dompty fruit juice

2
Client: DOMPTY FRIUT JUICE Outdoor campaign What they wanted: To make Dompty stand out from the clutter of the fruit juice market by telling people that we use the best fruit. What we did: We concentrated on the product not the packaging. Unlike all the other brands here in Egypt. It’s how we taste, not how we look. What we got: Now everyone thinks Dompty is made with fresher produce than the other brands, and that it’s better for you.

Upload: adrian-elgie

Post on 19-May-2015

465 views

Category:

Business


3 download

DESCRIPTION

Outdoor.

TRANSCRIPT

Page 1: Dompty Fruit Juice

Client: DOMPTY FRIUT JUICEOutdoor campaign

What they wanted:To make Dompty stand out from the clutter of the fruit juice market by telling people that we use the best fruit.

What we did:We concentrated on the product not the packaging.

Unlike all the other brands here in Egypt. It’s how we taste, not how we look.

What we got:Now everyone thinks Dompty is made with fresher produce than the other brands, and that it’s better for you.

Page 2: Dompty Fruit Juice