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2014 Automotive Marketing Roundtable October 14-16, 2014 ¬ Bellagio Hotel ¬ Las Vegas, NV

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Page 1: Download the 2014 AMR Program

2014 Automotive Marketing Roundtable

October 14-16, 2014 ¬ Bellagio Hotel ¬ Las Vegas, NV

Page 2: Download the 2014 AMR Program

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Page 3: Download the 2014 AMR Program

1

Arianne WalkerSenior Director, Media & Marketing SolutionsJ.D. Power

Deirdre BorregoVice PresidentU.S. Automotive DivisionJ.D. Power

Wireless connectivity sponsored by:

Network name: CARSCOMPassword: CARSCOM

#JDPAAMRJoin the conversation on Twitter at:

Welcome to the J.D. Power Automotive Marketing Roundtable.

We’re delighted to have you join us for our 9th annual marketing roundtable. We have developed an excellent lineup of topics and speakers focused on the latest issues, ideas, concepts, and trends in automotive digital marketing, thanks to all the great participation from the industry and input from our sponsors.

We took your feedback to heart and made some changes for this year’s roundtable, creating an event we are confident you will find exciting and enlightening. The agenda was built around three key themes:

• Consumers in the Driver’s Seat• It’s a Mad, Mad Multichannel World• The Mobile and Social Game

As a result, the agenda features 14 presentations,15 panel discussions, and three outstanding keynote speakers, with representatives from OEMs, agencies, third-party websites, research firms, media companies and more.

Thanks to our many sponsors, we are once again able to provide networking opportunities and exciting activities as well as new features. Since Wednesday night is always a late night affair, we have adjusted our Thursday schedule to begin later, giving you a chance to sleep (a little!) and enjoy the last day’s presentations from start to finish.

There is also a special event app which gives you direct access to the agenda, speaker bios, Twitter feed, surveys, and more. Search “JDPower” on your iTunes store or Google play store to download the JDPowerAMR app.

Follow and comment on Twitter using #JDPAAMR. We will submit relevant tweets to our speakers during the Q&A portion of each session.

If you have any questions, please contact Shawn Slater at 818-632-7378 or at [email protected]. Also, feel free to ask any of our staff at the registration desk and they will gladly assist you.

Thanks for joining us here in Las Vegas. Let’s make this a great interactive experience.

Sincerely,

2014 Automotive Marketing RoundtableOctober 14-16, 2014 ¬ Bellagio Hotel ¬ Las Vegas, NV

Page 4: Download the 2014 AMR Program

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AgendaAll events are in the Main Ballroom except as noted below:

Breakout Room 1

Breakout Room 2

Tuesday, October 14 3:00 p.m. Registration Opens

4:15 p.m. Keynote Speaker: David Murphy, President—U.S., Team Detroit Sponsored by: What’s True in Life is True in MarketingOlder brand marketing models are increasingly out of step with the ways in which consumers currently absorb media and interact with brands. Empathic marketing helps companies build customer relationships by mirroring how people form real, human relationships. In a digitally-driven world, the 4Es of personal relationships—empathy, experiences, endorsement and energy—gives marketers a clear framework for creating deeper and lasting customer relationships. After all, to connect with customers that increasingly prize authenticity in companies and brands, it pays to remember that what is true in life should be true in marketing.

5:15 p.m. Marketing Leaders Discuss Their ChallengesBuilding on the success of last year’s Marketing Leaders panel, key marketing leaders gather again to discuss the current challenges related to digital marketing, as well as creative solutions to them. Panel members share their thoughts on the anticipated major digital marketing issues of tomorrow. Each leader has a unique perspective on marketing, as well as direct experience guiding their company’s efforts. Moderator: Arianne Walker, Senior Director, Media & Marketing Solutions, J.D. PowerPanelists: Jon Beebe, Director, Digital Advertising and Analytics, GM Kim Kyaw, Manager, Digital Marketing & Social Media, Land Rover Brent Hillyer, VP Marketing, Gulf States Toyota

6:00 - 8:00 p.m.

AMR Kickoff Gala Sponsored by:

Wednesday, October 15 7:00 a.m. Networking Breakfast Sponsored by:

8:00 a.m. Welcome and Announcements

8:15 a.m. J.D. Power Automotive Marketing Review: How Online Behavior Impacts Offline OutcomesFindings from the latest analysis of the digital ecosystem and its impact on new vehicle purchases. This presentation will focus on how consumers leverage digital information, when and why they utilize the information, and what is most impactful in helping them make their ultimate car buying decisions. A deeper look at how to connect the online behavior to offline sales will also be explored.Arianne Walker, Senior Director, Media & Marketing Solutions, J.D. Power

9:00 a.m. Diving Deeper into Vehicle Price Transparency: What’s the Impact for Consumers and Dealers?Use of the Internet and smartphones during the auto shopping process increasingly empowers consumers by providing access to on-the-spot information. What does price transparency mean in the car buying process and how is it important for both the dealer and the consumer? Why are leading third-party automotive websites offering pricing programs and how do they compare? What is the impact on dealers? Can dealers use price transparency to improve their business? Is price transparency working? Are dealers honoring pricing programs and are consumers satisfied? What will this look like in the future? Moderator: Steve Finlay, Editor, WardsAuto Dealer Business Magazine, WardsAutoPanelists: Seth Berkowitz, President, Edmunds.com Mark Rikess, CEO, The Rikess Group Stewart Easterby, Chief Operating Officer, TrueCar Langley Steinert, CEO CarGurus Steve Lind, President, Kelley Blue Book Alex Vetter, Senior Vice President, Cars.com

