digipak research

14
Michael Jackson – THIS IS IT

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digipak research

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Page 1: Digipak Research

Michael Jackson – THIS IS IT

Page 2: Digipak Research

- Silhouette of Michael Jackson doing an iconic dance move. - Artist / Album cover

- Back of Michael Jackson silhouette

- Record Label / Copyright / Barcode

- Song List

- Live images in remembrance

- Collage of his changes throughout the years

- Image of the album’s live show before death

- Includes CD of the image shown?

Page 3: Digipak Research

Silhouette containing what the film/digipak contains.

‘Michael Jackson’s’Showing that this is his final piece of work before his death to grab attention.

Title is in bold to grab the emotive title ‘this is it’ as in this is the last of Michael Jackson’s work.

Labels

Copyright

Website

Page 4: Digipak Research

You Me At Six – Sinners Never Sleep

Page 5: Digipak Research

- Image of the band - Song list- Barcode- Copyright and Record label

- Album image relevant to the album title- Album name and Band’s name

Page 6: Digipak Research

Album cover image on the poster so the audience knows what to look for in stores.

‘The New Album’ is written as the name of the album is already written on the album image

Small text showing what the album includes and the USP’s of the album.

Image is like a mugshot which symbolises the stereotypical rock behaviour.

Page 7: Digipak Research

Rihanna – Talk That Talk

Page 8: Digipak Research

- Back image of Rihanna smoking

- Barcode and copyrights

- Front cover is a clear image of her face.- Name is not on the cover, just ‘R’ as she

is a well known artist

- Inside the digipak contains more images of Rihanna

Page 9: Digipak Research

Inside the digipak is a lyric book which is in the style of a newspaper. This matches the theme of the outside of the digipak nicely as the back is black and white images which fits to the newspaper lyric book theme.

Page 10: Digipak Research

The posterContains the track list on it as the artist’s songs are already well known and the audience already have an idea of what they are buying.

It also highlights the most popular tracks on the album for those who know her but aren’t usually her target audience.

It shows what the inside of the packaging is like and what is different about the ‘platinum edition’

Page 11: Digipak Research

Katy Perry – Teenage Dream

Page 12: Digipak Research

- Artist Name- Album name written in candy

cane to match the theme of the album

- Image of artist naked because she is a very sexualised artist in the charts

- Tracklist- Barcode and labels / copyright- Text is also in the theme candy

Page 13: Digipak Research

Digipak contains themed CDs that are a hard boiled strawberry sweet and a donut, matches the front of the album.

Inside is a close up image of the artist laying on candy floss again, this one shows more detail of my face.

There is a 2 page image of the artist sounded in sweets, this is the only image which she has clothes on and in the corner it looks like the digipak contains special features which the regular album doesn’t contain.

Page 14: Digipak Research

Artist is centre of the album poster as she is fairly iconic to the media.

Candy text theme is also on the poster so people have an idea what the album looks like when going to buy it. The poster also contains a unique selling point as it contains

exclusive tracks. This is a written in a different colour to grab the audience’s attention.