dish tv india limited - dth(direct to home) service provider ......indian m&e industry snapshot...
TRANSCRIPT
Dish TV India LimitedInvestor Presentation
Some of the statements made in this presentation are forward-looking statements and are based on the current
beliefs, assumptions, expectations, estimates, objectives and projections of the directors and management of
Dish TV India Limited about its business and the industry and markets in which it operates.
These forward-looking statements include, without limitation, statements relating to revenues and earnings. The
words “believe”, “anticipate”, “expect”, “estimate", "intend”, “project” and similar expressions are also intended
to identify forward looking statements.
These statements are not guarantees of future performance and are subject to risks, uncertainties and other
factors, some of which are beyond the control of the Company and are difficult to predict. Consequently, actual
results could differ materially from those expressed or forecast in the forward-looking statements as a result of,
among other factors, changes in economic and market conditions, changes in the regulatory environment and
other business and operational risks. Dish TV India Limited does not undertake to update these forward-looking
statements to reflect events or circumstances that may arise after publication.
Disclaimer
2
Indian M&E Industry Snapshot
241
172
104
62
42%
30%
18%
11%
2008
223.2
262.3
295.9
126.6161.8
192.3
90.7
134.7
164.8
2008 2013 2018
Total HHs TV HHs C&S HHs
Indian television market statistics (mn. HHs)
Source: M&E industry composition & size: FICCI-KPMG 2014, Indian television statistics & broadcasting and distribution industry: MPA Report 2014
417
243
125
133
45%
26%
14%
14%
TV Print Films Others
2013885
374
220
307
50%
21%
12%
17%
2018
TV penetration (of total HHs) ~ 62% - 65%
C&S penetration (of TV HHS) ~ 83% - 86%
Average household size of 5.1
Broadcasting Industry Distribution Industry
Multiple broadcastersproducing content in
15 languagesacross
7 genresbeaming
~788 channels
28% 52%
DTHAnalogCable
20%
DigitalCable
M&E industry composition & size (INR bn.)
580 918 1,786
2013 - 2018
Indian Television Industry
3
Distribution Industry
4
Digital Addressable Systems - DAS
90% of Total Revenue
Phase I Phase III/IV
Opening up of cable stronghold markets
Bonus additions for the sector
DTH
Land grab seeding at throw away prices
No addressability/KYC
Working backwards to fill in the critical gaps; billing, collection and dunning
Cable
Phase II
Delhi, Mumbai, Calcutta & Chennai 38 notified cities
30-June-2012 31-Mar-2013
Rest of India
31-Dec-2015/2016
Higher incremental net adds; positive shift in subscriber distribution
Bulk of the potential DAS converts
Limited coverage by large MSOs due to dispersed population
Very high DTH recognition
DTH best suited considering terrain
Key target markets with more than 60% incremental potential for DTH
100% 100% 100% 100% 100% 100% 99% 93%
69%
45%
0%20%40%60%80%
100%120%
Digital Penetration of Total Pay-TV Subscribers in India is Amongst the Lowest *
Dish TV
Source: *MPA Report 2013 5
Distribution Industry - Cable
Analog signal - limited carrying capacity, broadcasters jostling for PCS
Placement & Carriage fees - bulk of MSOs top-line
Massive under declaration – ignored to maintain MSOs ‘reach.’ Reason behind LCOs prosperity
No incentive to raise ARPUs
3 Tiered Structure
MSOs(more than 115 )
Distributors (at least one in each locality)
LCOs (more than 50,000)
Digital signal - fatter pipe, larger carrying capacity
Placement fees mindset
B2B billing
100% postpaid. Element of bad debts?
Impairment of Set-Top-Box (STB)?
RIO deals – a game changer?