10:00 a.m. Networking Break Sponsored by:

10:20 a.m. Transforming Automotive Retail: The Strategies and Technologies Shaping Today’s Car-Buying ExperienceAs dealerships evolve away from traditional marketing and transactional relationships toward creating experiences that build trust and loyalty, new tools enhance efficiency and effectiveness at every stage along a vehicle shopper’s path to purchase. Dealertrack Technologies’ Amit Maheshwari and Matt Murray discuss the strategies and technologies at the forefront of this industry-wide paradigm shift.Matt Murray, Vice President, Enterprise Solutions, Dealertrack Technologies, Inc.Amit Maheshwari, Sr. Vice President, Corporate Strategy, Business Development and OEM Relations, Dealertrack Technologies, Inc.

Agenda is subject to change, and is current as of 10/8/14.

J.D. Power 2014 Automotive Marketing Roundtable

Page 5: Download the 2014 AMR Program

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10:20 a.m. (continued)

Latest Trends in Data-Driven Digital Marketing for Auto Marketers Programmatic, data-driven marketing has been a hot topic in the world of digital media for the past several years, mainly due to its ability to transform the way the industry sells, buys, measures, and optimizes media. But, what specific power and what critical efficiencies benefit auto marketers? Join a discussion among panelists representing perspectives from auto brands and their agencies, as well as leaders in marketing technology and data science. Moderator: Christopher Hansen, President, NetminingPanelists: Matthew Goldstein, Co-Founder and Principal MSG Inc., Korrelate Saqib Mausoof, SVP, Programmatic Insights, IPG, Magna Global Greg Johns, Client Director Digital Strategy, Initiative Media Matt Mendez, Director Client Partnerships, Automotive, Datalogix

Mobile Is Here—Are You Driving the Right Success Metrics? To achieve true mobile success, you must first identify the best practices in mobile and, more importantly, how to measure their results. In this panel discussion, xAd will report the findings of its groundbreaking mobile measurement study on automotive mobile benchmarks. Join Scion, Land Rover/Jaguar, and Nielsen in a riveting unveiling of true automotive mobile success. Gain a competitive advantage by seeing what a successful lot-visitation rate looks like, measuring the most important secondary engagement rates, and much more. Moderator: Monica Ho, Senior Vice President of Marketing, xAd Panelists: Andrew Feigenson, Managing Director, Digital, Nielsen Ruslan Polinovsky, Regional Marketing Manager, Scion Division, Kim Kyaw, Manager, Digital Marketing & Social Media, Land Rover Toyota Motor Sales, U.S.A., Inc.

11:10 a.m. Panel: Is the Traditional 3-Tiered Automotive Marketing Model Obsolete? Changes in consumer shopping behavior as well as the proliferation of digital media choices have disrupted the traditional “buy this,” “buy now,” and “buy here” hierarchy. As a result, there is greater potential for duplication, competition, and contradiction across tiers and screens, creating a potential crisis in efficacy. Is it time to rethink this model in order to create a new ecosystem that eliminates redundancies and capitalizes on new channels, dynamic advertising, and third-party capabilities to maximize ROI? A diverse panel will tackle this issue as they define their new role in the automotive marketing ecosystem of the future. Moderator: Cindy Scott, Founder and Principal, Brand TractionPanelists: Ciaran Bossom, Managing Director, Digital Enterprise and Scot Cottick, Senior Manager, Social Media Marketing, Nissan North America Social Media Strategy, Saatchi & Saatchi LA Mike Dillon, Account Director, Automotive, PointRoll Michel Brennan, Marketing VP, Southeast Toyota Distributors, LLC Kristi VandenBosch, Chief Digital Officer, Meredith Xcelerated Marketing

PRESENTATION SET: A Year of Innovative Marketing CampaignsPresentation 1: FIAT Drives Awareness by Putting Mobile Consumers FirstThe presentation will highlight FIAT’s recent mobile campaign for the launch of the FIAT 500L, which resulted in above-average interaction rates and video completion rates twice the industry level. Chrysler and Millennial Media will offer a deeper dive into how targeting and creative put consumers first and create successful campaigns. Alia Lamborghini, RVP Sales, South and Central U.S., Millennial MediaDenise Smith, SVP, Client Business Partner, Universal McCann

Presentation 2: Mobile First: How Auto Shoppers Have the Power in the Palm of Their HandsConsumers are spending more time than ever on their mobile devices, giving them real time access to information and more control when shopping for a vehicle. This comprehensive research study, including behavioral and attitudinal data, examines the role of mobile devices—specifically the impact of video—in the automotive shopping process. Attendees will learn how these devices influence each stage of the process, the most beneficial types of video during each stage, and how this evolving process is changing consumers’ relationships with brands and dealers. Brian DeAngelo, Brand Communications Manager, MINI USADoron Wesly, Head of Market Research Strategy and Research, Tremor Video

