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DIVISIONE JOBE BLOW?

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SELETTI together with the quirky duo, Job Smeets and Nynke Tynagel create the craziest

and most innovative brand collaboration with un-conventional and irresistibly cheeky designs. Hot dogs, sensual lips, eggs and herbs contaminate the pushy styles of these hyper-realism Pop Art-ists. Haute couture design becomes prêt-à-porter loaded with a disruptive force that transforms any object into a sculpture.

Blow and Un_Limited: Not just a collection of objects. BLOW is a new multi-faceted design

brand, aimed at the concept of affordable design. This new family of objects in a “pop” spirit in-cludes rugs, LED lamps, foldable chairs, a set of porcelain plates and mirrors. Its first capsule col-lection again highlights once more Seletti’s pas-sion for unconventional projects. Stefano Seletti, the brand’s art director, explains: “I love working with Job and Nynke. Since our first project In-dustry Collection, three years ago, we decided this collaboration should go further. And we decided not to limit ourselves to single objects but rath-er to create a whole new collection of brand new items. At Seletti we love the idea of overturning the concept of ‘exclusive’ and we relate it to stan-dards, which are different from mere economic value. We transform exclusivity in to accessibil-ity for our customers’ personal tastes and culture. Our collections can be hated or loved. There is no middle ground!”

With BLOW, Seletti & Studio Job explore once more a new way of approaching de-

sign, involving cutting-edge experiences and inno-vative thinking. The whole concept of the BLOW collection is driven by the will to offer design afi-cionados dream-like objects created by the unmis-takable fantasy of Studio Job, allowing them to furnish their homes with unique objects with an affordable touch.Job Smeets enthusiastically says: “Hey Design world! BLOW your heart out! This year we’re really going for it! We feel strong, happy and seductive!”.

The innovation and originality concepts are also the core of Studio Job in exploring the

limitations between the design and art world. Stu-dio Job and Seletti decided to create a new de-sign project, wherein there is no room for limits of whatever nature. Is it art? Is it design? Or is it a sofa? That’s UN_LIMITED EDITIONS. Seletti’s first venture into the upholstery world – namely a sofa and an armchair – as well as the reinterpreta-tion of two lamps, which, in their art series, have become some of the symbols of Job Smeets and Nynke Tynagel’s philosophy. Stefano Seletti, art director of the brand, comments: “There is noth-ing more liberating for a brand like Seletti than taking some precious art objects and transforming them into something accessible to everybody. It was a challenge for us to take the most interest-ing art producers in the design world and conceive with them a collection which accents the exclusiv-ity of art and preserving accessibility at the same time. Job and Nynke were on board from the very first moment in this crazy adventure. Our goal is to let these new objects invade houses all around the world”.

The Hot Dog and the Hamburger - global icons of Pop food – are transformed into

actual furniture and form the “Fast Food Furni-ture” collection: the open hot dog bun is the ac-tual structure of the sofa and it hosts an uphol-stered sausage acting as a back cushion; likewise, the hamburger bun features a seat in the shape of a hamburger, a pickled cucumber as armrest and a slice of tomato as back cushion. These flashy new pieces, clearly inspired by the pop-side of the American culture, are paired with two spe-cial projects, which are the symbol of how pre-cious limited editions can become affordable. The famous Banana Lamp, The Tiffany Tree and The Cat Lamp, thanks to this new collaboration, are transformed into something equally precious in terms of design but at the same time affordable to many more users.

Job Smeets: “We went banana’s on Fast Food Furniture”

↙ LOVINGLY HANDCRAFTED IN ITALY

← FELIX IS THE NAME

OF JOB’S CAT

↙ CUCUMBER, GHERKIN AND TOMATO

CUSHIONS ARE OPTIONAL ↘

B U R G E R C H A I R & H O T - D O G S O F A + V E G E T A B L E S | Chair & sofa + cushions C A T L A M P | STUDIO JOB - Portable Lamp Rug | E G G

NEW!

TWO ICONIC IMAGES OF AMERICAN POP CULTURE, THE HOT DOG AND THE HAMBURGER BECOME REAL FURNITURE.