Pre-DAS
Post-DAS
1990 - 2014
6
Distribution Industry - DTH
100% digital
Owns last mile subscribers
Subscription driven top-line
Fully prepaid, no bad debts
DTH contributes ~ 60% of the broadcaster’s domestic subscription revenue; scope for rationalization vs. cable
Fully tax compliant
Heavily taxed:
• License fees – 8% AGR instead of 10% GR (TRAI recommendations on issues related to new DTH licenses)
• Entertainment tax & Service tax - likely to be subsumed post rollout of GST
DTH Players in India
Dish TV
Tata Sky
Videocon D2h
Industry pioneer. Started operations in 2003
Part of the ‘Zee’ stable, largest producer and aggregator of Hindi programming in the world
Launched in 2006
JV between the TATA Group and News Corp
Launched in 2009
Part of the white goods manufacturing, Videocon group
Airtel Digital Launched in 2008
Part of the telecom major Bharti Airtel
Sun Direct Launched in 2007
JV between Sun Network and Astro, Malaysia
Reliance Digital
Part of Reliance Communication Ltd, a subsidiary of Reliance ADA group
7
Dish TV
8
Key Managerial Personnel
Key Managerial Personnel – Pioneers and Visionaries
Non Executive Chairman Promoter of the ‘Essel’ Group of companies India’s media mogul and founder of ‘Zee’, India’s first
satellite television channel in 1992 & later India’s first private news channel, Zee News
A self-made man, has consistently demonstrated his ability to identify new businesses and lead them on the path to success
Other business interests, education, theme parks, wellnessSubhash Chandra
Managing Director Key architect in creation and expansion of Essel Group of Companies Key architect of cable TV services, established ‘Siti Cable’ in 1994 Pioneered the DTH services in India and has been instrumental in establishing Dish TV Past president of IBF for four consecutive years upto 2010 An active member on the Board of various committees set up by MIB, for addressing critical industry matters
Jawahar Lal Goel
CEO India and South Asia MD of ESPN Star Sports prior to joining Dish as its CEO. Current President of DTH Operators Association More than 27 years of experience & a successful track record in turning around businesses for brands like Oral-B, Nestle and Kellogg’s
R.C. Venkateish
65%
8%13%
3%
11%
Promoters
GDR; held by Apollo PE,USA
FII (incl. 3% of Apollo PE)
Fin. Inst., Banks & MF
Other Investors
Shareholding Pattern*
Many Firsts to its Credit
First DTH in India
First to negotiate content on a fixed fee basis
First to launch Live TV for moving vehicles
First to achieve operational break-even in the DTH industry
First to launch High Definition
First to offer unlimited recording
First to be FCF positive
First to launch online TV for DTH viewers – ‘Dish Online’
First to launch a sub-brand targeting regional language markets– ‘Zing’
*Shareholding pattern as on 31st December 2014 9
Business Model
Box Rent Reven
ue
Exp
en
ses
License fees
EBITDA
Other operating costs
Employee benefit expenses
Programming and other cost
Business Model
Advertising income
Bandwidth income
P&L Structure – Q3 FY15
3%
1%
3%
4%
28%
26.8%
Selling and distribution expenses
10%
16%
11%
Subscription revenues 92%
Other expenses 4%
Other income 1%
POSTPAID PREPAID
Upfront subsidy on Consumer premises equipment (CPE)
100% prepaid
Churn at 0.7% p.m.
Implied average subscriber life of 12 years
Average ARPU of Rs. 177
10
Dish TV vs. Competition
90% of Total Revenue
30% of Revenue
Highest transponder capacity
Maximum content tie-ups
Maximum HD channels
Widest dealer-distributor network
383358 356
312241 213
37 28 26 25 10 11
0
100
200
300
400
500
Dish TV Videocon Airtel Tata Sky Rel.
Digital
Sun
Direct
Linear and True HD channels
Linear HD
Dealer-Distributor Network
Transponder Bandwidth
Dish TV Tata Sky Airtel Sundirect Reliance Digital
Videocon
Satellite NSS6, Asiasat 5 & SES - 8
Insat 4A SES 7 Measat 3 Measat 3 Singtel ST-2
Number of Transponders
16 12 11 4+2 9 8
TP Bandwidth (MHz) 36,54 36 36 36 36 54
Total Bandwidth (MHz)
720 432 396 216 324 432
6 Zonal offices
14 Regional offices
Source: Company & market data as on 31st December 2014 11
Key Metrics
90% of Total Revenue
75%
64%55%
43%37% 34% 34% 34% 31% 30%
0%10%20%30%40%50%60%70%80%
Programming and Other Costs as % of Subscription Revenues
27%
20%
12%6% 19%
16%
Dish TV Tata Sky Sun Direct
Big TV Airtel Digital Videocon D2h
Market share*
2.54.3
5.78.5
9.610.7 11.4 11.7
12.112.5
0.0
2.0
4.0
6.0
8.0
10.0
12.0
14.0
Net subscriber base (mn.)
