diogenes sk startup_bpw-15-05-2013_public version
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BPW_StartingUP15/05/2013Stavriana A. KofterosCEO
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Mission ‐ Services
Strategic Business Management Business Planning Mentoring Coaching Marketing / Sales Networking Funding Access, Funds Sourcing Ad hoc Technical Support Accommodation [FurnishedOffice, lab leasing,
access to broadband internet, telephone, office equipment, meeting rooms facilities…]
Back Office Support [Secretarial and Reception Services]
Legal, Accounting / Taxation expertise Project, Contract, Financial Management
Facilitate the creation of innovative startups
Diogenes
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SAFE. www.bio‐merge.com
www.viscientific.comwww.armes‐tech.com
www.diogenes‐incubator.com
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Thank God.
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Make Your Future
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Serious Fun. Seriously.
Do you speak Startup?
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Innovation Planet We made the buttons on the screen look so good you’ll want to lick them
Innovation distinguishes between a leader and a follower
Talent in Team They have to be really smart. But the real issue for me is, Are they going to fall in love with Apple?
Perseverance We went to Hewlett‐Packard, and they said, ‘Hey, we don’t need you. You haven’t got through college yet
Steve JobsChairman, Apple
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http://www.youtube.com/watch?v=4oAB83Z1ydE
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Passion of CEO is the single differentiator between doing ok and doing well
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Startups Are Not Smaller Versions of Large Companies
Large Companies Execute Known Business Models
Startups Search for Unknown Business Models
Steve Blank
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A TemporaryOrganizationDesigned to SEARCHfor REPEATABLEand SCALABLE
BUSINESS MODELSteve Blank
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Be the aspirin.
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world class product (whatever it is) have fun doing it in a business area or segment that is at its “ground floor” and in its infancy
Value proposition
MIT, EDP
Be the aspirin for the customer’s headache
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Don’t fall in love with the technology.Fall in love with the customer
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Be a Pig.
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3. Team up. Get co‐founders.4. Evangelize idea.5. Get great Mentors.6. Public speaking training.7. Pitch. Pitch. Pitch.8. Network. Network. Network
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TALK.TO.THE.CUSTOMER. Write /Revise BP. Do Not Self ‐ Fulfill (your) prophecies. There is always competition. Build the product fast. MVP. Test it. Fail Fast. Re‐build. Retest. Get Traction.
Lean Startup Methodology
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Same everywhere SV: Just because there are VC funds doesn’t mean they will fund your start‐up
Silicon Valley update ‐ 8:10 do not get funded VCs don’t really jump to invest in early stage…. Funder of Pandora.com got rejected by 300 investors…
Plan to build your company without any outside investmentBootstrap
Then maybe you are ready to speak to potential investors
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1. Apply for Crowd‐funding (e.g. kickstarter)2. Get a Loan from 3Fs3. Apply to Startup… Chile…!4. Use your Credit Cards 5. Start Side Projects
Money shouldn’t be an objection when you’re starting a company. Be creative. Carlos Solorio, Founder of Arden Reed, a custom menswear company.
http://under30ceo.com/5‐creative‐ways‐raise‐money‐without‐giving‐equity/
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Co founders fight They cant build their initial specNo one will fund their idea Too few people buy/use the product
Startups Fail Because They Confuse Search with Execute
Steve Blank
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Most startups fail from lack of customers
not from failure of product development
Steve Blank
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4 Steps
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Steve Blank
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Steve Blank, The Startup Owner’s Manual
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There are NO Facts inside the Building, so get the HECK Outside
Steve Blank
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Steve Blank, The Startup Owner’s Manual
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Steve Blank, The Startup Owner’s Manual
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Test the Problem, Then the Solution
Steve Blank
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The Entrepreneurial Journey
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Pivot: a substantive change in one or more business model canvas components
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Step 1: State your HypothesisStep 2: Test the ProblemStep 3: Test the SolutionStep 4: Pivot or Proceed
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Step 1: Get Ready to SellStep 2: Sell to Early EvangelistsStep 3: Develop PositioningStep 4: Pivot or Proceed
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Teach'nGo the first Cypriot startup selected to participate in an international
acceleration program StartupbootcampAmsterdam Teach'nGo is an online Student Management System for private tutors
and small schools which gives teachers the ability to manage their physical and online students all in one place Manage your students, payments and teachers Access your information online from any computer, tablet or smartphone Parents and students can log‐in and view their information online Manage payments, issue receipts and view payment reports Offer downloadable lessons to students who can pay online Organize course material digitally
www.teachngo.com
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http://steveblank.com/books‐for‐startups/…
http://www.cycrete‐mentor.eu/lms/
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www.opencoffeecyprus.org
www.diogenes‐incubator.com
http://startupdigest.com/cyprus
Startup Cyprus Initiative
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Be in the Loop
Take Part in
Startup Live Cyprus
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BE THE CHANGE.BE CRAZY.