direct mail template pack

15
KENT CLOTHIER’S DIRECT MAIL TEMPLATE PACK CONFIDENTIAL Copyright 2012 REI Marketing

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direct mail template for acquiring new leads for wholesale real estate transactions

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Page 1: Direct Mail Template Pack

KENT CLOTHIER’SDIRECT MAIL TEMPLATE PACK

CONFIDENTIAL

Copyright 2012 REI Marketing

Page 2: Direct Mail Template Pack

From: Kent ClothierTo: You

Congratulations on your order. Whether you’re using direct mail now or plan to use it in the future, these templates will help you create immediate and measurable results.

We use these exact templates in our own business. We encourage you to do the same. Feel free to alter them to fit your own needs but they have been tested to work as-is.

*Important Note: Although these letters can used with many types of leads, they are specifically designed to be used with the seller and cash buyer leads obtained from the Find Motivated Sellers Now and Find Cash Buyers Now Systems.

We created these proprietary platforms and data sources to give us the sellers with the highest motivation of needing to sell their property (High Equity, Free & Clear and Vacant) as well as the cash buyers who have recently purchased property in your markets.

If you have access to these systems, you can immediately search for leads, select a nearly unlimited amount, and within a few clicks (and no technical skills) have these letters printed, addressed, stuffed and mailed for you at a fraction of the price it would cost you to do it yourself.

For more information, visit: FindMotivatedSellersNow.com

Page 3: Direct Mail Template Pack

Seller Letter #1

SELLER NAMESELLER STREET ADDRESS SELLER CITY, STATE, ZIP

Dear SELLER NAME,

I noticed you own the property at PROPERTY ADDRESS. I am writing because I am a local investor and would like to provide you with an unconditional offer on your property.

It is critical for us to stress that there is never any commitment when you call us, even if you are simply curious. As professional investors, we are always happy to provide you with information regardless of the outcome.

We buy As Is, Where is, Any Condition, and have the ability to close fast without any stress.

Simply call today for a guaranteed offer in 48 hours or less. I'll be glad to personally tell you more about my company and how we can work together. All calls are completely confidential and there is no obligation whatsoever.

Even if you are not interested in selling at this time, call XXX-XXX-XXXX, so I can help you with determining the value of your property. Be sure to KEEP THIS LETTER. Thank you for your time and consideration and I look forward to speaking with you.

Sincerely,

YOUR NAME

Page 4: Direct Mail Template Pack

Seller Letter #2

SELLER NAMESELLER STREET ADDRESS SELLER CITY, STATE, ZIP

Hey SELLER NAME,

It's YOUR NAME. I'm writing again because I keep getting hassled to get in touch with you again about your property over at PROPERTY ADDRESS. I'm a professional investor, my company has been investing here for many years, and your property keeps popping up on the radar for places we would like to purchase at some point.

I would like to make an As-Is, All Cash Offer on the property. I just need to quickly find out if that is something you would even consider at this time. I realize that your home isn't for sale, but frankly, I keep getting pressure from the owner to reach out again to you and find out whether or not you are willing to entertain an offer.

I personally guarantee there is no commitment or hassle, I'm just looking for some quick feedback so I have something to pass along so my partner will get off my back. Like I said, I know it's not for sale, but, I'm getting pressure to reach out. Even if you have no interest in selling, please let me know. I'm just looking for some quick feedback so I have something to pass along. Whether it is a call, fax, or just mailing me back a note, anything helps.

Call me at XXX-XXX-XXXX

I greatly appreciate your time, thank you for the help.

YOUR NAME

Page 5: Direct Mail Template Pack

Seller Letter #3

SELLER NAMESELLER STREET ADDRESS SELLER CITY, STATE, ZIP

Dear SELLER NAME,

I think we may have spoken in the past, but I am getting hassled by my client to get in touch with you again about the property at PROPERTY ADDRESS. I am writing again because I have a client that is very interested in your property and would like to put out an all cash, as is where is offer on the home. He is a local investor who regularly buys homes in the area in as is condition.

You may not have any interest in selling at this time but since I keep getting pressure, I would love to hear from you so I have some information to pass along (and I can get his guy off my back!) Like I said, I know it's not for sale but frankly he won't stop bugging me until I talk to you.

Please KEEP THIS LETTER and give me a Call XXX-XXX-XXXX let me know if you're interested or not so that I can tell him one way or the other. I hope all is well and I look forward to hearing from you.

Best Regards,

YOUR NAME

Page 6: Direct Mail Template Pack

Seller Letter #4

SELLER NAMESELLER STREET ADDRESS SELLER CITY, STATE, ZIP

Re: PROPERTY ADDRESS

Dear SELLER NAME,

My name is YOUR NAME, I am the premier local broker in the area and am reaching out today about your home at PROPERTY ADDRESS.

I would like to present you with an all cash offer on your property. The offer is all cash, as is, and we can close fast without any hassle.

If you are curious, please call us today at XXX-XXX-XXXX. We guarantee that there is never any hassle of commitment.

Sincerely,

YOUR NAME

Page 7: Direct Mail Template Pack

Seller Letter #5

SELLER NAMESELLER STREET ADDRESS SELLER CITY, STATE, ZIP

Dear SELLER NAME,

My name is YOUR NAME. I think we may have spoken before about the property at PROPERTY ADDRESS. As you know, I am the owner of the premier real estate investment company in the area, and I am writing now to present an all cash offer for your property.

