dj convention 2015 - amsoil...amsoil oil filters updated new • easy-grip coating • efficiency...
TRANSCRIPT
Product Pipeline
GF-6
New precedent set for gasoline
engine oil standards 8 years in the
making
Seven new or replacement tests
from GF-5 using updated hardware
Tests better reflect the severe
environment of today’s engines
Identifying GF-6 Oils
Split categories:
GF-6A
• Backward compatible with traditional
viscosities XW-20 & XW-30
• Traditional starburst and API donut
GF-6B
• Only for low viscosities including
0W-16
• NOT backward compatible
• New shield emblem on May 1, 2020
along with the traditional API donut
AMSOIL Solution
Signature Series, XL and OE Motor Oils
currently meet API SP and ILSAC GF-6
requirements without any formulary
adjustments
Slight label adjustments will come as a
rolling change starting May 1, 2020
5W-30 Small-Engine Oil
New viscosity to lawn & landscape family
Developed for snowblowers & home back-up generators
• 5W-30 – improved cold-temperature performance
• Launched Oct. 1, 2019
• Product code: AES
CommercialVs.
Homeowner
Harley-Davidson Kit Additions
– Twin-cam engine4 quarts 20W-50 Synthetic V-Twin Oil (MCV) w/chrome filter, o-ring (HDCK)
– Twin-cam engine4 quarts 20W-50 Synthetic V-Twin Oil (MCV) w/black filter, o-ring
– Milwaukee 8 engine5 quarts 20W-50 Synthetic V-Twin Oil (MCV) w/chrome filter, o-ring
– Milwaukee 8 engine5 quarts 20W-50 Synthetic V-Twin Oil (MCV) w/black filter, o-ring
ATV/UTV Powertrain Fluid
New ATV/UTV Powertrain Fluid
– Product code: AUPT
– Discontinue ATV/UTV Front-Drive Fluid (AUFD)
– Launching January 2020
Replaces the following products:
– Polaris Demand Drive Fluid
– Polaris Gearcase & Transmission Fluid
Polaris front-drive oil change
Polaris transmission oil change
AMSOIL Oil Filters Updated
New
• Easy-grip coating
• Efficiency claim
• Label and box
Same
• Great filter media
• Price
• Product codes
10W-30/SAE 30 Diesel Oil (ACD) Discontinuation
Replaced with (2) 10W-30 diesel oil options:
Discontinued
Signature Series Max-Duty
Synthetic Diesel Oil 10W-30
(DTT)
Heavy-Duty Synthetic
Diesel Oil 10W-30 (ADN)
Sig Series & Heavy-Duty (CK-4) vs 10W-30/SAE 30 (ACD) (CI-4+)
CK-4 Provides Upgraded
Protection
• More piston-scuffing protection for
reduced wear
• Better thermal control to resist oil thickening,
aid in cooling and reduce wear
• Improved shear stability for maximum
resistance to oil consumption and wear
• Enhanced aeration control,
promoting oil-pump efficiency, wear
protection and heat resistance
Drain Intervals
10W-30/SAE 30 Heavy Duty Diesel Oil (ACD)
– Unmodified, mechanically sound diesel vehicles for 3X OEM recommendation, not to exceed 50,000 miles/600 hours or one year, whichever comes first for API CI-4+ oil or prior. Customers can still follow this drain interval for their pre-2007 diesel engines.
10W-30 Heavy-Duty Diesel Oil (ADN)
– OEM recommendation
Signature Series 10W-30 Max-Duty Diesel Oil (DTT)
– Turbodiesel Pickup: 2X OEM recommendation, not to exceed 25,000 miles or one year, whichever comes first.
– Heavy-Duty On-/Off-Road: 3X OEM recommendation, not to exceed 60,000 miles,600 hours or one year, whichever comes first.
– Gasoline Engine Service Life: 2X OEM recommendation, not to exceed15,000 miles or one year, whichever comes first.
