developing your program’s strategic plan
DESCRIPTION
And tremendous inspiration from: The presenters, facilitators, and participants of the 2012 LSAC AATW . Developing Your Program’s Strategic Plan. Rough framing by: Ricardo Villarosa Wayne Sate University Law School. With significant input from: Jennifer Kamita Loyola Law School. - PowerPoint PPT PresentationTRANSCRIPT
DEVELOPING YOUR PROGRAM’S STRATEGIC PLAN
And tremendous inspiration from:The presenters, facilitators, and participants of the
2012 LSAC AATW
With significant input from:Jennifer Kamita
Loyola Law School
Rough framing by:Ricardo Villarosa
Wayne Sate University Law School
The Strategic Planning Process
Session outcomes for participants: 1. Review (briefly) a broad template for a Strategic Planning
process—framing and incorporating many of the previous 2012 LSAC AATW sessions
2. Gain increased awareness of some of the subtleties of the process
3. Return home with tools to assist in their own strategic program development
Description: Now that you are aware of the basics of strategic planning, what are the (more) real issues you need to be aware of as you develop a plan for your school? Do you know if there are any unannounced or hidden expectations? What really makes a Dean happy? What makes faculty unhappy? Are there any “landmines” that you need to be aware of? How do you identify your allies? Is it a good thing to be popular with the students? Is self-promotion necessary? Learn more about the nuances of strategic planning.
The Strategic Planning Process
StrategyImplementation
Evaluation& Control
EnvironmentalScanning
StrategyFormulation
Mission, Values, &Objectives
A few words about:Objectives (goals), Strategies (plans), Tactics (action steps)
• Objectives—Where do we what to go?• Strategies—How do we get there with what we
have?• Tactics—What specific things will we do to
follow our chosen strategy?
The Strategic Planning Process
StrategyImplementation
SchoolLevel
ProgramLevel
StudentLevel
Program Delivery
4Ps Product, Price, Place, Promotion
EnvironmentalScanning SWOT Analysis Constituents:
Resources & Constraints
StrategyFormulation
4Ps of Program Design Product, Price, Place, Promotion
Evaluation& Control
SchoolLevel
ProgramLevel
StudentLevel
Mission, Values, &Objectives
The Strategic Planning ProcessMission, Values, &Objectives
SchoolLevel
ProgramLevel
StudentLevel
What are the mission, values, and objectives for: (Recall the following sessions)*• School?• Program?• Students?
Are they aligned?Or are they in conflict?
*Plenary: The Evolution of Academic Success Plenary: Recent Events and the Future of Academic Success Implementing an Institutional Culture and Climate of Inclusion Plenary: Planning Strategically for Tomorrow and Beyond
The Strategic Planning ProcessEnvironmentalScanning SWOT Analysis Constituents:
Resources & Constraints
Internal Analysis
Strengths & Weaknesses?
External Analysis
Opportunities & Threats?
SWOT Matrix
Environmental Scanning
The Strategic Planning ProcessEnvironmentalScanning SWOT Analysis Constituents:
Resources & Constraints
Strengths Weaknesses
InternalFactors
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_____Dean’s Support__________ __Established program reputation_ ___Developed resource network__ ___Structured planning process__
_________________________ ____No institutional Buy-in__ _______Short-Staffed_______ _________________________
Opportunities Threats
ExternalFactors
------------->
_________State Bar _________ ______Changing Balance ___ ___ Favoring Essay Exams___ _______Introducing MPT______
______ ABA Changing_____ ______Bar Pass Standards _ _________________________ _________________________
The Strategic Planning ProcessEnvironmentalScanning SWOT Analysis Constituents:
Resources & Constraints
Strengths Weaknesses
InternalFactors
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Opportunities Threats
ExternalFactors
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The Strategic Planning ProcessEnvironmentalScanning SWOT Analysis Constituents:
Resources & Constraints
S-O strategies pursue opportunities that are a good fit to the strengths. W-O strategies overcome weaknesses to pursue opportunities. S-T strategies identify ways to use strengths to reduce vulnerability to external threats. W-T strategies establish a defensive plan to mitigate damage from weaknesses and external threats.
Strengths Weaknesses
Opportunities
S-O strategies
W-O strategies
Threats
S-T strategies
W-T strategies
SWOT Matrix
The Strategic Planning ProcessEnvironmentalScanning SWOT Analysis Constituents:
Resources & Constraints
Constituents: Institutional, Students, You (Recall the following sessions)*• Broadly shared mission, values, and objectives, but with
specific interests, resources, and constraints. • Identified?• Managed to optimize effectiveness and efficiency?
*Jennifer Kamita’s worksheets for Plenary: Planning Strategically for Tomorrow and Beyond
Stakeholder (Constituent) Group Resource Expectations ConstraintsCentral Administration Funding
Ancillary Programs—ESL, ADA,. . .RevenueGood Pub RelInstitutional fit
Multiple Org ObjectivesScarce ResourcesShort-term Evaluation
Dean Positional authorityRecourse allocation
Support for vision Effective and effectiveresource use
Institutional priorities lead to overemphasis of programming and resource allocations to impact short-term results (eg alumni development, US News rankings)
Faculty Direct Classroom contact with studentsCurriculum and teaching authorityASP collaborations
Institutional change without individual change
Long-term interests promote glacial change
Student & Parents Self-regulatorsStructured peer mentorsRelationships (millenials)
Personal growth, achievement, and enrichment
Individual challengesLife: Income, Health, SocialCompetitive pressures
Alumni AdvocacyVolunteersFunding
Tangible OpportunitiesFor Members To FeelEngaged
Limited timeExpectation gaps for involvementCompetition for $$
ASP Staff (you and yours) Curriculum enhancementProgram ExpertiseCollaborative FacilitationDirect services
Institutional priorities lead to overemphasis of programming and resource allocations to impact short-term results (eg alumni development, US News rankings)
Other groups to be identified, and questions to ask about all groups:
They share the mission, values, and objectives.