CRAZY, COLOURFUL, SOFT AND WITH METICULOUS ATTENTION TO DETAIL. FAST FOOD FURNITURE MADE IN ITALY.

FABRIC: POLYESTER, COTTON AND LEATHER;

STRUCTURE: WOOD, POLYURETHANE AND METAL ↘

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THE TRADITIONAL DESIGN OF THESE 1950’S STYLE SEATS ARE UPHOLSTERED WITH UNEXPECTED SURREAL IMAGES. THE IMAGES OF THE TOILETPAPER MAGAZINE INVADE FURNITURE AND BECOME COMFORTABLE OBJECTS TO RELAX IN - NOT ONLY FOR ART LOVERS’ HOMES.

↙ LOVINGLY HANDCRAFTED IN ITALY

WITH A REAL

ITALIAN TOMATO ↘

← FEET IN GOLD PLATED COLOUR RESIN

B U R G E R C H A I R | Chair

NEW!

Chair and topping accessories | B U R G E R C H A I R + T O M A T O + G H E R K I N

↙ YOU CAN REMOVE THE LINING

98

MADE INITALY

H O T - D O G S O F A + T O M A T O | STUDIO JOB - Chair and topping accessories

THE BURGER CHAIRS AND THE HOT DOG SOFA ARE MADE IN ITALY.THE FABRICS ARE POLYESTER, COTTON, VISCOSE, ACRYLIC AND LINEN;

THE FRAME IS IN WOOD; THE PADDING IS POLYURETHANE; THE FEET ARE IN GOLD PLATED COLOUR RESIN.

THE BURGER CHAIR COMES WITH THE LEATHER “BURGER CUSHION” AND THE HOT DOG SOFA COMES WITH THE LEATHER “SAUSAGE CUSHION”.

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GHERKIN CUSHIONCUCUMBER CUSHION

TOMATO CUSHION

CHOOSE YOUR CUSHIONS FROM A

VARIETY OF VEGETABLES ↘

TOP UP YOUR HOT DOG SOFA AND YOUR BURGER CHAIR!

Cucumber, tomato and gherkin | O P T I O N A L V E G E T A B L E C U S H I O N SH O T - D O G S O F A | STUDIO JOB - Sofa

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100% MADE WITH RECYCLED

PET

STUDIO JOB | R U G S

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NEW!

STUDIO JOB - Dimmable and rechargeable lamp | C A T L A M P

NEW!

FELIX - THE FIRST EVER CAT

WITH DIMMABLE EYES ↘

FELIX CAN TRAVEL FROM ROOM TO ROOM LIKE ANY TYPICAL FELINE.HE IS RECHARGEABLE (SEE UNDER TAIL) AND HIS EYES LIGHT UP WHEN YOU PUSH HIS MAGIC GOLD COLOURED BUTTON!

17B A N A N A L A M P | STUDIO JOB - Dewey, Huey, Louie

↖ GLASS

↙ RESIN

ALL BANANAS ARE DIMMABLE ↘

BANANA LAMP BY STUDIO JOB IN POLISHED BRONZE, ON DISPLAY IN CARPENTERS WORKSHOP GALLERY,

IS A SYMBOL OF OUTLANDISH CREATIVITY. SELETTI AND UN_LIMITED EDITION HAS PROPOSED IT IN

FOUR GLASS AND RESIN VERSIONS: HUEY, DEWEY, LOUIE AND MR. ROY.

LOUIE ↗

PHOOEY ↗

HUEY ↗

DEWEY ↗

18 19B A N A N A L A M P | STUDIO JOB - Dewey, Huey, Louie STUDIO JOB - Phooey (applique) | B A N A N A L A M P

HUEY SITS UP, DEWEY LIES DOWN AND

LOUIE STANDS TO ATTENTION (WHILE) PHOOEY WATCHES FROM THE WALL!