Presentation 3: Digital Storytelling through Marketing AutomationDigital marketing needs to be about more than just churning out disconnected ads and emails and content. It needs to be about artfully and tactically weaving a story, presenting a sequence of logical messages in a particular order across various media, which in turn fosters a relationship between marketer and consumer; establishes trust and, most importantly, retains a customer’s attention longer, whereby forging greater results, read: generating more leads and selling more product. IgnitionOne’s Chris Knoch, VP Strategy will share his views on how to leverage user data and cross-channel orchestration to deliver powerful digital stories and Subaru’s Robert Font, Director, Digital Communications and would illustrate the brand’s successes with Marketing Automation for both desktop and mobile strategies. Robert Font, Director, Digital Communications, Subaru Chris Knoch, VP Strategy, Ignition One

Agenda

Continued on next page

Page 6: Download the 2014 AMR Program

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PRESENTATION SET: Reaching the Diverse Consumer: How to get the attention of Women, Hispanics and MillennialsPresentation 1: Navigate the Difference in Marketing to Female vs. Male Car ShoppersThis discussion will be a deep-dive into the respective marketing strategies designed specifically for female vs. male car shoppers. Kelley Blue Book will share its exclusive research on the differences in perception of car brands between male and female shoppers and will reveal which factors, from affordability to safety, are most important to the respective groups when considering purchasing a vehicle. Hwei-Lin Oetken, Vice President of Market Intelligence, Kelley Blue Book

Presentation 2: The New American Reality: Effective Auto Marketing in a Multichannel and Multicultural WorldAs U.S. media consumption shifts and becomes more fragmented quarter after quarter, marketers are challenged to effectively reach young, digital-first consumers at scale and with impact. This session will showcase a distinct case study from Hyundai, with partners Innocean and Univision, illustrating the engagement and success Hyundai garnered this summer by tapping into Hispanic passion points, while still staying on-brand, on-message and on-strategy in their overarching #BecauseFutbol campaign. This unique perspective will provide POV on reaching the youngest and fastest growing consumer segment in the U.S., Hispanics, who are huge drivers of sales growth in the auto industry.Ben Gogley, Vice President, Hyundai Media Planning, InnoceanSara Hasson, SVP Strategy and Insights-Automotive, Univision Communications, Inc.Jason Croddy, Client Director, Strategy, Initiative

Presentation 3: Realigning to the New Reality:How Millennials are Changing the Game Online and OfflineThis session will identify the five realities that are changing the automotive shopping experience: the overwhelming amount of information and choices consumers now have; the fact they’re spending the majority of their time online; their increasing use of multiple devices; why Millennials are critical to your success; and why your messages need to be consistent no matter where you advertise. Rick Wainschel, Vice President Automotive Insights, Autotrader.com

12:15 a.m. Networking Lunch Sponsored by:

1:15 p.m. Big Advertisers Pay Big Money for Big TV Events; Bigger Data Can Prove Whether or Not It’s Worth ItAdvertisers are now paying more than $1 million per commercial aired during major, live, TV events—spending more than $1.5 million for airtime for events such as the Oscars and as much as $4 million for the Super Bowl. Such events typically attract the largest audiences, but, are they key drivers of advertiser value? Does ad exposure during these big events equate to better brand awareness and more effectively direct consumers to specific action? Advertisers and media clients need to know whether their ad expenditures are smart short- and long-term investments. Kantar and Autometrics share their perspectives and data on what does and doesn’t pay. Moderator: Will Sayre, Senior Director, J.D. PowerPanelists: Jeffrey Boehme, Chief Research Officer, Kantar Media Stephen Shaw, CEO and Co-Founder, Autometrics

Looking Under the Hood: Exploring Ad Viewability and Issues Related to Bots and Suspicious Traffic From personalized display advertising to enhanced media efficiencies and dynamic pricing models, the digital advertising industry now offers more opportunities for marketers to reach audiences than ever before. However, with this new climate come new challenges, including viewability issues and wide-scale fraud across programmatic inventory. Regardless of whether you’re an auto advertiser or auto publisher either buying or selling inventory direct or via an exchange, it’s in your best interest to ensure that your ads have an opportunity to be seen. This interactive discussion will educate auto brands on the true meaning of viewability as it shares insights on how to combat ad fraud and block the bots. Moderator: James Green, CEO, MagneticPanelists: Joshua Chasin, Chief Research Officer, ComScore Ari Jacoby, Founder & CEO, Solve Media Jeff Collins, Chief Revenue Officer, Interactive Media Holdings, Inc. Matt McLaughlin, COO, Double Verify

Presentation 1: Beyond Facebook: Content, Social, and Mobile Media Strategies for Increased Brand Engagement The adoption of mobile devices and social media is showing no sign of slowing down. What are the megatrends in the ways consumer view, interact with, and share auto-related content? Is Facebook the only game in town? What metrics are important when it comes to content engagement? Hear the results from analyses that includes more than 100 million content interactions related to auto. Gregory Cypes, SVP Product Marketing, AddThis, Inc. Alex Hultgren, National Digital Manager, FCSD, Ford Motor Company

Presentation 2: Because Futbol: How Hyundai Leveraged Tumblr to Turn Futbol Fan Passion into Hyundai Brand Engagement Tumblr is where consumers come to explore their passions. One of which we identified as being futbol. As an official sponsor of the FIFA World Cup since 2002, Hyundai wants passionate soccer fans to associate their brand and message with one of the biggest sporting events in the world. Tumblr is home to the world’s most avid fans and where they can act as curators of content related to futbol. This session will explore how Hyundai and their agency, INNOCEAN USA, executed the #Becausefutbol campaign on Tumblr and how paid and earned media translated to meaningful results.Jennifer Klawin, Director, West Coast Sales, Tumblr Uwe Gutschow, VP Digital and Engagement Strategy, INNOCEAN USA

