digital marketing portfolio
DESCRIPTION
Best digital marketing work and case studies for my clients.TRANSCRIPT
![Page 2: Digital Marketing Portfolio](https://reader033.vdocument.in/reader033/viewer/2022061206/54826bcfb4af9f496b8b4756/html5/thumbnails/2.jpg)
OUTLINE
PROJECT CLIENT• Social Media Campaign HBO• Google Adwords Campiagn Palace Resorts• Google Adwords & Facebook mesoesteticUSA• Mobile App Campaign Red Design Systems• Bilingual Copywriting Red Design Systems
![Page 3: Digital Marketing Portfolio](https://reader033.vdocument.in/reader033/viewer/2022061206/54826bcfb4af9f496b8b4756/html5/thumbnails/3.jpg)
SOCIAL MEDIA CAMPAIGN
Objective: 15,000 Fans Timeline: Dec 28 - Jan 15
Action Plan:Increase the number of Facebook fans with a campaign that includes:• Social Ads• Community Management• Facebook App• Design & Content
Results:25,000+ new fans for HBO Latin America and BrazilIncrease in orgnic trafficIncrease in engagement with fans
![Page 4: Digital Marketing Portfolio](https://reader033.vdocument.in/reader033/viewer/2022061206/54826bcfb4af9f496b8b4756/html5/thumbnails/4.jpg)
FACEBOOK CAMPAIGN
OBJECTIVE: Develop a Facebook campaign and application for Latin America and Brazil.
Tab Design App Design
![Page 5: Digital Marketing Portfolio](https://reader033.vdocument.in/reader033/viewer/2022061206/54826bcfb4af9f496b8b4756/html5/thumbnails/5.jpg)
SOCIAL ADS
![Page 6: Digital Marketing Portfolio](https://reader033.vdocument.in/reader033/viewer/2022061206/54826bcfb4af9f496b8b4756/html5/thumbnails/6.jpg)
Launch of Campaign
RESULTS: There was an increase in fans and engagement.
![Page 7: Digital Marketing Portfolio](https://reader033.vdocument.in/reader033/viewer/2022061206/54826bcfb4af9f496b8b4756/html5/thumbnails/7.jpg)
RESULTS
LATAM BR TOTAL
DEC 27: Likes 205,825 55,721 261,546
JAN 15: Likes 228.042 69,312 297,354
NEW LIKES 22,217 13,591 35,808
DEC 27: ENGAGEMENT¨People Talking about HBO¨
2,239 1,173 3,412
JAN 15: ENGAGEMENT¨People Talking about HBO¨
8,746 7,154 15,900
APP USERS 3,277 1,867 5,144
35,808NEW PAGE LIKESTotal
![Page 8: Digital Marketing Portfolio](https://reader033.vdocument.in/reader033/viewer/2022061206/54826bcfb4af9f496b8b4756/html5/thumbnails/8.jpg)
GOOGLE ADWORDS
![Page 9: Digital Marketing Portfolio](https://reader033.vdocument.in/reader033/viewer/2022061206/54826bcfb4af9f496b8b4756/html5/thumbnails/9.jpg)
MOBIL APP CAMPAIGN
WEB BANNERS & COMMUNITY MANAGEMENTCampaign & copy inSpanish and English.
![Page 10: Digital Marketing Portfolio](https://reader033.vdocument.in/reader033/viewer/2022061206/54826bcfb4af9f496b8b4756/html5/thumbnails/10.jpg)
BILINGUAL COPYWRITING
http://www.reddesignsystems.com/the-difference-between-sem-and-seo/
![Page 11: Digital Marketing Portfolio](https://reader033.vdocument.in/reader033/viewer/2022061206/54826bcfb4af9f496b8b4756/html5/thumbnails/11.jpg)
GOOGLE & FACEBOOK CAMPAIGN
Facebook Growth
Google Adwords
Low Cost-Per-Click