digital risk: threats, opportunities and strategies to …€¦ · to position yourself for success...
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DIGITAL RISK:THREATS, OPPORTUNITIES AND STRATEGIES
TO POSITION YOURSELF FOR SUCCESS
Natasha BoykoDirector of Channel Development
Jamie LembeckChannel Development Manager
ID AGENT BY THE NUMBERS
• Grow Business
• Acquire Customers
• Develop Services
• Retain Talent & Improve Tools
• Improve Efficiency
• Stay in Business
• Retain Customers
• Create High-Value Services
• Reduce Costs
• Improve Efficiency
DRAMATIC SHIFT IN PRIORITIES
February 2020 March & Beyond…
Grow
Acquire
Expand
Invest
Survive
Retain
Conserve
Save
10
10
10
10
10
10
10
10
0
0
0
0
MSP Survey Sentiment AnalysisKaseya polling of over 1,100 MSP owners globally reveals a massive shift in priorities and related state-of-mind from before and after the COVID-19 outbreak…
January 30
April 1 Positive
April 1 Negative
Business Email Compromise Intelligence
FireEye
Cyveillance
Agos
Flashpoint
ThreatConnect
DigitalShadows
Business Email Compromise Monitoring
InfoArmor (Allstate)
Freeware
Barracuda
Proofpoint
Mimecast
Security Awareness
Training
KnowBe4
Webroot
Ironscales
PhishLabs
Infosec Institute
Terranova Security
Cofense (PhishMe)
Sophos
Phishing Simulation
Wombat
Cofense
Phish Line
Blackfin
PhishLabs
Multifactor Authentication
CA
Okta
Quest Software's
RSA
SafeNet
SecureAuth
Symantec
Vasco
Single Sign-On
Micro Focus
Oracle
CA
One Login
Okta
Ping Identity
Idaptive
Microsoft Azure AD
Password Management
KeePassXC
Dashlane
LastPass
Keeper
Enpass
1Password
Zoho Vault
RoboForm
WE MAKE VENDOR CHAOS…
SIMPLE, SCALABLE & PROFITABLE Da
rk W
eb ID • Business Email
Compromise Intelligence
• Business Email Compromise Monitoring
BullP
hish
ID • Security Awareness Training
• Phishing Simulation
Pass
ly ID • Password Management
• Multifactor Authentication
• Single Sign-On
Workflow Integrated ● Best-In-Class ● Single Monthly Invoice ● Powered Services with Goal Assist
CUSTOMER PROTECT +• Workflow Integrated• Best-In-Class• Single Monthly Invoice • Powered Services with Goal Assist
Key Market Messaging for 20201. IoT is making IT infinitely more complicated!
2. MSPs are under attack – APT 10 looking for weak credentials to exploit RMMs and other MSP tools
3. Compliance is no longer optional Must be secure (Security & Compliance are joined at the hip) Monitor for external threats Control access
4. Supply Chain compromises on the rise
5. Phishing is getting increasingly more sophisticated
6. Ransomware turning to public shaming and blackmail
7. Ransomware-as-a-service
8. ZERO TRUST
Everyone is compromised! Compliance Laws dictate that Security & Access Management are no longer optional!
2020 – ALL IN ON ZERO TRUSTKaseya: Compromise Monitoring and Access Management
The Right People
Securely Access The Right Machines
With The Right Privileges
Monitored for Compromise
ZERO TRUST
Understand that everyone has been compromised! Compliance Laws dictate that Security & Access Management are no longer optional!
MSPs Are Under Attack
• Decline of service template for a security bundle
• Added $18K in MRR within existing customer base… $216K in ARR!
SUCCESS STORIES: DECLINE OF SERVICE
Small Wins, Overnight: Partner wanted to cover his costs ASAP. Implemented decline of service email to 5 SLED clients, 4 out of 5 signed up.
Profitable within 3 hours!
GOAL ASSIST™
Compliance and Privacy Laws Hit SMB
Europe (GDPR) Set the Bar• In the GDPR’s first year, there were 144,000 complaints filed with
various GDPR enforcement agencies and 89,000 data breaches recorded
California (CCPA) Raised the Stakes (Effective January 1, 2020)• Massive fines aimed at Data Brokers and Big Business (to start)
New York (SHIELD ACT) Made it Sweeping (Effective March 1, 2020)• Requires companies to adopt security programs to reduce risks of
a data breach (a “Cybersecurity Program”) by March 21, 2020
Phishing Attacks Are Surging!
Phishing Attacks Are Surging! COVID-19 Examples
Phishing Attacks Are Surging! COVID-19 Examples
Phishing Attacks Are Surging! COVID-19 Examples
Phishing Attacks Are Surging! COVID-19 Examples
Phishing Attacks Are Surging! COVID-19 Examples
SMS Phishing
Phishing Kits: Looking for a project?
Phishing Kits: Looking for a project?
From Ransomware to Public Extortion
THE DARK WEB IS REAL
The Dark Overlord is hiring. Specifically, it’s hiring software designers and systems engineers with at least “10 years of experience” to “bring innovative approaches to operations and think outside the box.”
