doc3 postgraduate course specification 2 · parm1.1! _____! casqe!

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Istituto Marangoni/ MMU Hollings Faculty Postgraduate Fashion Network Programme Specification This document provides a concise summary of the main features of the course(s) & associated award(s) offered through this Programme Specification, and includes the learning outcomes that a typical student might reasonably be expected to achieve and demonstrate if s/he takes full advantage of the learning opportunities provided. More detailed information on the learning outcomes, curriculum content, teaching/learning, assessment methods for each unit and on the Programme’s relationship to QAA Subject Benchmark Statements may be found in the dedicated student handbook for the Programme. The accuracy of the information in this document is reviewed periodically by the University and may be subject to verification by the Quality Assurance Agency for Higher Education Document Date: August 2015

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Istituto  Marangoni/  MMU  Hollings  Faculty                  

Postgraduate  Fashion  Network        

Programme  Specification          

This  document  provides  a  concise  summary  of  the  main  features  of  the  course(s)  &  associated  award(s)  offered  through  this  Programme  Specification,  and  includes  the  learning  outcomes  that  a  typical  student  might   reasonably  be  expected   to  achieve  and  demonstrate   if   s/he   takes   full  advantage  of   the   learning  opportunities   provided.     More   detailed   information   on   the   learning   outcomes,   curriculum   content,  teaching/learning,   assessment   methods   for   each   unit   and   on   the   Programme’s   relationship   to   QAA  Subject  Benchmark  Statements  may  be   found   in   the  dedicated   student  handbook   for   the  Programme.    The  accuracy  of  the  information  in  this  document  is  reviewed  periodically  by  the  University  and  may  be  subject  to  verification  by  the  Quality  Assurance  Agency  for  Higher  Education    

 Document  Date:   August  2015  

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 CENTRE  FOR  ACADEMIC  STANDARDS  &  QUALITY  ENHANCEMENT  

 

Programme  Specification    

The  information  in  this  document  is  organised  into  the  following  sections:  Section  A  –  Administrative  and  Regulatory  Information  Section  B  –  Outcomes  Section  C  –  Structure  Section  D  –  Teaching,  Learning  and  Assessment  Section  E  –  Programme  Management  Section  F  –  Mapping  Section  G  –  Points  of  Reference  

 

SECTION  A  –  ADMINISTRATIVE  AND  REGULATORY  INFORMATION    1   Overarching  Programme  Specification  Title    

 Postgraduate  Fashion  Network    2   Brief  Summary  

 

 (i) Brief  Descriptive  Summary    Istituto  Marangoni’s  suite  of  postgraduate  courses  is  designed  to  address  and  respond  to  the  fast-­‐paced  and  continually  evolving  fashion  industry.  Istituto  Marangoni’s  proven  success  in  teaching  fashion  design  and  business  is  a  unique  foundation  from  which  to  evolve  this  postgraduate  network  of  courses.  The  traditions  associated  with  Italian  fashion  heritage:  quality,  craftsmanship  and  successful  development,  from  small  family  business  into  global  brands,  influence  the  programme  network.  The  courses  combine  theory,  practice  and  critical  reflection.  This  makes  them  sound  foundations  in  postgraduate  practice  for  industry  employment  and  for  those  who  wish  to  progress  to  research  at  PhD  level;  well-­‐established  links  with  Manchester  Metropolitan  University  will  further  underpin  these  possibilities.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Extensive  international  industry  links  provide  a  dialogue  whereby  the  Istituto  is  able  to  ensure  the  currency  of  the  programmes  covering  the  creative,  managerial,  marketing  and  communication  aspects  of  fashion  study. There  is  a  unique  masters’  three-­‐month  fashion  industry  placement  within  the  programme,  generated  by  the  strong  links  that  Istituto  Marangoni  holds  with  key  industry  partners.                                                                                                                                                                                                

 3                                                                                                                                                                                                                                                                                                                                    Awarding  institution    

 MMU  

4   Home  Faculty      

Hollings  

5   Home  Department/  School/  Institute    

 Apparel  

6   UCAS/GTTR  code(s)    

 N/A  

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7   Framework  for  HE  Qualifications  position  of  final  award(s)    http://www.qaa.ac.uk/Publications/InformationAndGuidance/Pages/The-­‐framework-­‐for-­‐higher-­‐education-­‐qualifications-­‐in-­‐England-­‐Wales-­‐and-­‐Northern-­‐Ireland.aspx    

Masters  (Level  7)    

8   Alignment  with  University  Curriculum  Framework  http://www.mmu.ac.uk/academic/casqe/regulations/curriculum-­‐frameworks.php  

 

Postgraduate    

9   Engagement  with  the  University’s  Uniwide  Language  Provision    

 N/A    

 

10   Compliance  with  University  Assessment  Regulations  http://www.mmu.ac.uk/academic/casqe/regulations/assessment.php    

   

Taught  Postgraduate      

11   Approved  Variations/Exemptions  from  University  Assessment  Regulations  http://www.mmu.ac.uk/academic/casqe/regulations/assessment.php  

 N/A    

12    

Relationship  with  Faculty  Foundation  Year    

N/A  

 

Awards    13   Final  award  title(s)  

 MA  Fashion  Design  Womenswear  316A  MA  Fashion  and  Luxury  Brand  Management  316B  MA  Contemporary  Fashion  Buying  MA  Fashion  Promotion,  Communication  and  Media    

14   Combined  Honours  Combined  Honours  on  the  Manchester  campus      The  University   has   a   defined   list   of   approved   combinations   available   to   students   through  the  Combined  Honours   scheme.   Each   approved   combination   is   assigned   to   a   programme  specification   and   to   a   Department   that   is   responsible   for   all   programme   management  arrangements  for  students  enrolled  on  that  combination.    Section   14a(iii)   indicates   all   combinations   available   for   subjects   within   this   programme  specification  and  also  identifies  those  combinations  for  which  this  programme  specification  is  responsible.  OR  Combined  Honours  on  the  Cheshire  campus    Combined  Honours  at  MMU  Cheshire  is  administered  through  a  separate  Faculty  Combined  Honours  programme  specification.   Subject   combinations,  which  are  available   to   students,  are  listed  within  that  document.  

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   OR  There  is  no  Combined  Honours  provision  within  this  programme  specification  

14a    (i)   Combined  Honours  Awards  

available  eg:  • BSc/BA  (Hons)  AB  • BSc/BA  (Hons)  AB  and  XY  • BSc/BA  (Hons)  AB  with  XY  

 (ii)  Single  Honours  Awards  available  

through  Combined  Honours  (ie  Named  Awards)  

 (iii)  Approved  Subject  Combinations  

administered  by  this  Programme  Specification    (ie  “home”  combinations)  

 

 None          None        None  

14b   Approved  Subject  Combination  administered  by  other  Programme  Specifications    

Approved  Combination   Home  Programme  Specification  &  Home  Dept  

None   None  

15   Interim  exit  awards  and  Subject  title(s)    

 PG  Certificate  Fashion  Design  Womenswear  PG  Certificate  Fashion  and  Luxury  Brand  Management  PG  Certificate  Contemporary  Fashion  Buying  PG  Certificate  Fashion  Promotion,  Communication  and  Media      PG  Diploma  Fashion  Design  Womenswear  PG  Diploma  Fashion  and  Luxury  Brand  Management  PG  Diploma  Contemporary  Fashion  Buying  PG  Diploma  Fashion  Promotion,  Communication  and  Media      

 

     Arrangements  with  Partners      16   Approved  Collaborative  partner(s)    

 

Partner  Name   Type  of  Collaborative  Partnership  

Istituto  Marangoni,  London  Campus:  MA  Fashion  Design  Womenswear  316A  MA  Fashion  and  Luxury  Brand  Management  316B  MA  Contemporary  Fashion  Buying  

External  validation    

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MA  Fashion  Promotion,  Communication  and  Media    Istituto  Marangoni,  Paris  Campus:  MA  Fashion  Design  Womenswear  316A  MA  Fashion  and  Luxury  Brand  Management  316B    

17   Articulation  and  Progression  Arrangements  with  Partners        

Partner  Name   Details  of  Arrangements  

       

   

 

Professional,  Statutory  and  Regulatory      18   PSRB(s)  associated  with  final  award  

of  any  route  within  the  programme  specification    

N/A  

19   Date  and  outcome  of  last  PSRB  approval/accreditation    

N/A  

 

Approval  Status      20   Date  and  outcome  of  most  recent  

MMU  review/  approval      

(i)   Latest  review/approval  24th  October  2012  –  Revalidation  of  the  Postgraduate  Fashion  Network    

 (ii) Major  Modifications  to  Programme  

Specification  since  last  review/approval  N/A  

21   Next  Scheduled  Review  Date:    

     

22   Programme  Specification  effective  date:    

 

 

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SECTION  B  –  OUTCOMES    23   MMU  Graduate  Outcomes    On  successful  completion  of  their  course  of  study  MMU  graduates  will  be  able  to:  

GO1. Apply  skills  in  critical  analysis  to  real-­‐world  situations  within  a  defined  range  of  contexts;    

GO2. Demonstrate  a  high  degree  of  professionalism  characterised  by  initiative,  creativity,  motivation  and  self-­‐management;  

GO3. Express  ideas  effectively  and  communicate  information  appropriately  and  accurately  using  a  range  of  media  including  ICT;  

GO4. Develop  working  relationships  using  teamwork  and  leadership  skills,  recognising  and  respecting  different  perspectives;    

GO5. Manage  their  professional  development  reflecting  on  progress  and  taking  appropriate  action;  

GO6. Find,  evaluate,  synthesise  and  use  information  from  a  variety  of  sources;  GO7. Articulate  an  awareness  of  the  social  and  community  contexts  within  their  disciplinary  

field.      Also,   they  will   have   the  qualities  needed   for  employment   in   situations   requiring   the  exercise  of  initiative  and  personal  responsibility  together  with  decision-­‐making  in  complex  and  unpredictable  situations.    The   design   of   the   programme   is   guided   by   the   expectations   of   the  QAA   Framework   for   higher  education  qualifications  in  England,  Wales  and  Northern  Ireland  that  on  completion  of  a  Master’s  degree  students  should  ‘typically’  be  able  to:      

• Deal  with   complex   issues   both   systematically   and   creatively,  make   sound   judgements   in  the  absence  of  complete  data,  and  communicate  their  conclusions  clearly  to  specialist  and  non-­‐specialist  audiences;    

• Demonstrate   self-­‐direction   and   originality   in   tackling   and   solving   problems,   and   act  autonomously  in  planning  and  implementing  tasks  at  a  professional  or  equivalent  level;    

• Continue   to  advance   their   knowledge  and  understanding,   and   to  develop  new   skills   to   a  high  level.    

 Also  that  they  will  have  the  qualities  and  transferable  skills  necessary  for  employment  requiring:  

 • The  exercise  of  initiative  and  personal  responsibility;  • Decision-­‐making  in  complex  and  unpredictable  situations;  • The  independent  learning  ability  required  for  continuing  professional  development.  

             (QAA  2008,  Framework  for  HE  qualifications  in  England,  Wales  and  Northern  Ireland)        

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24   Programme  Rationale    

 Since   1935   Istituto   Marangoni   has   been   building   on   Giulio   Marangoni’s   values,   providing   the  fashion  world  with  highly  skilled  professionals  who  respond  to  industry  needs.  He  founded Istituto  Artistico  dell’  Abbigliamento  Marangoni  in  Milan  with  the  aim  of  creating  new  courses  that  would  support   the   fast-­‐growing   fashion   industry   in   Italy   as   it   rapidly   evolved   at   that   time.   Istituto  Marangoni   today   follows   that   tradition   and   responds   in   the   same   way   by   listening   to   industry  needs  and  developing  courses  to  prepare  the  professional  experts  of  tomorrow.     ‘The  most  important  element  (of  Istituto  Marangoni)  is  the  connection  between  fashion  and  business  that  began  with  the  tailoring  course  in  1935’.  Marco  Muggiano,  Communication  Director  of  Istituto  Marangoni  –  2010.  Today  Istituto  Marangoni  is  an  established  and  recognised  laboratory  of  aesthetic  European-­‐style  culture   with   the   finest   Italian   imprinting,   collaborating   with   the   most   interesting   names   in   the  sector.  These  include  global  brands  such  as  Armani,  Prada,  Versace,  Dolce  &  Gabbana,  Dior,  Zegna,  Jimmy   Choo   and   Vogue.   In   the   same  way   that   Giulio  Marangoni   as   a   designer   understood   the  needs  of   the   industry,   our   current   teacher-­‐practitioners   at   Istituto  Marangoni   continue   to   teach  with   the   same   principles   to   prepare   each   student   for   a   career   in   fashion   and   fashion   business.  Today  Istituto  Marangoni  alumni  lead  the  field  as  creative  directors  of  global  international  brands  such  as  Tod’s,  Sonia  Rykiel  and  Jill  Sander  to  name  just  a  few.    Although  the  geographical  dimension  has  expanded,  with  Istituto  Marangoni  holding  campuses  today  in  Paris,  London  and  Shanghai  as  well  as  in  Milan,  its  Italian  identity  remains  central.    Istituto  Marangoni  uses  its  Italian  heritage  to  develop  and  deliver  its  programme  to  a  global  marketplace,  translating  the  traditions  of  its  artistic  heritage  into  modern  sartorial  creativity.    The  “Italianness”  we  aim  to  transmit  to  our  students  during  their  experience  at  Istituto  Marangoni  has  multiple  themes:  •  a  very  structured  business  vision    •  an  entrepreneurial  attitude    •  an  ideology  aiming  at  establishing  itself  through  differentiation  •  the  importance  of  the  relationship  between  image  and  fashion  •  the  focus  on  perfect  execution,  simplicity,  attention  to  detail,        craftmanship  and  the  imaginative  concept  of  luxury  •  the  importance  of  valuing  the  use  of  textiles  as  an  innovative  tool    •  the  concept  of  “italian  technique”  to  equip  students  to  filter  and        discipline  what  inspires  and  bring  viable  products  to  market.   Italian   fashion  design  and  business  models  have   influenced  and  continually   impact  on   the  world  economy   of   fashion   and   Istituto   Marangoni   has   maintained   its   founder’s   goal   of   training   the  fashion  professionals  of  tomorrow  in  such  key  sectors  as  design,  communication,  and  managerial  coordination.  The  postgraduate  programme  continues  to  uphold  the  value  and  quality  of  training  and  contextualising  learning  experiences  in  the  realities  of  the  international  marketplace.   Istituto  Marangoni  persists   in  working  closely  with   industry,  developing  a   suite  of  postgraduate  courses,  and   its   continued   aim   is   to   empower   talent   in   fashion   and   design   and   to   produce   industry  professionals.   Istituto  Marangoni  offers  master’s   level  courses  designed  to  provide  students  with  the  professional  knowledge  and  skills  to  take  on  senior  posts  in  industry,  as  well  as  the  opportunity  

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to  engage   in  critical  debate  with  peers  and  academics  and  to  develop  a  significant  body  of  work  through  independent  study,  both  of  which  are  of  value  to  their  specialisms.      MA  Contemporary  Fashion  Buying  Istituto  Marangoni   is   about   imparting   contemporary,   future-­‐informed   knowledge   to   its   students  and  supporting  them  in  the  development  of  relevant  skills  for  today’s  market.  The  master’s  course  in   Contemporary   Fashion   Buying   has   been   proactively   developed   to   meet   fashion   industry  demands.    Istituto   Marangoni   has   developed   a   modern,   up-­‐to-­‐date   and   industry-­‐relevant   master’s   in)  Contemporary   Fashion   Buying   degree   with   a   3-­‐month   fashion   industry   placement,   enabling   its  graduates   to   successfully,   professionally   and   proactively   enter   the   market   place   with   real-­‐time  knowledge  and  management  skills  relevant  to  fashion  buying  roles  within  this  specialist  area.    This  postgraduate  Fashion  Buying  degree  has  been  thoughtfully  developed  by  a  number  of  industry  and  academic  professionals,  their  main  aim  to  advance  students  towards  careers  inside  established  and  internationally  recognised  companies.      The  fashion  buyer  is  responsible  for  the  development,  management,  sourcing  and  selection  of  profitable  ranges  of  products..  However,  innovation  and  recent  dramatic  changes  within  the  fashion  industry  (omni-­‐channel  retailing,  CAD/  CAM,  a  movement  from  global  to  local  supply  chains,  new  methods  in  space  management,  vertical  integration  and  quick-­‐response  business  models)  mean  that  to  be  successful  as  a  buyer  today,  a  multidisciplinary  approach  is  essential.  Istituto  Marangoni  has  used  this  multidisciplinary  approach  to  develop  knowledge  and  skills  for  the  student  through  offering  a  master’s  course  in  fashion  buying,  which  provides  the  students  with  a  comprehensive  study  programme  that  gives  an  extensive  and  in-­‐depth  perspective  of  the  global  fashion  retail  industry  and  the  ever-­‐evolving  role  of  the  buyer.  Students  are  also  provided  with  the  tools  of  management  practice  which  include  theories,  models  and  frameworks  as  well  as  roles  of  manangement  enabling  them  to  reflect  and  apply  this  to  their  own  developing  professional  practice.  This  master’s   course   is   ‘contemporary’   as   it   differentiates   itself   by  providing  models  of   business  taught   by   qualified   industry   practitioners   models   that   are   current   and   will   be   practiced   in   the  future  and  which  encapsulate  recent  and  future  innovation  and  technology  both  to  sell  and  reach  target   consumer  and  business  objectives.  The  master’s  3-­‐month   industry  placement  will  provide  the   student  with   the   opportunity   to   develop   and   enhance   their   professional   development  with  carefully  selected  fashion  industry  placement  partners.        Fashion   buyers   are   pivotal   to   a   successful   organisation,   interacting   with   many   different  departments  within  a  company.  They  do  not  simply  just  purchase  product  in  order  to  be  successful  –   they  guide   the  whole  process.  Buyers  need   to  be  business-­‐minded  with   strong  analytical   skills  but   also   able   to   negotiate   and   work   alongside   creative   departments.     Decision-­‐making   and  leadership  skills,  which  are  central  to  a  fast-­‐paced,  dynamic  and  demanding  business  environment,  are  key  attributes  of  the  modern-­‐day  fashion  buyer.    All   of   the   MA   Contemporary   Fashion   Buying   modules   within   the   master’s   programme   (Buying  Structure,  Merchandising   Analysis,   Researching   the   Brand,   Product   –   Technical,   Planning,   Range  Planning,  Finance,  Commercialisation  and  Retail,  Fashion  Futures  and  Innovation,  Negotiation  and  Pricing,  Licensing  and  Law  for  fashion  business)  develop  these  core  skills  and  knowledge.  Students  