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DIMMABLE ↗GLOSSY RESIN ↘

20 21T I F F A N Y L A M P | STUDIO JOB - Table lamp

↖ PUSH THE BUTTON ON THE BRANCH FOR 3

DIFFERENT INTENSITIES OF LIGHT

DIMMABLE ↗

↙ NEW ART NOUVEAU

GLOSSY RESIN ↘

THE MOST FAMOUS LOUNGE LAMPOF THE BEGINNING OF THE 20TH CENTURYCOMES TO LIFE AGAIN THANKS TOCONTEMPORARY ART INSANITY.ART NOUVEAU SHAPES AND INSPIRATIONS,FUTURISTIC COLOURS AND DESIGN:AN UNCOMMON LANGUAGE FOR AN UNMISTAKABLESTYLE - JUST LIKE SELETTI!

23L E D L A M P

↙ WANT ME? BUNG ME UP

24P O R C E L A I N P L A T E S

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1

5

2

6

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ALL PLATES ARE

DISHWASHER AND MICROWAVE PROOF ↗

POP, COLOUREFUL AND VISIONARY GRAPHICS BY STUDIO JOB GIVE LIFE TO AN OUTSTANDING SERIES OF PLATES.

IRONIC FEATURES FITS PERFECTLY WITH OBJECTS OF UNMISTAKABLE SYMBOLS SUCH AS THE HOT DOG, THE SYMBOL OF PEACE OR THE BRIGHT RED LIPS...

AND THE TABLE BECOMES BLOW!

27M A U R I Z I Ø | Toiletpaper holder Toilet brush | C H A R L E Y

↙ CHARLEY

MAURIZIØ →

NEW!

GOLD PLATED COLOUR RESIN ↗

2928 R U G SM I R R O R S

NEW!

ICONIC SYMBOLS OF POP CULTUREFOR THE THREE MIRRORSOF THE BLOW LINE: MOUTH, PEACE, FLASH.

31F O L D I N G C H A I R S | Folding chairs

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1

5

2

6

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↙ METAL + PVC

NEW!

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H O T D O G S O F A

Material: Fabrics in Polyester, Cotton, Viscose, Acrylic, Leather

Linen; Structure in Wood, Polyurethane and Resin

Hot dog Sofa _16011w: cm. 188 | 35” ≈

h: cm. 115 | 45.3” ≈

Hot dog Sofa _16012(Included: 16031 and 16032)

w: cm. 188 | 35” ≈

h: cm. 115 | 45.3” ≈

B L O W P R O D U C T I N F O R M A T I O N

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B U R G E R C H A I R

Material: Fabrics in Polyester, Cotton, Viscose, Acrylic, Leather

Linen; Structure in Wood, Polyurethane and Resin

Burger Chair_16010w: cm. 89 | 35” ≈

h: cm. 109 | 42.9” ≈

Burger Chair_16009(Included: 16030 and 16031)

w: cm. 89 | 35” ≈ h: cm.109 | 42.9” ≈

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O P T I O N A L V E G E T A B L E C U S H I O N S

Material: Fabrics in Polyester, Cotton, Viscose, Acrylic, Leather

Gherkin cushion_16030ø cm. 58,5 h 19 ≈ø 23” x h 7.5” ≈

Tomato cushion_16031ø cm. 64 x h 12≈ø 25” x h 4.7” ≈

Cucumber cushion_16032

ø cm. 47,5 x h 6 ≈ø 18.7” x h 2.3” ≈

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R U G S

Material: front 100% Polyester, back 50% Cotton, 50% Polyester

ø cm. 200 ≈ | ø 78.74” ≈

Dartboard_18120

Egg_18121

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C A T L A M P

Material: ResinDimmable lamp

cm. 46 x 12,5 h. 52 ≈18.1” x 4.9” h. 20.7” ≈

Felix white _15040

Felix black _15041

Felix black & white _15042

Led light technology0,06W x 2 – 3300K WARM WHITEUsb rechargable (charge time: 3h ≈)

battery life: 30h ≈ Input: 110 – 230V 50/60 Hz.

