digm 4373: photographic tone and color reproduction · portable document format. these files can be...

10
– 1 – Course Syllabus — subject to change with notice DIGM 4373: Photographic Tone and Color Reproduction Fall 2019 Professor: Dr. Jerry Waite Lab Manager: Mr. Can Le ([email protected]) Lab Manager: Mr. Harold Halliday ([email protected]) Professor’s Office: Room 349 Brazos Hall Professor’s Telephone: 713-743-4089 Professor’s E-mail: [email protected] Web Site: www.uh.edu/tech/digitalmedia Course Web Site: www.uh.edu/tech/digitalmedia/program/courses/#!/course/4373 Course Location: Lecture: Room AMG 307 (Sugar Land campus; section 21468) Lab: Room AMG 320, (Sugar Land campus; section 21469) Course Day/Time: Lecture: TH 9:00—11:00 AM Lab: T 8:00 – 11:00 AM Office Hours: SUGAR LAND: T, TH 11:00 am –2:00 pm or by appointment. Open Lab: As linked from http://www.uh.edu/tech/digitalmedia/students/stu- dent-resources/ Course Description: Tone and color theory, measurement, and modification; calibrating and characterizing input and output devices; G7 calibration technology; converting photographs to match output device requirements for black- and-white or color reproduction; outputting images to meet or exceed customer expectations. Prerequisite: Grade of C or better in DIGM 3252. Credit: 3 semester hours Course Goals: This course is designed to familiarize students with multi-color reproduc- tion theory and technique. It is not intended to produce proficient techni-

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Page 1: DIGM 4373: Photographic Tone and Color Reproduction · Portable Document Format. These files can be read on any Windows, Mac, or Unix computer providing you have the correct Acrobat

– 1 –

Course Syllabus — subject to change with notice

DIGM 4373: Photographic Tone and Color Reproduction

Fall 2019

Professor: Dr. Jerry Waite

Lab Manager: Mr. Can Le ([email protected])

Lab Manager: Mr. Harold Halliday ([email protected])

Professor’s Office: Room 349 Brazos Hall

Professor’s Telephone: 713-743-4089

Professor’s E-mail: [email protected]

Web Site: www.uh.edu/tech/digitalmedia

Course Web Site: www.uh.edu/tech/digitalmedia/program/courses/#!/course/4373

Course Location: Lecture: Room AMG 307 (Sugar Land campus; section 21468)

Lab: Room AMG 320, (Sugar Land campus; section 21469)

Course Day/Time: Lecture: TH 9:00 —11:00 AM

Lab: T 8:00 – 11:00 AM

Office Hours: SUGAR LAND: T, TH 11:00 am –2:00 pm or by appointment.

Open Lab: As linked from http://www.uh.edu/tech/digitalmedia/students/stu-

dent-resources/

Course Description: Tone and color theory, measurement, and modification; calibrating and characterizing input and output devices; G7 calibration technology; converting photographs to match output device requirements for black-and-white or color reproduction; outputting images to meet or exceed customer expectations.

Prerequisite: Grade of C or better in DIGM 3252.

Credit: 3 semester hours

Course Goals: This course is designed to familiarize students with multi-color reproduc-tion theory and technique. It is not intended to produce proficient techni-

Page 2: DIGM 4373: Photographic Tone and Color Reproduction · Portable Document Format. These files can be read on any Windows, Mac, or Unix computer providing you have the correct Acrobat

cians. Rather, students completing the class will have a broad overview of multi-color printing processes so that they may effectively supervise or estimate printing operations, communicate technically with vendors or buyers, and/or design graphic products giving full consideration to the limitations inherent in multi-color printing processes.

