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Digital Transformation through an e2e PLM backbone PDT Europe 2016 Anders ROMARE Vice President, Engineering Solutions

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Page 1: Digital Transformation through an e2e PLM backbonepdteurope.com/wp...1-Digital-Transformation-through-an-e2e-PLM...1.pdf · Digital Transformation through an e2e PLM backbone

Digital Transformation through an e2e PLM backbonePDT Europe 2016

Anders ROMARE

Vice President, Engineering Solutions

Page 2: Digital Transformation through an e2e PLM backbonepdteurope.com/wp...1-Digital-Transformation-through-an-e2e-PLM...1.pdf · Digital Transformation through an e2e PLM backbone

© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Agenda

Airbus

Challenges

Digital Capabilities

Data exposure

Benefits

Conclusion

November 2016PDT Europe 2016

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Corporate Presentation

ABOUT AIRBUS GROUP

Around 180 sites

Across 35 countries

31% Europe

69% Non-Europe

23% Europe

77% Non-Europe

A global leader in aeronautics, space and

related services

Around 136,600* employees

Suppliers from more than 100 countries

2015 revenues of € 64.5 bn

Headquartered in Toulouse

Robust and diverse order

backlog

A global company located in

International sales

*Status: 31 December 2015

November 2016 PDT Europe 2016

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Corporate Presentation

AIRBUS GROUP: A GROWTH STORY

Its pioneering and innovative spirit has driven Airbus Group´s remarkable growth

€ 24.2 bn

2000

2014

€ 64.5 bn

Revenues

In 2015:

82% commercial

18% defence

2015

+166 %

November 2016 PDT Europe 2016

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Corporate Presentation

WE MAKE IT FLY: SETTING THE COURSE FOR THE FUTURE

Focus on...

Programme execution

Profitability

Value creation

Market positioning

Portfolio Management

Value chain position

Foster...

Leadership in commercial

aeronautics

Focus defence and space

business on…

Military aircraft

Space systems

Missiles

Exploit incremental

innovation while…

Preparing next-generation

breakthroughs

Strengthen…

Positioning on

international markets

Focus services…

On and around platforms

Digitalisation…

Become more innovative,

flexible and agile in the

way we operate and serve

customers

November 2016 PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Technology evolution

November 2016PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Technology evolution (cont)

November 2016PDT Europe 2016

Speed

• Aviation performance doubling: ~ 30 years

• Electrical performance doubling: ~ 5years

• Digital performance doubling: ~ 18 months

Openness

• Aerospace start-ups outspend us in R&T

• Patent & trade secrets greatly challenged

• Competitive advantage goes to first mover

Page 8: Digital Transformation through an e2e PLM backbonepdteurope.com/wp...1-Digital-Transformation-through-an-e2e-PLM...1.pdf · Digital Transformation through an e2e PLM backbone

© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Business transformation through Digital Capabilities

November 2016PDT Europe 2016

New Business

Models

Factory 4.0 Connected Aircraft

& E2E PLMWorkplace of the

future

Digitalized

Functions

Dig

ita

l C

apa

bili

ties

Imagine & develop new

business models from

Digital trends

Shifting away from

centralized control toward

decentralized self-

organization

A Digital Connected Platform

delivering new data and

services to all the aeronautic

value chain.

Everywhere and anytime,

collaborative, user-oriented

environment to our employees

and partners

Digitalized support functions

adopting best-market

processes, adopting a data-

driven and collaborative

approach and culture

Page 9: Digital Transformation through an e2e PLM backbonepdteurope.com/wp...1-Digital-Transformation-through-an-e2e-PLM...1.pdf · Digital Transformation through an e2e PLM backbone

© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Combining the e2e PLM backbone with Digital Capabilities is key

November 2016

a

Mobility

SocialClouds

Big Data

Complex

Analytics

Extended

Integration

Manufacturing

Automation

Internet Of Thing

Product Lifecycle

Management

(PLM)

Emerging PLM technology

Reveals new Business

models & Services :