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therefore  are  enabled  to  understand  and  apply  this  to  their  own  professional  career  development,  as  well   as   to   conduct  detailed   research   leading   to   a   research-­‐based  dissertation   in   their   area  of  specialisation.    The   industry  placement   (Ref:  Section  35,  p.  29)  offers   students  an   insight   into   their  professional  environment  and  gives  them  the  opportunity  to  develop  both  the  skills  they  already  have  and  new  ones,  as  well  as  to  apply  their  theoretical  knowledge  to  real  fashion  industry  environments.    The  course  offers  opportunities  for  progression  onto  research  degrees  and  will  enable  students  to  pursue  senior  job  opportunities  in  fashion  buying  merchandising,  product  development  and  visual  merchandising,   trend   forecasting   and   retail,   fashion-­‐related  as  well   as   in   the   creative   industries,  and  supports  their  professional  and  academic  development.        MA  Fashion  Promotion,  Communication  and  Media  This   course   is   a  direct   response   to   the   fashion   industry’s  demand   for   career-­‐ready   strategic   and  creative   fashion   brand   communicators   (Ref:   Section   29,   p.   16,   para.   3).   It   offers   students   the  possibility   of   exploring   the   theoretical   and   practical   applications   of   fashion   promotion,  communication   and  media.   The   course   also   explores   future  communication   channels,   nurturing  innovative  futures  strategies  for  fashion  and  brands.  Students  are  given  the  opportunity  to  develop  advanced  knowledge,  understanding  and  analysis  of  how  fashion  is  communicated,  promoted  and  represented   creatively   via   different  media,   preparing   them   for   the   evolving   demands  of   fashion  communication.  Students  are  also  provided  with  the  tools  of  management  practice  which  include  theories,  models  and  frameworks  as  well  as  the  analysis  of  roles  of  management  enabling  them  to  reflect  and  apply  this  to  their  own  developing  professional  practice  The  curriculum  responds  to  the  industry’s  increased  request  for  qualified  professionals  who  have  the  knowledge  and  skills  to  use  both   traditional  media   and   new   platforms   of   communication,   focusing   on   promoting   fashion   to  different   audiences,   media   and   markets.   Through   the   programme’s   core   elements   addressing  fashion   communication   and   criticism,   contemporary   issues   in   fashion,   strategic   branding   and  innovation  management   as  well   as   creative   direction,   it   prepares   students   for   the   challenges   of  fashion  communication  and  promotion  central   to  the   industry’s   future.   It  allows   for  students,  by  exploring   traditional   and   future   communication   channels   for   fashion   and   fashion   branding,   to  progress  their  understanding  through  research  and  enquiry.      During   this   course   students   are   able   to   respond   to   emerging   developments   in   media   and  communication  and  explore  the  major  theories  and  debates  that  dominate  the  study  and  practice  of   fashion   promotion,   communication   and   media.   The   course   includes   a   development   and  understanding  of  the  visual  creative  process  for  fashion  magazines  and  brands.  It  is  imperative  for  todays   fashion   professionals   to   evaluate   and   understand   the   different   techniques   applicable   in  creating   and   understanding   the   role   that   fashion   image   plays,   whilst   analysing   and   looking   at  historical  and  contemporary  references  and  how  they  implicate  on  the  creative  process.      Looking   at   fashion   advertising,   editorial   and   creative   direction   in   media,   communication   and  promotion,  students  evaluate  and  analyse  trends   in   fashion  styling,  photography  and   journalism.  They   also   progress   their   advanced   knowledge   of   the   creative   and  written   process   to   encourage  their  own  original  creativity  and  prepare  themselves  academically  and  professionally  for  the  multi-­‐disciplinary   approaches   to   roles   found   in   the   fashion   industry,   roles   that   foster   innovation,  entrepreneurial  thinking  and  problem-­‐solving.      The  course  addresses  the  impact  of  technological  developments  and  globalisation  on  the  fashion  

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industry   and   offers   opportunities   for   student’s   own   research,   supported   by   a   12-­‐week   industry  placement.    This   course   offers   opportunities   for   progression   onto   research   degrees   and   will   also   support  students   to   pursue   senior   job   opportunities   in   editorial,   PR,   publishing,   journalism,   styling,  photography,  illustrators,  editors  and  art  direction.    MA  Fashion  and  Luxury  Brand  Management    MA   Fashion   and   Luxury   Brand  Management   is   designed   for   students   wishing   to   specialise   and  undertake   in-­‐depth   study   to   prepare   for   the   constantly   evolving   demands   of   the   fashion   luxury  goods  industries  at  a  high  level.  There  is  a  strong  focus  on  an  industry-­‐linked,  project-­‐based  mode  of   study   taught   by   industry   specialists   and   professional   practitioners.   The   goal   of   this   MA  programme   is   to   produce  Master’s   graduates  who   have   advanced   knowledge   and   a   breadth   of  skills   in   management   and   luxury   brands.   They   should   be   able   to   demonstrate   original   creative  thinking  and  autonomy  in  developing  project  ideas  when  responding  to  the  changing  needs  of  the  industry.   They   are   equipped   to   deal   with   existing   and   emerging   technologies   in   today’s  international   fashion   industry   and   have   an   understanding   of   specialist   brand   development   and  business  practices  globally.  Graduates  on  the  course  become   independent   life-­‐long   learners  who  can  progress   to  a  high   level  of   specialism  within   the   fashion  and   luxury  brand   industry  or  when  self-­‐employed.  The  course  of  study  also  prepares  graduates  to  develop  their  studies  further.  There  is  a  12-­‐week  fashion  industry  placement  within  the  programme,  giving  students  the  opportunity  to  put  theory  into  reflective  and  purposeful  practice.    MA  Fashion  Design  Womenswear  MA  Fashion  Design  Womenswear  is  designed  for  students  wishing  to  gain  a  deeper  understanding  of   fashion   and   carry   out   in-­‐depth   and   specialist   study   appropriately   for   the   constantly   evolving  demands  of  the  fashion  industries  at  a  high  level.  Emphasis  is  given  to  project-­‐based  and  industry-­‐driven  activity  taught  by  industry  specialists  and  professional  practitioners.  On  completion  of  their  studies,  Master’s   graduates   are   expected   to   have   advanced   knowledge   and   breadth   of   skills   in  womenswear   design.   Graduates   should   demonstrate   original   creativity   and   autonomy   when  responding   to   the   changing   needs   of   the   industry.   Through   the   core   elements   of   study   and  industry-­‐linked   projects,   they   are   equipped   to   deal   with   existing   and   emerging   technologies   in  today’s   international   fashion   industry  and  have  an  understanding  of  specialist   fashion  and  brand  development   as  well   as   business   practices   globally.   The   course   aims   to   create   forward-­‐thinking  graduates   developing   research   and   analytical   skills   as   well   as   their   individual   creative   identity,  establishing   independent   life-­‐long   learners  who  can  progress   to  a  high   level  of   specialism  within  the  womenswear  industry  or  when  self-­‐employed,  or  in  possibilities  for  further  study.  The  12-­‐week  fashion   industry   placement   gives   students   current   awareness   of   developments   in   the   sector,  practical   experience   in   the   industry   and   further   opportunities   for   continuous   personal   and  professional  development  within  contemporary  fashion  contexts.    25   QAA  Benchmark  Statement(s)  

 

 Master’s  Degree  Characteristics  (QAA,  2010):  http://www.qaa.ac.uk/Publications/InformationAndGuidance/Documents/MastersDegreeCharacteristics.pdf    The  framework  for  higher  education  qualifications  in  England,  Wales  and  Northern  Ireland  (QAA,  

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2008):  http://www.qaa.ac.uk/Publications/InformationAndGuidance/Documents/FHEQ08.pdf    26   Programme  Specific  Outcomes  

 

 (a)   Final  Award  Learning  Outcomes    

On  successful  completion  of  MA  Fashion  Design  Womenswear,  students  will  be  able  to:      PLO   1   –   Critically   evaluate   consumer,   market   and   trend   requirements   for   an   identified  womenswear  fashion  brand;  PLO   2   –   Carry   out   in-­‐depth   research   within   a   wider   context   of   art   and   design-­‐related  industries      applicable  to  the  fashion  womenswear  industry;    PLO   3   –   Demonstrate   the   creative   and   advanced   technical   processes   involved   in  communicating   clearly   and   effectively   design   concepts   and   ideas   while   reinforcing   a  fashion  brand  identity;  PLO  4  –  Critically  evaluate  and  apply  the  theories  and  techniques  used  in  developing  new  design   proposals   for   the   womenswear   fashion   industry,   displaying   originality   and   self-­‐direction;  PLO  5  –  Carry  out  successfully  a  substantial  piece  of  independent  research.  

   

On  successful  completion  of  MA  Fashion  and  Luxury  Brand  Management,  students  will  be  able  to:    

 PLO   1   –   Critically   analyse   how   different   fashion   and   luxury   goods   organisations  manage  their  brands  and  market  offerings  to  compete  in  different  market  environments;  PLO   2   –   Evaluate   the   interrelationships   between   branding   strategies   and   corporate,  business  and  functional  strategies  of  the  organisation;  PLO  3  –  Elaborate  systematic  and  creative  solutions  to  a  range  of  real-­‐world  business  and  management   problems,   taking   into   consideration   theories,   frameworks   and   practices  relevant  to  luxury  and  fashion  branding  and  brand  management;  PLO  4  –  Evaluate  how  current  issues  including  new  technologies,  the  changing  role  of  the  consumer   and   corporate   social   responsibility   affect   the   competitive   strategies   of   fashion  and  luxury  goods  organisations;  PLO  5  –  Critically  appraise  published  work   in  the  area  of  fashion  and   luxury  branding  and  brand   management   and   successfully   design   and   produce   a   substantial   piece   of  independent  research.  

 On  successful  completion  of  MA  Contemporary  Fashion  Buying,  students  will  be  able  to:      PLO   1   –   Demonstrate   a   comprehensive   understanding   of   the   practice,   theories   and  management   relating   to   fashion  buying       through   the  ability   to  use  critical   knowledge  of  key   trends,  market   research  and  sales  analysis   to  achieve  business  objectives   for   fashion  brands  and  stakeholders;  PLO2  –  Critically  evaluate  the  buying  process  and  understand  the  impact  of  new  innovation  and  technology  using  theoretical  frameworks  and  research,  and  propose  strategies  to  meet  short-­‐  and  long-­‐term  trading  objectives  of  global  fashion  businesses;  

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                         PLO  3  –  Demonstrate  systematic  understanding  of  the  fashion  product  development  management  process,  garment  construction,  and  critical  path  management  to  meet  the  needs  of  specific  target  global  markets; PLO   4   –   Critically   appraise   global   sourcing   opportunities   (off-­‐shore   and   domestic)   and  supply  chain  management  components  to  meet  consumer  needs  and  business  objectives;    PLO   5   –   Critically   evaluate   research   using   relevant   research   methodologies   to   acquire  knowledge  through  own  findings  and  those  of  others  in  order  to  create  a  substantial  piece  of  self-­‐directed  research  to  industry  and  academic  standards.  On  successful  completion  of  MA  Fashion  Promotion,  Communication  and  Media,  students  will  be  able  to:      PLO   1   –   Demonstrate   a   systematic   understanding   of   the   key   fashion   communication  channels   and   theories,   across  written   and   visual  media,   and   apply   this   understanding   to  fashion   industry   contexts,   generating   creative   and   original   management   solutions   to  specialist  and  non-­‐specialist  audiences  in  a  manner  appropriate  to  the  discipline  area;  PLO   2   –   Critically   appreciate   fashion   branding   theories   and   omni-­‐channel   business  strategies  and  demonstrate  comprehensive  understanding  of  the  current  challenges  faced  by  industry  informed  by  current  research    PLO  3  –  Critically  evaluate  and  analyse  the  current  theories,  concepts  and  management  used  in  promoting  fashion  and  the  changing  role  of  social  media,  PR  in  the  digital  age  and  conceptualise  creative  digital  campaigns  for  a  fashion  brand  to a global community;  PLO  4  –  Demonstrate  leadership  and  problem  solving  skills  relevant  to  creative  direction  for  fashion  media,  and  interpret  knowledge  and  practice  at  the  forefront  of  the  discipline.  PLO  5  –  Critically  evaluate  research  and  apply  appropriate  methodologies  of  research  and  enquiry   to   own   independent   research,   producing   a   substantial   piece   of  work   to   industry  and  academic  standards.    

These   learning  outcomes   support   the  expectations  of   the  QAA  Framework   for  higher   education  qualifications   in   England,   Wales   and   Northern   Ireland   that   Master’s   degrees   are   awarded   to  students  who  have  demonstrated:  

• A   systematic   understanding   of   knowledge   and   a   critical   awareness   of   current   problems  and/or  new  insights,  much  of  which  is  at,  or  informed  by,  the  forefront  of  their  academic  discipline,  field  of  study,  or  area  of  professional  practice;    

• A   comprehensive   understanding   of   techniques   applicable   to   their   own   research   or  advanced  scholarship;    

• Originality  in  the  application  of  knowledge,  together  with  a  practical  understanding  of  how  established  techniques  of  research  and  enquiry  are  used  to  create  and  interpret  knowledge  in  the  discipline.    

Conceptual  understanding  that  enables  the  student:    

• To  critically  evaluate  current  research  and  advanced  scholarship  in  the  discipline;    • To   evaluate   methodologies   and   develop   critiques   of   them   and,   where   appropriate,   to  

propose  new  hypotheses.        (b)   Combined  Honours  Learning  Outcomes            

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N/A    (c)   Pass  Degree  Learning  Outcomes      

N/A  27   Interim  Award  Learning  Outcomes  

 

 Postgraduate  Diploma  (120  credits)  graduates  will  be  able  to:  

• Critically  evaluate  current  research  in  their  field  of  study;  • Exercise  initiative  and  personal  responsibility  in  the  work  environment;  • Carry  out  further  independent  learning  or  continuing  professional  development;  • Undertake  a  role  of  significant  higher  managerial  responsibility.  

 Also,  they  will  have  the  qualities  needed  for  employment  in  situations  requiring  the  exercise  of  initiative   and   personal   responsibility   together   with   decision-­‐making   in   complex   and  unpredictable  situations.  

 In  addition  to  the  above:    

Postgraduate  Diploma  Fashion  Design  Womenswear  students  will  be  able  to:    • Critically  analyse  consumer  trends  and  concepts  using  research  methodologies  for  an  

identified  womenswear  fashion  brand;  • Critically  evaluate  issues  related  to  the  design  branding  aspect  of  the  fashion  industry;  • Synthesise  the  creative  and  technical  processes  involved  in  product  development;  • Demonstrate  a  critical  understanding  through  research  and  quality  awareness  of  

womenswear  in  the  global  high-­‐end  fashion  industry.      

Postgraduate  Diploma  Fashion  and  Luxury  Brand  Management  students  will  be  able  to:    • Analyse   critically   how   different   fashion   and   luxury   goods   organisations   manage   their  

brands  and  market  offerings  to  compete  in  different  market  environments;  • Evaluate   critically   the   interrelationships   between   branding   strategies   and   corporate,  

business  and  functional  strategies  of  the  organisation;  • Demonstrate   critical   awareness   and  understanding,   offering   solutions   to   a   range  of   real-­‐

world   business   and   management   problems,   taking   into   consideration   theories   and  research  relevant  to  luxury  and  fashion  branding  and  brand  management;  

• Demonstrate  comprehensive  understanding  of  current   issues   including  new  technologies,  the  changing  role  of  the  consumer  and  corporate  social  responsibility,  and  interpret  their  influence  on  the  competitive  strategies  of  fashion  and  luxury  goods  organisations.  

 Postgraduate  Diploma  Contemporary  Fashion  Buying  students  will  be  able  to:    PLO   1   –   Demonstrate   a   comprehensive   understanding   of   the   practice,   theories   and  management   relating   to   fashion  buying       through   the  ability   to  use  critical   knowledge  of  key   trends,  market   research  and  sales  analysis   to  achieve  business  objectives   for   fashion  brands  and  stakeholders;  PLO2  –  Critically  evaluate  the  buying  process  and  understand  the  impact  of  new  innovation  and  technology  using  theoretical  frameworks  and  research,  and  propose  strategies  to  meet  short-­‐  and  long-­‐term  trading  objectives  of  global  fashion  businesses;  

                         PLO  3  –  Demonstrate  systematic  understanding  of  the  fashion  product  development  

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management  process,  garment  construction,  and  critical  path  management  to  meet  the  needs  of  specific  target  global  markets; PLO   4   –   Critically   appraise   global   sourcing   opportunities   (off-­‐shore   and   domestic)   and      supply  chain  management  components  to  meet  consumer  needs  and  business  objectives  

 Postgraduate  Diploma  Fashion  Promotion,  Communication  and  Media  students  will  be  able  to:    PLO   1   –   Demonstrate   a   systematic   understanding   of   the   key   fashion   communication  channels   and   theories,   across  written   and   visual  media,   and   apply   this   understanding   to  fashion   industry   contexts,   generating   creative   and   original   management   solutions   to  specialist  and  non-­‐specialist  audiences  in  a  manner  appropriate  to  the  discipline  area;  PLO   2   –   Critically   appreciate   fashion   branding   theories   and   omni-­‐channel   business  strategies  and  demonstrate  comprehensive  understanding  of  the  current  challenges  faced  by  industry  informed  by  current  research    PLO   3   –   Critically   evaluate   and   analyse   the   current   theories,   concepts   and  management  used  in  promoting  fashion  and  the  changing  role  of  social  media,  PR  in  the  digital  age  and  conceptualise  creative  digital  campaigns  for  a  fashion  brand  to a global community;  PLO  4  –  Demonstrate  leadership  and  problem  solving  skills  relevant  to  creative  direction  for  fashion  media,  and  interpret  knowledge  and  practice  at  the  forefront  of  the  discipline.  

 Postgraduate  Certificate  (60  credits)  graduate  will  be  able  to:  

• Critically  evaluate  current  research  in  their  field  of  study;  • Exercise  personal  responsibility  in  the  work  environment;  • Carry  out  independent  learning  or  professional  development;  • Undertake  a  role  of  significant  higher  managerial  responsibility.  • .  

     Postgraduate  Certificate  Fashion  Design  Womenswear  students  will  be  able  to:    

• Critically  evaluate  consumer  trends  for  an  identified  womenswear  fashion  brand;  • Demonstrate  self-­‐direction  and  originality  in  issues  related  to  the  design  branding  aspect  of  

the  fashion  industry;  • Demonstrate   comprehensive   understanding   of   the   creative   and   technical   processes  

involved  in  product  development  and  apply  to  own  research;  • Critically   analyse   the   importance   of  womenswear   in   the   global   high-­‐end   fashion   industry  

and  use   this  knowledge   to  advance  knowledge  and  understanding  and   to  develop  new  skills  to  a  high  level.  

 Postgraduate  Certificate  Fashion  and  Luxury  Brand  Management  students  will  be  able  to:    

• Demonstrate   critical   awareness   of   how   different   fashion   and   luxury   goods   organisations  manage  their  brands  in  different  market  environments;  

• Critically  evaluate  the  relationships  between  branding  strategies  within  fashion  business;    • Critically   evaluate   current   research   and  offer   solutions   to   a   range  of   real-­‐world   business  

and   management   problems   relevant   to   luxury   and   fashion   branding   and   brand  management;  

• Demonstrate   comprehensive  understanding  of   current   issues   including  new   technologies  and  the  changing  role  of   the  consumer  and  communicate  awareness  of   their   influence  on  the  competitive  strategies  of  fashion  and  luxury  goods  organisations.      