An annual salary of $762k (payable after a 90-day probationary period, naturally) with an expected increase to $1.068m after 2 years (contingent upon positive performance reviews, of course).
SNAPSHOTS FROM THE DARK WEB
Dark Web Daily Newsletter
SNAPSHOTS FROM THE DARK WEB
Your Business Credit Card is being sold with a Holiday Discount. At least they’re being festive?
SNAPSHOTS FROM THE DARK WEB
This one is so popular that it sold out of stock.
SNAPSHOTS FROM THE DARK WEB
Hackers are posting verified Zoom accounts on the Dark Web
How are all these breaches happening?
MONITOR ALL CLIENT DOMAINS!
ACTIVE MONITORINGContinuous monitoring of compromised emails, passwords and PII in real-time!
Pass
wor
dsPII Hits
PERSONAL EMAILS
LIVE SEARCH: THE MSP’S SECRET WEAPON• Run the “Live Search” platform in
front of prospects and watch how easily you can close your business!
LIVE SEARCH
LIVE DATA SEARCH TO MRR IN ONE MEETING
“…This employee had been fired more than two years previous!
The bank account had access to multiple operating and savings accounts with a total of over $1M cash in it, plus access to lines of
credit, and more.
They signed then and there and agreed to let us help them implement an employee on/off boarding procedure.”
PROTECT AGAINST HUMAN ERROR.BullPhish ID™ complements Dark Web compromisedcredential data with simulated phishing attacks and security awareness training campaigns to educate employees, making them the best defense against cybercrime.
MAKE EMPLOYEES THE FRONTLINE OF DEFENSE
BullPhish ID
BullPhish ID for the Win!
Phishing & Training Campaign Generates:
• 92% Click Rate
• 54% Submission Rate
• 3yr MSP contract $84K ARR, ($252K over 3 years)!
SUCCESS STORIES: BREAK-FIX TO ARR!
JUST LAUNCHED: PASSLY
Easily enforce policies for authenticating using 2FA for Windows
Login, Remote Logins, and more.
Manage access to your critical business applications using Single Sign
On. Give your users a Launchpad to get to all the applications they
access.
Authentication Policies
SSO Manager (LaunchPad)
Store and manage credentials for your personal accounts or shared
across your team. Enable password rotation for additional security.
Roll this out to your departments or customers to give them access
and security across environments.
Password Server
Multiple Organizations
PROTECTING YOUR IDENTITY!
Multi-factor /Securely Login to Dark Web ID & BullPhish with Passly
10 Licenses of Passly Included at no cost with your Dark Web ID Subscription - Expires 4/30/20
PASSLY
Powered ServicesFor Security
Powered ServicesFor Compliance
Powered ServicesFor Backup
Comprehensive Portal for all your Sales, Marketing, Lead Gen Needs
Goal Assist™ by ID Agent
We’ve expanded our White Glove Support to include hands-on assistance with your direct sales interactions. Let us help to ensure you are getting the most from your Partnership selling Dark Web ID™. ID Agent’s Partner Success Team will set you up for the win!
• Sales Meeting Support• Sales Training for Your Team• Subject Matter Expert for Webinars• Assistance Landing Enterprise Contracts• Pre-recorded Video Segments• Content Prep and Coaching for Events – Lunch & Learns,
Seminars, Golf Outings, Chamber of Commerce Events and More!
Let Our Team Assist Your Team with Hitting Their Goals!!
LEVERAGING OUR PARTNERSHIP
Subject Matter Expertise and Support on Webinars!
SUCCESS STORIES: WEBINARS
GOAL ASSIST™
BECOME THE DARK WEB EXPERT
Presented DWID to his local Chamber led to an invitation to co-host a whole month of tech talks on
a local radio show!
BECOME THE DARK WEB EXPERT
Helped prep partner for TV interview – featured on morning show
SUCCESS STORIES: CLOSING ENTERPRISE
GOAL ASSIST™
SUCCESS STORIES: COVID-19 SUCCESS STORIES
GOAL ASSIST™
LinkedIn Reach Out
Vertical Reliant
SHOW INCENTIVES! 1st All New and Current Partners are eligible to receive 10 FREE Internal Use Licenses of the Passly Platform:
This license pack includes:• Password Management with Rotation for internal IT Teams• Multi-factor Authentication (MFA) to Multi-factor into Dark Web ID• Single Sign-On (SS0)• Universal Directory • MFA to Log into Dark Web ID/ BullPhish
Silver Gold Platinum20 Customers 40 Customers 60 Customers
Dark Web ID $300/mo. $400/ mo. $500/ mo.
Bundle & Save up to 36% Silver Gold PlatinumDark Web & BullPhish Bundle (20%) 20% Discount 20% Discount 20% Discount
$300/mo. $400/mo. $500/mo.
Silver Gold PlatinumDark Web, BullPhish & Passly (36%) 36% Discount 36% Discount 36% Discount
$500/mo. $700/mo. $887.50/mo.
* Up to 250 Users Per Organization
BullPhish ID included at ALL levels!
Discounts for bundles!
AND BACK BY POPULAR DEMAND…
BOOT CAMP DOMAIN MADNESS!
1 domain added* for EVERY new partner signed!
*for term of contract