Wednesday, October 15 (continued)

J.D. Power 2014 Automotive Marketing Roundtable

Page 7: Download the 2014 AMR Program

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2:05 p.m. Who Will Control the Vehicle Center StackMillions of new-vehicle buyers focus on the infotainment screen in the center stack as they get into their vehicles. Who will control that screen? Will it be the car companies, the software companies, or the phone companies? How will this affect vehicle marketing in the future?Moderator: Tim Dunne, Director Automotive Industry Analysis, J.D. PowerPanelists: Ben Anderson, President, Automotion Dealer App Robert Edwards, Manager of Creative Technology, Team One Advertising Jim Bak, Director, INRIX, Inc. David Miller, Chief Security Officer, Covisint

3rd Party Leads: Friend or Foe The Internet has changed the way car buyers shop by providing more tools, vehicle information and pricing transparency than ever before. At the same time, it has given dealers a new way to reach prospective customers and promote their products and services. While digital has rapidly changed the shopping experience and empowered shoppers, the negotiation sales model has not adapted as quickly. As a result, a new player has emerged: the third-party lead, which provides a range of services and transparency between buyers and sellers monetized through advertising and identifying shoppers who are close to purchasing. How should we think about third-party leads moving forward—as a necessary function in a complex ecosystem or a tax contributing additional noise to an already burdensome process? Moderator: Todd Thiessen, SVP Strategy, RazorfishPanelists: Joe Herman, Executive Vice President, Kuni Automotive Group Jeffrey Tognetti, Product Development Lead, DealerX Eric Jillard, General Manager, Marketing Services, Mercedes-Benz USA, LLC

Hyper Local Targeting: Time to Believe the Hype? Hyper local targeting is being touted as the next big thing in mobile marketing; but does it live up to the hype? Panelists representing some of the top companies in the space—such as PlaceIQ, Voltari, and UberMedia—explain their company’s offerings and the technology that drives their business, giving attendees an opportunity to better understand the differences and unique proposition of each company. Learn how automotive marketers are using hyper local targeting and what kind of results they have achieved. The panel will also discuss consumer sensitivity and privacy concerns about targeting at such a personal level. Moderator: Mark Brown, SVP, Communications Planning Director, The Garage / Team Mazda Panelists: David Castillo, Chief Technology Officer, Voltari Michael Hayes, Chief Revenue and Marketing Officer, UberMedia Bill Clifford, Chief Revenue Officer, SessionM Duncan McCall, CEO & Co-Founder, Place IQ

2:55 p.m. OEM Keynote Speaker: Sponsored by:

Steve Shannon, Vice President of Marketing, Hyundai Motor AmericaAre you interrupting or are you connecting?Finding new ways to interrupt and disrupt people’s lives only motivates them to find new ways to tune you out. The solution: connect with people emotionally by sharing the experiences that they’re passionate about. In other words, stop interrupting people, and become what they are interested in.

3:40 p.m. Networking Break Sponsored by:

4:00 p.m. A la Carte Media Consumption: How to Reach the UnreachableNew technology is making it easier than ever for consumers to control what, where, and when they consume content. Additionally, a growing percentage of viewers are choosing to avoid cable fees altogether in order to take control of their viewing choices and costs. They skip commercials, avoid cable bundling costs for channels they don’t use, and opt out of expensive sports packages. Consumers can also decide when and where they watch video through options like VOD and Netflix and when and where they listen to audio content through services like Spotify and Pandora. With consumers in control of their media consumption, how can auto advertisers be sure to reach critical target audiences? Moderator: Lincoln Merrihew, SVP Transportation and Thought Leadership, Millward Brown DigitalPanelists: Richard Frankel, President & Founder, Rocketfuel Tod Sacerdoti, Founder & CEO, BrightRoll Michelle Morris, Vertical Manager, Auto, Facebook Jon Schulz, Chief Marketing Officer, Specific Media

Agenda

Continued on next page

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4:45 p.m. The U.S. Auto Industry: Healthy Growth or Risky Growth? To date, 2014 has been a strong year for the U.S. auto industry with new-vehicle demand and transaction prices rising above pre-recession levels. Simultaneously, extended term financing and leasing is becoming increasingly widespread, and more sub-prime consumers are buying new cars. Deirdre Borrego from J.D. Power highlights these and the other key trends of 2014 and discusses how they relate to a healthy U.S. auto industry. Deirdre Borrego, Vice President, U.S. Automotive Division, J.D. Power

5:15 - 8:00 p.m.

Networking Nightclub Party

Sponsored by:

Thursday, October 16 9:45 a.m. Networking Brunch Sponsored by:

10:20 a.m. Keynote Speaker: Jeffrey Cole, Director, Center for the Digital Future at USC Annenberg SchoolTrends, Fads and Transformation: The Impact of the InternetDrawing on 14 years of data and insights from a worldwide study in 45 countries, Jeffrey Cole, director of the USC Annenberg Center for the Digital Future, will separate myth from reality as he describes how the Internet and mobile technology are changing the fabric of daily life. What are the cycles of social media and what is a friend of a brand really worth? Why has e-commerce changed so dramatically over the past two years and is Amazon really trying to take over the world? How do brands absorb all the data, insights and noise around them to learn from best practices and avoid mistakes? The latest trends and projected developments expected to occur in the next two to three years are examined in this presentation.