 

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Postgraduate  Certificate  Contemporary  Fashion  Buying  students  will  be  able  to:    PLO   1   –   Demonstrate   a   comprehensive   understanding   of   the   practice,   theories   and  management   relating   to   fashion  buying       through   the  ability   to  use  critical   knowledge  of  key   trends,  market   research  and  sales  analysis   to  achieve  business  objectives   for   fashion  brands  and  stakeholders;  PLO2  –  Critically  evaluate  the  buying  process  and  understand  the  impact  of  new  innovation  and  technology  using  theoretical  frameworks  and  research,  and  propose  strategies  to  meet  short-­‐  and  long-­‐term  trading  objectives  of  global  fashion  businesses;  

                         PLO  3  –  Demonstrate  systematic  understanding  of  the  fashion  product  development  management  process,  garment  construction,  and  critical  path  management  to  meet  the  needs  of  specific  target  global  markets.

 Postgraduate  Certificate  Fashion  Promotion,  Communication  and  Media  students  will  be  able  to:    PLO   1   –   Demonstrate   a   systematic   understanding   of   the   key   fashion   communication  channels   and   theories,   across  written   and   visual  media,   and   apply   this   understanding   to  fashion   industry   contexts,   generating   creative   and   original   management   solutions   to  specialist  and  non-­‐specialist  audiences  in  a  manner  appropriate  to  the  discipline  area;  PLO   2   –   Critically   appreciate   fashion   branding   theories   and   omni-­‐channel   business  strategies  and  demonstrate  comprehensive  understanding  of  the  current  challenges  faced  by  industry  informed  by  current  research;    PLO  3  –  Critically  evaluate  and  analyse  the  current  theories,  concepts  and  management  used  in  promoting  fashion  and  the  changing  role  of  social  media,  PR  in  the  digital  age  and  conceptualise  creative  digital  campaigns  for  a  fashion  brand  to a global community.  .    

   

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SECTION  C  –  STRUCTURE            28   Structures,  modes  of  delivery  (e.g.  FT/PT/DL  etc.),  levels,  credits,  awards,  curriculum  map  

of  all  units  (identifying  core/option  status,  credits,  pre  or  co-­‐requisites)  potential  entry/exit  points  and  progression/award  requirements  

 MA  Fashion  Design  Womenswear    Level  7                Core  Units    Code   Status    

 Unit  Title   No  of  

credits  31DIM001   Core   Design  Intentions   40  31FEM001   Core   Fashion  Exploration   40  31FDM001   Core   Fashion  Design,  Development  and  Identity   20  31RMM002   Core   Research  Methods   20  31DSM001   Core   Dissertation     60  

 

*  Includes  mandatory  12-­‐week  industry  placement  or  in  exceptional  circumstances  a  guided  case  study  report          60  credits:     interim  exit  award  –  Postgraduate  Certificate  Fashion  Design  Womenswear  120  credits:   interim  exit  award  –  Postgraduate  Diploma  Fashion  Design  Womenswear  180  credits:   Final  exit  award  –  MA  Fashion  Design  Womenswear    MA  Fashion  and  Luxury  Brand  Management  Level  7                Core  Units    Code   Status     Unit  Title   No  of  credits  31FMM003   Core   Fashion  Marketing  Management   20  31CIM001   Core   Contemporary  Issues  In  Fashion   20  31RMM002   Core   Research  Methods   20  31LMM001   Core   Luxury  Management   20  31SBM001   Core   Strategic  Brand  Management     20  31PCM001   Core   Product  Creativity  and  Innovation   20  31DSM001   Core   Dissertation*   60  *  Includes  mandatory  12-­‐week  industry  placement  or  in  exceptional  circumstances  a  guided  case  study  report          60  credits:     interim  exit  award  –  Postgraduate  Certificate  Fashion  and  Luxury  Brand  Management  120  credits:   interim  exit  award  –  Postgraduate  Diploma  Fashion  and  Luxury  Brand  Management  180  credits:   Final  exit  award  –  MA  Fashion  and  Luxury  Brand  Management      

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MA  Contemporary  Fashion  Buying  Level  7    Core  Units    Code   Status    

 Unit  Title   No  of  credits  

31SFM002   Core   Strategic  Fashion  Buying   20  31CIM001   Core   Contemporary  Issues  In  Fashion   20  31FBM002    

Core   Fashion  Buying  and  Product  Development  Management  

20  

31FMM003   Core   Fashion  Marketing  Management   20  31RMM002   Core   Research  Methods   20  31FBM003    

Core  Fashion  Buying  and  Supply  Chain  Management  

20  

31DSMOO1   Core   Dissertation*   60    *  Includes  mandatory  12-­‐week  industry  placement  or  in  exceptional  circumstances  a  guided  case  study  report          60  credits:     interim  exit  award  –  Postgraduate  Certificate  Contemporary  Fashion  Buying    120  credits:   interim  exit  award  –  Postgraduate  Diploma  Contemporary  Fashion  Buying                            180  credits:   Final  exit  award  –  MA  Contemporary  Fashion  Buying    MA  Fashion  Promotion,  Communication  and  Media  Level  7    Core  Units    Code   Status    

 Unit  Title   No  of  credits  

31CFM001   Core   Contemporary  Fashion  Communication  and  Criticism   20  31SBM002   Core   Strategic  Branding  and  Innovation  Management   20  

31CIM001   Core   Contemporary  Issues  in  Fashion   20  31SMM001   Core   Social  Media  and  Digital  PR  Management   20  31CDM002   Core   Creative  Direction   20  31RMM002   Core   Research  Methods   20  31DSM001   Core   Dissertation*   60  *  Includes  mandatory  12-­‐week  industry  placement  or  in  exceptional  circumstances  a  guided  case  study  report      60  credits:     interim  exit  award  –  Postgraduate  Certificate  Fashion  Promotion,  Communication  and  Media  120  credits:   interim  exit  award  –  Postgraduate  Diploma  Fashion  Promotion,  Communication  and  Media    180  credits:   Final  exit  award  –  MA  Fashion  Promotion,  Communication  and  Media    

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SECTION  D  –  TEACHING,  LEARNING  AND  ASSESSMENT    29   Articulation  of  Graduate  Prospects    It   is   the   aim   of   the   postgraduate   suite   of   courses   to   enable   students   to   gain   employability,  professional  and  skills  enhancement,  as  well  as  offering   them  opportunities   for  progression  onto  research  degrees.  In  response  to  the  constantly  evolving,  changing  and  expanding  fashion  industry,  market   research   has   shown   that   industry   requires   professionals   who   are   ready   to   meet   the  demands  brought  on  by  these  changes  so  as  to  lead,  manage  and  to  take  on  the  challenges  found  within  these  disciplines.    Having  been  informed  by  a  range  of  sources,  including  local  information  from  graduates  to  alumni  data   (Ref:   Industry   breakfast   report,   questionnaires,   student   feedback),   these   master’s   courses  provide  students  with  the  knowledge  and  skills  for  specialist  careers  in  their  chosen  discipline  and  to   develop   outstanding   levels   of   professionalism   in   relation   to   their   work,   enabling   them   to  practice  as  disciplined,  independent  and  resourceful  practitioners  capable  of  sustaining  careers  in  a  competitive   and   constantly   changing   profession.   The   types   of   roles   we   expect   graduates   from  these  courses  to  progress  to  range  from  management  and  consultation  through  to  entrepreneurial  roles.    Students  applying  to  Istituto  Marangoni  courses  amount  to  2,600  a  year  and  they  are  from  diverse  cultural   backgrounds   and   from   over   92   different   countries.     The   uptake   of   careers   post-­‐qualification   is   on   a   global   scale,   adding   to   the   already   international   network   of   alumni.   Istituto  Marangoni   works   closely   with   employers   and   academic   staff   to   promote   and   support   work  placement   opportunities   and   communicate   job   vacancies   for   Marangoni   students   through  recruitment  days  organised  at  the  campuses.    Feedback   is  used   in   the  placement  procedures  and   interview  stages   to  gain   industry   information  and  feed  this  into  the  curriculum  design.  These  processes  enable  informed  decision-­‐making  when  developing  new  programmes  as  well  as  when  modifying  existing  programmes  in  order  to  maximise  employability  opportunities  for  students.    Full   advantage   is   taken   of   the   international   network   that   Istituto  Marangoni   has   at   its   disposal,  facilitating   high-­‐profile   placements   and   job   opportunities.   Recent   student   destinations   following  graduation   include   Kering,   Burberry,   Richard   Nicoll,   Good   PR,   Stella   McCartney,   Bally,   Bottega  Venetta,  Tods  PR,  Roger  Vivier  PR,  Liberty,  McQueen,  Stylesight,  WGSN,  Hermes,  Saint  Laurent  PR,  Alberta   Ferretti,   Loewe,   The   Future   Laboratory,   WGSN,   Good   PR,   Indigo   Cow   PR,   MTV,  Rewardstyle,   Not   Just   a   Label,   Mintel,   The   Gentleman   Blogger,   Liberty,   McQueen,   Brand   Alley,  Giorgio  Armani,  Alexander  McQueen,  Safilo,    Temperley  (India),  Balenciaga,  Céline,  Christian  Dior  Couture,  Givenchy,  La  Estampa  (Brazil),  Puma,  Prada  and  Jimmy  Choo.      Prospective  positions  following  graduation:    Fashion  Promotion  Communication  and  Media:  Fashion  PR  Manager    Marketing  Manager  Collections  Coordinator  Fashion  and  Consumer  Account  Manager  

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PR  and  Event  Coordinator  Brand  Manager  PR  Practitioners  (in-­‐house  or  agency)  Digital  and  Creative  Consultants  Magazine  and  Online  Editors    Contemporary  Fashion  Buying:  Buyer  Merchandiser  Visual  Merchandiser    Retail  Manager/Coordinator  Trend  analyst    Womenswear  Fashion  Design:  Womenswear  Designer  Accessories  Designer  Textile/Embroidery  Designer  Fashion  forecaster      Luxury  Brand  Management:  Marketing  Manager  Brand  Manager  Market  Analyst    Via   their   career   services,   all   campuses   gather   intelligence   on   their   graduates   through   exit  questionnaires,   initially   following   graduation.   This   market   information   is   used   to   make  recommendations  for  further  programme  development  through  programme  committee  meetings.        The   Career   Services   use   follow-­‐up   questionnaires   as   intermediate   contact   at   regular   intervals   in  order  to  track  graduate  career  progression.  Full  information  is  gathered  for  the  database,  which  is  available   to  all  of   the  campuses.    This   shows  students’  destinations  as  well  as  previous  historical  data  concerning  career  progression  or  further  academic  study.    The   Career   Services   gather   employer   and   placement   intelligence   and   this   is   communicated   via  regular  meetings  with  Programme  leaders  and  academic  staff.  The  Career  Services  Manager  holds  meetings   with   company   HR   departments,   recruitment   agencies   and   fashion   brands   and   further  data  and  information  is  gathered  from  specialist  recruitment  fairs  to  enable  informed  decisions  to  be  made  on  programme  development  and  further  opportunities  for  students.  

 Career  Services  continues   to  keep  all   channels  of   communication  open  both   for   the   student  and  the   employer   following   student   graduation   and   subsequent   employment,   encouraging   a   career-­‐long  relationship  with  Istituto  Marangoni,  current  students  and  fellow  graduates.    Istituto   Marangoni   registers   and   updates   its   records   of   the   final   destinations   of   all   students,  recognising  the  importance  of  this  growing  network  of  alumni  talent  and  establishing  further  links  with   employers.     These   evolving   networks   that   are   particularly   international   strengthen   the  presence  of  Istituto  Marangoni  in  the  world  of  fashion  education  and  enable  it  to  respond  to  what  Imrad  Ahmed  from  Luxury  Society  identifies  as:    

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‘cross-­‐cultural  experts’  and    ‘individuals  who  can  move  seamlessly  between  countries,  cultures  and  languages,   ensuring   that   the   essence   of   our   brands   is   not   lost   in   translation   as   the   industry  continues   to   globalise.’   LUXURY   SOCIETY   REPORT   (2010)   The   Talent   Agenda.   A   State-­‐of-­‐the-­‐Industry  Briefing  on  People  and  HR  Management    30   Curriculum  Design  

The  curricula  of   these  courses  are  designed  to  support   international  students  and  use  a  range  of  learning   and   teaching   strategies   (Ref:   Section   31,   p.   21)   that   are   suited   to   student   needs   and  diverse  learning  styles,  to  achieve  the  intended  outcomes  relevant  to  the  programme  specialisms,  with   an   emphasis   on   developing   specialised   knowledge   appropriate   to   a   master   award   and   to  support   students   in   critically  applying   this   knowledge   in  business  practice.  As   these  curricula  are  designed  to  address   these  specialisms  and  to  develop  key  skills  at  master’s   level   there   is  specific  monitoring   to   assure   quality   of   the   courses   through   the   Continuous   Improvement   Plan   and  consultations  with  academics  and  practitioners  in  industry.    

The   courses   are   continually   informed   through   engagement   with   key   academics,   researchers,  employers  and  professionals  and  local  sources  such  as  graduates  and  alumni  and  they  incorporate  core  and  transferable  skills  to  enhance  employment  within  the  fashion  industry.  Students,  alumni,  external   examiners   and   potential   employers   have   been   involved   in   the   development   of   the  master’s   courses.  Various  meetings  with   Industry   specialists   and   key   academics  have  helped   the  team  to  focus  on  employability  and  the  currency  of  the  units  and  the  incremental  learning  of  the  courses.  Questionnaires  and  draft  Programme  and  Unit  Specifications  have  been  sent  to  students,  alumni   and   external   examiners   for   comments,   which   have   been   taken   into   consideration   in  developing  the  Master’s  Programme.  The  academic  and  practitioner-­‐based  nature  of  our  academic  team,  which  shows  a  strong  profile  of  professional  practitioners,  has  been  an  excellent  source  of  research  and  dialogue  on  current   industry  themes  and  practices  as  well  as  of   information  on  the  expectations  from  industry  on  candidates  seeking  employment.  

Curriculum   content,   teaching,   learning   and   assessment   ensure   students   achieve   employability  outcomes.   Through   a   variety   of   study   and   assessment   modes,   students   have   maximised  opportunities  for  progression  (Ref:  Section  31,  p.  21)  and  these  also  help  facilitate  the  delivery  of  intended   learning   outcomes   at   the   required   standards.   A   variety   of   learning   strategies   are  employed   when   developing   each   unit   and   careful   consideration   is   placed   on   the   intended  objectives  and   the  development  of  key  knowledge  or   skills,   responding   to  graduate  outcomes  at  master’s   level.   The   delivery   and   effectiveness   of   each   unit   is   carefully  monitored   on   a   continual  basis  through  appropriate  quality  assurance  processes  set  in  place.  

The  placement  together  with  Personal  Development  Planning  (Ref:  Section  33,  p.  27,  para.  3),  is  an  embedded  support  within  the  curriculum,  giving  students  opportunities  to  evaluate  the  skills  they  have   developed  within   the   programme   and   their   relevance   to   future   employment   as  well   as   to  manage  their  own  professional  development  reflectively.  The  placement  within  the  programme  is  an   enormously   valuable   tool   for   international   students   (Ref:   Section   35,   p.   29,   para.   2   and   3)  enabling  them  to  contextualise  their  learning,  working  alongside  inspiring  industry  teams  and  help  them  improve  their  employability  and  employment  prospects.  

‘Having  a  mentor  who  inspires  and  directs  your  educational  growth  is  important  for  development.  In   todays  working  word  practical   application  of   skills   is   imperative,  which   is  why   schools   such  as  Marangoni  provide  the  Industry  with  such  a  valuable  pool  of  talent.’  (A.  Zegna,  Ermenegildo  Zegna:  Tre  Quarti,  2010:  29)  

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 In   the   courses   Fashion   and   Luxury   Brand   Management,   Fashion   Design   Womenswear,  Contemporary   Fashion   Buying   and   Fashion   Promotion,   Communication   and   Media,   industry  partners   visit   and   brief   students   about   their   existing  market   position   and   identify   current   issues  and  developments  in  the  profession.  There  are  workshops,  industry-­‐themed  seminars  and  industry-­‐based   ‘live’   projects   from   companies   such   as   Vivienne   Westwood,   Browns,   Joseph,   House   of  Hackney,  Liberty,  Pringle,  Ally  Capellino,  Pearce  Fionda,  Burberry,  Paul  Smith  and  WGSN  that  give  students   the  opportunity   to  develop   subject   knowledge  and   transferable   skills,  qualities   that  are  required  for  employment  or  further  study.  Some  interesting  examples  of  visiting  lecturers  include  have   included   speakers   such  as   Jean  Baptiste  Maillard  CEO  of  Chopard,  HR  Partners   from  Net-­‐a-­‐porter,  Stefan  Siegel  –  not  just  a  label,  Giulio  Capellini,  Oliver  Spencer  and  Caryn  Franklin.   “I'm  very  pleased  with  my  latest  project  regarding  Ungaro  brand.  The  students  were  very  reactive,  they   did   good   research   and   brand   analysis   and   delivered   some   very   interesting   propositions   for  brand  re-­‐launch.  I  believe  the  course  was  well  structured  and  students  were  given  a  good  guidance  to  complete  their  projects.  My  feedback  is  100%  positive  students  are  employable  from  this  kind  of  programme  and  I   look  forward  to  working  with  Marangoni  again   in  the  future.” Industry  project  Feedback: Marja  Todorovic,  Licensing  Director  Emanuel  Ungaro  @IMG  

 

Research  Methods  

This   is   a   core   practice   that   runs   through   terms   1   and   2,   and   is   managed   through   a   specific  dedicated  unit  providing  essential  theoretical,  substantive  and  practical  understanding  of  research  methodologies  as  well  as  preparing  the  students  with  an  approach  to  out-­‐of-­‐the-­‐box  thinking  for  their  independent  research  proposal  and  dissertation  (Ref:  Section  32,  p.  23,  para.  6).  The  Research  Methods  unit,   is   integrated  into  the  curriculum  design  with  activities   in  the  other  units  and  helps  challenge  students  to  be  creative  innovators.  Students  submit  their  research  proposal  at  the  end  of  term  3,  before  dissertation  and  industry  placement.  The  dissertation  unit  forms  a  major  part  of  the  master’s   programme   and   is   weighted   accordingly   (60   credits).   It   contains   a   substantial   piece   of  independent  research  and  each  student   is  allocated  a  dissertation  supervisor  who  has  a  master’s  degree   and   subject   knowledge.   Supervisors   are   expected   to   guide   the   student   through   this  research  process.  

A  series  of  three  research  events  entitled  Research  Forum–  Postgraduate  will  begin  in  the  autumn  term  2014.  The  programme,  which  will  contain  Fashion  Womenswear,  Fashion  and  Luxury  Brand  Management,  Contemporary  Fashion  Buying  and  Fashion  Promotion,  Communication  and  Media,  will   provide   an   opportunity   for   all   postgraduate   students   to  meet,   and   will   encourage   dynamic  learning   across   disciplines   and   foster   academic   and   subject   debate  with   the   aim   of   encouraging  peer-­‐to-­‐peer  collaboration  on  research  and  project  initiatives  (Ref:  Section  31,  p.  21,  para.  5).    