Students completing the course will describe, demonstrate, compare, analyze, integrate, and critique Digital Media technologies related to:

1. color theory and its application to color reproduction;

2. capturing faithful reproductions with digital cameras and scan-ners; the impact and importance of lighting on original image capture as well as viewing on-screen and printed color repro-ductions;

3. the use of color spaces including: l*a*b, rgb, cmyk, hsb, spot color, and hexidecimal;

4. measuring colors using spectrophotometers, colorimeters, and densitometers;

5. color management systems including calibration and character-ization of color monitors, scanners, proofers, platesetters, and printing presses;

6. how color originals are separated into process colors and then recombined using the printing process;

7. procedures used to trap color images;

8. the operation of a color editing program such as Adobe Photoshop;

9. preparation and output of multi-color pages using a page layout program such as InDesign;

10. paper manufacture, specification, and environmental steward-ship;

11. flat-sheet and signature impositions;

12. the affects of ink, paper and lighting on color reproductions;

13. color proofing methods and their limitations with regards to pre-dicting actual press performance;

14. printing process guidelines including SWOP, SNAP, GRACoL, and FIRST; and

15. printing process control using G7.

– 2 –

Page 3: DIGM 4373: Photographic Tone and Color Reproduction · Portable Document Format. These files can be read on any Windows, Mac, or Unix computer providing you have the correct Acrobat

Required textbooks: Ashe, T. (2014). Color Management & Quality Output. Burlington, MA: Focal Press

Marin, J. (2005). Process Controls Primer. Sewickley, PA: PIA/GATF Press Books. (ISBN: 0-88362-522-9). Suggestion: buy this book on-line...$40.00+ [used] from Amazon.)

X-Rite. (2004). The Color Guide and Glossary. Grandville, MI: author. Available free for download on digital media technology website.

Required tools: Ball point pen(s), scientific calculator.

Optional tools: (you’ll need to get these sooner or later!) 20X magnifier (loupe), stain-less steel ruler graduated in inches and picas.

Required disk: Flash or external USB hard drive for project backup.

PDF files: Several handouts for the course will only be supplied in Adobe Acrobat Portable Document Format. These files can be read on any Windows, Mac, or Unix computer providing you have the correct Acrobat Reader Software. Acrobat Reader is available free of charge from the Adobe Website (www.adobe.com). You can read the files on-screen or print the files on your own printer. However, you may not print them using the Digital Media Program’s equipment (we don’t have the budget for all the paper and toner it would take). The PDF files for this course can be cop-ied from the instructional materials folder on the lab’s computers to your Zip disk or you may access the instructional materials server from any computer using your web browser (http://www.uh.edu/tech/digitalme-dia).

Why 5 hours per week? DIGM 4373 is a lecture/lab class and is governed by University policy as well as policies of the accrediting bodies. First, students should under-stand that each hour of class credit requires three hours per week: one hour in lecture and two hours of personal study/homework. Thus, a three-hour course requires nine hours per week: three in class and six on your own. However, lab earns in-class credit at one-third the rate of lecture. Thus, it takes three hours of lab to earn one hour of lecture credit. DIGM 4373 requires you to spend two hours in lecture. For those two hours, you receive two hours of credit. The three hours of lab, counted together, are worth one hour of credit. Thus, you spend five hours per week in a three-hour lecture/lab class. Remember that you still “owe” Dr. Waite a total of nine hours for the three-hour course. Nine minus five equals four. Thus, you should spend four hours per week on your own reading, studying, and working on homework and on-line quizzes. That’s the expectation of this course.

Important Information: As a student of the University of Houston, information available at http://www.uh.edu/provost/policies/student/resources/ will be criti-

– 3 –

Page 4: DIGM 4373: Photographic Tone and Color Reproduction · Portable Document Format. These files can be read on any Windows, Mac, or Unix computer providing you have the correct Acrobat

– 4 –

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Fund

amen

tals o

f colo

r (ad

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ke co

lor w

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K; Ph

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p Tra

pping

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color

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inks;

rich

black

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ck; tr

appin

gQu

iz 1

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ter 2

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e/Glo

ssary

pp 7

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Chap

ter 2

Color

mod

elsSp

ot vs.