11:10 a.m. Announcements

11:15 a.m. TV Advertising Is Changing: Get In The Driver’s Seat As TV viewing habits continue to change and the fragmentation of both consumer attention and devices sky rockets (an average of eight devices per household), there is no room for inefficiency in the buy cycle of this $200 billion a year industry. To maximize their investment, auto marketers should first consider the reasons behind this fragmentation to determine the most effective strategy for their spend. Join panelists from Maserati, Team Detroit, YuMe, and Delivery Agent as they discuss the latest research and insight surrounding this growing issue and provide examples of successful campaigns and ways in which marketers can successfully reach their target audience at the right time, on the right screen. Moderator: Trey MacLeod, Senior Vice President, MarketSharePanelists: Joe Farrell, Vice President of Sales, Midwest, YuMe Brian Bos, SVP Group Director of Emerging Media, Team Detroit Chad Beasley, Vice President of Advanced TV Sales, Delivery Agent Jeff Sayen, Advertising Manager, Volkswagen of America

12:00 p.m. The Customer Feedback TsunamiCustomer feedback data is pouring in to automotive companies from sources and at volumes never seen before. Manufacturers go to great lengths to measure, monitor and influence brand perception and reputation. However, many of the drivers of brand perception happen in the dealership showroom and service drive. Gary Tucker discusses the importance of aligning customer feedback systems with social reviews and ratings in order to create alignment between OEMs and dealers and support brand image goals.Gary Tucker, CEO, DealerRater

12:20 p.m. Making Online Video More VisibleToday’s consumers are: mobile, local, social, native, online, offline, OTT, and OOH. How is a marketer to know who’s behind door number three and when they’ll be there? The prize will go to the marketer that invests in the time, resources and technology to crack the omni-channel attribution nut. Marketers must understand how the consumer gets to the point-of-purchase and at which step in the journey they’re most influenced. Without this knowledge, they’ll continue to over-invest in channels that may not merit the dollars allocated.Moderator: Cory Cox, VP Industry Solutions, ShoutletPanelists: Kevin Ascher, Group Director, National Reseller Channel, Mixpo Eric Mancini, Sr. Director, Business Leader, Initiative Jeremy Crandall, SVP Operations & Client Services, Adroit Digital Aleck Schleider, VP, Data and Analytics, Videology, Inc.

Wednesday, October 15 (continued)

J.D. Power 2014 Automotive Marketing Roundtable

Page 9: Download the 2014 AMR Program

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1:05 p.m. Networking Break Sponsored by:

1:25 p.m. Winning Strategies for Effective Cross-Channel Automotive Advertising Attend this session for the chance to win a Samsung Connected TV! Experts from leading brands and agencies discuss the challenges and opportunities auto marketers face in planning and executing digital ad campaigns in the era of cross-channel consumers. Panelists explore innovative methods for leveraging big data and cross-channel insights to target audiences across screens, as well as identify how to optimize campaigns to increase buying efficiencies. Attendees can take away key cross-channel advertising strategies to effectively reach auto intenders throughout the purchase cycle in today’s complex media environment.Moderator: Raj Gill, Vice President, Automotive, AmobeePanelists: Jeffrey Hey, Associate Digital Media Director, Team Detroit Olga Weinraub, VP Media Director, Digital, The Garage Team Mazda Scott Martino, Marketing Analytics Lead, Mercedes-Benz USA

2:10 - 3:30 p.m.

Farewell Beer Garden Sponsored by:

Roundtable Advisory Board

Premier Sponsor

2014 Automotive Marketing Roundtable Elite Sponsor

Agenda

Page 10: Download the 2014 AMR Program

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A

Jerry AcciaioliNational Account ExecutiveAutoTrader.com

Prianka AdvaniExec. DirectorUSAA Federal Savings Bank

Amit AggarwalAnalystJ.D. Power

Raja AgnaniClient SolutionsFacebook

Patty AguilarAccount ExecutivePandora

JT AlbersAccount ManagerShift Digital

Wendy AlbersDigital Communications ManagerTeam Detroit

Brian AlexanderSales Director, WestYuMe

Laurie AlexanderSr. Manager, Product ManagementJ.D. Power

John AlguardSurvey Research AnalystKelley Blue Book

Christina AlibrandiSenior Manager, Events MarketingTremor Video

Jim AllaSales DirectorSignal

Heidi AllenAssociate Manager, Trade EventsCars.com

Eduardo AlvarezWeb Statistical AnalystKelley Blue Book

John AmthorBrand ManagerAutoTrader.com

Akshay AnandKBB Insights AnalystKelley Blue Book

Ben AndersenPresident AutoMotion Dealer App

Amy AndersonManager, Competitive IntelligenceCox Automotive

Ryan AndersonPartner ManagerNADAguides

Tyler AndersonDirector - Strategic PartnershipsDealer.com

Christian AndrewsAccount ExecutiveUrban Science

Nancy AndrewsExecutive Director, Corporate PartnershipsConde Nast

Paul AndrewsVP, Sales & Strategy & Bus. DevelopmentAutoTrader.com

Todd AngevineBrand StrategistTumblr

Kae AnonDirector, Automotive OEMCallSource

Priscilla ArgunizoniDigital Director, Senior PartnerMindshare - Team Detriot

David ArmitageSales Director Adroit Digital

Adam ArneggerExecutive Director of Media StrategyMerkley & Partners

Cliff AtkinsonInteractive Comm. DirectorSaatchi & Saatchi LA

Megan AusMarketing DirectorDurango Motor Company / Rhinelander Auto Center

B

Jim BakDir. & Author of the INRIX Traffic ScorecardINRIX, Inc.