MA  Fashion  Promotion  Communication  and  Media  Term  1   Term  2   Term  3   Term  4  

Contemporary  Fashion  Communication  and  Criticism  (20  credits)  

Strategic  Branding  and  Innovation  Management  (20  credits)  

Social  Media  and  Digital  PR  Management  (20  credits)  

Dissertation  Unit  (includes  12-­‐week  placement)  (60  credits)  

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Contemporary  Issues  in  Fashion  (20  credits)    

Creative  Direction  (20  credits)  

   

Research  Methods     Research  Methods     Research  Methods    (20  credits)  

 

 MA  Contemporary  Fashion  Buying  

Term  1   Term  2   Term  3   Term  4  Strategic  Fashion  Buying    (20  credits)  

Fashion  Buying  and  Product  Development  Management    (20  credits)  

Fashion  Buying  and  Supply  Chain  Management  (20  credits)  

Dissertation  Unit  (includes  12-­‐week  placement)  (60  credits)  

Contemporary  Issues  In  Fashion    (20  credits)    

Fashion  Marketing  Management    (20  credits)  

   

Research  Methods     Research  Methods     Research  Methods    (20  credits)  

 

 MA  Fashion  Design  Womenswear  

Term  1   Term  2   Term  3   Term  4  Fashion  Intentions  (40  credits)  

Design  Exploration  (40  credits)  

Fashion  Design,  Development  and  Identity  (20  credits)  

Dissertation  Unit  (includes  12-­‐week  placement)  (60  credits)  

Research  Methods     Research  Methods     Research  Methods    (20  credits)  

 

   

MA  Fashion  Luxury  Brand  Management    Term  1   Term  2   Term  3   Term  4  

Product  Creativity  and  Innovation    (20  credits)  

Strategic  Brand  Management    (20  credits)  

Luxury  Management    (20  credits)  

Dissertation  Unit  (includes  12-­‐week  placement)  (60  credits)  

Fashion  Marketing  Management    (20  credits)    

Contemporary  Issues  In  Fashion    (20  credits)  

   

Research  Methods     Research  Methods     Research  Methods    (20  credits)  

 

 

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31   Learning  and  Teaching      The  QAA  in  their  review  (2012)  identified  the  following  good  practice  within  Istituto  Marangoni:      

• There  is  a  consistent  focus  on  contemporary  professional  practice  across  the  management  of  all  aspects  of  the  provision,  underpinned  by  strong  industry  links  and  the  experience  of  practitioner  staff      

• Staff  development   is   clearly   focused  and  prioritised,   and   includes   full   support   for   staff   to  complete  a  postgraduate  teaching  qualification    

 Full  report  can  be  found  by  following  the  link  below:  http://www.qaa.ac.uk/InstitutionReports/reports/Documents/REO-­‐Istituto-­‐Marangoni-­‐13.pdf    The   postgraduate   programme   respects   the   diversity   of   students   and   is   structured   with   formal  lectures,  workshops,  tutorials,  seminars  and  self-­‐directed  study,  and  within  this  structure  a  range  of   approaches   to   learning   and   teaching   is   employed   as   appropriate   to   the   situation. Industry  specialists  and  visiting  specialist   lecturers   (industry  professionals)  make  valuable  contributions   to  the  delivery  of  the  curriculum  and  facilitate  important  links  to  professional  practice.  Academic  staff  delivering   the   courses   have   or   are   working   towards   achieving   the   MMU   PGCert   in   Academic  Practice   to   support   and  maintain   currency   of   teaching   and   learning   practice.   Academic   staff   are  also  encouraged  to  become  fellows  of  the  Higher  Education  Academy  to  inform  and  facilitate  their  on-­‐going   professional   development   and   to   ensure   that   the   high   standards   of   teaching   are  maintained.    Learning,   teaching   and   assessment   within   the   programmes   has   been   refined   and   developed  through  the  organisational   tool  of   the  Continuous   Improvement  Plan  derived  from  discussions  at  programme   committee   level  management,  which   leads   to   course  modifications   in   approach   and  possible  content.    Learning   through   research   –   at   master’s   level   the   student   is   expected   to   use   research  methodologies  throughout  the  programme  as  an  essential  tool  to  develop  knowledge  and  critical  skills  and  this  is  applied  in  their  assessments  as  well  as  in  self-­‐directed  research  for  their  research  proposal  and  dissertation.      Self-­‐Directed  Study  –  plays  a  major  role  in  this  programme,  where  students  are  expected  to  spend  time  researching  and  analysing  subject  matter   independently   to  support  and  substantiate   taught  material.    Lectures  –  form  an  integral  part  of  the  programme  and  delivery  of  key  information  to  the  students.  At  this  level  it  is  expected  that  students  use  the  lectures  as  a  starting  point  for  further  self-­‐directed  study  and  research.    Seminars   –   are   used   to   build   on   themes   taken   from   the   lecture   programme.     Students   are  encouraged  to  make  an  active  contribution  by  sharing  ideas  through  debate.  They  are  expected  to  research  in  preparation  for  the  seminars  from  literature  references  provided  prior  to  the  sessions.    Visiting   Lecturers   –   are   invited   to   present   specialist   lectures   to   all   students   to   enhance   the  learning  and  teaching  strategies.  

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 Individual  Tutorials  –  are  used  when  individual  student  work  is  being  discussed  or  specific  guidance  required  to  one  particular  student;  it  is  especially  important  during  assessment  feedback,  PDP  and  in  the  dissertation  phase  and  may  be  face-­‐to  -­‐face,  a  telephone  conversation  or  via  e-­‐mail  or  Skype.      Small  Group  Tutorials   –   enable   students   to  discuss   and  plan   their  work   in   greater  detail   than   is  possible   with   larger   groups.     It   encourages   quieter   students   to   develop   their   interpersonal   and  communication   skills   and   helps   consolidate   leadership   skills   in   others.   It   also   allows   for   peer  assessment.    Video  Presentations  –  are  used  to  give  a  more  in-­‐depth  understanding  of  a  specific  issue.    Case  Studies  –  are  used  for  detailed  discussion  of  real-­‐life  situations.    Reflective   Blogs   –   this   tool   aims   to   distil   in   an   on-­‐going   manner   the   reflective   thinking   of   each  student   during   project   activity.   This   is   particularly   useful   alongside   group   work   activity,   where  individual  experience  and  contribution  can  be  monitored  and  evaluated.        Demonstrations  –  are  normally  of  a  technical  nature  and  are  necessary  in  certain  subject  areas.    Studio   /  Workshop   /   Laboratory   /   Practical   Sessions   –  may   be   used   to   enable   the   creative   and  practical  skill  development  of  the  student  in  an  environment  which  simulates  that  of  industry.    Group  and  Team  Work  –  requires  students  to  operate  as  a  member  of  a  group  or  team  and  they  usually   have   clearly   identified   roles.   The   emphasis   is   on   collective   responsibility,   individual  responsibility  to  the  group  and  joint  decision-­‐making.  The  group  work  is  seen  as  an  essential  tool  to  develop  practical  skills  necessary  for  placement  and  employment.    Presentations   –   requires   students   to   use   a   variety   of   appropriate   presentation   methods   to  stimulate   discussion   and   debate-­‐developing   skills,   which   have   been   highlighted   as   essential   by  employers  for  graduates  at  this  level.    Study   Trips   –   give   students   the   opportunity   to   go   beyond   the   Istituto   environment   to   deepen  their  understanding  of  a  specific  subject.  The  study  trips  are  offered  to  the  students  at  possible  additional  cost.  The  details,  when  approved,  are  distributed  to  the  students  at   the  beginning  of  the  academic  year.        Formative   assessment   is   an   integral   part   of   the   teaching   and   learning   process   and   its   aim   is   to  promote  learning  and  to  motivate  learners.  It  is  used  as  an  interim  support  procedure  for  students  to   assess   their   progress   and   there   are   no   marks   attached   to   this   feedback   and   it   does   not  contribute   to   the   final  unit  mark:   it  provides  an   indicative  measure  and  allows  students   to  move  forward   in   their   learning.   The   setting   of   short   term   goals   ultimately   helps   develop   within   the  student   the   ability   to   self   assess   in   a   formative   manner   so   that   they   grow   the   skills   of   self  evaluation  necessary  for   lifelong   learning.  Examples  of   formative  feedback  methods   include  face-­‐to-­‐face   tutorials   (PDP),  generic   feedback,  annotations   to  submissions  and   feedback  sheets;   these  address  the  performance  of  students  towards  achieving  the  learning  outcomes.        

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Formative  assessment  methods  include:  •   Tutorials  and  seminars  as  formative  activities  •   Using  journals  (especially  to  support  and  inform  tutorials)  and  PDP      •   Problem-­‐based  learning  and  case  studies    •   Peer-­‐assessment  activities  •   ‘Critique’  sessions    •   Reflection  •   Student  presentations  –  self  and  peer  assessment    Industry  Work  Placement  –  gives  students  the  opportunity  to  develop  the  appropriate  skill  sets  for  the  workplace   relevant   to   their   course.   Students   are   supported  by   the  Career   Services  Manager  and   an   allocated   Academic   tutor   during   this   period.   Students   are   required   to   keep   a   reflective  journal  once  on  placement.    32   Assessment      The  assessment  strategy  for  these  courses  has  been  designed  to  incorporate  a  variety  of  assessment  methods  to  enable  all  students  to  demonstrate  their  learning  in  a  fair  and  comprehensive  manner  and   is   in   line  with   the  Manchester  Metropolitan  University   Regulations   for   Taught   Postgraduate  Programmes  of  Study.    (http://www.mmu.ac.uk/academic/casqe/regulations/docs/assessment_icp.pdf)    A  table  showing  different  types  of  assessment  unit  by  unit  is  provided  in  Appendix  II.    All  assessments  and  methods  of  assessment  are  outlined  for  students  in  their  Unit  Handbook  and  the  unit  coordinator  introduces  students  to  the  method  and  aims  of  assessment  at  the  beginning  of  the  unit  as  well  as  during  formative  assessment.    In   Section   F   of   this   document,   both   Graduate   Learning   Outcomes   and   Programme   Learning  Outcomes  are  mapped  against  the  variety  of  assessment  types  and  percentages  used.  The  variety  of  assessment  methods  helps  students  demonstrate  the  development  of  their  skills  and  knowledge  throughout  the  programme.  The  effectiveness  of  these  methods  is  continuously  monitored  during  the  academic  year,  through  student  and  staff  performance  feedback.      Assessment  Methods  All  forms  of  assessment  are  used  to  help  students  develop  skills  throughout  their  journey  of  study.  The  students  are  made  aware  of  the  connections  between  formative  and  summative  assessment  through   the   Student   Handbook   and   through   the   Unit   Handbook.   Students   have   at   least   one  formative  assessment  within  the  first  six  weeks  of  the  start  of  each  unit  and  this  helps  support  the  student  with  their  studies  and  highlights  any  further  support  that  may  be  needed  from  the  student  support  officer  or  the  lecturer.    Summative   assessment   is   linked   specifically   to   the   learning   outcomes   of   the   courses.   The  assessment  indicates  the  learner’s  progression  towards  and  achievement  of  these,  and  provides  an  evaluation   of   student   progress   and   learning   during   an   entire   unit,   generating   a   unit   mark   and  constructive   feedback.   It   also   confirms   the   conditions   for   referral   and   retake   by   students  where  applicable. Examples  of  summative  assessment  include  written  assignments:  essays;  reports;  case  study  writing,  and  oral  and  visual  presentations  using  a  variety  of  media.  (Istituto  Marangoni  also  uses  formative  assessment  within  each  unit.  Ref:  Section  31)      

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Assessment  Quality  Procedures    Clear  and  comprehensive  internal  procedures  exist  for  markers  and  marking  teams  and  for  internal  moderators   of   academic   assessment  within   the  University   policies   and   procedure   guided   by   the  University  Regulations,  as  is  External  Examiner  scrutiny  of  assessed  work.      Unit   handbooks   with   assessment   briefs   are   scrutinised   across   campuses   at   the   start   of   the  academic  year  and  provide  the  students  with  advance  knowledge  of  the  scope  of  assignments  and  method   of   feedback   after   submission.     Students’   feedback   is   monitored   electronically   through  Sinapto  and  this  feedback  is  quality  assured  by  sampling  and  levelling  at  the  end  of  each  semester.  Students  also  provide  feedback  on  their  experience  at  the  end  of  each  unit  and  this  together  with  the   unit   leader   report   provides   information   for   the   CIP   or   Continuous   Improvement   Plan   and  ensures  that  the  programmes  reflect  the  needs  of  the  students  and  the  academic  benchmarks  of  the  master’s  degree.    Providing  Student  Feedback  and  Evaluation  on  Assessment    Providing  students  with  feedback  on  their  progress  is  a  vital  component  of  assessment  and  is  the  key   to   closing   the   teaching,   learning   and   assessment   loop.  All  marking   criteria   have   sections   for  markers   to  give  detailed  constructive  developmental   feedback  and   feedback   is  given  via  Sinapto.  All   students  are  offered  the  opportunity   to  discuss   their   feedback  with  the  tutors  or  during  their  discussions  within  the  PDP.    Types  of  Assessment    Peer-­‐  and  Self-­‐assessment  requires  students  to  assess  their  own  work  and  that  of  fellow  students.                  It:    

• Encourages  a  sense  of  ownership  of  the  process  of  assessment;  • Assists  the  student  to  become  an  autonomous  learner;  • Helps  them  to  develop  a  range  of  transferable  skills;  • Enables  assessment  to  be  part  of  the  learning  process  rather  than  an  adjunct  to  it.  

 Portfolio  Assessment  is  used  to  assess  a  variety  of  projects  that  have  been  developed  throughout  the  unit  and  contained  within  a  single  folder  or  portfolio.  Portfolio  assessment  could  take  a  variety  of  formats  depending  on  the  subject  and  stipulated  by  the  tutor.    Practical  and  Class  Based  Projects  allow  students  to  demonstrate  their  understanding  of  a  specific  subject  area  and  application  of  practical  areas  of  the  programme.    Written  Reports  are  required   in  some  study  areas  and  these  will   in  some  cases  be  a  response  to  industry   briefs,   allowing   students   to   reflect   real   industry   requirements   and   to   present   work   to  industry  standards  through  report  writing.        Presentations  are  used  in  some  subjects  to  allow  students  to  develop  their  creative,  professional  communication  and  presentation  skills,  formalising  their  arguments  in  a  critical  manner,  and  when  giving  presentations  students  are  actively  encouraged  to  embrace  new  technologies  and  media  in  an  innovative  way  where  appropriate.    Research  Proposals  and  Dissertations  are  used  to  demonstrate  student  ability  to  plan,  prepare  and  deliver  a  sustained  piece  of  personal  research  and  to  justify  the  awarding  of   ‘Master’  status.  This  

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takes  the  form  of  a  written  document  of  approximately  15,000  words*  together  with  an  industrial  work   placement   reflective   journal   report   of   2,000   words.   If   students   are   unable   to   fulfil   or  complete   a   placement   opportunity   they  will   carry   out   a   2,000-­‐word   student-­‐negotiated   industry  case  study.      *   this   will   include   a   further   variation   from   October   2014   where   the   students   will   be   able   to  negotiate  a  dissertation  of  10,000-­‐words  minimum  with  an  artefact  in  addition.      Marking  The  marking  criteria  are   linked  to  the  University  Standards  Descriptors,  which  are  included  in  the  Unit   Handbooks   and   the   Student  Handbook.   Staff   have   a   yearly   induction   and   are   appropriately  trained   to   facilitate   these  marking   processes.     Assessment   is   both   first   and   second  marked   and  there   is   constant   monitoring   of   the   marking   processes   to   ensure   that   they   are   reliable   and  consistent.   The   External   Examiner   visits   the   campuses   at   specified   intervals   to   ensure   that   the  quality  is  assured  and  that  the  marking  is  both  fair  and  robust.    Mark  and  Grade  for  a  course  

 0  -­‐  49%   Fail  

50  -­‐  59%   Pass  

60  -­‐  69%   Merit  

70%  and  over   Distinction  

 Moderation  of  summative  assessment  marks    At   Istituto  Marangoni   there   are   effective   systems   and   procedures   in   place   across   campuses   for  internal  and  intercampus  moderation  for  all  units.      The  internal  moderation  of  the  summative  assessment  marks  are  scrutinised  and  verified  to  ensure  appropriateness   of   the  marking   based   on   the   consistent   application   of   clear,   fair,   common   and  transparent   marking   schemes.   The   marks   are   then   moderated   –   a   process   whereby   the   marks  allocated  by  the  first  marker  are  examined  and  verified  by  a  subject  specialist  tutor,  not  involved  in  the  teaching  of  the  unit  and  in  the  first  marking.  This  is  done  within  a  specified  sample  to  ensure  fairness  and  consistency  within  the  marking  scheme  across  the  cohort  of  students  being  assessed.      Following   the   internal   moderation   of   marks,   where   assessments   contribute   to   an   award,   the  marking   is   quality   assured   by   an   appointed   subject   external   examiner   across   the   campuses,  according  to  the  Institutional  Code  of  Practice  and  Regulations  on  external  examining.      http://www.mmu.ac.uk/academic/casqe/regulations/docs/assessment_icp.pdf    http://www.mmu.ac.uk/academic/casqe/regulations/docs/summative_assessment_icp.pdf    Intercampus  moderation  of  Marks  Additionally   intercampus  moderation   takes   place   at   the   end   of   internal  moderation,   in   order   to  ensure   parity   between   London   and   Paris   campuses   prior   to   the   external   examiners   visits.   The  intercampus  moderation  takes  place  within  2  weeks  of  the  assessment  in  order  to  provide  timely  

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feedback   to   the   students   and  assures   consistency,   transparency  and   fairness  between   campuses  that   share   the   same   courses.   The   External   Examiner   views   samples   from   both   campuses   and  provides  feedback  on  the  quality  of  processes  and  procedures   in  assessment,  and  on  the  general  health   of   the   courses.   Accurate   and   clear   records   of   the   results   of   moderation   accompany  assessments  as  evidence  that  procedures  have  been  carried  out  in  a  fair  and  consistent  manner.          Re-­‐sits  and  re-­‐submission  The  Assessment  Board  takes  place  in  June.  The  students  who  have  failed  and  need  to  resubmit  re-­‐sit  6-­‐8  weeks  later  and  the  re-­‐sit  board  takes  place  in  August  of  the  same  academic  year.*    Progression  and  Award  Assessment  Boards  and  Interim  Boards*  Istituto  Marangoni  has  adopted  the  MMU  Tiered  board  structure.    Normally,   there   is   one  Assessment  Board   and  Re-­‐sit   Board   for  MA   students   for   each  of   the   two  intakes  (October  and  February).      *IM   aims   to   introduce   an   interim   board   in   order   to   identify   initial   failures   and   to  maximise   the  opportunities  made  available  to  the  students  to  progress.  http://www.mmu.ac.uk/academic/casqe/regulations/tiered-­‐boards.php    Plagiarism  Istituto  Marangoni  follows  institutional  guidelines  in  line  with  MMU  policies  regarding  plagiarism.    http://www.mmu.ac.uk/academic/casqe/regulations/assessment/docs/appendix_5_plagiarism.pdf    Plagiarism   is   viewed   as   academic   misconduct   and   a   form   of   gaining   unfair   advantage,   as   it   is  important   that   students   are   assessed   fairly   and   on   equal   terms   with   each   other   for   the   same  award.  Any  attempt  by  a  student  to  gain  unfair  advantage  over  another  student  in  the  completion  of   assessment   or   to   assist   someone   else   to   gain   an   unfair   advantage   is   a   form   of   academic  misconduct.      Istituto  Marangoni  has   introduced  Turnitin  to  support  these  guidelines  and  to  maintain  academic  standards.   The   students   are   introduced   to   the   guidelines,   Turnitin   and   indicative   definitions   of  plagiarism  during  their  induction  week.    