Claims
10W-30 Heavy-Duty Diesel Oil (ACD)
– None
10W-30 Heavy-Duty Diesel Oil (ADN)
– 4X more wear protection
– 66% less oil consumption
Signature Series 10W-30 Max-Duty
Diesel Oil (DTT)
– 6X more wear protection
– 76% less oil consumption
– 60% better turbo cleanliness
– 2X better rust protection
Pricing
Gallon Pricing Wholesale MSRP
ADN $21.75 $28.35
Gallon Pricing Wholesale MSRP
ACD $32.15 $41.75
Gallon Pricing Wholesale MSRP
DTT $32.35 $42.00
Claims & Testing
New Test Platform – In-Chassis
• Allows engine to stay in chassis
of equipment
‒ eliminates the need for custom
fixtures
• Engine connected directly to
dyno
– this is not a chassis dyno
• Custom built in-house
• Added flexibility
• Fast turnaround – gets data to
Dealers quickly
Arctic Cat ZR 8000
Currently configured for snowmobile testing
Griz Lodge Video
Hellephant Engine Test
We do more than just durability test oil formulations in engines!
Sometimes we test engines (BIG ONES) for marketing purposes
Helephant Engine JL Jeep Wrangler
Hellephant Engine Test
Someone with video editing skills needs to cut this video down and use the timeframe from 2:20-2:46
Stability Test
AMSOIL provides more
than 2X the stability of
Sea Foam.
Corrosion Protection
AMSOIL Gasoline Stabilizer provides corrosion
protection Sea Foam can't match.
*Based upon independent testing of AMSOIL Gasoline Stabilizer obtained Nov. 8, 2018 and Sea Foam Motor Treatment
purchased Oct. 25, 2018 in a modified NACE TM0172 using synthetic sea water per ASTM D665 part B.
Sea Foam AMSOILBase Fuel
HFRR Lubricity Test
Diesel Fuel Lubricity
AMSOIL protects against injector wear
better than Sea Foam, delivering 3X more
diesel fuel lubricity.*
*Based upon independent testing of AMSOIL All-In-One obtained Nov. 8, 2018 and Sea Foam Motor Treatment purchased on Oct. 25, 2018 in the ASTM D6079 test.
New Product Launch
New Gasoline Fuel Additive
AMSOIL Upper Cylinder Lubricant (UCL)
• 6oz capless-compatible bottle
• Treats up to 25 gallons
• Use every tank
• Features:
• Upper cylinder lubricity
• Fights ethanol
• Cleans injectors
1Based on independent testing of AMSOIL Upper Cylinder Lubricant, Lucas Upper Cylinder Lubricant and Sea Foam Motor Treatment obtained on 02/13/2019 using the ASTM D6079 modified for use with gasoline.
1Based on independent testing of AMSOIL Upper Cylinder Lubricant, Lucas Upper Cylinder Lubricant and Sea Foam Motor Treatment obtained on 02/13/2019 using the ASTM D6079 modified for use with gasoline.
1Based on independent testing of AMSOIL Upper Cylinder Lubricant, Lucas Upper Cylinder Lubricant and Sea Foam Motor Treatment obtained on 02/13/2019 using the ASTM D6079 modified for use with gasoline.
AMSOIL delivers 18 percent more lubricity than Lucas* and 20
percent more than Seafoam* for better retention of horsepower and
fuel economy1
1Based on independent testing of AMSOIL Upper Cylinder Lubricant, Lucas Upper Cylinder Lubricant and Sea Foam Motor Treatment obtained on 02/13/2019 using the ASTM D6079 modified for use with gasoline.
Capless-Compatible Bottle
• Many new vehicles have replaced traditional fuel caps with caplesssystems
• The threads on most bottles restrict them from opening the flap inside the fuel neck and also make removing the bottle difficult
• This bottle is fully compatible with capless systems
Injector Cleanliness
Performed an extreme field test
Vehicle: 2014 F-150 Supercrew
Engine: 3.5L Ecoboost
Injection: GDI
Test Method
1. Dirty-up phase for 3,000 miles
– Special fuel to accelerate deposits
2. Additive test phase using pump gas for 3,000 miles
Injector Cleanliness
Before After Competitor 1
Injector Cleanliness
Before After Competitor 2
Injector Cleanliness
Before After AMSOIL
Injector Cleanliness
Before After AMSOILAfter Competitor 2After Competitor 1
AMSOIL Gasoline Additives
Upper Cylinder Lube and P.i. are designed
to work together.
Upper Cylinder Lubricant in every tank
• Lubricates upper cylinders to fight wear
• Inhibits ethanol-related corrosion
• Keeps injectors clean
P.i. every 4,000 miles
• Deep cleaning in only 1 tank
• Cleans fuel injectors, intake valves and
combustion chamber deposits
Upper Cylinder Lubricant vs. P.i.
Available TODAY
Lucas Upper Cylinder Lubricant Averages $4.99