Megan BakerDirector, BrandCapital One

Brandon BaldassariNational Regional Marketing ManagerJaguar Land Rover North America

Sheeva BantonSales Manager, WestAdColony

Ian BarberDigital ConsultantShift Digital

Heather BarcStrategic Accounts, NationalDoubleVerify

Morgan BarclayIntegrated MarketingDefy Media

Jennifer BarendrechtVP/Sales ManagerTurner Broadcasting

Chris BarltropMarketing AssistantReevoo Ltd

Andrew BarnetVice PresidentDIRECTV

Elaine BaroneManager, Trade EventsCars.com

Asher BarrowRegional Account DirectorUniversal McCann

Russ BartlettAccount ExecutiveShift Digital

Andy BartonDigital & Interactive Marketing ManagerScion

Amy BatchelorVP, Strategy and PlanningCarat Toronto

Daniel BatesSenior Sales DirectorSignal

Tamila BauerChief Marketing OfficerSummit Automotive Partners

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J.D. Power 2014 Automotive Marketing Roundtable attendees

Page 11: Download the 2014 AMR Program

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Amy BayesManager Category SolutionsAOL

Chad BeasleyVP of Advanced SalesDelivery Agent

JoAnn BedenbaughExecutive Vice President, CICDMEautomotive

Jon BeebeDirector, Digital Advertising & AnalyticsGeneral Motors

Blake BeersClient PartnerFacebook

David BehmProgram AnalystShift Digital

Eshwar BelaniVP, Strategy Rocket Fuel

Jess BeldnerSenior Director, Agency RelationsRocket Fuel

Paul BellVP Digital SolutionsEquifax Automotive Services

Danielle BenjaminNational Media PlannerToyota Motor Sales, U.S.A., Inc.

Mary Jo BenjosephMultichannel Marketing DirectorTake 5 Solutions LLC

Shelly BenneckeBrand DirectorAutoTrader.com

Craig BennerSr. VP of US SalesSpecific Media

Shalise BennetAssociate DirectorMindshare - Team Detriot

Damon BennettVP Syndication & eCommerceKelley Blue Book

David BennettManager, Automotive ProgramsAAA

Karen BennettManaging Drector, Land RoverMindshare - Team Detriot

Seth BerkowitzPresidentEdmunds.com

David BerneySVP, EcommerceNext Jump, Inc.

Mel BessahaVP of Ad Sales, East CoastAdColony

Amanda BestCorporate Events PlannerDMEautomotive

Brennan BeyerVP of SalesRadiumOne

Viktor BezicAccount DirectorSapient Nitro

Seraj BharwaniChief Analytics OfficerVisible Measures

Killol BhutaManager, Product Management and 3PAmazon.com

Tony BielAccount DirectorRadiumOne

Tony BielSr. Account ExecutiveYuMe

Alan BirdPresident & CELSCI MarketView

Peter BirgbauerAutomotive MarketingHooklogic, Inc.

Kevin BlaineSales DirectorTremor Video

Alex BlandDirector, Research & Market IntelligenceCox Automotive

Rick BlankenDCA Zone DirectorSubaru of America, Inc.

Kathryn BloomDirector, Category MarketingAOL

Martha BlueVice President, Business DevelopmentCarGurus

Susan BlueSr. Director Business DevelopmentKelley Blue Book

Pam BoddenSales Account ExecutiveBankrate.com

Ron BoeVP, National AccountsAutoTrader.com

Jeffrey BoehmeChief Research OfficerKantar Media

Meredith BolingAccount ManagerShift Digital

Lon BollenbacherChief Revenue OfficerAutoweb.com

Rob BollingerVP Channel DevelopmentJumpstart Automotive Group

Kristine BondsDirector of Sales, DetroitRadiumOne

Marc BonfeldAccount ExecutiveGoogle

Jesse BonnerDigital Account DirectorGannett Co.

Teresa BordenetDirector of SalesTelmetrics Inc.

Kim BoredSVP, Analytics & Advertising OperationsAutobytel, INC.

Christine BorowskiMedia Manager, KiaInnocean USA

Deirdre BorregoVP, Automotive DivisionJ.D. Power

Allison BorrowEvent Marketing SpecialistAdroit Digital

Brian BosSVP, Group Director - emerging MediaMindshare - Team Detriot

Dana BoskoffSenior Account Executive Rocket Fuel

Ciaran H. BossomManaging Dir., Digital Enterprise & Social MediaSaatchi & Saatchi LA

Jessica BostonMarketing AssociateDurango Motor Company

Courtney BoswellDigital SupervisorMediacom

Matt BouyeaRVP SalesTriad Retail Media

Brad BowersStrategic Account ExecutiveSquare Root

Art BradyBrand StrategistTumblr

Karl BrauerSr. Director, InsightsKelley Blue Book

Alex BravyCo-FounderWeb2Carz.com, LTD.