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 33   Inclusive  Practice      Inclusive   practice   for   Istituto  Marangoni   reflects   the   Equality   Act   of   2010   and   the  MMU   Single  Equality  Scheme  (SES).  This  ensures  that  the  education  programme  embraces  those  that  may  feel  marginalised  or  face  barriers  for  physical,  social,  cultural,  religious,  financial  or  other  reasons.    Istituto   Marangoni   aims   to   provide   equal   opportunities   for   all   its   students.   Tutor   support   is  intended  to  remove  any  barriers  that  may  prevent  students  from  fulfilling  their  potential  and  the  Institute  is  always  ready  to  respond  positively  to  their  needs.  Furthermore,  any  students  identified  for  learning  support  have  their  needs  addressed  by  the  Student  Support  Officer  who  assists  them  in  areas   such  as   time  management  and   identifying  and  dealing  with   learning  difficulties.   If  needed,  students   are  directed   to   specialists  who   can   advise   them  on  personalized  mapping  of   study   and  who  are   in  contact  with  support  staff  and  tutors,  providing  them  with  up-­‐to-­‐date   information  on  each  student.    All  students  are  invited  to  take  part  in  the  Personal  Development  Planning  (PDP)  scheme  with  their  Programme  leader  (Ref:  Section  37,  p.  37).  The  PDP   is  a  structured  process  that   is   integral  to  the  learning  process  for  each  student.  It  ensures  that  each  student  engages  in  academic,  personal  and  professional   contexts   and   it   is   an   inclusive   process   open   to   all   learners.   Each   learner   on   the  postgraduate   programmes   has   two   meetings   in   which   they   are   asked   to   self   reflect,   plan   and  monitor   progress   towards   the   achievement   of   personal   objectives.   The   PDP   helps   students   take  responsibility   for   their   personal,   career   and   academic   development.   The   Programme   leader/  personal   tutor   provides   a   framework   for   discussion   and  which  helps   the   students   become  more  autonomous   learners. It  has  proven  to  be  a  very  effective  tool   for  the  management  and  possible  initial  identification  of  particular  needs  of  the  student.    34   Technology  Enhanced  Learning  

 

 Sinapto    Istituto   Marangoni   uses   Sinapto,   a   virtual   space   to   share   knowledge   and   helps   manage   and  communicate   the  process  of   teaching  and   learning,   and   communicates   student  progression.   It   is  also   used   for   tutors   to   organise,   manage   and   deliver   course   materials   making   it   available   to  students  throughout  their  courses  to  facilitate  their  learning  and  assessment  experience.            At  the  beginning  of  each  academic  year,  all  students  receive  their  login  details  to  access  Sinapto,  a  student-­‐learning   environment   designed   for   Istituto   Marangoni.   Sinapto   training   for   students   is  provided  by  the  librarian  and  is  part  of  the  activities  in  induction  week.  Through   Sinapto,   students   on   all   campuses   and   away   from   campus   are   able   to   access   and  download  the  latest  documents,  forms  and  templates  such  as:    

• Student  Handbook    • Unit  Handbook    • Guidance  notes  on  plagiarism  • Complaints  and  appeals  forms  • Unit  weekly  hand-­‐outs  • Contact  lists  for  all  teaching  and  support  staff  • Lessons  and  assessment  timetable.  

   

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Students  are  also  asked  to  access  the  Student  Voice  via  Sinapto  in  order  to  leave  feedback  and  also  any  issues  can  be  addressed  via  the  ‘raise  an  issue’  application,  which  is  also  found  in  Sinapto.      Both   students   and   staff   can   view   grades   and   assessment   feedback.   Sinapto   is   updated   annually  across   the   campuses   and   is   an   important   tool   for   the   staff   of   Istituto   Marangoni   to   use   for  programme  development  and  to  develop  further  employability  strategies  for  students.    Sinapto  can  be  accessed  remotely  both  by  students  and  staff,  on  and  off  campus,  and  should  there  be  any   issues  concerning  access   there   is  a  dedicated   IT   specialist  on  campus   to  help   resolve  any  issues.  The  IT  support  technician  is  available  on  campus  daily  for  general  maintenance,  support  and  advice  on  software  and  use  of  Sinapto.    

1. Computer  Software  (London  Campus),  63  computers  available  to  students  • 63  x  Microsoft  Office  mac  2011  • 63  x  Adobe  Design  Premium  CS6  • 21  x  Parallels  Desktop  for  Mac  8  Enterprise  Edition  • 21  x  Windows  8  Professional  • 21  x  AutoCAD  2010    • 21  x  Autodesk  Entertainment  Creation  Suite  Ultimate  2013  

 2. Computer  Software  (Paris  Campus),  44  computers  available  to  students  • 44  x  Macs  OS    • 44  x  Microsoft  Office:  mac  2011  • 44  x  Adobe  Design  Premium  CS4  • 20  x  AutoCAD  2009  (room  502)  • 10  x  3DS  Max  • 44  Studio  Mac  (room  302)  • 44  x  Symantec  End  Point  11.0  

 3. Library  Online  Resources  (London  and  Paris  Campuses)  • A-­‐N  The  Artists  Network  • Arts:Search,  formerly  DesignInform      • BMJ  Journals  (Highwire)      • Brepols  Online  (formerly  Metapress)      • Brill  Online  -­‐  direct      • British  and  Irish  Women's  Letters  and  Diaries  (Alexander  Street  Press)      • British  History  Online  (T&F)      • British  Standards  Online  (BSI)      • Capital  &  class  (Conference  of  Socialist  Economists)  • Dawsonera:  Dawson  Ebook  Collection  • Drama  Online  Library  (Bloomsbury)  • Drama  Research      • Edinburgh  UP      • English  Historical  Documents  Online  (T&F)      • ESA  Journals  -­‐  Ecology      • Exact  Editions  -­‐  Neural  magazine  • Guilford  Press  • Harvard  Education  Publishing  Group      • Historical  Texts  (JISC/MIMAS)      

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• Inderscience  Online  (formerly  Metapress)      • Internet  Archaeology  Archive/University  of  York   ��� • JISC  Journal  Archives  (MIMAS)      • JSTOR  (MIMAS)      • Liverpool  University  Press  (formerly  Metapress)  • Maney  Journals/Maney  Online      • Mark  Allen  Group  -­‐  MAG  Online  Library  (prev  Internurse)  • MetaPress      • Naxos  Music  Library  • OvidSP      • Palgrave  Macmillan  Electronic  Journals      • Pion      • ProQuest      • ProQuest  Chadwyck  (combined)      • Rienner  Press  Journals  • SpringerLink      • Symposium  Journals      • Taylor  and  Francis  Online  (T&F)      • Walter  De  Gruyter      • Westlaw  (Thomson  Reuters)  • MyiLibrary  Collection      • WGSN      • Vogue  Archive  (IM)  • Berg  Fashion  Library  (IM)  • Mintel  (IM)  • MarketLine  (IM)  • Fashion  Monitor  (IM)  • Drapers  OnLine  (IM)  • Myilibrary  e-­‐book  platform  (IM)  • Emerald  Insight  (IM)  

 Please  note:  Students  registered  for  an  MMU  award,  but  enrolled  at  Istituto  Marangoni,  are  classed  as  external  students  and  have  access  to  additional  electronic  resources  which  can  be  accessed  via  MMU’s  Library  Search.  Due  to  licensing  restrictions  MMU  cannot  make  all  of  their  subscribed  services  available  to  external  students.  Licences  can  change  so  access  to  individual  MMU  databases  cannot  be  guaranteed.  More  information  can  be  found  in  MMU’s  guide  for  external  students  http://libguides.mmu.ac.uk/usrexternal    35   Work-­‐related  Learning  and/or  Placement        …’recruiters  have  confirmed  that  a  third  of  this  year’s  entry-­‐level  positions  are  expected  to  be  filled  by   graduates   who   have   already   worked   for   their   organisations   –   either   through   industrial  placements,  vacation  work  or  sponsorships.’    The  Graduate  Market  in  2012    The  mandatory  12-­‐week  placement  forms  an  important  part  of  each  master’s  course  and  it  reflects  the   essence   of   the   heritage   of   Istituto   Marangoni’s   ambitions   for   preparing   graduates   for   the  fashion  and  creative  industries.  Through  consultation  with  industry  specialists,  student  and  alumni  feedback,   Istituto   Marangoni   has   developed   placement   learning   as   an   integral   part   of   the  postgraduate   curriculum.   The   organised   placement   enables   personal   and   professional  

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development   for   the   student   and   provides   a   framework   to   expand   on   skills   relevant   to   the  industry.   It  enables  international  students  to  prepare  for  their  professional  practice  by  gaining  an  insight   into  and  understanding  of   the  culture  and   language  of   their   specialism  as  well   as  gaining  technical   skills   and   experience.   Furthermore   it   enables   students   to   build   their   own   professional  networks,  knowledge,   intercultural  skills  and  their  CV.     It  also  provides  a  platform  to  develop  key  business  and  transferable  skills,  which  enhances  employability  for  the  students.    The  skills  which  can  be  realised  through  high  quality  placements  include:  

transferable,  work-­‐related  and  employability  skills  • knowledge  of  the  language  and  culture  of  working  environments  • communications  skills,  e.g.  business/commercial/industrial  report-­‐writing  skills,  oral  and  

poster  presentation  skills  • time  management  and  the  ability  to  prioritise  effectively  • self-­‐motivation,  independence/autonomy  • adaptability  • team  working,  interpersonal  and  networking  skills  • general  IT  skills  • career  planning,  including  occupational  awareness  and  judgement,  awareness  of  work-­‐

related  personal  values,  interests  and  skills,  application  and  selection  process  skills    

skills  and  competences  specific  to  a  discipline  or  profession  • practical  skills  appropriate  to  a  discipline  or  profession  • the  ability  to  apply  theoretical  knowledge  in  practical  situations  • professional  communication  skills  (oral  and  written)  • professional/discipline-­‐related  computer  skills  

 higher  skills  • critical  thinking  and  analysis  • problem  solving  • computational  skills  • project  management  skills  • original  thinking,  innovation    • enhanced  self-­‐knowledge  

 changed  personal  attitudes  and  behaviours  • self  confidence,  confidence  in  professional  ability        • enhanced  levels  of  reflection,  diplomacy    

 "My   internship   had   provided   me   with   the   exact   experience  I   needed   before  I   enter   the   fashion  industry.   Under   close   supervision   and   guidance,   I   was   equipped   with   the   skills,   knowledge   and  confidence  that  were  required  of  me  to  grow  personally  and  professionally.  It  been  great  and  was  a  fruitful  experience;  not  to  mention,  a  memorable  one.”    Candy  Liow  MA  Fashion  and  Luxury  Brand  Management  February  2013    “This  work  experience  track  coupled  with  my  Marangoni  degree  unquestionably  served  as  the  first  milestone   towards   my   long-­‐term   career   objective   of   becoming   a   merchandising   director   at   a  leading  luxury  label.  The  work  placement  helped  me  build  a  richer  understanding  of  the  European  luxury  market  and  so  assisted  in  my  career  transition  into  the  global  industry.”    Joanna  Haddad  student,  MA  Fashion  and  Luxury  Brand  Management  February  2013  

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 Through   academic   and   career   services   support,   Istituto   Marangoni   provides   students   with  appropriate   guidance   before,   during   and   after   their   placement   learning   experience.   At   the  beginning  of  the  academic  year  all  students  receive  a  Placement  Handbook  where  they  find  related  information,  a  list  of  seminars  to  attend  and  support  and  guidance  material.  

The  12-­‐week   industry  placement   forms  20%  of   the  mark  of   the  of   the  60  credit  dissertation  unit  and   is   assessed   by   the   submission   of   the   self-­‐reflective   journal   (2,000-­‐words).   The   summative  assessment  of  the  journal  is  based  on  the  critical  analysis  of  the  industry  placement  experience  and  the   written   document   is   a   reflection   of   the   student’s   ability   to   consider   their   personal   and  professional  development  and  encouraging  a  work  ready  attitude  (only  students  with  exceptional  factors   will   be   offered   an   alternative   and   equivalent   negotiated   2,000-­‐word   case   study).  (http://www.mmu.ac.uk/sas/studentservices/guidance/)    

The  dissertation  is  a  15,000-­‐word  submission,  or  a  student  negotiated  practice-­‐based  project  with  a  minimum   submission   of   10,000  words   along  with   an   artefact   or   professional   collection.   Each   of  these  dissertation  proposals  form  80%  of  the  overall  unit  grade.    Placement  experience   is  acknowledged  as  being  of  great  benefit   to  the  student  and  especially  to  the   international   student   in   the   graduate   job   market.   Istituto   Marangoni   has   incorporated   the  placement   into   the   curriculum   design   and   it   is   monitored   and   quality   assured   by   the   academic  placement  tutor  and  the  career  services  manager.  Comprehensive  guidelines  both  for  the  company  and  students  are  found  in  the  Placement  Handbook.      In   order   to   achieve   high   quality   placements,   where   student   learning   is   facilitated   effectively,  information   and   compliance   to   placement   policy   (Ref:   Placement   Handbook)   is   required   in   a  number  of  categories  and  at  different  stages  of  the  placement  process:    

• Pre-­‐placement  consultations  by  the  Career  Services  Manager  with  prospective  industry  partners  take  place  prior  to  the  placement  to  establish  a  working  relationship  with  HR  departments,  recruiters  and  fashion  brands;  

• A  review  of  all  relevant  placement  companies  are  undertaken  by  the  Career  Services  Manager  and  ensure  adherence  to  Health  and  Safety  Regulations;  

• A  full  job  description  from  the  host  company  is  required  before  the  student  is  sent  for  the  interview.  

 Students   in   the   year   of   study  attend   a   number   of   workshops   with   the   aim   of   increasing   their  employability   skills   prior   to   their   placements.   There   are   career   talks   and  workshops   on   subjects  including:  CV  clinic  and  application  forms  Networking  Presentation  skills  Teamwork  essentials  Dispute  resolutions  Leadership  essentials  Researching  industries  for  applications  and  interviews  Using  social  media  to  secure  placements  and  managing  your  presence  on  line.  

   

• Additional  industry  seminars  allow  students  to  receive  some  insights  into  the  creative  and  business  work  environment  from  current  professionals.  

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•  All  students  participate  in  PDP  and  one-­‐to-­‐one  sessions  with  the  Career  Services  Manager  and  the  Academic  Placement  Tutor  in  order  to  further  enhance  their  personal  attributes  and  work  on  areas  that  may  need  improvement.  This  also  provides  an  opportunity  for  additional  support  requirements  for  the  student  to  be  highlighted.  

• Matching  a  student’s  skills,  knowledge  and  eligibility  to  fit  the  requirements  of  the  placement  by  providing  the  student  with  an  internal  pre-­‐interview,  interview  guidance  and  expert  advice  via  Career  Services.  

• De-­‐briefing  the  student  following  an  interview  and  recording  this  information  on  the  student  records  via  Sinapto  enables  the  student  to  discuss  areas  of  key  skill  development  with  the  industry  placement  Tutor.  

• The  company  completes  all  placement  documentation  and  sends  it  to  the  Career  Services  Manager  prior  to  the  start  of  the  placement,  including  a  written  agreement  from  the  company  agreeing  to  comply  with  the  requirements  of  the  placement  and  to  support  the  student  to  meet  the  learning  outcomes  for  the  placement  before  it  commences.  

• The  feedback  data  is  used  in  the  programme  management  Continuous  Improvement  Programme  to  build  on  good  practice  for  further  developments  in  the  programme.    

‘More  than  half  of  recruiters  warn  that  graduates  who  have  had  no  previous  work  experience  at  all  are  unlikely  to  be  successful  during  the  selection  process  and  have  little  or  no  chance  of  receiving  a  job  offer  for  their  organisations’  graduate  programmes.’  The  Graduate  Market  in  2012      Evaluation  during  placements  Evaluation  is  carried  out  during  placements  for  each  student.  Students  are  visited  on  placement  by  their  placement  tutor  or  Skype  meetings  are  arranged.    

This  visit  or  Skype  appointment  provides  a  valuable  opportunity  for  a  member  of  the  academic  or  placement  staff  to  hold  discussions  with  the  student  one-­‐to-­‐one,  with  the  aim  of  evaluating  their  placement  experiences,  learning  and  personal  development.    

Discussions   are   also   held   separately  with   the   placement   supervisor   or   line  manager   of   the   host  company.  If  the  visit  or  Skype  meeting  occurs  towards  the  beginning  of  the  placement,  any  minor  problems  that  are  identified  can  usually  be  resolved  in  good  time.  

As   there   is   assessment   associated   with   the   placement,   there   are   strategies   in   place   to   oversee  assessment   of   the   reflective   journal   that   address   the   clearly   defined   learning   outcomes   through  student  reflection  on  their  placement  experience.  The  reflective  journal  (2,000  words)  comprises  of  20%   of   the   student   grade   from   the   Dissertation   unit,   which  may   contain   images,   drawings   and  other  types  of  reference  materials,  with  reference  to  the  attainments  achieved  and  to  the  activities  carried  out  during  the  placement  that  provides  a  systematic  insight  into  the  student’s  development  as  a  reflective,  critical  and  constructive  learner.   The   reflective   journals  are  assessed  appropriately   in   line  with  clearly  defined  assessment  criteria  found   in   the   Placement   and   Dissertation   Handbook   following   Istituto   Marangoni’s   assessment  procedures,   which   includes   the   external   examiner’s   feedback   as   with   other   units   in   the  programme.      The  integrated  placement  programme  is  fully  supported  by  the  Academic  Placement  Tutor  as  well  as  by  the  Career  Services  Manager,  accommodating  and  supporting  the  diversity  and  inclusivity  of  students  and  their  learning  within  the  work  place.    