Source: Company
Note : * Market share based on gross subscribers as on 31st December, 2014 as per market estimates
0.220
0.378
0.416
0.000
0.100
0.200
0.300
0.400
0.500
3QFY14 2QFY15 3QFY15
Net subscriber additions (mn.)
12
Key Metrics (continued)
90% of Total Revenue
30% of Revenue
166 172
177
-
50
100
150
3QFY14 2QFY15 3QFY15
ARPU (Rs.)
16
1917
1514
1311
0
5
10
15
20
FY08 FY09 FY10 FY11 FY12 FY13 FY14
SAC/ARPU (months)
Source: Company
Note : * SAC & ARPU taken as Q4 data for respective years.
2,035
2,505 2,383 2,224 2,127
1,996 1,800
-
500
1,000
1,500
2,000
2,500
3,000
FY08 FY09 FY10 FY11 FY12 FY13 FY14
SAC (Rs.) *
131 132 138 150 151 157
163
-
50
100
150
200
FY08 FY09 FY10 FY11 FY12 FY13 FY14
ARPU (Rs.) *
13
Strategy and Outlook
14
Zing - Phase III & IV Markets
90% of Total Revenue
30% of Revenue
Sub Brand of Dish TV
Regional first; regional language
channels , regional look and feel
Regional first national second; unlike
mainstream brands
Customized regional content in digital
picture quality and stereophonic sound
Value for money offering; Digital quality
picture at cable price
Healthy gross margin
After successful launch in seven states,
Zing introduced in ‘Tamil Nadu’
18.0%
8.7%
30.0%
18.4%
1.2%2.6%
12.3%
8.6%
Viewership share by genre –2013*
Regional GECs,
Regional News, Movies & Music
Hindi GECs
Hindi News & Movies
English Entertainment & News
Sports
Music, Kids & Infotainment
Other
Source: * FICCI Frames - 201415
High Definition
Source: Market data as on 6th February 2015
3 HD ADD-ONS
Game on HD @ Rs. 135
(Sports and Hindi entertainment)
Life on HD @ Rs. 185
(English entertainment with Sports and Hindi Entertainment)
Full on HD @ Rs. 210
(Complete dose of entertainment)
Box Cost Rationalization
HD Focused Content Deals
Compelling HD Proposition
Dish TV Tata Sky Videocon D2h
Sports ChannelsSuper Family +
Game on HDDhamal Mix + HD Access Fee
Super Gold + HD Access Fee
Rs. 375 Rs. 355 Rs. 356
Star Sports HD1 √ x x
Star Sports HD2 √ x x
Sony Six HD √ x x
Ten HD √ x x
16
ARPU Expansion
200
255
380
220280
400
220
300
421
230275
320
440
240285
335
460
250295
345
470
0
100
200
300
400
500
Super Family Maxi Sports # All Sports Platinum SportsPrevious price Revised price (w.e.f. April'13) Revised price (w.e.f. June'14)
Revised price (w.e.f. August'14) Revised price (w.e.f. Feb.'15) 4 Metro cities
Pack Price Hike - SD (Rs.)
