doubling the green investment

10
Doubling the Green Investment A Case Study of the Fondy Food Center MarketMatch Program

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Utilized information from a USDA and Northwestern Mutual funded Wisconsin WIC program entitled MarketMatch, which doubled customers money at the market allowing low-income individuals to obtain more fresh fruits and vegetables.

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Page 1: Doubling The Green Investment

Doubling the Green InvestmentA Case Study of the Fondy Food Center MarketMatchProgram

Page 2: Doubling The Green Investment

WIC Agencies and ZIPCODES

Page 3: Doubling The Green Investment

WIC Agencies compared with Less than 10K

New Customers Only Total Customers

Page 4: Doubling The Green Investment

Continued…

Infrequent Customers Regular Customers

Page 5: Doubling The Green Investment

WIC Agencies and White Pop

Total Population Regular Customers

Page 6: Doubling The Green Investment

Continued…

Infrequent Customers New Customers

Page 7: Doubling The Green Investment

WIC Agencies and Black Pop

Total Population Regular Customers

Page 8: Doubling The Green Investment

Continued…

Infrequent Customers New Customers

Page 9: Doubling The Green Investment

WIC Agencies and Latino Pop

Total Population Regular Customers

Page 10: Doubling The Green Investment

Continued…

Infrequent Customers New Customers