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Minor  Disputes  Placement  procedures  ensure  that  a  visit  or  Skype  meeting  by  the  allocated  placement  tutor  can  quickly  resolve  problems  or  concerns  for  all  parties  involved  and  work  towards  strategies  to    remedy   the   situation.   However   in   cases   where   this   is   not   possible,   students   will   be   offered  alternative  placements  to  fulfil  the  requirements  of  the  course.      Securing  Master’s  Industry  Partners  There  are  clearly  defined  policies  and  procedures  for  securing  and  approving  partners  found  in  the  Placement  Handbook  for  the  masters’  industry  placement.  Istituto  Marangoni  looks  to  the  partners  to  provide  appropriate   learning  opportunities   to  assist   students   to  achieve  the   intended   learning  outcomes   of   the   programme.     Each   company   is   made   aware   of   the   expectations   from   Istituto  Marangoni  of   the  postgraduate   level   and  quality  of   placement  expected.   The   learning  outcomes  are   set   against   the   master’s   descriptors   at   level   7   (The   framework   for   higher   education  qualifications  in  England,  Wales  and  Northern  Ireland,  2008),  and  must  also  comply  with  the  Health  and   Safety   regulations.   The   Careers   Manager   visits   the   company   prior   to   agreeing   on   the  placement  for  the  student  and  the  following  criteria  is  used  when  evaluating  potential  placement  opportunities:  

• the  nature  of  the  company  or  business  • the  appropriateness  of  placement  work  envisaged  • the  type  of  supervision  available  (line  management  structure/  mentoring  policy)  • the  support  for  learning,  induction,  teaching/  training  provision  • is  the  environment  supportive  of  students    • will  the  placement  fulfil  the  requirements  of  course  criteria  

 Once   the   placement   is   secured,   the   Career   Services   Manager   will   liaise   with   the   company   by  sending  a  Placement  Request  Form,  to  be  completed  by  the  placement  provider.  This  document  acts  as  an  agreement  to  ensure  that  the  company  provides  the  level  of  experience  and  secures  the  placement  conditions:    

•   duration    •   working  hours    •   workplace  •   company  mentor  for  the  student  •   job  description  and  tasks  (ensuring  tasks  enable  professional  and  skills  development  to  fulfil  

the  assessment  requirements  of  the  placement)  •   company  details    •   remuneration  if  applicable  

 Quality  Assurance  and  Monitoring  of  the  Industry  Placement  Visits   and   communication   by   the   Career  Manager   and   the   allocated   placement   tutor   guarantee  monitoring  and  maintaining  of  a  suitable  professional  experience  for  students  and  one  that  meets  the  learning  objectives  of  the  placement  component.    At  the  end  of  the  placement  experience,  hosting  companies  are  asked  to  provide  feedback  on  the  student  performance  during  placement,  and   it   is   submitted   to   the  Career  Services  Manager.  The  assessment   form   includes  an  overall  evaluation  on   the  student  performance,  and   focuses  on   the  students’  adaptation  to  the  working  environment  and  their  work  ethic.    The  students  at  the  end  of  the  placement  provide  feedback  on  their  placement  providers.  Students  are   asked   whether   or   not   they   would   recommend   their   placement   to   others   and   to   give   their  reasons  and  to  rate  their  placement  experience.    

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 In  March   2012   Istituto  Marangoni   signed   up   to  NASES,   a   student’s   placement   organisation,   and  more  recently  to  ASET.  The  Career  Services  Manager  has  attended  a  number  of  placement-­‐related  workshops   such   as   ‘Employability   for   International   Students’,   ‘Sharing   Well   Practice’   and  ‘Placement  Matters’,  which  are  prepared  by  placement  organisations  or  QAA.    The  placement  adheres  to  The  QAA  Quality  code,  Chapter  B10:  Managing  Higher  education  provision  with  others  (2012),  and  with  MMU  Institutional  Code  of  Practice  for  Placement  and  Work-­‐based  Learning:  http://www.mmu.ac.uk/academic/casqe/regulations/docs/placement_icp.pdf    ‘Yes  we   think   it   is   important   to  have   the  possibility   to   introduce   students,  which  are  attending  a  Master,  to  this  job.  In  this  way  they  can  start  to  familiarize  with  what  they  learnt  in  University  and  put   it   into  practice.  And  moreover   they   can  understand   if   they   like   it   or  not.     From  a  personality  point   of   view   we   ask   students   to   be   proactive,   open   minded   and   willing   to   share   opinions   and  discuss  them  in  team.  From  our  side  it  is  also  important  to  have  a  new  and  fresh  point  of  view  to  be  taken  into  consideration.  Many  software/program  we  always  use  is  not  part  of  any  lessons  you  can  provide   them,   and   probably   they   change   from   company   to   company.   That’s   why   the   internship  results  to  have  an  importance,  as  it  gives  students  the  possibility  to  get  in  touch  with  them.’  Carlotta  Bertoli, Merchandiser  Ladies  Accessories,  Bally  UK  Sales  Ltd.      36   Engagement  with  Employers      Istituto  Marangoni  has  a  long  tradition  of  successfully  preparing  student  for  the  needs  of  the  fashion  system  through  a  collaborative  engagement  with  the  industry.    Current  and  future  views  on  industry  activity,  which  may  include  the  understanding  of  new  business  models  and  current  forms  of  communication  such  as  the  digital  revolution,  have  informed  programme  design  at  Istituto  Marangoni.  Employer  engagement  is  an  integral  part  of  its  long-­‐term  vision  and  an  important  element  of  programme  development  and  of  value  for  the  student  experience.  In  order  to  reinforce  this,  industry  plays  a  key  role  in  the  activities  within  the  campuses.  The  programme  of  guest  lectures,  company  visits,  industry  seminars  and  study  visits  to  international  trade  shows,  further  embed  industry  practices  and  enable  students  to  form  valuable  links  with  potential  employers.      The   programme   team   engages  with   employers   on   a   regular   basis,   through   a   variety   of  means  including  industry  briefings,  seminars  and  conferences.  As  many  of  the  tutors  on  the  programme  are   professional   practitioners,   they   bring   with   them   a   wealth   of   current   information   on   the  fashion   industry   along   with   their   own   network   of   practitioners,   all   with   a   perspective   on   this  continual  rapidly  changing  industry  of  Fashion  and  Fashion  Business.      

The  master’s  placement  programme  has  enabled  further  involvement  with  employers  and  this  has  enriched  the  curricula  of  the  courses  as  many  companies  have  now  provided  seminars  and  have  provided  industry  based  projects  for  the  students.  Early  consultation  with  industry  has  been  used  as  a  method  of  ensuring  that  the  master’s  programme  proposals  reflect  the  depth  of  knowledge  that  industry  requires  in  developing  fashion  specialists  and  managers  in  these  subject  areas.  A  clear  indication  of  their  input  is  reflected  in  their  request  to  provide  students  that  have  good  knowledge  of  computer  skills,  which  Istituto  Marangoni  has  now  firmly  embedded  into  all  of  their  master’s  courses  by  providing  Photoshop,  Illustrator  and  excel  tutorials  throughout  the  courses.  

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 ‘We  advised  the  academic  teams  that  it  is  vital  for  companies  to  have  students  on  work  placement  with  critical  knowledge  and  understanding  and  with  the  skills  to  navigate  the  applications  of  new  technology   in   the   collation,   processing   and   communication   of  data,   appropriate   for   the   fashion  industry.’  Founder,  Stefan  Siegel,  Not  just  a  label    The  curricula  of  the  programmes  have  been  designed  to  support  students  to  achieve  the  intended  outcomes  within  a  strong   industrial  and  academic  context  to  support  employability,   reflecting  an  overarching  depth  in  subject  knowledge.      Whilst   designing   the   programmes,   relevant   industry   specialists   are   consulted,   together   with  academic   staff,   either   through   panels   or   through   on-­‐line   questionnaires   (Ref:   Industry   Breakfast  Reports,  London  and  Paris  –  Questionnaires).    The  following  questions  were  presented  to  senior  fashion  buying  managers  and  promotion,  media  and  communication  managers:    

1. To  what  extent  do  you  agree  that  this  programme  adequately  prepares  the  student  for  their  careers  in  this  specialism?    

2. Do  the  units  enable  students  to  progressively  develop  knowledge  and  skills  appropriate  for  the  proposed  discipline?  

3. Do  you  feel  that  the  programme  gives  enough  opportunities  for  students  to  develop  independent  learning  skills  to  a  high  level?    

 The   results  of   these  questionnaires  were  used   to   inform  programme  development  and   following  further   consultations   with   employers   they   were   incorporated   into   assessment   criteria   and   into  learning  outcomes,   ensuring   that   the  programmes   reflected   the   requirements  of   the   industry   to  enhance  appropriate  professional  development  and  employability  for  students  as  well  as  enabling  them  to  reach  academic  benchmarks.      ‘At  Christian  Dior  Couture  we  are  always  seeking  applicants   to  participate   in  our   internships  and  are   seeking   applicants   that   are   studying   brand   business   modules,   have   an   understanding   of  sustainable   development   strategy,   marketing   strategy,   the   psychology   of   consumers,   fashion  marketing,  marketing   communication,   fashion   PR   and   so   forth.   I   have   had   the   pleasure   to  meet  with   students   from   Istituto  Marangoni   and   I   have   found   them   to   be   very   reliable,   creative   and  highly  skilled’.  Natalie  Alexiou,  HR  Department,  Christian  Dior  Couture    Examples   where   industry   needs   has   had   direct   relevance   to   the   programmes   are   where   it   was  noted  that  technology  and  innovation  are  addressed  well  in  both  MA’s.  The  academic  teams  were  advised  that  it  was  vital  for  companies  to  have  students  on  work  placement  with  critical  knowledge  and   understanding   and   with   the   skills   to   navigate   the   applications   of   new   technology   in   the  collation,  processing  and  communication  of  data,  appropriate  for  the  fashion  industry.      ‘Very  excited  to  see  that  technology  and  innovation  are  addressed  in  both  MA’s  as  vital  for  Net-­‐a-­‐  Porter  to  have  interns  with  critical  knowledge  and  know  its  applications  within  the  structure  of  the  fashion  industry.’  Gesa  Matyschok,  HR,  Net-­‐a-­‐Porter    ‘Interesting  offer  that  helps  put  Marangoni  on  the  buying  radar.  I  think  that  the  modules  of  study  are  focused  and  acknowledge  the  way  we  work  in   industry.  “Contemporary”  is  a  clever  word  that  sums  up  the  buying  industry  and  the  study  provided.  I  would  look  to  interview  graduates  with  this  

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degree.’Lucy  Litwack,  Managing  Director,  Coco  de  Mer    

This   has   ensured   that   relevant   key   skills   such   as   industry   report   writing,   group   work   and  presentation   skills   are   seen  as  part  of   the   summative  assessment  and  are  addressed   throughout  the  programmes  and  embedded  from  the  outset  advancing  business  and  work  skills.  In  reviewing  the  content  of  the  MA  Fashion  Promotion  Communication  and  Media,  industry  agreed  there   was   a   good   balance   of   both   traditional   and   new  methodology   addressed   throughout   the  units.  This  was  a  common  view  amongst  the  industry  specialists  underlining  the  need  for  traditional  methods  to  be  firmly  embedded  in  all  fashion  promotion,  communication  and  media  units,  as  only  with  these  firmly  in  place  can  there  be  an  understanding  of  where  to  then  innovate.      

Both  the  London  and  Paris  campuses  engage  employers  to  enhance  teaching  and  learning  and  are  actively  involved  in  engaging  key  recruiters  and  HR  managers  and  other  key  speakers  for  seminars  in  order  to  keep  students  fully  informed  regarding  the  requirements  for  industry  in  their  discipline.  Recruiters   and   HR   personnel   are   regularly   invited   onto   the   campuses   and   hold   seminars   and  workshops  to  support  students  in  their  professional  growth  also  to  provide  insight  into  the  industry  requirements.  Most  recently  Net-­‐a-­‐porter,  Nike,  Puma,  Not  Just  a  Label  have  all  been  involved  in  these  activities.    

Industry   briefs   presented   by   industry   specialists   add   value   to   the   programme.   The   benefits   for  students  are:  

• understanding  of  how  skills  and  knowledge  are  used  in  the  work  place  • information  from  within  the  industry  about  opportunities  within  a  sector  • insider’s  view  of  competitive  business  environment  • current  knowledge  of  developments  in  a  sector  • theory  augmented  by  relevant  experience  • industry  standards  to  assess  student  work  • external  expertise  in  skills  training  

 

These  opportunities  provide  successful  scenarios  for  the  campuses  as  they  provide:  • real  problems  for  students  to  work  on  • placements  from  employers  • employer-­‐demanded  presentations  • employer  feedback  via  their  participation  in  the  programme  committee  meeting  

 

Alumni   are   also   consulted   and   invited   to   offer   their   expertise   and   feedback   following   initial  employment   in   their   given   specialisms   in   events   such   as   CV   clinics,   specialist   industry   briefings,  interview  techniques,  portfolio  surgeries  and  recruitment  forums.      

The   Career   Services  Manager   has   an   updated   database   of   student   alumni   and   industry   and   the  programme  benefits   from   its   strong   industry   links  as  well   as   its   Italian  heritage,  attracting  major  brands   to  collaborate  and  be   involved   in   the  development  of   the   Istituto  Marangoni  programme  and   the   enhancement   of   its   curricula.   (Ref:   IMAC.   Istituto   Marangoni   Advisory   Committee   –  minutes  March  2014).    

The   net   result   of   such   processes   means   that   the   programme   curricula   reflect   the   employment  sector  and   the   changes  within   it,  which  affects   the  employability  of   students  and   their   ability   to  secure  placements.    Consistent  reflective  processes  through  meetings,  which  include  the  student,  employer   and   Istituto   Marangoni   staff,   means   that   the   relationship   between   all   parties   is  strengthened   and   improved   through   consistent   monitoring   and   improving   of   all   placement   and  recruitment  procedures.    Strong  links  with  companies  and  their  HR  departments,  e.g.  Net-­‐a-­‐porter  and   Dior,   have   proven   invaluable   in   strengthening   these   processes   and   have   impacted   on   the  content   of   the   placements   offered   to   students   and   these   links   have   also   been   reflected   in   the  programmes  for  Istituto  Marangoni.  

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 Postgraduate   students   are   encouraged   to   work   closely   with   fashion   industry   experts   in   their  industry-­‐aligned   project   work   and   throughout   the   course   of   their   study,   building   networks   to  support  their  professional  development.  

37   Personal  Development  Planning  The  Personal  Development  Plan  has  been  structured  to  address  the  QAA’s  Personal  development  planning  guidance  for  institutional  policy  and  practice  in  higher  education  (2009).    The  most  widely  accepted  definition  of  PDP  is  that  of  the  Quality  Assurance  Agency,  which  defines  PDP  as:    …‘structured  and  supported  processes  to  develop  the  capacity  of  individuals  to  reflect  on  their  own  learning   and   achievement,   and   to   plan   for   their   own   personal,   educational   and   career  development.’  (QAA  2001).      PDP  is  a  tutor-­‐supported,  structured  process  of  reflection  encouraging  students  to  reflect  on  their  personal   development,   identifying   key   areas   for   personal   and   professional   development.   It  encourages   students   to   assess   their   current   skill   levels   and   those   developed   through   different  situations   and   settings,   including   part-­‐time   work,   voluntary   work,   other   social   activities   and  external  studies  beyond  the  programme.    The   value   of   the   Personal  Development   Plan   is   explained   in   the   Induction  Days   to   all   registered  students   on   the   programmes,   and   there   are   two   meetings   with   a   tutor   to   assist   students’  knowledge,  understanding  and  transferable  skills  to  support  lifelong  learning.    This  programme  conforms  to  MMU’s  Faculty  of  Art  and  Design’s  PDP  Framework,  whereby  PDP  is  viewed  as  a  process  that  is  embedded  within  the  curriculum.  It  is  an  on-­‐going  process  for  students  reflecting   on   their   development   as   learners   as   well   as   building   on   their   aspirations   for   future  learning  and  professional  practice.      PDP/Individual  Development  Tutorial.    All  students  on  all  courses  are  required  to  participate  in  PDP  it  is  organised  so  that  it  supports  them  as  an  individual  and  builds  on  their  specialism.    There  are  two  PDP  tutorials  for  each  student  within  the  course  given  by  the  tutor.    Students  prepare  themselves  for  this  tutorial  through  a  reflective  survey  of  their  learning  journal.  This  is  supported  and  guided  by  a  set  of  questions  from  their  tutor.  Initially  students  will  be  asked  to  reflect  on  their  existing  skills  and  determine  where  their  strengths   lie.  They  will  be  assisted   in  determining  their  development  needs  and  the  setting  of  personal  strategic  goals  for  personal  and  professional  growth.    Success   in   achieving   these   goals   will   be   determined   in   a   variety   of   ways:   through   their   studies;  extra-­‐curricular   activities   etc.   and,   with   the   support   of   the   tutor,   the   student   will   be   able   to  monitor,  recognise  and  record  these  successes,  setting  further  goals  as  required.      At   the  end  of   the  course  all   students  are  given   the  opportunity   to  meet  with   the  campus  career  service  manager  and  discuss  their  future  employment  goals.      

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SECTION  E  –  PROGRAMME  MANAGEMENT    38   Programme  Specific  Admission  Requirements    ADMISSION  REGULATIONS  The   programme   admissions   regulations   and   entry   requirements   comply   with   Manchester  Metropolitan  University’s  Recruitment  and  Admission  Policy,  Regulations  and  Institutional  Code  of  Practice   and   the   Scheme   for   the   Admission   of   Students   with   Advanced   Standing   following  Accreditation  of  Prior  Learning.    All   applicants   are   considered   in   compliance   with   Manchester   Metropolitan   University’s   Equal  Opportunities  Policy  and  such  anti-­‐discrimination  legislation  may  be  enforced.  

 When   considering   the   suitability   of   an   applicant   for   a   place   on   the   programme   the   Admissions  team  will  usually  take  the  following  factors  into  account:    Standard  Entry  Requirements  

• The  standard  entry  requirement  for  the  Master’s  courses  is  a  good  first  degree,  normally  2.1  or  above.    