• Leverage existing

company data

• Capture new data

• Analyze this big data with

a business orientation

Finds new areas of

improvement

• Automation and

paperless

• Cost Reduction

• Quality improvement

• Time to market

PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Catalog Options Engineering Changes Assemblies Design Solutions Specific Parts

+1,4K

+11K

+26 K

+180K

+450K

Airbus Context

November 2016PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

DATAis the new

OIL

Data Exposure & Analytics

November 2016PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Challenges to Reach End-to-End Data Exposure

Data assets spread across various specific process areas

Disconnected Silos

SCM

PLM

MES

ERP

CRM

Supplier

BOM

Quality

Customers

T

T

T

T

T

T

T

T

T

T

November 2016PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Challenges to Reach End-to-End Data Exposure

Data assets locked into proprietary solutions & Data

Formats

RESTRICTED

A R EA

November 2016PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Challenges to Reach End-to-End Data Exposure

SCM PLM MES ERP

Authoring

tools

Data

Sources

End to End

Data Analytics

Allocate

Normalize

Merge

Allocate

Normalize

Merge

Allocate

Normalize

Merge

Allocate

Normalize

Merge

TIM

E

November 2016PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Significant waste of time

Allocating data in various locations

Disconnected Silos

Normalize data formats

Proprietary formats

Clean the data content

Out-of-date reports & KPI’s

Low speed of Innovation

Challenges to Reach End-to-End Data Exposure

November 2016PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

End-to-End Data Exposure Architecture

Easy Data Access

Unique User Access for Multi Domain Applications

Secured and Controlled Access to Data Lakes for Services

Normalized and Unified Data Exposure (Structured Data)

Raw Data Lakes from Unstructured or Semi Structured Data

SCM PLM MES ERP

Authoring

tools

Data

Sources

Data Mart Data Mash Up Multi Domain Ontologies Service API

Rich

User InterfaceData

Analysis

Advanced

AnalyticsMash Up

Data Cores

Integration

Layer

Multi Source

Apps GUI

November 2016PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

End-to-End Data Exposure Architecture

Authoring

tools

Data

Sources

Data Cores

Integration

Layer

Multi Source

Apps GUI

SCM PLM MES ERP

November 2016PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

E2E Data Exposure Enables Powerful Applications

Authoring

tools

Data

Sources

Data Lakes

Integration

Layer

Multi Source

Apps GUI

Rich

User Interface

Data

AnalisysAdvanced

AnalyticsMash Up

User Interface

SCM PLM MES ERP

Business activity

monitoring &

business

intelligence

Visual

management

in 3D

Mobile EnabledAdvanced

analytics

November 2016PDT Europe 2016

Page 19: Digital Transformation through an e2e PLM backbonepdteurope.com/wp...1-Digital-Transformation-through-an-e2e-PLM...1.pdf · Digital Transformation through an e2e PLM backbone

© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

A350 Boardroom – E2E Wing Dashboard – Part Coverage Status

Bremen Plant - A350

Seite 19

Wing Dashboard – E2E Supply StatusOverview of all parts, delivered or still missing with the appropriate details

Missing PartNeeded Part (< 4 weeks)Future Needed Part (> 4 weeks)

Production Need:

WO Start Date

Production Need

– 4 weeks

KPI in line

with POx

definitionNeeded Part &

Forecast overdue/lateNeeded Part &

Forecast in time

MSN

Forecast in time?

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

LOD3D for Boardroom – Use case definition

Today Forecast in 2 weeks

Reporting Center enables to follow the supply status of each parts thanks to charts and tables.

LOD 3D brings status information inside the digital mock-up.

