learning location based, personalised and context-sensitive services Emergency assistance services and Mobile health applications and services

There must be innovation in the learning process

.

not just technological advances

Ideas must be based on sound pedagogical principles

.

the pedagogical rationale must be clear

‘Users’ should include all actors

.

such as tutors, learners

The users must be involved.

at least in the definition and validation stages

Results must be validated, with the users, in terms of cost/benefits

.

including impact on the learning effectiveness

using empirical data where possible

Consortia should be multidisciplinary

.

involving users, providers, technological experts, practitioners, service providers, pedagogical experts, etc ... as appropriate to the action

There must be European added value

.

reasons for doing the project at a European rather than a national level

Plans for exploitation of results should be included considering the exploitation outside of the specific application area of the project

.

producing general tools wherever possible, open architectures, use of standards, services, etc

Developing the Mobile Learning BusinessDeveloping the Mobile Learning Business London 24/9/2001 London 24/9/2001 24

For further informationFor further information

eEUROPEhttp://europa.eu.int/comm/information_society/eeurope/index_en.htm

PROACTehttp://www.proacte.com/

PROMETEUShttp://www.prometeus.org/

IST on CORDIShttp://www.cordis.lu/ist/

DG Information Society: Education&TrainingTelephone +352 4301 33074