• The  applicant’s  qualifications  • The  information  given  in  supporting  academic  references  • The  applicant’s  CV  • Personal  statement  • A  portfolio  of  work   (if  appropriate   to   the  subject);   Istituto  Marangoni   reserves   the  right   to  ask   prospective   candidates   to   undertake   an   entry   project   to   better   assess   subject   related  skills  and  capabilities  

• For   the  Contemporary   Fashion  Buying  MA   course,   the   Fashion  Promotion,   Communication  and   Media   MA   course   and   the   Fashion   and   Luxury   Brand   Management   MA   course,   MA  Fashion  Design  Womenswear   a   good  degree   in   a   relevant   subject   from  a  UK  university   or  overseas   equivalent   is   expected.   Applicants   must   have   sufficient   command   of   English   to  meet   the   requirements   of   the   programme   in   every   respect   and   are   normally   expected   to  have   attained   either   a   grade   C   or   above   in   GCSE   English   Language   or   the   equivalent.   For  international   students   for   whom   English   is   not   their   first   language,   IELTS   at   grade   6.5   is  acceptable.  Applicants  are  also  expected  to  obtain  at  least  grade  C  or  above  in  Mathematics  GCSE  or  equivalent.    Acceptable  English  Certificates:    

Pearson  Test  of  English  (PTE  Academic)   PTE  61  

IELTS   6.5,  with  no  element  below  5.5*    

Cambridge  Advanced   C  Cambridge  Proficiency   C1      

*  IELTS  from  the  approved  centre  is  the  only  acceptable  English  certificate  for  students  requiring  visa  to  study  in  the  UK      Admission  with  exemption  Applications   for   admission  with   exemption   are   considered  on   an   individual   basis   by   the  Admission  Panel   following   departmental   guidelines   and   in   compliance   with   the   Manchester   Metropolitan  University  Regulations.  Applicants  wishing  to  be  considered  for  admission  with  exemption  need  to  provide  evidence  that  they  possess  the  intellectual  qualities  necessary  to  complete  successfully  the  

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programme.   Students   who   are   subsequently   admitted   with   exemption   will   be   given   exemption  from   specific   agreed   units.   No   exemption   is   permitted   in   respect   of   the   Professional   Practice  Master’s  Project.  http://www.mmu.ac.uk/academic/casqe/regulations/docs/admissions_policy.pdf      Admission  with  specific  credit  Applications  for  admission  with  specific  credit  are  considered  on  an  individual  basis  by  the  Admissions  Panel   following   departmental   guidelines   and   in   compliance   with   the   Manchester   Metropolitan  University   Regulations.   Students   admitted   with   specific   credit   are   considered   to   have   passed  specific  elements  and  will  be  credited  with  these.        APL  -­‐  Policy  for  the  Accreditation  of  Prior  Learning.        There   is   a   formal   mechanism   for   the   operation   of   Accreditation   of   Prior   Learning   at   Istituto  Marangoni    

 Applications   for   advanced   standing   must   be   made   prior   to   the   student   commencing   the  programme  concerned  by  following  the  procedure  available  at:.    http://www.mmu.ac.uk/academic/casqe/regulations/docs/APL_procedure.pdf  

 Istituto  Marangoni  respects  that  a  maximum  of  50%  of  the  course  can  be  APL,  as  stated  in  the  MMU  regulations:  http://www.mmu.ac.uk/academic/casqe/regulations/docs/APL_policy.pdf      NB  Minimum  admission  points  for  entry  to  the  University  are  reviewed  on  an  annual  basis.    For  entry  requirements  refer  to  the  current  University  on-­‐line  prospectus  http://www.mmu.ac.uk/study/      

39   Programme  Specific  Management  Arrangements    Istituto  Marangoni  specific  management  arrangements  are  found  in  the  Programme  Management  Report.   There   are   no   additional   responsibilities   over   and   above   those   outlined   in   the  aforementioned  document  apart  from  the  Link  Tutors  ones,  outlined  in  Section  40.  Each   Campus   has   a   dedicated   Academic   Director   and   Campus   Director.     The   postgraduate  programme  has  a  programme  leader  who  manages,  monitors  and  oversees  the  quality  assurance  of  the  courses.    The   Link   Tutor’s   role   is   crucial   to   the   successful   operation   of   the   collaborative   provision   with  Manchester   Metropolitan   University.   A   Link   Tutor   is   appointed   both   at   the   partner   institution  Istituto  Marangoni  and  at  Manchester  Metropolitan  University   for   the  collaborative  programmes  undertaken.  Together  they  offer  help,  support,  guidance  and  advice,  and  also  monitor  adherence  to  Manchester  Metropolitan  University  quality  arrangement  procedures.  The   partner   Link   Tutor   and   other   relevant   staff   have   been   invited   to   attend   Manchester  Metropolitan   University   programme   committees   or   departmental   meetings.   The   Istituto  Marangoni   Quality   Assurance   Officer   and   Link   Tutor   have   attended   Unit   Progression   &   Award  Boards  at  the  Manchester  Metropolitan  University  Hollings  Faculty,  in  Manchester.      Istituto   Marangoni   recruits   academically   qualified   Professional   Practitioners   who   undertake  teaching  roles.  This   reflects   Istituto  Marangoni’s  commitment   to   its  heritage  and  teaching  policy.  Subject-­‐specific  Technical  Support  Tutors  have  been  employed  since  2013  to  support  the  pattern-­‐

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cutting  and  garment  production  on  both  London  and  Paris  campuses;  all  students  are  supported  by  subject-­‐specific  technicians  when  required.    Teaching  staff  liaise  with  the  Programme  leaders  for  the  following:    •  subject  and  curriculum  developments  •  seminar  and  lecture  proposals  •  placement  tutorials        personal  development  planning  •  updating  of  information  concerning  space  resources  that  might  be  required  •  book  lists  for  the  developments  of  the  campus  learning  resources  •  meeting  with  Programme  Leaders  in  both  one-­‐to-­‐one  and  plenary  meetings  twice  a  year  •  play  the  key  role  in  grading  and  giving  valuable  feedback  during  assessments  •  maintaining  the  quality  of  academic  standards  by  supporting  the  rules  and  regulations  concerning  assessment  procedures  and  conduct  of  the  student  body  

•  actively  participate  in  the  peer  review  system  and  CPD    Joint  Responsibilities  Placement:  career  services  managers  on  each  campus  liaise  with  industry  and  support  the  subject  specific  Academic  Tutor  in  the  support  and  academic  monitoring  during  the  placement.    Validated  Provision    Meetings   are   held   as   part   of   The   Continuous   Improvement   Plan   (CIP)   during   the   bi-­‐annual  Programme   Committee   Meetings.   It   is   at   this   meeting   that   modifications   to   the   courses   are  discussed   and   then   approved   if   appropriated   to   the   enhancement   of   learning   by  MMU  Head   of  Department.    As  recommended  for  all  Collaborative  Partnerships,  Link  tutors  are  present  during  all  programme  committee  and  assessment  boards.  The  link  tutors  are  seen  as  vital  components  to  the  successful  management  of  the  courses  and  the  dialogue  between  the  partnerships  is  supported  by:  

• Reflective  meetings  arranged  in  Hollings,  Istituto  Marangoni,  London  and  Paris.  Link  Tutor  reports  for  MMU  are  updated  monthly  and  fed  back  to  the  collaborative  partnership  officer.  

 • Meetings  between  department  areas  such  as  Student  Services,  Quality  Assurance  and  

Careers  Support  are  supported  and  facilitated  by  Hollings.  The  IM  Link  Tutor  is  regularly  invited  to  Collaborative  Link  Tutor  Seminars.  

 Intercampus   moderation   is   a   programme   specific   arrangement   and   is   conducted   in   relation   to      summative  assessment  at  master’s  level,  to  monitor  and  ensure  parity  of  marking  across  campuses  for  the  same  programmes.  It  is  managed  by  the  Academic  Director,  Programme  leader  and  involves  the  External  Examiner  and  link  tutors.  (See  section  32)    NB:  the  University’s  Management  of  Programme  Delivery  is  available  from:  http://www.mmu.ac.uk/academic/casqe/regulations/policies.php      

40   Staff  Responsibilities  

 The  Istituto  Marangoni  Link  Tutor  plays  an  integral  role  to  the  success  of  the  programme  and  their  responsibilities  include:  • Liaison  with  the  MMU  Link  Tutor,  overseeing  compliance  with  the  Collaborative  Agreement,  its  

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schedules  and  the  Programme  Specification;  • Liaison  with  the  MMU  Link  Tutor,  overseeing  the  administration  of  assessment  and  moderation  arrangements  on  behalf  of  MMU;  • Ensuring  that  programme  management  data  (relating  to  the  elements  of  the  programme  delivered  under  collaborative  arrangements)  such  as  admissions,  retention,  attendance,  withdrawal,  progression  and  completion,  student  satisfaction  surveys  etc,  is  submitted  in  a  timely  manner  to  MMU  Quality  Administrator;  • Ensuring,  in  coordination  with  the  partner’s  Marketing  Team  and  the  MMU  Collaborative  Partnerships  Office,  that  all  material  published  by  the  partner  in  any  format  (relating  to  the  elements  of  the  programme  delivered  under  collaborative  arrangements)  such  as  student  handbooks  and  recruitment  information  has  been  approved  by  MMU  and  is  accurate;  • Ensuring  that  the  MMU  Link  Tutor  has  the  latest  publicity  materials  that  the  partner  uses  to  promote  the  collaborative  provision;  • Ensuring  that  the  MMU  Link  Tutor  receives  the  CVs  of  any  staff  teaching  or  supporting  the  collaborative  programme  that  have  been  recruited  to  this  role  since  the  previous  programme  approval  or  review.    

Furthermore  the  MMU  Link  Tutor  ensures:  • Maintenance  of  regular  contact  with  the  MMU  Programme  Leader  (where  appropriate)  

and  the  Partner  Link  Tutor  or  the  Partner  Programme  Leader  (where  appropriate);  • Guidance  on  wider  HE  issues,  for  example  QAA  audits  and  HEFCE  matters,  etc.;  • Advice  on  general  programme  and  module  development  along  with  associated  policies  

and  procedures;  • Supporting  the  Partner  Link  Tutor  and  other  partner  staff  in  their  understanding  of  and  

contribution  to  the  CIP  document  prior  to  partner  acceptance;  • Ensuring  that  partner  staff  and  students  are  fully  aware  of  MMU  progression  routes,  

providing  advice  for  students  who,  upon  successful  completion  of  their  collaborative  programme,  wish  to  progress  to  further  study  at  MMU  and  inviting  them  where  appropriate  to  MMU  ‘visit  days’;  

• Discussions  with  the  Partner  Link  Tutor  on  possible  training  events  for  partner  staff  involved  with  collaborative  programme  delivery  such  as  a  ‘mock  exam  board’  for  new  partners  or  invitations  to  relevant  MMU  lectures  and  workshops.  

                   (Ref:  Human  Resources  Report  for  MA  Programme)    IM  follows  MMU  programme  management  standard  responsibilities  document  found  on:    http://www.mmu.ac.uk/academic/casqe/event/docs/delivery.pdf    NB:  the  University’s  Management  of  programme  Delivery  is  available  from:  http://www.mmu.ac.uk/academic/casqe/regulations/policies.php    

41   Programme  Specific  Academic  Student  Support    http://www.mmu.ac.uk/academic/casqe/regulations/docs/handbooks.pdf    

 Generic  academic  student  support  is  provided  to  all  students  in  line  with  the  guidance  outlined  in  the  University’s  Student  Handbook.    The  University  Student  Handbook  is  available  from:  http://www.mmu.ac.uk/studenthandbook/    Istituto  Marangoni’s  policies  ensure  that  various  mechanisms  are  in  place  to  enhance  the  student    experience  in  an  academic,  practical  and  pastoral  capacity:  

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I. programme  leaders  are  set  in  place  as  a  first  point  of  contact  to  acquaint  students  with  the  regulations  and  issues  arising  on  the  programme;  

II. postgraduate  Student  Support  Officers  for  referral  of  students  where  appropriate;  III. Programme  and  Student  Handbooks  are  available  to  give  relevant  information;  IV. induction  programmes  on  using   the  Library,   IT,   campus   facilities  and  Media  Services,  on   the  

course  contents  and  objectives;  V. Student  Group  Representatives  elected  to  the  Programme  Committee  as  the  student  voice;  VI. Programme  Leaders  guide  students  to  ensure  they  receive  the  most  appropriate  learner  and  

academic  support  provisions;  VII. the   Library   provides   information   literacy   training   via   face-­‐to-­‐face   sessions.   The   librarian  

provides  additional  one-­‐to-­‐one  support,  helping  students  locate  information  for  their  research  areas.    This  support  is  also  available  to  students  by  email.  

 Student  Services  Officers  A  dedicated  Student  Services  Officer  is  available  for  all  students  on  the  postgraduate  programme.      They  act  as  the  first  point  of  contact  for  students  in  both  academic  and  personal  counselling.    For   academic   counselling,   Student   Support   Officers   liaise   with   tutors,   unit   leaders   and   the  programme  leader  to  offer  practical  advice  to  resolve  specific  academic  difficulties.    A  written   record   of   these   tutorials   is   kept   in   the   student   file   for   reference   and   to   assist   in   the  monitoring  of  student  progress.        For  matters  of  pastoral  care  Student  Support  Officers  help  students  to:  

• Find  their  way  around  the  campus  and  city  • Manage  their  time  • Deal  with  stress  • Get  the  best  from  their  course  • Understand  and  apply  the  school’s  rules  • Any  other  subject  that  may  hinder  a  student’s  learning  that  the  student  wishes  to  disclose      

One-­‐to-­‐one   appointments  may   be  made   by   phone,   through   the   receptionists   on   campus   or   by  email.      Students  can  expect  to  be  seen  within  48  hours  of  first  making  contact.      

42   Programme  Specific  Student  Evaluation    The  Programme  complies  with  current  institutional  evaluation  policies.  NB    University  information  on  Student  Evaluation  is  available  from:  http://www.mmu.ac.uk/academic/casqe/experience/voice/docs/evaluation_of_opinion.pdf    The  Programme  complies  with  current  institutional  evaluation  policies.  The  active  participation  of  students  in  Istituto  Marangoni’s  quality  assurance  and  enhancement  processes  is  an  essential  and  valuable  component  in  maintaining  and  improving  the  quality  of  learning  opportunities;  all  student  opinions  are  evaluated  by  Directors,  Programme  Leaders,  Unit  Leaders  and  tutors.      Continuous  Monitoring  and  Improvement  processes  The  responses  are  used  as  key  indicators  in  the  processes  for  the  assurance  and  enhancement  of  academic   quality   and   are   a   required   element   of   evidence-­‐based   data   for   the   Continuous  Monitoring  and  Improvement  processes,  which  are  periodically  reviewed.  They  are  also  essential  as  a  component  of  the  evidence  base  for  programme  approval,  review  and  modification.  Istituto  Marangoni   gathers   student   opinion   in   a   variety   of  ways   both   formally   and   informally.   A  range  of  methods  are  available,  which  may  include  the  following:  

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• on-­‐line  questionnaires;  Student  Voice;  • informal  contact  with  the  Programme  leader  and  subject  tutor,  for  example  during  lectures  

and  through  appointments  with  academic  staff;  • brief  ‘snapshot’  surveys,  for  example  distributing  ‘post-­‐it’  notes  in  classes  and  inviting  views  

on  a  particular  topic,  with  the  results  being  reviewed  and  discussed,  with  the  aim  of  responding  to  these  views  as  soon  as  possible  and  before  the  formal  end  of  unit  evaluation;    

• end  of  unit  evaluation;  • end  of  academic  year  online  questionnaires  when  students  are  invited  to  reflect  on  their  

overall  campus  experience.    Issues  are  taken  to  Programme  Reflective  Meetings  and  added  to  the  Annual  Academic  Monitoring  Report;  

• Programme  Committee;  • Staff-­‐Student  Liaison  Committees.  

 All  online  feedback  given  by  students  is  anonymous.  In   order   to   ‘close   the   feedback’   loop   and   to   communicate   any   improvements   resulting   from  student  participation,  at  least  twice  every  academic  year  programme  teams  relate  back  to  students  the  actions  taken  in  response  to  student  views  in  the  CIP  (Continuous  Improvement  Plan).    Students  are  asked  to  respond  to  a  series  of  questions,  for  example,   if  they  are  clear  about  what  they  are  meant  to  be   learning   in  the  unit,   if  the  teaching  helps  them  learn  effectively  and  if  they  have  developed  new  or  existing  skills.    The  data  is  analysed  and  the  Programme  Leader  is  required  to  comment  on:    

• key  strengths  and  issues  arising  from  student  performance;  • key  strengths  and  issues  arising  from  student  feedback;  • actions  and  improvements  for  the  next  academic  year.  

 Programme   leaders   are   also   required   to   respond   to   these   issues   and   those   identified  within   the  External  Examiner’s  reports  that  require  further  action,  which  are  then  considered  when  working  through  changes  to  the  programme  through  the  Continuous  improvement  plan.    Student   feedback   on   course   delivery   is   essential   to   programme   development,   and   student  comments   are   used   to   enhance   both   the   successful   management   of   the   programme   and  teaching/learning  strategies.  All  students  are  asked  to  provide  feedback  at  the  end  of  each  unit  of  study  as  well  as  at  the  end  of  the  entire  programme  (Ref:  Student  Feedback  Forms  –  Examples).  

 Student  observations  are  registered  through  the  tutorial  system  and  through  the  student  voice  on  Programme  Committees.  Questionnaires   are   also   used   to   elicit   student   views   and   opinions.   The  data   gathered   from  all   of   these  mechanisms   is   used   for   Continuous  Monitoring  &   Improvement  and   forms  part  of   the  development  of   the  Programme  Continuous   Improvement  Plan   (Ref:  CIP  –Examples).    As  detailed  previously,  Student  Representatives  are  elected  each  year  to  act  as  the  student  ‘voice’  at  Programme  Committee  meetings.    It  is  the  task  of  the  Programme  Leader  to  ensure  that  student  representatives   are   fully   aware   of   their   role   and   responsibilities,   and   the   Programme   Leader   is  expected  to  support  them  in  the  fulfilment  of  their  duties.        The  role  of  student  representatives  is:      

• to   bring   key   issues   concerning   the   management   of   the   programme   (including   learning,  

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teaching,  assessment  and  learning  support)  to  the  attention  of  the  programme  team;  • to  represent  their  fellow  students;  • to  participate  in  the  Continuous  Monitoring  and  Improvement  Planning  as  members  of  the  

Programme  Committee;  • to  provide  advice  to  the  programme  team  on   issues  relating  to  the  quality  of   the  student  

learning  experience;  • to  provide  advice  to  the  programme  team  on  the  operation  of  processes  for  the  polling  of  

student  opinion  on  the  learning  experience,  its  analysis,  response  and  publication;  • to  be  consulted  about  proposals  for  programme  development;  • to  be  members  of  the  Student/Staff  Liaison  Committee.  

 NB  University  information  on  Student  Evaluation  is  available  from:  http://www.mmu.ac.uk/academic/casqe/experience/voice/docs/evaluation_of_opinion.pdf    

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SECTION  F  –  MAPPING       MAP  I  RELATIONSHIP  TO  SUBJECT  BENCHMARK  STATEMENT(S)  Map  guide:  Insert  K  to  indicate  Knowledge  and  Understanding  Insert  S  to  indicate  Skills    

MA  Fashion  Design  Womenswear    

  Level  7    

   Knowledge  and  Understanding      Mapping  (K)       De

sign  Exploration    

Fashion  Intentions  

Fashion  De

sign,  

Developm

ent  a

nd  

Iden

tity  

Research  M

etho

ds    

Dissertatio

n    

 Skills    

     Mapping  (S)        

Master's  degrees  are  awarded  to  students  who  have  demonstrated:  

           

A  systematic  understanding  of  the  material  covered  and  a  critical  awareness  of  current  problems  and/or  new  insights,  many  of  which  are  at,  or  informed  by,  the  forefront  of  their  academic  discipline,  field  of  study  or  area  of  professional  practice.  

KS   KS   KS   K   KS   Deal  with  complex  issues  both  systematically  and  creatively,  make  sound  judgements  in  the  absence  of  complete  data,  and  communicate  their  conclusions  clearly  to  specialist  and  non-­‐specialist  audiences.    

A  comprehensive  understanding  of  techniques  applicable  to  their  own  research  or  advanced  scholarship.    

KS   KS   K   KS   K   Demonstrate  self-­‐direction  and  originality  in  tackling  and  solving  problems  and  act  autonomously  in  planning  and  implementing  tasks  at  a  professional  or  equivalent  level.  

Originality  in  the  application  of  knowledge,  together  with  a  practical  understanding  of  how  established  techniques  of  research  and  enquiry  are  used  to  create  and  interpret  knowledge  in  the  discipline.  

KS   KS   KS   K   K   Continue  to  advance  their  knowledge  and  understanding  and  to  develop  new  skills  to  a  high  level.  

Conceptual  understanding  that  enables  to  evaluate  critically  current  research  and  advanced  scholarship  in  the  discipline.  

    S   K   KS   Exercise  initiative  and  personal  responsibility.  

Conceptual  understanding  that  enables  to  evaluate  methodologies  and  develop  critiques  of  them  and,  where  appropriate,  to  propose  new  hypotheses.  

K   K   KS   K   K   Develop  decision-­‐making  in  complex  and  unpredictable  situations.  

