Design & Life online minizine | your everyday life | issue 08 OCT

Appreciate every little moment of your life. Your everyday life.

Today is Oct. 13, 2007.

www.des ignand l i f e .com

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We provide the news that you don't want to

miss. This is your basic protein.

Got Water Yet?

Focused on an environmental issue, the second

exhibition that held in 21_21 Design Sight Tokyo

is "Water". World famous Japanese graphic

designer, Taku Satoh, will be the art director

of the show. Mr. Satoh has gathered a team of

experts from a wide variety of fields including

anthropology, photography, lighting design and

design engineering. The project is a result of

extensive research and is an attempt to engage

the five senses by creating different points

of reference between design and water. The

exhibition period is from Oct. 5 to Jan. 14, 2008.

www.2121designsight.jp

“water ” image visualPHOTO : Tamotsu Fujii

After their latest release back to June 2003, we haven't heard from the English rock band Radiohead for a long time.

Although their lead vocal, Thom Yorke, has released a solo album "The Eraser" on 2006, we still look forward to another

Radiohead's platinum album. And now, their latest album "In Rainbows" was released on October 10, 2007 as an MP3

download, and is scheduled to be released on December 3, 2007 as a "discbox" with a second CD of additional material!

What are you waiting for? Pre-order it online!

www.inrainbows.com

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Giorgio Armani x Samsung

In rainbows with Radiohead

While PRADA has teamed up with LG, Giorgio Armani has announced their new phone

on the fashion week, with another Korean electronics giant Samsung. The ultra slim

credit card-sized Giorgio Armani x Samsung phone will be available in Europe from

November. Also, they've announced that they are developing an LCD TV together.

Fashion industry recently has gradually extended their range to different fields, such

as lifestyle products, furniture, boutique hotel, automobiles, and now 3C products.

Their next move is always highly expected!

www.giorgioarmani.com

www.samsung.com

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LaCie x Sam Hecht

LaCie is a IT brand with passion

to collaborate with designers and

develop great products.

They have worked with FA Porsche,

Ora-ïto, Karim Rashid, and now, they

are working with Sam Hecht (Industrial

Facility) from UK. The project is called

Little Disk Program which includes

DVD writer, 2.5 inch hard drive, and

also 1.8 inch hard drive. Simple square

shape, smart hidden USB or Firewire

cable, with sexy, modern dark brown

color, this series will definitely be the

sexiest products on your desktop.

www.lacie.com

www.industrialfacility.co.uk

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Good Design Award 2007

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Japan Industrial Design Promotion Organization(JIDPO) has announced 1,043 items including the

"best 15" that were accredited by the 51st Good Design Award (the "G-Mark"). The best 15 include

Eneloop universe products by SANYO, Media Skin by KDDI+Kyocera, HondaJet, Wii, and more; One

of them will be chosen by the judges and win the Grand Prize on October 25th this year. Other than

the Grand Prize, 14 other items will be the Good Design Gold Prize 2007.

www.g-mark.org

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From A to B, from B to C; it is the world of

designers; it’s designers circle.

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MACpremoissue 08 First, we have to congrats on Mac's new born baby

daughter! It is our pleasure to interview him during his

happiest moment. He is a collagist, nimator, director,

commercial director, illustrator, a painter & a stuffmaker.

Let's take a look of what he is doing!

www.macpremo.com

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Hello MAC! Please introduce yourself!

Oh, hello. I am Mac Premo. You are

reading this.

You have so many titles: Collagist,

Animator, Director, Illustrator, Painter...

etc., which title do you like the most?

Stuffmaker.

There are a lot of mixed-media

artworks you've done. Most of them

are retrospective, collage style, no

matter it's 2D or 3D. How was this style

developed?

Collage seems the most appropriate way

to organize the world around me. I’ve

never been in a situation where you start

with nothing and end up with something.

There’s always preexisting circumstance,

a context, an intended meaning, an

interpreted meaning. It’s all kind of messy.

I like to take elements of that mess and

categorize them, box them, organize them.

