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DURATION 15 months JOB ROLES THIS PROGRAMME IS GREAT FOR QUALIFICATIONS WHO IT’S A GOOD FIT FOR BCS Level 3 Digital Marketer Apprenticeship Principles of Coding (BCS KM1) Marketing Principles (BCS KM2) Google Analytics Individual Qualification (IQ) Entry-level marketing talent People looking for a career change into marketing People looking to gain qualifications in digital marketing Digital Marketing Assistant Digital Marketing Executive Digital Marketing Coordinator Campaign Executive Social Media Executive Content Coordinator Email Marketing Assistant SEO Executive Analytics Executive DIGITAL MARKETER QA.com Level 3

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Page 1: DIGITAL MARKETER - QA · Google Analytics Individual Qualification (IQ) Entry-level marketing talent People looking for a career change into marketing People looking to gain qualifications

DURATION 15 months

JOB ROLES THIS PROGRAMME IS GREAT FOR

QUALIFICATIONS

WHO IT’S A GOOD FIT FOR

BCS Level 3 Digital Marketer Apprenticeship

Principles of Coding (BCS KM1)

Marketing Principles (BCS KM2)

Google Analytics Individual Qualification (IQ)

Entry-level marketing talent

People looking for a career change into marketing

People looking to gain qualifications in digital marketing

Digital Marketing Assistant

Digital Marketing Executive

Digital Marketing Coordinator

Campaign Executive

Social Media Executive

Content Coordinator

Email Marketing Assistant

SEO Executive

Analytics Executive

DIGITAL MARKETER

QA.com

Level 3

Page 2: DIGITAL MARKETER - QA · Google Analytics Individual Qualification (IQ) Entry-level marketing talent People looking for a career change into marketing People looking to gain qualifications

Our Digital Marketing Level 3 apprenticeship delivers skilled marketing professionals ready to tackle a varied and fast-paced role, helping your business thrive.

The learner journey below shows the learning outcomes of the programme and how it is typically arranged.

V2.2 AUGUST 2019

SOMETHING MISSING?NO PROBLEM.

QA have a catalogue of over 1,500 training courses which you can bolt-on to your programme.

Bolt-on courses come at an additional cost, and can’t be funded using your levy/apprenticeship funding. They are available at a significant discount off of RRP for apprentices.

Have a large volume of over 30 people you want to sign up?

QA’s apprenticeship solution experts can help you tailor your own technology programme.

Evidencing 20% off-the-job learning

We are the apprenticeship experts and can help advise you on how best to do this. Our programme facilitates off-the-job learning, it’s been developed with online learning and on-the-job learning, as well as classroom training.

Level 2 functional skills, English and maths must be passed as part of the programme (if not already) and certificates presented, prior to taking the end-point assessment. This will be discussed at enrolment.

Wor

kpla

ceIn

du

ctio

n

121 with line manager, induction with Skills Coach.Commitment Statement agreed.

Mod

ule

1:

Dig

ital

Mar

keti

ng

Bu

sin

ess

Pri

nci

ple

s

Classroom(5 days)

Online learning

Gat

eway

En

d p

oin

t as

sess

men

t -

Syn

opti

c P

roje

ct

(4 d

ays)

En

d p

oin

t as

sess

men

t -

Inte

rvie

w(1

/2 d

ay)

QualificationAwarded

Regular 121s with line managerRegular meetings with QA Skills Coach

Develop portfolio (competency evidence) – Skills Coach led

15 months (total)

12 months 3 months

On

line

pre

par

atio

n fo

rSy

nop

tic

Pro

ject

an

d In

terv

iew

(2 d

ays

)

Exam in the classroom

Mod

ule

2:

Mar

keti

ng

Pri

nci

ple

s an

dE

xam

(BC

S K

M2)

Classroom(5 days)

Online learning

Multiple choice online assessment towards Google Analytics IQ

Mod

ule

3:

Goo

gle

An

alyt

ics

Ind

ivid

ual

Qu

alifi

cati

on (K

M3)

Online

Exam in the classroom

Mod

ule

4:

Cod

ing

Pri

nci

ple

san

d E

xam

(B

CS

KM

1)Classroom(5 days)

Online learning

Modules 2, 3 and 4 are interchangeable