#hwtrends

Digital Trends Report 2015

#hwtrends

Choice in content

delivery is going to

be one of the most

important trends of

2015

#hwtrends

“2015 will see

marketers learn

how to maximise

the feature sets of

individual channels”

Unified

Digital

Experiences

#hwtrends

Cards are set to

become the

building blocks of

the modern web

Multiple screens,

multiple methods,

one story

#hwtrends

In 2015 we will

begin to see

content created

specifically to be

delivered into cars

The content car

#hwtrends

The best

advertising is

frictionless,

appearing at the

right time to the

right person

Making advertising

routine

#hwtrends

Data, not devices,

is what will have

the biggest impact

on health

Dr Data is around

the corner

#hwtrends

If we’re using a

free service, then

the currency we’re

paying with is our

personal data

There’s no such

thing as a (digital)

free lunch

#hwtrends

18-25 year olds

are most likely to

make use of ad

blocking software

Tech is so not in

darling

#hwtrends

Retailers are out of

step with consumers

when it comes to 3-D

printing, wearables

and facial recognition

Moving fashion

forward

#hwtrends

The insights,

analytics and ROI

advantages of

digital have

convinced election

co-ordinators to

spend big”

Going digital: the

road to the UK

General Election

#hwtrends

Any questions?Ask @hotwirepr

www.digitaltrendsreport.com