As for how my style developed, I went to

Mexico as a student. Parts of that country

are a living, breathing collage. That had a

big influence. Then, after I kind of became

disillusioned with commercial directing in

my mid-twenties, I became a carpenter.

Probably the dumbest financial decision

ever, but when I looked back on things

and realized that I had been making art

the whole time and that was what I really

wanted to do, the carpentry skills really

came into play. Also, a burning desire

to never have an actual job has been a

constant motivation for me.

There seems to be a lot of stories

behind your arts. And the color and

combination of your works make us

associate them with old movies. Does

movie has a great effect on your works?

Does movie has a great effect on your

works?

I’ve never heard that one before. Maybe

movies do influence my work. If so, it’s

not a conscious decision, and I wouldn’t

say that I watch a lot of movies. But the

story aspect is pretty important to my

stuff, as is the idea that viewing art should

be temporal, not static. I am making stuff

these days that you are supposed to hold,

so that there’s a process to viewing. I’m

also making animations, which are movies.

Just short ones, in my case.

What's the differences between making

a video & a piece of artwork?

The only difference is process. My artwork

is made of collage stuffs and wood. My

videos are made of lots and lots of pictures

of collage stuffs and wood, that when put

together, look like they are moving. If I am

making the video as a commercial or for a

client, the main difference is motivation. I

would never call a commercial a piece of

art. It’s a commercial.

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Some of your mixed-media artworks

seem to be functional, almost like

accessories. Have you ever thought to

make a collection of accessories, even

to have a brand of it?

I’d love to. I make lots of stuff for my

home, and I’ve worked as a designer /

carpenter, so I have experience making

functional things from dust bin holders

to walls. The issue is finding places to

carry the stuff or someone to distribute it.

You have to choose your battles, I guess.

Between making art and trying to eke out

a living, one can only take on so many

venture projects. Having said that, I am

currently making a line of t-shirts with this

store called the Brooklyn Circus. I built the

interior of their current storefront. They are

a clothing store down the street from my

studio, but I’m pretty certain that they are

going to take over the world. Or at least

America and Japan.

What is the most interesting project

you've done?

Wow, that’s a tough one. I would have to

say a project called BUILDING.

For 40 years, this small brick building

located in central Belfast, Northern Ireland

housed the switch room that powered

the entire city. When a team of architects

purchased the building in 2004, five artists

(myself included) intercepted its renovation

and salvaged the original equipment.

Using these remnants, we made an onsite

multimedia installation honoring the unique

role played by a building people hardly

knew existed, but effected their lives in

such an enormous way. It was exhibited on

the ground floor of the actual building. We

worked with some really fantastic people

in Belfast to raise funds for the project,

the City Council there, this organization

called Arts and Business. For my part,

I lived in Belfast for 5 weeks and made

an animated overview of Belfast. I made

three-dimensional, time-based graphs

that examine Belfast and Northern Ireland

census data collected during the years

BUIILDING was operational. These graphs

were presented as a series of stop-frame

animations on monitors in a room made

entirely of found objects from BUILDING.

My wife was there as the project manager.

It was pretty perfect.

Where do you live? Any place in the city

you recommend if friends are visiting?

We live in Boerum Hill in Brooklyn. There

are a million places to visit here and all

over the city, so I made you a list:

1. The Brooklyn Inn: wonderful bar, good

pints, lots of wooden. 2. Yankee Stadium:

It’s like church, but with baseball instead

of oppressive monotheistic doctrine.

Well, less of an oppressive monotheistic

doctrine, at least. 3. The Staten Island

Ferry: it’s a free ride, beautiful views of

the skyline and the Statue of Liberty, and

its serves cheap hot dogs and 16 ounce

Bud kingers at the most reasonable price

in the city. 4. Grimaldi’s Pizza: the best

pie in town. 5. The Brooklyn Bridge: after

you’re done with lunch at Grimaldi’s, walk

the bridge. It kicks ass. 6. Chinatown:

Where else can you find frogs in a bucket

and fish the size of your leg? 7. My studio:

I just built a mini halfpipe in it.

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Do you cook?

What is your comfort food?

I love to cook. I’m the household cook.

