development of the south central region through development of tourism

DEVELOPMENT OF THE SOUTH DEVELOPMENT OF THE SOUTH CENTRAL REGION THROUGH CENTRAL REGION THROUGH DEVELOPMENT OF TOURISMDEVELOPMENT OF TOURISM

DEVELOPMENT OF TOURIST DEVELOPMENT OF TOURIST CLUSTERS IN BULGARIACLUSTERS IN BULGARIA

Role of the Coordination CouncilRole of the Coordination Council::

1.1. Management and coordination of the Management and coordination of the clusters in the South Central Region and of clusters in the South Central Region and of the other 6 clusters as a strategy for the the other 6 clusters as a strategy for the economic development of Bulgaria through economic development of Bulgaria through the development of tourism; the development of tourism;

2.2. Coordination of the clusters for their Coordination of the clusters for their individual development as outlined in the individual development as outlined in the National Strategy; National Strategy;

3.3. Coordination between the National, Coordination between the National, Regional and Municipal administrations and Regional and Municipal administrations and the private sector. the private sector.

Role of the WorkgroupRole of the Workgroup::

1.1. Training and preparation of personnel Training and preparation of personnel for:for:

Analysing local resources and creating the data Analysing local resources and creating the data base necessary for the development of projects; base necessary for the development of projects;

Training for preparation, development and Training for preparation, development and management of EU funded projects;management of EU funded projects;

2.2. Developing and managing EU funded Developing and managing EU funded projects; projects;

3.3. International marketing, providing of tourist International marketing, providing of tourist streams and coordinating their movement. streams and coordinating their movement.

Role of the Municipalities:Role of the Municipalities:

1.1. Improvement of the infrastructure with EU Improvement of the infrastructure with EU resources; coordinating and assisting the resources; coordinating and assisting the development of the local business sector; development of the local business sector; Promoting new employment; creating Promoting new employment; creating programs in the sphere of ecology, culture, programs in the sphere of ecology, culture, minorities etc. minorities etc.

2.2. Stabilizing the self-financing of the Stabilizing the self-financing of the municipalities; municipalities;

3.3. Consolidation and development of the EU Consolidation and development of the EU project administrative experts. project administrative experts.

Role of the Business SectorRole of the Business Sector

1.1. Increasing competitiveness by Increasing competitiveness by participating in EU funded projects; participating in EU funded projects;

2.2. Creating new services for the tourist Creating new services for the tourist streams and training the personnel streams and training the personnel for achieving high quality standards;for achieving high quality standards;

3.3. Promoting and exploiting the full Promoting and exploiting the full range of tourist opportunities and range of tourist opportunities and services in the interior of the country.services in the interior of the country.

““THE ANCIENT ROAD OF THRACIAN THE ANCIENT ROAD OF THRACIAN WINE”WINE”

Economic outline of the project - 1Economic outline of the project - 1

Hotel and restaurant business, building of Hotel and restaurant business, building of shops for souvenir, cosmetics etc.shops for souvenir, cosmetics etc.

Restructuring of farming activity – energy Restructuring of farming activity – energy agricultureagriculture

Exploration of the terrain and preparation Exploration of the terrain and preparation for land regrouping and consolidation for for land regrouping and consolidation for growing:growing:► VineyardsVineyards;;► Ethereal oil crops and cultures;Ethereal oil crops and cultures;► Semi-wild and cultivated berriesSemi-wild and cultivated berries;;► OrchardsOrchards;;► Energy agricultureEnergy agriculture;;

Economic outline of the project – 2Economic outline of the project – 2

Infrastructure – Reconstruction of the road Infrastructure – Reconstruction of the road network, repairs of the major and network, repairs of the major and secondary roads, sewerage, road signs, secondary roads, sewerage, road signs, advertising signs, etc.advertising signs, etc.

Exploration of the opportunities for building Exploration of the opportunities for building perfumery and cosmetics enterprises, perfumery and cosmetics enterprises, wineries, food factories, development of wineries, food factories, development of the hotel business and utilizing the mineral the hotel business and utilizing the mineral water in the region (at the moment the water in the region (at the moment the utilizing is less than 30%)utilizing is less than 30%)

Training and certifying the people involved Training and certifying the people involved in the tourist industry and the restructuring in the tourist industry and the restructuring of the agriculture.of the agriculture.

