digital tattoo workshop for vpl

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Page 2: Digital Tattoo Workshop for VPL

Highly Visible and Hard to Remove

Trish RosseelJennifer Goerzen

[email protected]

Page 3: Digital Tattoo Workshop for VPL

Discussion

What makes up your digital identity?What contributes to information about you

being openly available online?What factors make this out of your control?How can you manage what information about

you is available to others online?

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What’s your Digital Tattoo?

1. Search your name/partner’s name using: Google (select for images, movies, etc. too) www.pipl.com MIT’s Personas at http://personas.media.mit.edu/ www.spezify.com

2. Consider your impressions of this person based on what you found online.

What did you find out about the person being searched? Was all the information accurate? Was there information missing? What might this exercise tell us about data mining? How might your digital tattoo compare to your partners?

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Some things haven’t changed… People continue to redefine their personal and

professional identities as organizations and technologies change.

We still search for social connections and validation. Youth are still exploring and experimenting with risky

behavior.

Broad Context

What has changed is the fact that there could very well be a permanent record of all of this, one with implications that

can't be predicted or controlled. Common Sense Media

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ScaleScale

Online activity takes place before a vast audience

Candy Coloured Tunnel on Flickr - Photo Sharing! (n.d.). . Retrieved May 6, 2010, from http://www.flickr.com/photos/atomicjeep/2327546948/

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The audience can be invisibleand anonymous

Liverpool Street station crowd blur on Flickr - Photo Sharing! (n.d.). . Retrieved May 6, 2010, from http://www.flickr.com/photos/victoriapeckham/164175205/

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Content is replicable in a world of… copy and paste, @RT, forward, share, <embed>

Repeating Shadows on Flickr - Photo Sharing! (n.d.). . Retrieved May 6, 2010, from http://www.flickr.com/photos/nikonvscanon/1474906347/

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Access to a greater depth of information

Teamwork, connect, collaborate and network

Community support, share passions

The art of possibility on Flickr - Photo Sharing! (n.d.). . Retrieved May 6, 2010, from http://www.flickr.com/photos/debaird/178785182/

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Questions to Consider

What are the issues at play in your group’s case?

What does the demographic of your case need to know about managing their online identity?

What are the benefits of online identity in your context?

What are the drawbacks?

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Case Study Context: Seniors

New research from AARP finds that social networking is more important than ever to older Americans—more than a quarter (27%) of Americans age 50+ use social media websites, with Facebook being the most popular, followed by MySpace, LinkedIn and Twitter.

71.1% of 55 to 64 year olds in Canada use the Internet

40.7% of 65 year olds in Canada use the Internet

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Case Study Context: Job Seekers

“1 in 4 employed adults says their company has policies about how they present themselves online”.

“Just over 1 in 10 (~12%) employed internet users are public personae who say they need to market themselves online as part of their job.”

“The majority of adults do not want internet marketers to tailor advertising to their interests, particularly when that involves online data collection and monitoring.”

Pew Internet Research Report, 2010

The German government has proposed legislation to restrict the Internet content employers can use when recruiting.

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Case Study Context: Teens

55% of 18-34 year olds have a personal profile on at least one online social network

39% of youth have posted something on their social networking pages that they regret

1/3 of YAs on social networking sites still don’t use privacy controls on their profiles

15% of YAs report that they've had private material (IMs, texts, emails) forwarded without permission

Our abilities and online skills outstrip the

knowledge and judgment needed for this environment.

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Case Study Context: Immigrants

Recent immigrants more likely than Canadian-born individuals and other immigrants to use the Internet to communicate with their family and friends.

56.0% of Canadians aged 25 to 54 who immigrated to Canada between 1990-2003 used the Internet in the previous month to communicate with friends

55.9% of recent immigrants used the Internet to communicate with family

Foreign-born Internet users were more likely to use email on a daily basis to communicate with relatives and friends than those born in Canada

Statistics Canada

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Sharing our resources

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Digital Tattoo – How To

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http://digitaltattoo.ubc.ca

References Arm and Ink | Flickr - Photo Sharing! (n.d.). . Retrieved September 24, 2010, from

http://www.flickr.com/photos/question_everything/3710548944/

Candy Coloured Tunnel on Flickr - Photo Sharing! (n.d.). . Retrieved May 6, 2010, from http://www.flickr.com/photos/atomicjeep/2327546948/

Liverpool Street station crowd blur on Flickr - Photo Sharing! (n.d.). . Retrieved May 6, 2010, from http://www.flickr.com/photos/victoriapeckham/164175205/

Parent Advice - Workshop: Raising Kids in a Digital World (Middle and High School) - Common Sense Media. (n.d.). . Retrieved May 6, 2010, from http://www.commonsensemedia.org/workshop-raising-kids-digital-world-middle-and-high-school

Professional Networking - UBC Wiki. (n.d.). . Retrieved May 6, 2010, from http://wiki.ubc.ca/Professional_Networking

Repeating Shadows on Flickr - Photo Sharing! (n.d.). . Retrieved May 6, 2010, from http://www.flickr.com/photos/nikonvscanon/1474906347/

Socio-demographic factors influencing use of the Internet. (n.d.). . Retrieved September 27, 2010, from http://www.statcan.gc.ca/pub/56f0004m/2008016/findings-resultats/socio-eng.htm

The art of possibility on Flickr - Photo Sharing! (n.d.). . Retrieved May 6, 2010, from http://www.flickr.com/photos/debaird/178785182/

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