There isn’t anything I don’t like to make,

and there isn’t anything I’ve really made

the same way twice. Hands down, comfort

food is steak. I know you’re supposed to

like ribeye, but I like filet.

What do you do in your leisure time?

Worry about why I have leisure time.

Could you choose one interesting object

from your everyday life and tell us why

you like it?

My hat. I have like thirty-seven of them,

but I wear one every day. I like hats for the

same reason people like shoes, except the

exact opposite, physically speaking.

What kind of music do you like? Any

favorite band?

There isn’t a whole lot of music I don’t

like. Recently I have been listening to

The Argument by Fugazi, which came out

almost 10 years ago, Built To Spill’s latest

album You In Reverse, and some Iranian

music. I have no idea who the Iranian

artist is. He has dark hair. As for favorites,

that’s a lock: a tie between Cash and The

Clash.

What is your dream project?

I am working with these two architects

from LA right now called Fleetwood

Fernandez on a project that we are calling

‘Animachine’. The idea is a portable

studio in which I make a daily animation

based on input from the public. People

passing by would be able to record 20 to

30 second sound bites. Each day I would

choose my favorite audio clip, create an

animation depicting it, and add it to a loop

of animations that is projected on the side

of our studio. The idea is that I want to

animate an aggregate of anecdotes that

culminate in a collective common sense. I

have to figure out how to pose appropriate

questions so that people feel compelled to

share short, quality life lessons.

This is my current dream project. Also, I

want it to start out in the middle of Grand

Central Station.

If you have 1 month vacation, where

are you going to spend? Who would you

spend with?

I’d go away with my wife and new

daughter. We’d start by returning to

Croatia, where we spent our honeymoon.

Then we’d meet each one of our parents in

the country that their families herald from

(or where they culturally herald from, in

the case of my father-in-law). We’d meet

my mom in the Czech Republic, then we’d

meet my wife’s mom in Germany. After

that, we’d go to China with my wife’s dad.

Then we’d head to Belfast, where we’d

meet my dad. When all is said and done,

I’d be in the John Hewitt Pub, wife and

daughter on one side, Pop on the other,

scoop of stout in front of me. Also, I’d

take two months.

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If you have to choose one person to

have an exhibition with you,

but in different fields: like a chef, a

musician, or a MLB player. Who will you

choose? Why?

I never thought of mounting an exhibition

with a professional baseball player. I really

like that idea. Actually, I would really loved

to have worked with Stephen Jay Gould.

He was a scientist, a paleontologist who

loved baseball. Science and baseball

would go great with art. But he died a

couple years ago. This is a pretty bad

answer. Let me start over:

If could choose one person to have an

exhibition with I would choose Pervez

Musharraf, because I bet he knows

someone who would hook us up with

some totally radical catering for the event.

Also, I think Pakistan is going to give him

the boot pretty soon.

What does Design & Life mean to you?

Pretty much the same thing.

Any word for your friend Oliver?

This interview is over.

Thanks for the interview! we hope

you can introduce one of your friends

who will be interviewed in the next

issue! Who is in your mind?

I would like to introduce you to the

architects I will be working with on the

Animachine project: Fleetwood Fernandez,

meet the Design and life readership.

Readership, Fleetwood Fernandez.

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There are a lot of moments in one's life.

We treasure each precious moment.

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C 2 5 Y 4 0

2+1= ∞

when you realize there is one more person you need to take care in your life

when you realizewake up in 3 A.M. is the happiest moment although tired

when you realizetime is never enough

when you realizemoney is never enough

&

when you realizeLOVE is never enough

when 2+1= ∞

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Apple of his eye, Apple of her eye / CDs for your babies by Videoarts Music

Famous Japanese singers re-interpret Beatles. Very soft, very peaceful.

www.videoartsmusic.com

MUJI / Soap holder + Matsuyama / Soap

The simplest design; the most natural material. Gentle to your skin; great to the earth.

www.muji.net

www.matsuyama.co.jp

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We are surrounding by brands. D&L tells you

the stories behind your lifestyle.