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
0.0% 0.2% 0.4% 0.6% 0.8% 1.0%
Pakistan
Korea
Taiwan
India
China
Sri Lanka Thailand
Vietnam
Malaysia
Philippines
Japan
Indonesia
Australia
New Zealand
ARPU as a % of GDP per HH*
Pay-TV ARPU as a % of PPP-adjusted GDP per Household
Source: * MPA Report 2013
% P
ay-T
v P
en./
TV H
H
# “Maxi Sports” pack @ Rs. 275 introduced with effect from August’14 17
4 M
etr
o
citie
s
4 M
etr
o
citie
s
4 M
etr
o c
itie
s
4 M
etr
o c
itie
s
Decreasing Cumulative Investment per Subscriber
3,359 3,218
2,939 2,837
-
500
1,000
1,500
2,000
2,500
3,000
3,500
4,000
FY - 11 FY - 12 FY - 13 FY - 14
Dish TV - Investment per net subscriber (Rs.)
Note: Based on cumulative investments, including accumulated losses, per net subscriber18
International Expansion - Sri Lanka
Source: MPA 2012
25, 57%14, 32%
5, 11%
DTH revenue Cable TV revenue IPTV revenue
350
929
1,480
216
534
812
93 228
340
41 167 328
-
500
1,000
1,500
2,000
2011 2016E 2020E
Pay TV Subs DTH Subs Cable Subs IPTV Subs
Population ~ 20 million
TV penetration at 74%
High digital penetration; 77% of total Pay TV subscribers
DTH maintains dominance with ~ 62% market share. Cable, distant second despite being 4 years older
ARPU ~ USD 8 pm
Zero subsidy on CPE sales
Pay TV Subscribers (000) Pay TV Industry Revenue (USD mn.)
19
Financials
20
Summarized Standalone P&L - Quarterly
3QFY 2014 vs. 3QFY 2015Quarter ended Quarter ended
Rs. million Dec. – 2013 Dec. – 2014
Operating revenues 6,128 7,139
Expenditure 4,773 5,227
EBITDA 1,355 1,912
EBITDA Margin (%) 22.1 26.8
Other Income 97 154
Depreciation 1,534 1,616
Financial expenses 301 479
Profit / (Loss) before prior period & tax (382) (29)
Prior period items - -
Tax expense/(write back) - -
Net Profit / (Loss) for the period (382) (29)
59.1
5.3
58.8
41.1
9.5
16.5
Variance(3QFY14 vs.3QFY15) in %
6,554
209
200 85
91
Subscription
revenue
Lease
rentals
Bandwidth
charges
Advertiseme
nt income
Teleport
services,
CPE & Other
Operating revenue break-up (Rs. mn)
3QFY - 2015
21
Summarized Consolidated P&L - Annual
FY 2013 vs. FY 2014FY 2013 FY 2014
Rs. million (Audited) (Audited)
Operating revenues 21,668 25,090
Expenditure 15,874 18,849
EBITDA 5,794 6,241
EBITDA Margin (%) 26.7 24.9
Other Income 511 649
Depreciation 6,276 5,974
Financial expenses 1,284 1,327
Profit / (Loss) before exceptional items (1,254) (412)
Exceptional items 594 -
Profit / (Loss) before prior period & tax (660) (412)
Prior period items - (1,164)
Tax expense/(write back) 0.1 0.5
Loss attributable to minority 0.1 -
Net Profit / (Loss) for the period (660) (1,576)
3.3
(4.8)
27.0
7.7
18.7
15.8
Variance(FY13 vs. FY14) in %
22,681
1,169
496 360
383
Subscription
revenue
Lease
rentals
Bandwidth
charges
Advertiseme
nt income
Teleport
services,
CPE & Other
Operating revenue break-up (Rs. mn)
FY - 2014
22
Consolidated Balance Sheet
FY13 vs. FY14
Rs. million FY 2013 (Audited) FY 2014 (Audited)
EQUITY AND LIABILITIES
Shareholders’ funds
(a) Share capital 1,065 1,065
(b) Reserves and surplus (2,621) (4,191)
(1,556) (3,126)
Non-current liabilities
(a) Long-term borrowings 8,460 7,791
(b) Other long term liabilities 1,504 918
(c) Long-term provisions 127 142
10,092 8,851
Current liabilities
(a) Short-term borrowings 300 658
(b) Trade payables 2,138 1,357
(c) Other current liabilities 14,027 11,601
(d) Short-term provisions 6,547 8,361
23,012 21,977
Total 31,548 27,702
23
Consolidated Balance Sheet (continued)