CMYK

Spot

vs. CM

YK bu

ilds;

printi

ng of

proo

f com

ps an

d sep

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gn Tr

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2Ch

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lor G

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surem

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itome

try an

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ectrop

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etry

Measu

ring s

pectr

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mage

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e/Glo

ssary

pp 2

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Chap

ter 7

Devic

e cali

bratio

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racter

izatio

nCa

librat

ionMo

nitor

calibr

ation

with

color

imete

r; sca

nner/

camera

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/cha

racter

izatio

nQu

iz 4

69/

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f Colo

r Sep

aratio

n Visu

al Aid

Chap

ter 5

Color

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ration

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ryCh

aracte

rizati

onGr

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mpon

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Outpu

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racter

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of G

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ter 3

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arin

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am D

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Page 5: DIGM 4373: Photographic Tone and Color Reproduction · Portable Document Format. These files can be read on any Windows, Mac, or Unix computer providing you have the correct Acrobat

– 5 –

cal to you in insuring that your academic pursuits meet with success and that you encounter the fewest financial and academic difficulties possible. Please take a few moments to review each of the areas, and become familiar with the resources detailed on the website with regard to: The UH Academic Honesty Policy: the UH Academic Calendar; Students with Disabilities; Religious Holy Day FAQs; and Other Information.

Lecture assignments: On-Line Quizzes: There will be weekly quizzes on Blackboard. These quizzes are open

notes/open book and may be taken at your leisure during the week each quiz is available. They will form the basis of the midterm and final, although questions not appearing in the quizzes may be used in the exams.

Written Exams: There will be two exams given—a midterm and a final. The midterm will

cover all lecture material covered up to the exam. The final will cover all material covered after the midterm.

Netiquette in Class: The university’s buildings are fully wireless capable. That means that you can log-on to the Internet from any part of any of our buildings, including the classrooms. We encourage you to bring your laptops, netbooks, and so forth to lectures so that you can take digital notes, download materials your professor provide, and take advantage of websites that your pro-fessor suggests.

However, it is extremely rude to use your laptop for surfing the web, answering e-mails, playing games, or other off-task functions during class. It is also a waste of your money since your lectures are packed with important information being presented by your professor who knows more about the topic than you do. You are paying money to be in class. Do not waste your money by trying to ineffectively multi-task during class!

Cellphones, PDAs, iPads, tablets, and other handheld devices fall into the same category as laptops. They should not be used for non-class activi-ties.

Dr. Waite realizes that you are an adult and are free to squander your time any way you want. However, you do NOT have the right to inter-fere with other students who are trying to listen to lectures. Therefore, if you insist on texting, e-mailing, or surfing, sit in the back of the classroom where you won’t bother anybody.

– 5 –

Week

Days

Read

Ashe

/we

bsite

article

sRe

ad M

arin

Lectu

re Top

icLa

b Top

icLa

b Proj

ectLe

cture

Quiz

on

Blackb

oard

18/

20–2

2Wh

ite ba

lance

and c

olor c

orrect

ionCh

apter

4Int

roduct

ion an

d orie

ntatio

nRe

view

imag

e cap

ture,

scree

ning,

resolu

tion

Color

come

s from

light

interp

reted

by th

e cam

eraPh

oto sh

oot,

gray b

alance

tool

28/

27–2

9Ch

apter

1Co

lor G

uide/

Glossa

ry pp

4–6

Chap

ter 2

Fund

amen

tals o

f colo

r (ad

d and

sub)

Fa

ke co

lor w

/CMY

K; Ph

otosho

p Tra

pping

Fake

color

with

CMYK

inks;

rich

black

vs bla

ck; tr

appin

gQu

iz 1

39/

3–5

Chap

ter 2

Color

Guid

e/Glo

ssary

pp 7

–22

Chap

ter 2

Color

mod

elsSp

ot vs.