Output: 3,7V DCCharger included

cable 1,5 mt ≈ - 4.9 ft ≈

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B A N A N A L A M P

Material: Resin, glassDimmable table lamp

Led light bulb

Huey _13080

cm. 30 x 21 h. 20 ≈ 11.8” x 8.3” h. 7.9” ≈

cable 2,8 mt ≈ - 9.2 ft ≈

Dewey _13081

cm. 33 x 23,5 h. 19 ≈ 13” x 9.3” h. 7.5” ≈

cable 2,8 mt ≈ - 9.2 ft ≈

Louie _13082

cm. 26 x 15 h. 30 ≈ 10.2” x 5.9” h. 11.8” ≈

cable 2,8 mt ≈ - 9.2 ft ≈

Phooey _13083

cm. 15 x 13,5 h. 43 ≈ 5.9” x 5.3” h. 16.9” ≈

cable 2,8 mt ≈ / 9.2 ft ≈

For indoor use onlyEU version: Input 230V 50 Hz.

Output 36V 50 HzLed 6W – 3000K – 480 lumen

USA version: Input 120V 60 h Hz.Output 36V 60 Hz

Led 6W – 3000K – 460 lumen

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T I F F A N YL A M P

Material: ResinDimmable table lamp

Tiffany _13090ø cm. 38 h. 73 ≈ ø 15” h. 28.7” ≈

For indoor use onlyLed Light bulb included (x2)

230V – 50/60 HzE27 – 4W – 400 lumen (each) –

2700K WARM WHITE

Replacement of bulb: Led max 8W/each

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L E D L A M P

Material: Acrylic

Mouth_13100

cm. 47 x 39,5 x 2 ≈

18.5” x 15.6” h. 0.78” ≈

cable 1,68 mt ≈ | 5.5 ft ≈

Input: AC 100-240 V50/60 Hz

Output: DC 12 V, 24WTransformer included

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P O R C E L A I N P L AT E SDishwasher safe

Porcelain platesø cm. 27 ≈ | ø 10.6” ≈

Mouth_17201

Egg _17200

Hotdog_17204

Peace_17202

Weed_17205

Flash_17203

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M A U R I Z I Ø

Material: ResinShiny brass metal finishing

Toilet paper holder _13312cm. 15 x 14 x 4,5 ≈5.9” x 5.5” h. 1.8” ≈

C H A R L E Y

Material: ResinShiny brass metal finishing

Toilet brush _13313ø cm. 17,5 h. 14 / 58 ≈ø 6.9” h. 5.5” / 22.8” ≈

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M I R R O R S

Material: Glassø cm. 70 ≈ | ø 27.6” ≈

Mouth_17160

Peace_17162

Flash_17161

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M R . R O Y

Material: front 100% Polyester, back 50% Cotton, 50% Polyestercm. 60 x 90 ≈ | 23.6” x 35.4” ≈

“BANANA” – Blue rug_18090

“BANANA” – Red rug_ 18091

“BANANA” – Green rug_ 18092

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F O L D I N G C H A I R S

Material: Metal, PVCcm. 44 h. 46 / 79 ≈

17.9” - h. 18.1” / 31.1” ≈

Peace_18550

Weed_18551

Egg_18552

Hotdog_18553

Flash_18554

Mouth_18555

Display _18550Ecm. 47 x 63,5 h. 54,5 ≈18.5” x 25” h. 21.5” ≈

B L O W 2 0 1 8

Art Direction : Sebastiano Mastroeni, Ivan PiperisDesign & Production: Sebastiano Mastroeni, Ivan Piperis

Photography: Silvia Donghi: cover, pages 3, 4-5, 6-15, 22, 24-25, 28-29 and back cover

Leonardo Scotti: pages 16, 17, 18, 20-21Studio Endos: page 4-5, 26-27, 30-31

SELETTI S.p.A.Via Codebruni Levante, 32

46019 Cicognara di Viadana (MN) Italy

www.seletti.it

Tel. +39 0375 88561Fax +39 0375 88843

P.Iva [email protected]

ITALY SALES:[email protected]

EXPORT SALES:[email protected]

ASIA SALES:[email protected]

NORTH AMERICA SALES:[email protected]

PR & COMMUNICATION:[email protected]

PRESS:[email protected]

Technical characteristics, sizes and illustrations shown in this catalogue are subject to change without prior notice.

BLO

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