FY13 vs. FY14
Rs. million FY 2013 (Audited) FY 2014 (Audited)ASSETSNon-current assets
(a) Fixed assets(i) Tangible assets 14,273 13,495(ii) Intangible assets 67 76(iii) Capital work-in-progress 6,535 4,226
20,875 17,797(b) Non-current investments - 1,500(c) Long-term loans and advances 646 881(d) Other non-current assets 97 73
743 2,454 Current assets
(a) Current investments 2,782 500 (b) Inventories 86 75 (c) Trade receivables 304 415 (d) Cash and bank balances 3,645 3,426(e) Short-term loans and advances 3,060 3,029(f) Other current assets 53 5
9,929 7,451Total 31,548 27,702
24
Thank You
25
Annexure
26
One of India's largest vertically integrated media and entertainment group, and also one of the leading producers, content aggregators and distributors of Indian programming globally
One of the largest producers and aggregators of Hindi programming in the world
Other Businesses
Essel Group
Media
Launched in 1992
One of India’s largest media and general TV entertainment network
Launched in 1992
Strong presence in national and regional news genre
Founded by Dr. Subhash Chandra
Group Market Cap ( Listed entities under Essel Group ): Rs 507 bn(1)
Source: Company websites, BSE, MPA Report 2013
Note: (1) Market capitalization as on 27th January, 2015
Market Cap: Rs 374 bn(1) Market Cap: Rs 6.7 bn(1)
Launched in 2005
Asia’s largest DTH service provider
Launched in 2006
One of India’s largest MSO, presence across 54 cities
Daily News & Analysis
Market Cap: Rs 84 bn(1) Market Cap: Rs 22.1 bn(1)
Launched in 2005
English broadsheet daily with presence across Mumbai, Bangalore, Pune, Ahmedabad, Jaipur & Indore
Content Distribution
Launched in 1976, Essel Group is one of India’s largest business houses, with a dominant presence in Media
Zee Entertainment Zee Media Corp. Ltd. Dish TV SITI Cable Network
Packaging (Essel Propack)
– Market Cap: Rs 20.3 bn(1)
Theme Parks: Essel World and Water Kingdom
Playwin: India’s first and largest online gaming company
Cornership: Animation studio
Cyquator Technologies: IT Infrastructure outsourcing
Infrastructure
Education
Precious Metals
Healthy Lifestyle & Wellness
Essel Group
27
Oct 03:Received license to operate DTH Services
2003 2006 2007 2008 2009 20112010
Growth Trajectory Since Listing
Asia’s Largest DTH ProviderCompany Profile
Net Customer Base
Total Revenues
EBITDA (% margin)
Market Capitalization(3) ~ Rs 54.8 billion
First Indian DTH player
< 3.0 million
Rs 4,162 million
(Rs 2,095 million)
~ Rs 21.1 billion
2008(1) 2014(2)
Jan 09:Rights offering of shares for ~Rs. 11.4 bn.
Mar 09:EBITDA breakeven in Q4 FY09
Nov 09:Raised $100mn through GDRs to Apollo for 11% ownership
May 05:Launch of DTH Services
May 10:Launched HD services
Dec 10:Acquired additional transponders on Asiasat 5
July12:Net subscriber base crosses 10 million
Apr 04:Obtained teleport license from MIB
Source: Company filings, Company website, BSE, NSE, MPA Report 2013
Notes:
(1) 2008 reflects FY 2008 year end results
(2) Total Revenues and EBITDA for 2014 reflect FY2014 year end results. Customer base as of March 31, 2014
(3) 2008 market capitalization as on March 31, 2008; 2014 market capitalization as on May 28, 2014
Apr 07:Listing of Equity Shares on NSE and BSE
2004 2005 2012
11.4 million
Rs 25,090 million
Rs 6,241 million (25%)
2013
First full year of
Positive FCF
Key Milestones and Performance
28
2014
- Full year of Positive FCF
- Launch of “Zing”