  S   S   S   S   S   Demonstrate  the  independent  learning  ability  required  for  continuing  professional  development.    

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_______________________________________________________________________________________________________________________  CASQE   Page  47  of  55   Programme  Specification  

MA  Fashion  and  Luxury  Brand  Management  

 

  Level  7    

   Knowledge  and  Understanding      Mapping  (K)      

Fashion  Marketin

g  Man

agem

ent  

Contem

porary  Issues  In

 Fashion  

Research  M

etho

ds  

Luxury  M

anagem

ent  

Strategic  Bran

d  Man

agem

ent  

Prod

uct  C

reativity

 and

 Inno

vatio

n  

Dissertatio

n  

 Skills    

     Mapping  (S)        

Master's  degrees  are  awarded  to  students  who  have  demonstrated:  

                   

A  systematic  understanding  of  the  material  covered  and  a  critical  awareness  of  current  problems  and/or  new  insights,  many  of  which  are  at,  or  informed  by,  the  forefront  of  their  academic  discipline,  field  of  study  or  area  of  professional  practice.  

KS   KS   K   K   KS   K   K   Deal  with  complex  issues  both  systematically  and  creatively,  make  sound  judgements  in  the  absence  of  complete  data  and  communicate  their  conclusions  clearly  to  specialist  and  non-­‐specialist  audiences.  

 A  comprehensive  understanding  of  techniques  applicable  to  their  own  research  or  advanced  scholarship.  

    KS   K   S     K   Demonstrate  self-­‐direction  and  originality  in  tackling  and  solving  problems  and  act  autonomously  in  planning  and  implementing  tasks  at  a  professional  or  equivalent  level.    

Originality  in  the  application  of  knowledge,  together  with  a  practical  understanding  of  how  established  techniques  of  research  and  enquiry  are  used  to  create  and  interpret  knowledge  in  the  discipline.  

KS     K     K     K   Continue  to  advance  their  knowledge  and  understanding  and  to  develop  new  skills  to  a  high  level.  

Conceptual  understanding  that  enables  the  student  to  evaluate  critically  current  research  and  advanced  scholarship  in  the  discipline.  

K     K   K   K   K   KS   Exercise  the  initiative  and  personal  responsibility  necessary  for  employment.  

Conceptual  understanding  that  enables  the  student  to  evaluate  methodologies  and  develop  critiques  of  them  and,  where  appropriate,  to  propose  new  hypotheses.  

KS       KS   KS     K   Demonstrate  decision-­‐making  in  complex  and  unpredictable  situations.  

  S     S   S   S   S   S   Demonstrate  the  independent  learning  ability  required  for  continuing  professional  development.  

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_______________________________________________________________________________________________________________________  CASQE   Page  48  of  55   Programme  Specification  

MA  Contemporary  Fashion  Buying  

  Level  7    

   Knowledge  and  Understanding      Mapping  (K)      

Fashion  Marketin

g  Man

agem

ent  

Contem

porary  Issues  In

 Fashion  

Research  M

etho

ds  

Fashion  Bu

ying  And

 Sup

ply  

Chain  Man

agem

ent  

Fashion  Bu

ying  And

 Produ

ct  

Developm

ent  M

anagem

ent  

Strategic  Fashion    Buying    

Dissertatio

n  

 Skills    

     Mapping  (S)        

Master's   degrees   are   awarded   to   students   who   have  demonstrated:    

   

       

   

   

         

A  systematic  understanding  of  the  material  covered  and  a  critical  awareness  of  current  problems  and/or  new  insights,  many  of  which  are  at,  or  informed  by,  the  forefront  of  their  academic  discipline,  field  of  study  or  area  of  professional  practice.    

 KS    

 K  

 K  

 KS  

 KS  

 KS  

 K  

Deal  with  complex  issues  both  systematically  and  creatively,  make  sound  judgements  in  the  absence  of  complete  data  and  communicate  their  conclusions  clearly  to  specialist  and  non-­‐specialist  audiences.  

A  comprehensive  understanding  of  techniques  applicable  to  their  own  research  or  advanced  scholarship.  

      KS   K   K   KS   Demonstrate  self-­‐direction  and  originality  in  tackling  and  solving  problems,  and  act  autonomously  in  planning  and  implementing  tasks  at  a  professional  or  equivalent  level.  

Originality  in  the  application  of  knowledge,  together  with  a  practical  understanding  of  how  established  techniques  of  research  and  enquiry  are  used  to  create  and  interpret  knowledge  in  the  discipline.  

K       KS   KS   KS     Continue  to  advance  their  knowledge  and  understanding,  and  to  develop  new  skills  to  a  high  level.  

Conceptual  understanding  that  enables  the  student  to  evaluate  critically  current  research  and  advanced  scholarship  in  the  discipline.  

K   S   K   KS   KS   K   K   Exercise  initiative  and  personal  responsibility.  

Conceptual  understanding  that  enables  the  student  to  evaluate  methodologies  and  develop  critiques  of  them  and,  where  appropriate,  to  propose  new  hypotheses.  

S     K   KS   KS   KS   K   Demonstrate  decision-­‐making  in  complex  and  unpredictable  situations.  

  S   S   S   S   S   S   S   Demonstrate  the  independent  learning  ability  required  for  continuing  professional  development.  

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_______________________________________________________________________________________________________________________  CASQE   Page  49  of  55   Programme  Specification  

MA  Fashion  Promotion,  Communication  and  Media    

 Level  7  

 

   Knowledge  and  Understanding      Mapping  (K)      

Contem

porary  Fashion

 Co

mmun

ication  An

d  Criticism

 

Contem

porary  Issues  in  

Fashion  

Strategic  Bran

ding  And

 Inno

vatio

n  

Research  M

etho

ds  

Social  M

edia  And

 Digita

l  PR  

Man

agem

ent  

Creativ

e  Direction  

Dissertatio

n  

 Skills    

     Mapping  (S)        

Master's   degrees   are   awarded   to   students   who   have  demonstrated:  

   

   

   

     

   

   

A  systematic  understanding  of  the  material  covered  and  a  critical  awareness  of  current  problems  and/or  new  insights,  many  of  which  are  at,  or  informed  by,  the  forefront  of  their  academic  discipline,  field  of  study  or  area  of  professional  practice.  

 KS  

 KS  

 KS  

 K    

 KS  

 K  

 K  

Deal  with  complex  issues  both  systematically  and  creatively,  make  sound  judgements  in  the  absence  of  complete  data  and  communicate  their  conclusions  clearly  to  specialist  and  non-­‐specialist  audiences.  

A  comprehensive  understanding  of  techniques  applicable  to  their  own  research  or  advanced  scholarship.  

K     K   S   K   S   KS   Demonstrate  self-­‐direction  and  originality  in  tackling  and  solving  problems,  and  act  autonomously  in  planning  and  implementing  tasks  at  a  professional  or  equivalent  level.  

Originality  in  the  application  of  knowledge,  together  with  a  practical  understanding  of  how  established  techniques  of  research  and  enquiry  are  used  to  create  and  interpret  knowledge  in  the  discipline.  

KS     K     KS   KS     Continue  to  advance  their  knowledge  and  understanding,  and  to  develop  new  skills  to  a  high  level.  

Conceptual  understanding  that  enables  the  student  to  evaluate  critically  current  research  and  advanced  scholarship  in  the  discipline.  

K     KS   K   K   KS   K   Exercise  the  initiative  and  personal  responsibility  necessary  for  employment.  

Conceptual  understanding  that  enables  the  student  to  evaluate  methodologies  and  develop  critiques  of  them  and,  where  appropriate  to  propose  new  hypotheses.  

K   K   KS   K   K   KS   K   Demonstrate  decision-­‐making  in  complex  and  unpredictable  situations.  

  S   S   S   S   S   S   S   Demonstrate  the  independent  learning  ability  required  for  continuing  professional  development.  

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_______________________________________________________________________________________________________________________  CASQE   Page  50  of  55   Programme  Specification  

ASSESSMENT  /OUTCOMES  MAP

MAP  II  Map  guide:  GO  =  MMU  Graduate  Learning  Outcomes  (Section  23)  PLO  –  Programme  Learning  Outcomes  (Section  26)  –  add  more  lines  as  appropriate    

P  insert  as  appropriate  MA  Fashion  Design  Womenswear  

   

Level  7   Design  Exploration     Fashion  Intentions   Fashion  Design,  Development  and  Identity     2,500-­‐word  report  

50%  Research  book  and  presentation  of  1  collection  50%  

Research  book  and  group  conceptual  portfolio    60%  

Group  2,500-­‐word  critical  report  and  presentation    40%  

Research,  presentation  and  illustrated  collection    (individual  assignment)  60%  

2,500-­‐word    critical  essay  coursework  40%    

GO  1   ü   ü   ü   ü   ü   ü  GO  2     ü   ü     ü    GO  3     ü   ü     ü    GO  4           ü    GO  5              GO  6   ü   ü   ü   ü   ü   ü  GO  7              PLO  1   ü   ü          PLO  2       ü   ü   ü    PLO  3     ü   ü     ü    PLO  4           ü    PLO  5              

Level  7   Research  Methods   Dissertation     4000-­‐word  research  proposal  

100%  2,000-­‐word  Reflective  journal*  20%  *  or  in  exceptional  circumstances  a  guided  case  study  report    

15,000-­‐word  written  dissertation/  10,000-­‐word  minimum  practice  based  dissertation  and  artefact  80%  

GO  1   ü   ü   ü  GO  2     ü   ü  GO  3     ü   ü  GO  4        GO  5     ü    GO  6   ü   ü   ü  GO  7       ü  PLO  1        PLO  2   ü ü ü  PLO  3        PLO  4       ü  PLO  5   ü ü ü

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_______________________________________________________________________________________________________________________  CASQE   Page  51  of  55   Programme  Specification  

 

MA  Fashion  and  Luxury  Brand  Management    

Level  7   Contemporary  Issues  in  Fashion         Product  Creativity  and  Innovation   Luxury  Management   Strategic  Brand  Management         Group  :  

presentation  and  critical  reflective  summary  40%:      

3,000-­‐word  critical  essay  60%  

2,500-­‐word  written  report  50%  

2,500-­‐word  report  with  critical  analysis  50%  

4,000-­‐word  written  report  and  presentation  (group  assignment)  50%  

3,500-­‐word  critical  essay  50%  

Individual:  Presentation  40%  

3,500-­‐word  written  group-­‐project  group  assignment  (with  500  words  of  self  reflection)  60%  

GO  1   ü   ü   ü   ü     ü   ü   ü  GO  2   ü         ü       ü  GO  3   ü         ü     ü    GO  4   ü         ü       ü  GO  5         ü         ü  GO  6   ü         ü     ü   ü  GO  7       ü     ü        PLO  1           ü     ü    PLO  2       ü            PLO  3           ü     ü    PLO  4     ü   ü   ü   ü   ü     ü  PLO  5                  

Level  7   Fashion  Marketing  Management         Research  Methods       Dissertation     4,000-­‐word  written  report  (group  

written  report)  50%  

2,500-­‐word  individual  written  case  study  and  analysis  and  reflection  50%  

4000-­‐word  research  proposal  100%  

2,000-­‐word  reflective  journal*  20%  *  or  in  exceptional  circumstances  a  guided  case  study  report    

 

15,000-­‐word  written  dissertation/  10,000-­‐word  minimum  practice  based  dissertation  and  artefact  80%  

GO  1   ü   ü   ü   ü   ü  GO  2       ü   ü   ü  GO  3            GO  4   ü          GO  5     ü     ü    GO  6   ü   ü   ü   ü   ü  GO  7         ü    PLO  1   ü   ü        PLO  2   ü   ü        PLO  3   ü   ü   ü   ü   ü  PLO  4     ü        PLO  5       ü     ü  

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_______________________________________________________________________________________________________________________  CASQE   Page  52  of  55   Programme  Specification  

MA  Contemporary  Fashion  Buying                                                      

Level  7   Contemporary  Issues  In  Fashion     Fashion  Marketing  Management   Research  Methods   Dissertation     Group:  

presentation  40%:      

3,000-­‐word  critical  essay  60%  

4,000-­‐word  written  report  (group  written  report)  50%  

2,500-­‐word  –  individual  written  case  study  and  analysis  and  reflection  50%  

4000-­‐word  research  proposal  100%  

2,000-­‐word  reflective  journal*  20%  *  or  in  exceptional  circumstances  a  guided  case  study  report    

 

15,000-­‐word  written  dissertation/  10,000-­‐word  minimum  practice  based  dissertation  and  artefact  80%  

GO  1   ü   ü   ü   ü   ü   ü   ü  GO  2   ü         ü   ü   ü  GO  3   ü              GO  4   ü     ü          GO  5         ü     ü    GO  6   ü     ü   ü   ü   ü   ü  GO  7             ü    PLO  1       ü   ü        PLO  2           ü   ü   ü  PLO  3         ü   ü     ü  PLO  4     ü     ü   ü     ü  PLO  5               ü  

Level  7   Strategic  Fashion  Buying   Fashion  Buying  and  Product  Development  Management    

Fashion  Buying  and  Supply  Chain  Management  

  Individual:  Industry  based  presentation  specified  media  and  IT  technology.  40%  

Individual:  Industry  based  2,000-­‐word  report.      60%  

Group:  Industry  based  presentation  and  group  report  (3,000  words)  with  individual  self  -­‐reflective  blog.    30%  Group  Report    10%  Self  Reflective  Blog  

 Individual:  Industry  based  2,000-­‐word  report  with  research  e  portfolio.  60%  

Individual:  Industry  based  2,000-­‐word  written  report  60%  

Group:  presentation  using  specified  media  and  IT  technology  with  individual  reflective  blog    30%  Group  Presentation    10%  Individual  Research  Portfolio    

GO  1   ü   ü   ü   ü   ü   ü  GO  2   ü   ü   ü   ü   ü    GO  3   ü     ü   ü   ü   ü  GO  4       ü       ü  GO  5              GO  6   ü   ü   ü   ü   ü   ü  GO  7     ü     ü     ü  PLO  1   ü   ü   ü   ü   ü    PLO  2     ü   ü   ü   ü   ü  PLO  3       ü   ü   ü   ü  PLO  4           ü   ü  PLO  5              

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_______________________________________________________________________________________________________________________  CASQE   Page  53  of  55   Programme  Specification  

MA  Fashion  Promotion,  Communication  and  Media          

               

Level  7   Contemporary  Issues  in  Fashion     Research  Methods   Dissertation     Group:  presentation  

40%:      

3,000-­‐word  critical  essay  60%  

Individual  4000-­‐word  research  proposal  100%  

Individual  2,000-­‐word  reflective  journal*  20%  *  or  in  exceptional  circumstances  a  guided  case  study  report    

 

15,000-­‐word  written  dissertation/  10,000-­‐word  minimum  practice  based  dissertation  and  artefact  80%  

GO  1   ü   ü   ü   ü   ü  GO  2   ü     ü   ü   ü  GO  3   ü          GO  4   ü          GO  5         ü    GO  6   ü     ü   ü   ü  GO  7         ü    PLO  1   ü     ü     ü  PLO  2            PLO  3       ü   ü   ü  PLO  4   ü   ü        PLO  5       ü     ü  

Level  7   Contemporary  Fashion  Communication  and  Criticism    

Strategic  Branding  and  Innovation  Management    

Social  Media  and  Digital  PR  Management    

Creative  Direction    

  Group:  Industry-­‐based  presentation  using  specified  media  and  IT  technology    with  individual  research  portfolio      30%  Group  Presentation    10%  Individual  Digital  Research  Portfolio    

Individual:  industry  based  2,000-­‐word  written  article  following  ‘house  style’  60%    

Individual:  Industry  based  case  study  analysis  2,000  words  and    presentation  using  specified  o  media  and  IT  technology  60%    

Individual:  2,000-­‐word  critical  essay  40%  

Group:  Industry  based  presentation  using  specified  media  and  IT  technology  Individual:  self  reflective  blog    30%  Group  Presentation    10%  Individual  Reflective  Blog    

Individual:  3,000-­‐word  critical  essay  60%  

Group:  Industry  based:  Story  boards  with    presentation:  using  innovative  media  Individual:  digital  research  portfolio  10%  Group  Story  Boards  30%Group  Presentation    10%  Individual  Reflective  Blog  

Individual  2,000  word  critical  essay  with  visual  component    50%  

GO  1   ü   ü   ü   ü   ü   ü   ü   ü  

GO  2     ü   ü   ü     ü     ü  

GO  3   ü   ü       ü     ü    GO  4           ü     ü    GO  5   ü         ü     ü    GO  6   ü   ü   ü   ü   ü   ü   ü   ü  GO  7     ü              PLO  1   ü   ü   ü   ü       ü   ü  PLO  2       ü   ü     ü      PLO  3           ü   ü   ü   ü  PLO  4         ü   ü     ü    PLO  5                  

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_______________________________________________________________________________________________________________________  CASQE   Page  54  of  55   Programme  Specification  

SECTION  G  –  POINTS  OF  REFERENCE    

Internal    

• University  Mission  and  Strategic  Aims    http://www.mmu.ac.uk/about/corporate-­‐strategy/    

• Programme  Approval,  Review  and  Modification  Procedures  outlined  on  the  Centre  for  Academic  Standards  &  Quality  Enhancement  website  http://www.mmu.ac.uk/academic/casqe/event/    

• University  Regulations  for  Undergraduate  or  Taught  Postgraduate  Programmes  of  Study    http://www.mmu.ac.uk/academic/casqe/regulations/assessment.php    

• Previous  Programme  Approval/Review/Modification  Report  (date)  • University  Learning,  Teaching  and  Assessment  Strategic  Framework  

http://www.celt.mmu.ac.uk/ltia/index.php    • University  Curriculum  Frameworks  (indicate  which  one)  

http://www.mmu.ac.uk/academic/casqe/regulations/curriculum-­‐frameworks.php    • Institutional  Code  of  Practice  on  Assessment  

http://www.mmu.ac.uk/academic/casqe/regulations/docs/assessment_icp.pdf  • University  Standards  Descriptors  

http://www.mmu.ac.uk/academic/casqe/regulations/docs/assessment_procedures.pdf  • Equality  and  Diversity  Policy  

http://www.mmu.ac.uk/humanresources/equalities/sesconsultation/appendix-­‐i-­‐mmu-­‐equality-­‐&-­‐diversity-­‐policy.pdf  

• University  Guidance  on  Collaborative  Provision  http://www.mmu.ac.uk/academic/casqe/collaborative/index.php    

• Staff  Curriculum  Vitae  • Staff  PgCert  Dissertation  –  Examples  • Industry  Breakfast  Report  • Staff/Student  Liaison  Committees  • CIP:  Continuous  Improvements  Plan  –  Examples  • Student  Feedback  form  –  Examples  • IMAC:  Istituto  Marangoni  Advisory  Committee  –  minutes  March  2014  

 External  

• QAA  Subject  Benchmark  statement  • QAA  Framework  for  HE  Qualifications  • QAA  Code  of  Practice,  particularly:    

-­‐  A3:    The  Programme  Level  -­‐  B1:    Programme  Design  and  Approval  -­‐  B8:    Programme  Monitoring  and  Review  

• PSRB  visit  reports  • PSRB  requirements  • External  examiner  reports