Doing Business with Colombia

People are quite relaxed and friendly when doing business.

Depending on the city, people’s behavior can change. The coastal residents, for example, are more relaxed than in the capital.

But do not expect them to be always on time.

They feel enthusiastic about your offers.

But it does not mean they will buy.

Prefer phone over email to exchange with your collaborators.

Religion is a main aspect of the culture. People will most likely refer to it as a benediction.

Soccer, music, coffee, women, local cities and food are other important traits of Colombia’s proud.

The way you look is very important. Make sure you are clean and classy.

The contact zone is quite close. People like to touch and stand at close distance.

When offered a drink, it is better to accept it.

Titles are important. Call people by their status (Sir, Doctor, etc.) and names.

People also like to talk about personal matters.

People are used to ask several questions when greeting. Be kind, reply and ask back.

When being close, collaborators often salute with hugs, and one kiss for women.