CMYK

Spot

vs. CM

YK bu

ilds;

printi

ng of

proo

f com

ps an

d sep

aratio

ns; I

nDesi

gn Tr

appin

gQu

iz 2

49/

10–1

2Ch

apter

5Co

lor G

uide/

Glossa

ry pp

22–

27Ch

apter

3Ton

e and

color

mea

surem

ent

Dens

itome

try an

d Sp

ectrop

hotom

etry

Measu

ring s

pectr

ums o

f prin

ted an

d no

n-pri

nted i

mage

s; De

lta E

Quiz

3

59/

17–1

9Ch

apter

4–5

Color

Guid

e/Glo

ssary

pp 2

8–33

Chap

ter 7

Devic

e cali

bratio

n an

d cha

racter

izatio

nCa

librat

ionMo

nitor

calibr

ation

with

color

imete

r; sca

nner/

camera

calib

/cha

racter

izatio

nQu

iz 4

69/

24–2

6Ba

sics o

f Colo

r Sep

aratio

n Visu

al Aid

Chap

ter 5

Color

Sepa

ration

Theo

ryCh

aracte

rizati

onGr

ay co

mpon

ent r

eplac

emen

t

Outpu

t cha

racter

izatio

n with

G7

using

Jean

nie an

d CU

RVE;

Effect

of G

CR/U

CR on

proce

ss col

or bu

ilds a

nd

CMYK

imag

esQu

iz 5

710

/1–3

Chap

ter 6

Color

Guid

e/Glo

ssary

33–4

0Re

nderi

ng In

tent W

ebsit

eCh

apter

5Co

lor m

anag

emen

t(en

gines/

rende

ring i

ntents

)Lo

cally-

create

d LUT

Create

test

templa

te, pr

int on

two+

color

de

vices,

crea

te LU

T, sep

arate

RGB

imag

eQu

iz 6

810

/8–1

0Re

ad Pa

per B

asics

book

by M

ohaw

kPro

vided

by D

r. Wa

itePa

per M

anufa

cture,

Speci

ficati

on, a

nd

Envir

onme

ntal S

teward

ship.

Lab c

atch-u

p day

. Man

dator

y port

folio

review

by

end o

f sess

ion.

910

/15–

17Pa

per P

rice B

ook

Color

man

aged

col

or sep

aratio

nsCo

nvers

ion of

photo

s from

RGB

to CM

YK u

sing

severa

l CMY

K pro

files;

print

separa

tions

.Qu

iz 7

1010

/22–

24Ch

apter

7–8

, 15

Flat S

heet

Pape

r Esti

matin

gGlo

bal a

nd lo

cal co

lor co

rrecti

on

and a

lterat

ionFin

al pro

ject d

esign

Globa

l and

local

color

corre

ction

Quiz

8

1110

/29–

31Im

posit

ion Pa

per P

lannin

gIm

posit

ion72

page

book

let im

posit

onQu

iz 9

1211

/5–7

Chap

ter 12

Impa

ct of

Pape

r, Ink

, and

rep

roduct

ion Pr

ocess

on Co

lorCh

apter

6, 8

Impa

ct of

pape

r, ink

, an

d prin

ting p

rocess

Final

projec

tInt

roduct

ion to

Kod

ak PR

EPS

Final

proje

ct pr

epres

sQu

iz 10

1311

/12–

14

Chap

ter 3

, 16

Comm

unica

ting A

bout

Color

Giving

a Co

lor O

KCo

mmun

icatin

g abo

ut col

orFin

al pro

ject

Koda

k PR

EPS

Final

proje

ct pr

epres

sQu

iz 11

1411

/19–

21Be

st Pra

ctices

in Co

lor Re

produ

ction

by

Joe M

arin

Revie

w en

tire M

arin

book

Best

practi

ces in

color

repro

ducti

onFin

al pro

ject

Print

final

projec

t on

digita

l pres

s—sch

edule

d by

grou

ps wi

th Mr

. Hall

iday

Quiz

12

11/2

6—

—Fin

al po

rtfoli

o eva

luatio

n—

12/1

0Fin

al Ex

am D

ue

Page 6: DIGM 4373: Photographic Tone and Color Reproduction · Portable Document Format. These files can be read on any Windows, Mac, or Unix computer providing you have the correct Acrobat

– 6 –

Extra credit: Overall course extra credit may be earned in three ways:

1. You may participate in the University of Houston chapter of the Graphic Communications Education Association (GCEAUH). Students who join and attend association meetings can earn up to three percent extra credit on their final grades (one point per meet-ing). GCEAUH officers may receive five points of extra credit on their final grades. This option is not available in summer.