Michael BrennanVP, MarketingSoutheast Toyota Distributers, LLC

Robert BrennanNational Digital Training ManagerSubaru of America, Inc.

Bernie BrennerEVP, Business DevelopmentTrueCar, Inc.

Greg BrinkMarketingAutoweb.com

Ashley BronsteinSales Account ExecutiveBankrate.com

Chad BronsteinVP of Direct Sales-Midwest and CentralAdconion Direct

Jeff BrooksSales DirectorThinknear by Telenav

Andre BrownPublisher AnalystJumpstart Automotive Group

Claude BrownVP of SalesTumblr

Jeff BrownDigital Sales DirectorTime Inc.

Jessie BrownSales Director, WestTapad, Inc.

Mark BrownSVP - Comm Planning DirectorThe Garage/ Team Mazda

Russell BrownAnchorCBT News

Susan BrownVP, OEM Adv & Bus DevKelley Blue Book

Kim Brown-RobinsonSr. Dir., West Coast Sales, VideoYahoo!

Brian BrownieDir. Operations & Programmatic, Display Advert.eBay

Danielle BruskinSenior Account ExecutiveCars.com

Marty BryantAccount ExecutiveGoogle

Marina BuedelMarketing AssociateJ.D. Power

Melody BurchDirector, Research Project AdvertisingJ.D. Power

Brian BurchettStrategics Insights AnalystKelley Blue Book

Kelly BurkeVP, Group DirectorOptimedia

Luke BurkeVP Sales, WestMartini Media

Jamie BurnellManager, US Analytics OperationsGeneral Motors

Jamie BurnellManager, U.S. Analytics OperationsGeneral Motors

Rebecca BuschSenior Vice President, Team DetroitTeam Detroit

Jason ButkiHead of Mobile Business SolutionsChrysler Group LLC

Ed ButtsNational Sales ManagerYP

Jason ByrnesPartner Development ManagerCARFAX

C

Kelley CabbleSenior Account ExecutiveCars.com

Caitlin CahalanDirector, Sales StrategyThe Weather Channel

Qing CaiManagerShanghai General Motors Corporation Limited

Yue CaiSenior ManagerShanghai General Motors Corporation Limited

Frances CailleVice PresidentJ.D. Power

Kathy CallaghanVP East SalesPointRoll

Gene CameronEnterprise SolutionsDataium

Erin CaminsDirectorHudson Rouge

Page 12: Download the 2014 AMR Program

10

Brian CampanaNational ManagerToyota Motor Sales, U.S.A., Inc.

Colleen CantyAssociate Media DirectorMediacom/Audi

Lisa CardenRegional Sales ManagerForbes Media

Christine CareySales ManagerSpecific Media

Meghan CarlisleOEM Field Program DirectorSearch Optics

Pamela CarlsenSales RepresentativeThe Washington Post

Kyle CarpenterAccount DirectorBrightRoll, Inc.

Olga CasabonaSr. Director, Advertiser Analytics & InsightsTurner Broadcasting

Nicole CaseGeneral ManagerDominion Dealer Solutions

Ryan CaseyAssociate Digital DirectorZimmerman Advertising

Donna CassellDirector of OperationsHooklogic, Inc.

David CastilloCTOVoltari

Debbie CerritoVice PresidentiHeartMedia

Tina ChaSouthwest Account ManagerSlate

Simon ChachmanSenior Account ManagerCars.com

Sabrina ChamerlainDigital Analytics DirectorMediacom/VW

David ChanDirector of MarketingRBM of Atlanta

Ryan ChandlerAccount Executive, WestSignal

Elain ChangSr. Account ExecutiveMicrosoft

Janis ChangCorporate CounselGulf States Toyota

Rick ChangSr. Manager, SEO, MarketingKelley Blue Book

Josh ChasinChief Research OfficercomScore

David ChengSenior OEM Analytics AnalystTrueCar, Inc.

Jerry ChinnerVice President, Business DevelopmentSCI MarketView

Connie ChiuMedia Supervisor MediaVest

Thomas CholSVP Digital DirectorMedia Vest

Raj ChoudhuryCEOBLiNQ Media

Stephen ChuAccount DirectorAutoGuide.com Group

John ChungDirector, Sales & Client ServicesSpecific Media

Rosabel (Chung) MuraiAsst Mgr-US DSO National AutomotiveTwitter, Inc.

Julie ClarkVice President of Sales, EastRocket Fuel

JC ClarkeRVP Sales, CentralInnovid

John ClavadetscherVP, Direct SalesCars.com

Diana ClephaneHead of West Coast SalesGoogle/Songza

Bill CliffordChief Revenue OfficerSessonM

Beth ClosStrategy DirectorPlaceIQ

Jeff CoatsPRESIDENT/CEOAutobytel, INC.

Lindsey CohenAssociate Manager, MarketingMillennial Media

Jeffrey ColeDirectorCenter for the Digital Future at USC Annenberg School

Cathy ColletteSales ManagerRhythm New Media

James CollinsDirector of Sales, DetroitEyeview Digital

Jon CollinsDirector, Strategic AccountsNeustar

Justin CollinsManager, Customer MarketingKelley Blue Book

Sue CollinsDirector, Client ServicesJ.D. Power

Janet ComenosVP of Strategic AccountsPromoboxx

Bill CondonSr. Dir. Digital & Mobile Sales StrategyESPN

Mark ConnerAVP MarketingLithia Automotive Dealerships

Steve ConniffSenior ManagerUrban Science

Brendan ConnorsSales RepresentativeTEN: The Enthusiast Network

Oscar ContrerasAccount ExecutiveVEVO

Devon CookSenior Sales ExecutivePandora

Allan CooperPresidentCooper Media Group

Michael CoopermanDirector of CommunicationsTrueCar, Inc.