Geographic Outline of the Project - Geographic Outline of the Project - 11

Route – “The Ancient Road of Thracian Route – “The Ancient Road of Thracian wine” beginning at the branch of the wine” beginning at the branch of the “Trakia” highway /International Motorway “Trakia” highway /International Motorway E 80/ near the village of Kalugerovo and E 80/ near the village of Kalugerovo and runs throughruns through:: Panagyurishte, Strelcha, Panagyurishte, Strelcha, Krasnovo bani, Krasnovski bani, Starosel Krasnovo bani, Krasnovski bani, Starosel and Panicheri. The towns of; Hissar, Bania and Panicheri. The towns of; Hissar, Bania and Karlovo. The villages of Streltzi, and Karlovo. The villages of Streltzi, Zelenikovo and Brezovo and then re-Zelenikovo and Brezovo and then re-enters the “Trakia” highway just before enters the “Trakia” highway just before the town of Chirpan.the town of Chirpan.

Total length of the route – 166 kmTotal length of the route – 166 km

The managers and owners of the wineries, hotels, The managers and owners of the wineries, hotels, restaurants, the producers of ethereal cultures, restaurants, the producers of ethereal cultures, shops, the curators of museums participating in shops, the curators of museums participating in the “Ancient road of the Thracian wine” are within the “Ancient road of the Thracian wine” are within the following municipalities:the following municipalities:

Lesichevo MunicipalityLesichevo MunicipalityPanagyurishte MunicipalityPanagyurishte MunicipalityStrelcha MunicipalityStrelcha MunicipalityHissar MunicipalityHissar MunicipalityKarlovo MunicipalityKarlovo MunicipalityKaloyanovo MunicipalityKaloyanovo MunicipalityBrezovo MunicipalityBrezovo MunicipalityBratia Daskalovo MunicipalityBratia Daskalovo MunicipalityChirpan MunicipalityChirpan Municipality

Geographic outline of the Geographic outline of the project - 2project - 2

““THE ROAD OF DIONYSIUS”THE ROAD OF DIONYSIUS”


► Creating tourist infrastructure which Creating tourist infrastructure which would be registered in the European Union would be registered in the European Union and the world tourist agencies.and the world tourist agencies.

► Creating jobs and revitalizing regional Creating jobs and revitalizing regional economies. Development of the regional economies. Development of the regional economy in the spheres of:economy in the spheres of:

► Agricultural and food industry. Vine and Agricultural and food industry. Vine and wine production, fruit and cannery wine production, fruit and cannery production. production.

► Growing etherealGrowing ethereal crops, extracting attar and crops, extracting attar and other ethereal oils. Hotel business and other ethereal oils. Hotel business and tourism – rural, eco, wine, cultural and tourism – rural, eco, wine, cultural and historical tourism;historical tourism;

Economic outline of the project - Economic outline of the project - 22

► Promotion of the cultural and Promotion of the cultural and historical heritage of the region while historical heritage of the region while providing employment for the people providing employment for the people working within this sector;working within this sector;

► Variety of services;Variety of services;► Overall increase in well-being of the Overall increase in well-being of the

population;population;

Geographic outline of the project - Geographic outline of the project - 11

Route – “The Ancient Road of Thracian Route – “The Ancient Road of Thracian wine” beginning at the branch of the wine” beginning at the branch of the “Trakia” highway and Motorway E 80 “Trakia” highway and Motorway E 80 near the village of Kalugerovo and runs near the village of Kalugerovo and runs through the municipalities of: Pazardjik, through the municipalities of: Pazardjik, Krichim, Perushtitza, Rhodopi, Kuklen, Krichim, Perushtitza, Rhodopi, Kuklen, Assenovgrad, Kardjali – to Perperikon Assenovgrad, Kardjali – to Perperikon and Haskovo Mineralni Bani and re-and Haskovo Mineralni Bani and re-enters the “Trakia” highway at the town enters the “Trakia” highway at the town of Haskovo.of Haskovo.

