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© 2016 SAP SE or an SAP affiliate company. All rights reserved. 1 Internal Digital Transformation: Enabled by Technology Innovation Joyce Swanke Sr. Director, Customer Innovation & Enterprise Platform SAP

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© 2016 SAP SE or an SAP affiliate company. All rights reserved. 1Internal

Digital Transformation: Enabled by Technology Innovation

Joyce Swanke

Sr. Director, Customer Innovation & Enterprise Platform

SAP

2© 2015 SAP SE or an SAP affiliate company. All rights reserved.

2005

3© 2015 SAP SE or an SAP affiliate company. All rights reserved.

2013

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 4Internal

of CEOs believe the digital economy will impact their industry,

but less than 15% are executing on a digital strategy

90%

“Gartner predicts that, by 2025, every industry will betransformed by digital business.”

Gartner Top 10 Strategic Technology Trends for 2016

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 5Internal

Infinite Opportunities for First Movers

+26%Market

valuation

+12%Impact on profitability

+9%Revenuecreation

EARLY ADOPTERS ARE WINNING

In the next 10 years, 40% of the S&P 500 will no longer

exist if they do not keep up with these technology trends.

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 6Internal

Those Who Innovate Will Succeed

• Under Armour is not just selling shirts and shoes – It is connecting 38 million people on a digital health platform

• Facebook is not just a social network – It is the largest media company, even though it doesn’t create content

• Uber is not just another taxi company – It is transforming into an “urban logistics” company with 200,000 drivers, roughly double the size of the UPS delivery workforce

• Siemens is not just an industrial powerhouse – It is a software company connecting its industrial assets in the cloud and enabling customers to generate new revenue streams by selling services, not products

• Alibaba is not just the largest e-commerce company –It is also a financial services and technology company, blurring industry lines

Digital business models are disruptive. The rules have changed.

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 7Internal

Partners Customers

EmployeesThings / Assets

Digital Business

Digital

Core

Data Powers Digital Business

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 8Internal

80% of CIOs will create an

initiative to turn information into a

competitive business differentiator

by 2017 ***

Innovate without Constraints

94% of organizations understand

that information and insights are the

primary driver of business results*

Transform Data into Insight

The top data-driven initiative is

investing in distributed real-time

insight-driven technology**

Act in the Moment

Real-time is #1

* 2016 IDC Leading Digital Study

** 2016 Forrester: Business Technographics® Global Data & Analytics Survey

*** 2016 IDC CIO Agenda Study

Imperatives for running digital business

Every company will require a technology-focused edge

to capitalize on data assets . . .

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 13Internal

SAP Framework for the Digital Enterprise

Suite

Applications

S/4HANA

Platform

HANA

any DB Hadoop

Vora

Digital

BoardroomIcon

Analytics

Business

Objects

Cloud

Plan | Discover

Visualize | Predict

ExtensionsApplications

IoT

SAP Cloud Platform

(Micro-) Services

IoTPlatform

Business Network

CEC

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 14Internal

“The solution has

enabled us to change

our business models”

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 15Internal

Transforming itself into a

healthcare technology

company through connected

products

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 16Internal

New Revenue Stream:

Keeping international

travelers safe from security

threats

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 17Internal

Ranked #4 Supply Chain by Gartner:

Real-Time Supply Chain Optimization

*See the latest SAP HANA* certified OEMs and appliances: http://global.sap.com/community/ebook/2014-09-02-hana-hardware/enEN/index.html

Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.

Optimized for Flexibility

Deploy SAP HANA

On premise On demand/

hybrid cloud

Built for Each Other

More transactions

per minute

Collaborative Partnership

Using your platform of choice from 15

industry leading OEMs* & CSPson the Intel Xeon processor E7 v3 family1, 2

+

Through years of organic innovation and $30 billion+ in M&A . . .

SAP HAS EVOLVED TO MEET YOUR DIGITAL NEEDS:

• 80 million business

cloud users

• 1.9 million connected

businesses

• $800 billion+ in B2B

commerce

• 99%+ of mobile

devices connected with

SAP messaging

• 83k employees representing

120 nationalities

• Over 300K customers

• Operating in 191 countries

• 2011 SAP HANA launched

• 2012 SAP Cloud launched

• 2014 SAP business networks are

the largest marketplace in the

world

• 2015 SAP (HANA) Cloud Platform

• 2015 SAP S/4 HANA - Most

modern ERP system

• 2015 BusinessObjects Cloud

• 2016 HANA Express

• 2017 SAP Leonardo Innovation

Platform launch

• Solutions for 25 industries

and 12 LoBs

• 98% of top valued brands

are our customers

• 74% of world’s

transactions managed on

SAP

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 20Internal

Joyce Swanke, Sr. Director

SAP Customer Innovation & Digital Platform

[email protected]

303-808-6208

@JoyceSwanke

https://www.linkedin.com/in/joyceswanke

Thank You!