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

November 2016PDT Europe 2016

Examples – Digital Twin for Cabin upgrade

Concession

Automatic

Retrieving &

Spotting (with

Drawing

Number)

Step 1:

Concessions

Spotting

manually refined

by User at Part

Level

TZ-003543607

On DS Selection

Preliminary

analysis (pre-Mod

DS spotting)

Collaboration

Features

Step 2 :

Concessions

automatic

spotting at Part

level with Text

MiningOverlaps between

Concession/SB/Pre-Mod

(Reports possible) Concession

spotting in DMU

Potential Big Data analysis

Page 22: Digital Transformation through an e2e PLM backbonepdteurope.com/wp...1-Digital-Transformation-through-an-e2e-PLM...1.pdf · Digital Transformation through an e2e PLM backbone

© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Design to Cost for standard parts

November 2016PDT Europe 2016

Design to Cost for standard part

Based on engineering Product

structure and on Cost Factor Standard

Part data:

Provide the cost factor repartition

chart for Standard Part (by designer

team and aircraft)

Get Visualization files

Propose some savings using

alternate Standard Part

Consult the evolution of Standard

Part cost factor repartition Used by

a team

Available on mobile device

Page 23: Digital Transformation through an e2e PLM backbonepdteurope.com/wp...1-Digital-Transformation-through-an-e2e-PLM...1.pdf · Digital Transformation through an e2e PLM backbone

© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Standard Operating Instructions

November 2016PDT Europe 2016

Standard Operations Instructions

Facilitated consultation of

Manufacturing work instructions for

shopfloor:

Possibility to show information &

parameters extracted from

connected hand tools & ERP

Combined with Engineering

information

3D visualization

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Benefits for Business & Technology

Enabling innovation through rapid

deployment of new Digital Capabilities

build upon existing platform

Unlocking the power of existing data

assets

Single source of truth

Scaling and re-use:Building block technologies easy to

replicate the benefit in other areas

Enables gradual evolvement of

backbones rather than “big bang”

November 2016PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Benefits for People

Data democratizationEveryone has access to the data,

not only the experts

Focus on progress instead of

discussion on data quality

Collective intelligence as people

have the same information.

November 2016PDT Europe 2016

Page 26: Digital Transformation through an e2e PLM backbonepdteurope.com/wp...1-Digital-Transformation-through-an-e2e-PLM...1.pdf · Digital Transformation through an e2e PLM backbone

© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

Conclusion

• Business needs and technology

trends drives towards shorter cycles

• New challengers in the market

• Digital transformation

• Use and re-use of “Data” is a key

asset

• A Data Exposure strategy &

Architecture is outlined to overcome

• Data silos

• Data lock-in (propriety formats)

• Data quality

Go

vern

ance

G

PLM FUNCTIONAL BACKBONES

DATA EXPOSURE

4

ANALYTICS

:

VIEWING

NAugmented Reality

Virtual Reality Light 3D

Multi-Devices

Internet of Things

Big Data Complex Analytics

Data Aggregation Mashup

Data Lake

Configured DMU

Cloud3D Indexing

Cross process integration

Process Harmonization

ObsolescenceManagement

Legacies Freeze &decommissioningBackbone

improvement

MODEL & SEMANTIC INTEGRATION 3D & Data continuity

Backbone migrationsMDM retroengineering

Conf. Engine

Collaborative PLM environment connected to semantic layer

November 2016PDT Europe 2016

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© AIRBUS S.A.S. All rights reserved. Confidential and proprietary document.

November 2016PDT Europe 2016

© AIRBUS Operations S.A.S. All rights reserved. Confidential and proprietary document. This document and all information contained herein is the sole property of AIRBUS Operations S.A.S. No intellectual property rights are granted by the delivery of this document

or the disclosure of its content. This document shall not be reproduced or disclosed to a third party without the express written consent of AIRBUS Operations S.A.S. This document and its content shall not be used for any purpose other than that for which it is

supplied. The statements made herein do not constitute an offer. They are based on the mentioned assumptions and are expressed in good faith. Where the supporting grounds for these statements are not shown, AIRBUS Operations S.A.S will be pleased to

explain the basis thereof. AIRBUS, its logo, A300, A310, A318, A319, A320, A321, A330, A340, A350, A380, A400M are registered trademarks.