digital future of it service providers

Sujatha.K

Bharani Subramaniam

agenda

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• Context Setting

• Strategy Transformation

• Capability Mapping

• Value Proposition of IT service providers from 2011 -

2015

• ThoughtWorks alignment to Digital Services

digital can it be defined??

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Digital means: exploiting emerging technologies to create user /

customer centric interfaces and data driven business models,

leading to more agile, responsive and competitive business models.

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transformation map

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capability mapping

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evolution of value proposition

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BUY/ ALIGN / build mode

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2011 2012 2013 2014 2015

Zenta BPO

Duck CreekInsurance

CAS CPG

NewsPage- Mobility

aVVenta - Digital

Nokia SiemensIPTV

OctagonResearch

Neo MetricsAnalytics

Procurian BPO

VivreBPO

PCO InnovationPLM

Mortgage CadenceBFS ASM Research

Govt

Acquity GroupDigital

Fjord Digital

Change TrackAnalytics

Client House SaaS

evopro-Embedded Software

i4CAnalytics

PureAppsOracle Analytics

EnkitecOracle Engg

HytraccConsulting

JavelinDigital

TquilaCloud

AgilexDigital

GapsoAnalytics

Reactive MediaDigital

StructureSmart Grid

AxiaConsulting

BUY/ ALIGN / build mode

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2014-2015

• Infosys and Society of Automotive Engineers - Integrated Vehicle Health Management

• Infosys and IEEE – Internet of Things

• Acquisition of Kallidus – provider of digital experience solutions

• Acquisition of Panaya – Automation platform

• Infosys and Tableau Software – Next Gen BI and Visualisation

• Infosys and DreamWorks Animation - New Gen solutions

2011- 2012

• Infosys and Gen-i – to address local ANZ clients

• Acquisition of Lodestone – Management consulting

• Infosys and UBM Techweb- Cloud Ecosystem

After taking over the CEO role, Vishal Sikka made couple of interesting acquisitions and alliances in areas such as automation, digital solutions and IoT.

BUY/ ALIGN / build mode

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• Wipro has developed a cognitive computing system, Holmes. It's also

an abbreviation that expands into 'heuristics and ontology-based learning

machines and experiential systems'.

• Wipro had bagged a contract from Nexenta to implement Holmes, which is

expected to automate the process of their customer services helpdesk by

automatically generating tickets

According to Wipro’s CTO KR Sanjiv on collaboration with Watson

“ it will be more partnership than competition. "We are working with

Watson, we have people trained on Watson. Watson can address certain

kinds of use cases, Holmes certain others. Watson does not, for instance,

do visual learning (learning from images). We are building Holmes in a way

that it will also do visual learning,”

changing landscape : client stories

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London Police Force Fights Gang Crime with Analytics

AstraZeneca: Integrated Customer Information Management

messaging – top management

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Our solutions are designed to help customers optimize operations for efficiency as well as innovate and drive growth in their business across markets. Our industry-focused structure – from sales to delivery – strengthened our ability to partner with our customers

on their initiatives, resulting in double digit growth in all our major verticals. Our three non-linear growth businesses are software products, process cloud and iON

TCS CEO Chandra’s comments during 2011-2012

It is my belief that the clutch of new technologies - Mobility, Big Data, Social Media, Cloud Computing and Robotics – what we refer to as the “Digital Five Forces”, is rapidly changing the world around us. It is shaping how we interact, respond and

connect with one another as individuals or as companies and even as governments.

TCS CEO Chandra’s comments during 2014-2015

ThoughtWorks alignment to digital

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Creating Loyalty through Digital Innovation

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Platform for Dominos to engage the end customers to come up with pizzas Australians would love to eat

Users build their own brand, create ads, promote in Facebook and other social media and tie them all with

their #HashTag

Users get a share of sales from every pizza they create. Based on the number of toppings it varies from 25 Cents

to $ 4.5

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Responsive UIIntegrates with 13 systems on the back end

Micro services architectureC#, Angular

Over 170,000 pizzas on menu44% Increase in EBITDA

Innovator’s Dilemma

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Day 1 - Innovation Lab in the small store

Day 2 - Scan and Buy is very difficult with a basket in hand

Day 5 – Meal Planner in iPad on the shelf with illuminating LEDs

internet of cows

IoT…..maahhh

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Thank you