How can they help? How do “they” see themselves helping And does that fit with your expectations?
What constraints do they have (that you or others may not have) that can create expectation gaps(potential conflicts) in your collaborations?
Mapping Resources, Expectations, and Constraints
Stakeholder (Constituent) Group Resource Expectations ConstraintsCentral Administration
Dean
Faculty
Student & Parents
Alumni
ASP Staff (you and yours)
Other groups to be identified, and questions to ask about all groups:
They share the mission, values, and objectives.
How can they help? How do “they” see themselves helping And does that fit with your expectations?
What constraints do they have (that you or others may not have) that can create expectation gaps(potential conflicts) in your collaborations?
Mapping Resources, Expectations, and Constraints
The Strategic Planning ProcessStrategyFormulation
4Ps of Program Design Product, Price, Place, Promotion
4Ps Product, Price, Place, Promotion• Product: Components of your program• Price: Costs • Place: Delivery modes• Promotion: Advertising, Incentives, Personal Selling, and Public
Relations
The Strategic Planning ProcessStrategyFormulation
4Ps of Program Design Product, Price, Place, Promotion
4Ps Product, Price, Place, PromotionWhat are the components of your program? (Recall the following sessions)*
*Breakouts: Who Are Our StudentsPlenary: Planning Strategically for Tomorrow and Beyond (Jennifer Kamita’s worksheets included on next 4 pages)
PROGRAM DESIGN, ASSESSING RESOURCES AND SURVIVING DEAN TRANSITIONS
Learning Styles:- visual- auditory- kinesthetic
Psychological/Emotional/Financial readiness and/or suitability for Law School:- study habits- time management- stress management- support structure
Skills Training:- reading comprehension- grammar- briefing- outlining- exam-taking skills
Instructional Components – Considerations:
Constituents: Institution (Deans):- Mission Statement- Policies: When should students
fail? How much resources
should be expended for student success?
Who makes these decisions?
- Faculty culture? Teaching v. scholarship
Students:- Number of students- Student Demands –
perception v. need- Diversity: Socio-economic Ethnicity Readiness (LSAT/UGPA) or
Law school GPA
You:- Professional goals- ASP Training- Professional growth- Sanity (life
considerations)
Slides included with permission from Jennifer KamitaLoyola Law School, Los AngelesFrom Plenary: Planning Strategically for Tomorrow and Beyond
PROGRAM DESIGN, ASSESSING RESOURCES AND SURVIVING DEAN TRANSITIONS
Institution:- Deans- Financial
support- Staffing- Faculty
participation- Psychological
counselor- Writing
consultants- Financial
advisors- Facilities
Students:- student
mentors- student groups- alumni
You:- staff- faculty- students
Resources:
Jennifer Kamita Loyola Law School, Los Angeles From Plenary: Planning Strategically for Tomorrow and Beyond
Program
Target Audience
Goals/Outcomes Instructional
Components Available Resources
Pre-1L – Summer Program
1L Orientation
1L – Fall Semester
1L – Spring Semester
Advanced Programs
Pre-Bar Program
Supplemental Bar Program
Bar Program – Repeaters
PROGRAM DESIGN, ASSESSING RESOURCES AND SURVIVING DEAN TRANSITIONSProgram Design Considerations:
Jennifer Kamita Loyola Law School, Los Angeles From Plenary: Planning Strategically for Tomorrow and Beyond
Academic Year
Summer
Fall
Spring
1L Programs
Advanced (Remedial)Programs
Bar Programs
PROGRAM DESIGN, ASSESSING RESOURCES AND SURVIVING DEAN TRANSITIONS
Jennifer Kamita Loyola Law School, Los Angeles From Plenary: Planning Strategically for Tomorrow and Beyond
The Strategic Planning ProcessStrategyFormulation
4Ps of Program Design Product, Price, Place, Promotion
4Ps Product, Price, Place, PromotionWhat are the various costs?• Money• Time (people)• Political capital. . .?
The Strategic Planning ProcessStrategyFormulation
4Ps of Program Design Product, Price, Place, Promotion
4Ps Product, Price, Place, PromotionWhat are your delivery modes?• Classes (live or virtual)• Sessions (group or individual)• Times (day, evening, 24/7)
The Strategic Planning ProcessStrategyFormulation
4Ps of Program Design Product, Price, Place, Promotion
4Ps Product, Price, Place, Promotion• Promotion: Advertising, Incentives, Personal Selling, and Public
Relations• Advertising: awareness of your programs• Incentives: attracting students to programs• Personal Selling: interpersonal communication
(constituent groups)• Public Relations: securing “good press” for you and your
program
The Strategic Planning Process
4Ps Product, Price, Place, Promotion• Product: Components of your program• Price: Costs • Place: Delivery modes• Promotion: Advertising, Incentives, Personal Selling, and Public
Relations
StrategyImplementation
Program Delivery
4Ps Product, Price, Place, Promotion
The Strategic Planning Process
Evaluation& Control
Have you met the objectives in ways that are consistent with the mission and values: (Recall the following sessions)*• School?• Program?• Students?
How do you know?Who developed the assessments?What do you do with the feedback?Who needs to know the feedback?
SchoolLevel
ProgramLevel
StudentLevel
*Plenary: Establishing Learning Outcomes and Planning Assessment—The Basics and the Practice Developing a Classroom Assessment Plan Developing and Institutional assessment Plan
DEVELOPING YOUR PROGRAM’S STRATEGIC PLAN
Thank You