2. Visit the Printing Museum. Take a selfie inside the museum. Prepare a short report about the section you found most interesting. This is worth two percent two percent bonus credit.

3. If YOU average 90% or higher on-time attendance for this course (both lecture and lab), you will receive two percent bonus on your final course grade.

4. Remember that you can only earn five percent TOTAL extra credit.

Attendance: Attendance at all class sessions is expected. There will be a grade penalty for all absences. In other words, there is no such thing as an excused absence. Be on time for lectures! You may have to adjust your lifestyle and leave home or work early to be on time for class. You may only miss three class sessions. You may be dropped after the fourth absence. Look at it this way: there is no way to make up any lecture that you miss. Notes from friends are no substitute for actually being present in class when Dr. Waite explains a concept or process. Here’s another thought: you and the taxpayers of the State of Texas are paying Dr. Waite to be present in the DIGM 4372 class. Why pay money for something you don’t take? Another notion: class ses-sions are like rock concerts. If you buy tickets and don’t show up for the concert, the musicians are not going to give you a repeat performance. So, you won’t get what you paid for.

Attendance will be taken beginning five minutes before the class is scheduled to begin. Students in place when class starts will receive 100% for that day’s attendance. Students who come in late will have to specifically inform Dr. Waite of their presence and will receive 50% or 25% (depending upon how late) for that day’s attendance.

Grading: Item Percent of grade Attendance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10% Exams (2 @ 15% each) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30% Weekly quizzes. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25% Laboratory activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35%1

1 Group assignment grades are adjusted to reflect the time and effort provided by each student.– 6 –

Page 7: DIGM 4373: Photographic Tone and Color Reproduction · Portable Document Format. These files can be read on any Windows, Mac, or Unix computer providing you have the correct Acrobat

– 7 –

Percent/letter grades: A . . . . . . . 94-100 A- . . . . . . . 90-93 B+ . . . . . . . . 87-89 B . . . . . . . . . .84-86 B- . . . . . . . 80-83 C+ . . . . . . . . 77-79 C . . . . . . . . . 74-76 C- . . . . . . . .70-73 D+ . . . . . . . .67-69 D . . . . . . . . 64-66 D- . . . . . . . 60-63

Lab assignments: Lab assignments are to be completed as soon as possible and uploaded to Blackboard using TurnItIn. In addition, some of your work is to be placed into a hard-copy portfolio (as appropriate) to be submitted on the lab day during midterm week and on the day of the final exam. Include only those projects listed on the course schedule (page 4) unless otherwise instructed by your professor or lab instructor. Hard-copy portfolios may be as simple or elaborate as desired. However, students should remember that they only get one opportunity to make a good first impression.

All lab assignments are also to be converted to web-optimized PDF for-mat for placement on the student’s on-line portfolio. Instructions will be given in class.

Lab assignments submitted through TurnItIn are all graded according to the following rubric:

There is no need for a student to earn any less than a B on any project. Don’t be meek! Show your work to Mr. Le, Mr. Halliday, or Dr. Waite in advance for advice!

Selected projects are to be printed and submitted in a 13 X 19” hard-copy portfolio (samples will be shown in class). This oversized format is necessary to support the press sheets you will print. The purpose of this portfolio is for job interviews. It needs to contain ONLY your best work...including work you do outside of class.

Hard-copy portfolios are due for midterm review and again for final grading as shown on the course schedule on Page 4.

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Grade expectations: Dr. Waite expects students in the course to be capable and motivated professionals. No such student should be content with a grade less than “B.” Please provide the attention, motivation and effort necessary to reach this grade expectation.

Team project: Teams of 4–5 students will create and produce a full-color document that employs VDP technology as well as content creation, graphic design, prepress, preflighting, digital printing, and finishing processes. In particular, groups will prepare the annual Digital Media Annual Report, the annual Digital Media Photobook, and the Women in Digital Media book. Samples of previous projects will be provided.