Kate Spade, a New York based handbag company, was founded in 1993 by Andy Spade and Katherine Noel

Brosnahan. Katherine was working for Mademoiselle Magazine for six years as a senior fashion editor of

accessories. While working at the magazine, Kate realized that there is a need of handbags with stylish and

functional and innocently started to design handbags. She knew what women wants and the accessories

market well so that she created a line of classically shaped bags with colors, patterns, and sophisticated

fabric. When she launched her first collection, there are only six simple shaped handbags. The six origin

designs continue to be the company’s signature styles.

Images copyright © Kate Spade

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We are surrounding by brands. D&L tells you

the stories behind your lifestyle.

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In 1996, Kate got the award of America’s new fashion talent in accessories from the Council of fashion

Designers of America (CFDA), and opened her first shop in New York City’s SOHO. In 1998, Kate Spade

opened in Boston and then spread its territory to domestic and international wide. Started as a handbag

company, the company grew continuously to paper, social stationery, personal organizers, journals, shoes, and

home accessories. Now, the home collection includes bedding, bath items, vases, wallpaper, textiles, frames,

and other vibrant accessories for home. They even have a mini blog called "behind the curtain", providing the

hottest news about Kate Spade, the projects the are working, things they love or the events they hold.

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Design philosophy

The first Kate Spade collection was boxy and nylon tote bags with neutral colors. Simple design, but well

constructed shape bags have become a fashion classic of accessories. The handbag collection has grown to

a wide selection of leather handbags, evening bags, and luggage collection. In addition, Kate innovates new

fabric and patters to incorporate into her classic design. The vision for the company is to create product that

combined great style with timeless utility, modern shape, and an element of surprise and remains elegance,

and good quality.

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After opening up this company for 14 years, Husband-and-wife team Andy and Kate Spade said goodbye to

the company they founded in July 2007. They sold it to Liz Claibome Inc for 4.99 billion, because they want

to spend more time with her daughter. It is pity that these two talented designers to leave fashion industry.

But who knows? I am looking forward to seeing they bring us another surprising brand in the near future.

Andy Spade

Andy Spade, Kate’s husband and partner, was president and creative director in this business. In 1999, he

launched “Jake Spade”, men’s accessory line. Andy was working in advertising industry, and won numerous

awards. His great experience has helped to shape his vision for this company in both the domestic and global

marketplace.

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Cooking is Art. There are no rules.

1/2 recipe shows you the smartest way to cook.

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1/2 recipe no.008

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Stir fried three kind of mushrooms with garlic and anchovies*

I love to cook and collect recipes, but I never exactly follow the steps. For me, cooking should be

playful. Remember, always put your imagination to someone’s recipe and bring it to your vision.

1/2 recipe rules are easy and healthy. Modern people are always in a hurry, and I believe, with 1/2

effort, 1/2 steps, 1/2 fat, 1/2 time of cooking, will also bring you to a lovely cooking experience and

healthier dish. That’s why I called this chapter “1/2 Recipe”. Cooking is art. Let’s play.

serve 2

Mushrooms are the kind of vegetable you can enjoy all year around. However, autumn is the best season to

enjoy them. Italian likes to cook anchovies, salted fish, with garlic oil to make nice sauce and it go well with

pasta, vegetable, and seafood. But not to worry! You won’t taste any fishing favor if I don’t say anchovies

were in it. Anchovies are usually be packed in the canned with oil or salt. I recommend you buy anchovies in

oil that works better for me.

Hint !

1 anchovies3 kinds of mushrooms1/5 Red and yellow pepper, sliced3 garlic, minced1T extra virgin olive oilRed pepper2t salt

steps...

you need...

Oil and garlic in the pan of low heat cook for 2 minutes1.Put mushrooms and cook for about 5 minutes

Add peppers and salt cook for 2 minutes

2.

3.

*

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What's happening in the world?

We will show you around.

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STYIM @ TOKYO

STYIM is a 55-unit complex of leased condominiums which just won the Good Design award 2007. The building

was designed for variety of choices for residents. 18 different floor plans are available. The developers focused

closely not only on architectural design but also functional issues such as storages or daily movement of

residents. It is an invitation to a new environment where young urbanites can thrive.

www.ascotcorp.co.jp/styim