Length of the whole route –220 kmLength of the whole route –220 km

Geographic outline of the project – Geographic outline of the project – 22

The managers and owners of the wineries, The managers and owners of the wineries, hotels, restaurants, shops, the producers hotels, restaurants, shops, the producers of ethereal cultures, the curators of of ethereal cultures, the curators of museums participating in the “The Road of museums participating in the “The Road of Dionysius” are within the following Dionysius” are within the following municipalities:municipalities:

Pazardjik MunicipalityPazardjik MunicipalityKrichim MunicipalityKrichim MunicipalityPerushtitza MunicipalityPerushtitza MunicipalityRhodopi MunicipalityRhodopi MunicipalityKuklen MunicipalityKuklen MunicipalityAssenovgrad MunicipalityAssenovgrad MunicipalityKardjali MunicipalityKardjali MunicipalityHaskovo MunicipalityHaskovo Municipality

““THE ROAD OF ORPHEUSTHE ROAD OF ORPHEUS “ “


► Creating infrastructure of an international Creating infrastructure of an international tourist destination which would be registered tourist destination which would be registered in the European Union and the world tourist in the European Union and the world tourist agencies.agencies.

► Creating jobs and revitalizing regional Creating jobs and revitalizing regional economies. economies.

► Development of the regional economy in the Development of the regional economy in the spheres of:spheres of:

1.1. Agriculture, food-processing industry Agriculture, food-processing industry 2.2. Canning industryCanning industry3.3. Growing ethereal cropsGrowing ethereal crops, , herbs, mushrooms, herbs, mushrooms,

extraction of attar etc. extraction of attar etc.


Hotel business and health tourism, rural, Hotel business and health tourism, rural, eco, wine, religious, cultural and historical eco, wine, religious, cultural and historical tourism;tourism;

Variety of services;Variety of services; Overall increase in the well-being of the Overall increase in the well-being of the

population;population; Promotion of the cultural and historical Promotion of the cultural and historical

heritage which is abundant in the region heritage which is abundant in the region while providing employment for the people while providing employment for the people working in this sector;working in this sector;


► Route – “The Road of the Orpheus” begins at Route – “The Road of the Orpheus” begins at the city of Plovdiv and continues through the the city of Plovdiv and continues through the Municipality of Kuklen on the way to the Municipality of Kuklen on the way to the Municipality of Assenovgrad, through the village Municipality of Assenovgrad, through the village of Bachkovo towards the branch at the village of of Bachkovo towards the branch at the village of Yugovo and here there are three other Yugovo and here there are three other branches:branches:

The so called ”winter route” through Narechenski The so called ”winter route” through Narechenski bani, the towns of Chepelare, Smolyan, Rudozem, the bani, the towns of Chepelare, Smolyan, Rudozem, the village of Chepintzi and continues into the Greek village of Chepintzi and continues into the Greek Republic.Republic.

The so called ”summer route” through the town of The so called ”summer route” through the town of Laki, the villages of Manastir, Davidkovo, Banite and Laki, the villages of Manastir, Davidkovo, Banite and towards Smolyan continuing through Rudozem, the towards Smolyan continuing through Rudozem, the village of Chepintzi and arrives to the city of Kavala in village of Chepintzi and arrives to the city of Kavala in the Greek Republic.the Greek Republic.


The managers and owners of the wineries, The managers and owners of the wineries, hotels, restaurants, shops, the producers of hotels, restaurants, shops, the producers of ethereal cultures, the curators of the ethereal cultures, the curators of the museums participating in the “The Road of museums participating in the “The Road of Orpheus” are within the following Orpheus” are within the following municipalities:municipalities:

Plovdiv MunicipalityPlovdiv MunicipalityKuklen MunicipalityKuklen MunicipalityAssenovgrad MunicipalityAssenovgrad MunicipalityLucky MunicipalityLucky MunicipalityBanite MunicipalityBanite MunicipalityChepelare MunicipalityChepelare MunicipalitySmolyan MunicipalitySmolyan MunicipalityRudozem Municipality Rudozem Municipality

development of the south central region through development of tourism

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