The offer is all cash, as is, no fees or hassle. We will buy directly from you without any realtors, fees, or contingencies. Since we are cash buyers, we can close quickly and save all the stress, hassle, and fees of a traditional long term listing.

If you are curious, please call us today at XXX-XXX-XXXX. You have our guarantee that there is never any commitment when you call for information. Thank you for your time and consideration and I look forward to speaking with you.

Sincerely,

YOUR NAME

Page 8: Direct Mail Template Pack

Realtor to Seller 1

SELLER NAMESELLER STREET ADDRESS SELLER CITY, STATE, ZIP

Dear SELLER NAME,

Would you like to know how much someone would be willing to offer for your property over at PROPERTY ADDRESS in today's market? My name is YOUR NAME, I am a local real estate broker and I wanted to reach out to you and offer you a free property evaluation so that you are informed and never misled about how much your home is worth in today's market. The real question is, what would someone pay right now?

At this very moment, even if you don't want to sell, there are plenty of people out there who are ready willing and able to make an offer on your property. Regardless of condition, tip top or a little rough, there are plenty of buyers out there right now that are ready willing and able to make an offer on your home. As you might guess, they all have different ideas of what they should pay!

Believe me, you will have options. My role is to make sure you have ALL of the information you will need to remove any uncertainty and clearly evaluate both the risks and rewards of choosing a particular path. Remember, I work for you to make sure that if and when you decide to sell your home, you can sleep well at night knowing you made the decision that was right for you. 

Don't hang out in the dark! Give me a call today at XXX-XXX-XXXX. I look forward to hearing from you and providing great service.

Best Regards,

YOUR NAME

Page 9: Direct Mail Template Pack

Realtor to Seller 2

SELLER NAMESELLER STREET ADDRESS SELLER CITY, STATE, ZIP

Dear SELLER NAME,

Would you be willing to entertain an offer on your home at PROPERTY ADDRESS? If so, I would love to have the opportunity to make certain that you achieve the highest price, the best terms, without the hassle, guaranteed.

My name is YOUR NAME, I am a local real estate broker and work with sellers like yourself to help ensure that they get the best offer possible in the shortest amount of time. As a local real estate professional, I provide you with not only my hard work, but perspective and experience to make sure you not only meet your goals, but avoid the many unseen pitfalls before they become an issue.

In today's market, it is critical that you have the latest insights about property values in your area as well as what will be happening in the coming months.

At the end of the day, our job is to make sure that if and when you decide to sell your home, you can rest well knowing that you made the decision that was right for you.  Give me a call today at XXX-XXX-XXXX.

Sincerely,

YOUR NAME

Page 10: Direct Mail Template Pack

Investor to Cash Buyer

BUYER NAMEBUYER STREET ADDRESS BUYER CITY, STATE, ZIP

Dear BUYER NAME,

My name is YOUR NAME and I am with YOUR COMPANY NAME in the CITY, STATE area. We are the Premier Real Estate Investment Company in the SPECIFIC Market.

I understand that you recently purchased a property at PROPERTY ADDRESS. I have access to additional investment properties in the area.

If you would like to see a copy of my current inventory or would like for me to consider adding you to my current buyers list, please call me.

Sincerely, 

YOUR NAME

Page 11: Direct Mail Template Pack

Investor to Cash Buyer 2

BUYER NAMEBUYER STREET ADDRESS BUYER CITY, STATE, ZIP

Dear BUYER NAME,

My name is YOUR NAME and I am with YOUR COMPANY NAME in the CITY, STATE area.

We are the Premier Real Estate Investment Company in the SPECIFIC Market.

I noticed that you recently purchased a property at PROPERTY ADDRESS. Based on this purchase, it appears as though you are a Real Estate Investor.

Assuming that you are looking to continue to invest, WE ARE READY TO HELP YOU!

Obviously, you know that now is a great time to Invest in Real Estate and I think that we could be very beneficial to you as you continue to grow your business.

If you would like more information on myself, my company, or would like to see our current list of available investment properties, please feel free to contact me.

Sincerely, 

YOUR NAME

Page 12: Direct Mail Template Pack

Realtor to Cash Buyer

BUYER NAMEBUYER STREET ADDRESS BUYER CITY, STATE, ZIP

Dear BUYER NAME,

I am a Real Estate Professional with COMPANY NAME in the CITY, STATE market. We are the Premier Real Estate Company in the market.

I noticed that you recently purchased a property at PROPERTY ADDRESS. Based on this purchase, it appears as though you are a Real Estate Investor.

Assuming that you are looking to continue to invest in the area, I wanted to introduce myself and to let you know that I have access to additional investment properties in this area.

Obviously, you know that now is a great time to invest in Real Estate and I think that we could be very beneficial to you as you search for more investment properties.

If you would like more information on myself, my company, and how we can help you to build your portfolio, please feel free to contact me at XXX-XXX-XXXX.

Sincerely, 

YOUR NAME

Page 13: Direct Mail Template Pack

*Important Note: Although these letters can used with many types of leads, they are specifically designed to be used with the seller and cash buyer leads obtained from the Find Motivated Sellers Now and Find Cash Buyers Now Systems.

We created these proprietary platforms and data sources to give us the sellers with the highest motivation of needing to sell their property (High Equity, Free & Clear and Vacant) as well as the cash buyers who have recently purchased property in your markets.

If you have access to these systems, you can immediately search for leads, select a nearly unlimited amount, and within a few clicks (and no technical skills) have these letters printed, addressed, stuffed and mailed for you at a fraction of the price it would cost you to do it yourself.

For more information, visit: FindMotivatedSellersNow.com