divine earth holdings- profile_v7.0
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8/6/2019 Divine Earth Holdings- Profile_v7.0
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adore...say it with flowers!
From Divine Earth Holdings
A brief Profile of the firm
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� Name of the Company: Divine Earth Holdings
� Brief Prof ile: Set up by a team of management professionals with experience in top notch IT/ITES
MNCs to provide the best in floral and gifting business
� Brand: adore
� Products and Offerings:
� Fresh and Exotic cut flowers, Dry flowers, Arrangements and Bouquets with service as
a core element!
� Customized gifts - Crystal et al for Corporates and Retail
� Hotel and Corporate arrangements and decorations
� Decorations for weddings and other events� Wholesale and Export of exotic flowers
� Customer Segment:
� Higher Middle Class & Premium segment, Corporates/ Hotels & Young Urban
Professionals
Company Profile
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Promoters:
� Name: Ratna Kumar Jetty
� Educational Qualif ication: BE, MBA
� Work Experience: 12 years of Management experience with IT Multinationals and
now full time with Divine Earth Holdings
� Name: Chidananda Reddy
� Educational Qualif ication: B.Com, MBA
� Work Experience: 12 years of Management experience in BPO/KPO
Promoters profile
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The following are operational:
Kiosk at Reliance Fresh as a pilot at BTM layout, Bangalore
Home delivery of floral arrangements in whole of Bangalore
Supplying floral arrangements to Corporates
Decorations for Events and Celebrations
Talks in advanced stages for supply of floral arrangements at star rated Hotels Vendor of choice at various corporates including Sri Satya Sai Institute of Higher
Medical Sciences, Whitefield, Bangalore
Wholesale and Export of flowers- with interests in Middle Eastern, South and South
East Asian countries and Russia.
Current Footprint
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Vision: To establish as a leader in the Floral Business (Retailing, Wholesale and Exporting)with service as a core concept and bringing in professional approach and
transparency
Values:
� Customer Delight: We strive to exceed satisfaction of our customers and stakeholders and do that extra bit todelight them..
� Innovation and Excellence: To be best in quality in everything we do and focus on continuous improvement
and innovation and bring value to our customers
� Passion for results: We show pride, enthusiasm and dedication in everything we do. We are committed to
selling and delivering high quality products and services.
� Communication: We communicate openly, honestly and accurately with our stakeholders.
� Respect: We treat our stakeholders viz., Employees, Customers, Partners and Suppliers with mutual respectand sensitivity.
� Prof itable Growth - Seeking sustainable and profitable growth by encouraging relentless pursuit of our vision,
simplicity of style, speed of action, innovation and leadership in all of our chosen business activities.
� Community: strive to make the world a better place by adhering to principles of environment suitabilities,
social justice and compassion for all living creatures. Work towards a Divine Earth that is restored, protected
and cherished for this generation and those to come.
Vision and Values
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Alliances:
� Retailing: Tied up with retail giants for space in outlets with footfalls of high profile customers
� Procurement network with best growers /farms in Bangalore, Ooty, Coorg and Kerala to procure best
quality exotic flowers. This would be leveraged for Wholesale and Export market s as well
� Membership in the International Flower Auction centre in Bangalore
� Registered with JustDial as a ´Diamond Memberµ for lead generation for the categories
Flower Exporter
Florist Wholesalers
Flower Decoration- Wedding Hall
Florist Corporate
Flower Decoration Birthday
� Tied-up with (a portal catering to concierges services at apartment
complexes) as an exclusive partner for vending flowers & gifts
Employee Prof iles:
� Designers and Craftsmen with substantial experience (of upto 15 years) with some of the best florists in
India
� Engaging customer service professionals to enhance customer experience
� Managing Partner has 12 years of Management experience with top MNCs
Alliances, Vendors and Employees
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Flowers that we export
Flower
Rose
Gerbera
Carnation
Oriental Lillium
Asiatic Lillium
Bird of Paradise
Anthurium
Chrysanthemum
Heliconia
K
indly note:
± Best quality flowers would be procured from
reputed growers
± The flower prices vary with season and depend
on Demand & Supply
± Adequate notice would be helpful for planning
the procurement of quality flowers
± Kindly note that availability of flowers is not
only seasonal but also dependent on various
other factors like weather etc.
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Thank You!
Ratna Kumar Jetty
¶ adore · from Divine Earth Holdings
#1039, 8th B Main, 20th Cross,
Sector- 7, HSR Layout,
Bangalore- 560 102
M ob: +91 95354 10000
email id: [email protected]