Test/exam policy: Blackboard quizzes and exams: you may use any materials you’d like during these quizzes. However, you may not, under any circumstance, cheat. Focus your attention on http://www.uh.edu/provost/policies/student/resources/. Note that, according to University policy, your pro-fessor can take one or more of several actions if you cheat. Sanctions may include, but are not limited to: a lowered grade, failure on the examination or assignment in question, failure in the course, probation, suspension, or expulsion from the University of Houston, or a combina-tion of these. Use of content posted by other students on sites such as quizlet.com IS CHEATING. If your written answer on a quiz matches the exact verbiage of my answer key, you will get a zero on the quiz. Earn three such zeroes, and I will report you and recommend suspension.

Due date policy: Late work is “yesterday’s news.” In keeping with this idea, assignments must be turned in as scheduled. Please see the class schedule for specific due dates. Late work will receive a grade penalty of 10% per class ses-sion. If you cannot attend class on a day that an assignment is due, you must make arrangements to get the work to Dr. Waite no later than the next business day.

Adds/drops: Please refer to the University’s Undergraduate Catalog and the Schedule of Classes for the appropriate add/drop dates and proce-dures. Those procedures must be followed to the letter.

Incompletes: An “incomplete” grade will only be issued if the student is maintaining an acceptable level of achievement and cannot, due to some factor beyond the control of the student, complete one or more major assignment. If a student wishes an “incomplete” grade, s/he must explain the situation to Dr. Waite in advance and make specific arrangements to make up miss-ing work no later than one year after the “incomplete” is issued.

Americans Any student who may be in need of additional help under the with Disabilities Act: ADA guidelines should contact Dr. Waite personally and as soon as pos-

sible.

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TechConnect: The College of Technology is excited to present TechConnect. This tool will allow you to upload your resume, research companies, and apply for jobs and internships.

Please register for TechConnect by going to http://www.uh.edu/tech-nology/advising/career-services/for-students/. You will need to com-plete a profile. Once you do that, you will have access to postings by Digital Media firms.

Internships and jobs are also posted to our Facebook page. Please “like” the UH Digital Media Program page to receive notifications about these jobs.

Student Showcase: All Digital Media students are encouraged to post their best work on our site’s Student Showcase. Entries can be in any Digital Media field and from any Digital Media course.

Please go to https://sites.tech.uh.edu/digitalmedia/form/login.php, complete the Student Showcase Submit Form, and upload your project. Please note that for us to approve your posting, and make it visible on the web, we must have on file for you a UH Content Release Form, which can be downloaded from the Student Showcase Submit Form.

DigiFest: The Digital Media Program will be hosting a senior DigiFest “prepara-tion session” on November 19, 2019 from 5-8 pm. The purpose of this event is to get feedback on your portfolio, online portfolio, take-away portfolio, resume, elevator pitch, and interviewing skills. Digital Media alumni will be invited to assist you one-on-one as you prepare for the “real” DigiFest on February 25, 2020. The “preparation session” pro-vides a great opportunity for you to be mentored by your “big brothers and sisters.”

All DIGM seniors are expected to participate in this event. P lease bring copies of your resume for the open networking session, pen,

paper, portfolio, electronic portfolio, and your take-away portfolio. And, be sure to practice your 30 second elevator pitch!

By the way, as you prepare your portfolio, check out this site: https://uxdesign.cc/things-i-honestly-dont-want-to-see-in-your-portfolio-3d3497666ca8 You may need to login with Facebook, Google, etc.

If you have any questions or need help preparing for the event, contact

Lawren Bradberry at [email protected] or call 832-842-6190. To schedule an appointment, call or email Ms. Bradberry.

More information will be provided as the date approaches.

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CAPS Counseling and Psychological Services (CAPS) can help students who are having difficulties managing stress, adjusting to college, or feeling sad and hopeless. You can reach CAPS (http://www.uh.edu/dsaes/uhsugarland/) by calling 713-743-5454 during and after business hours for routine appointments or if you or someone you know is in crisis. No appointment is necessary for the “Let’s Talk” program, a drop-in consul-tation service at convenient locations and hours around campus.

http://www.uh.edu/caps/outreach/lets_talk.html http://www.uh.edu/dsaes/uhsugarland/