Stacey CoopesChief Executive OfficerFordDirect

Ryan CopaciaSales ExecutiveSay Media

Leah CorselliVP SalesMode Media

Scott CottickSenior Manager, Social Media MarketingNissan North America

Melissa CouturierSales ManagerKelley Blue Book

Gary CoveyouVice President, Business DevelopmentDMEautomotive

Evan CowittVP West Coast SalesPointRoll

Ashley CoxVP Internal OperationsShift Digital

Colleen CoyneVP of SalesDefy Media

Summer CraigAss. Dir., Digital/Magazine ActivationZenith

Jeremy CrandallSVP, Operation & Client ServicesAdroit Digital

Danielle CravattVice President, Southwest SalesExponential Interactive

Jason CroddyClient Director, StrategyInitiative Media

Victora CromieDigital DirectorInnocean - Canada

Kate CsikiRegional Sales ManagerTremor Video

Dan CullenSr. Director, MarketingKelley Blue Book

Ian CunninghamAccount Director Goodway Group

Giovanbattista CurradoExecutive Leader, TechnologySCI MarketView

Phil CurryAssociate Media PlannerCarat

Paul CushmanCRODstillery

Nick CybelaSenior eCommerce Strategy DirectorForce Marketing

Greg CypesSVP, Product Marketing AddThis, Inc.

D

Craig DaitchVPSapient Nitro

Stephanie DangMarketing Comm. EditorXtime

Cheng DaoManager, Integrated Web AnalyticsKelley Blue Book

Brady DarvinManager of Consumer IntelligenceKia USA

Catherine DavenportSales, LAAddThis, Inc.

Simon DaviesGeneral Manager, A&O US Sales WestMicrosoft

Carlos De la VillaIng.Automotive Systems de México, S.A. de C.V.

Michael De TurrisSr. Director, OEM Sales, EastTEN: The Enthusiast Network

Andries de VilliersSVPadMarketplace

Brian DeAngeloBrand Communications ManagerMINI USA

Christian DeBonvilleDirector, Ad Sales ResearchESPN

Al DeGaetanoDirector, Digital SalesEquifax Automotive Services

Marty DehlerAccount DirectorYahoo!

Eric DeiningerCOO, Mobile DivisionAutobytel, INC.

John-Michael Del ValleDirector of Sales, EastxAd

Dustin DeLaMontanyaSales DirectorMillennial Media

Anthony DeMaioAssociate PublisherSlate Magazine

Andrew DerrSales DirectorYahoo!

Dan DescargarParts & Service Marketing ManagerToyota Motor Sales, U.S.A., Inc.

Brian DiamondStrategy DirectorInitiative Media

Christina DiazBrand StrategistTumblr

Mario DiezChief Executive OfficerPointRoll

Mike DillonAccount Director, AutomotivePointRoll

J.D. Power 2014 Automotive Marketing Roundtable attendees

Page 13: Download the 2014 AMR Program

11

Donna DirkseSr. Account ExecutiveBusiness Insider

Lance DockenSVP Solutions ArchitectureEpsilon

Jill DodsonDigital ConsultantShift Digital

Larry DominiquePresidentALG

Karen DonovanSr. Manager, Global Digital AnalyticsFiat Chrysler Automobiles

Steve DooleyVP Client PartnershipsDatalogix

Erin DorrAccount Executive, MidwestInnovid

Ezra DotyGM - Advertising SolutionsDealer.com

Bret DoughertyDirector of Sales4INFO

Skip DowdSr. Vice President, Automotive SolutionsContact At Once!

Brien DownieSales DirectorUberMedia, Inc.

Genevieve DrennenBusiness Strategy Partner Rocket Fuel

Beth DressmanAccount Director, DetroitRadiumOne

Leo DrewExecutive V.P. OEM PartnerKelley Blue Book

Eric DrieselmanBrand StrategistTumblr

John DriscollVP, Business DevelopmentUnivision Communications, Inc.

Heidi DryierRegional Account ExecutiveAutoTrader.com

Brian DukesExecutive VPShift Digital

Dan DulikSenior Director, B2B MarketingCars.com

Bret DunlapSVP, Mobile DivisionAutobytel, INC.

Tim DunneDirector, Automotive Industry AnalyticsJ.D. Power

Phil DupreePresident, Dealer ServicesAutobytel, INC.

Shane DwyerAccount DirectorYahoo!

Jim DykstraAutomotive Sales Manager Comcast Spotlight

E

Bill EagerVP, Dealer Business UnitCARFAX

Stewart EasterbyChief Operating OfficerTrueCar, Inc.

Patrick EberleSr. Business ManagerCapital One

Chuck EddyDealerBob & Chuck Eddy Chry. Dodge Jeep Ram

Jackie EdwardsVice President, Merchant ServicesNext Jump

Robert EdwardsManager of Creative TechnololgyTeam One Advertising

Scott EhlersVP ProductAutoTrader.com

Scot EisenfelderPresidentEmpiritas

Jim ElliottVP, AutomotiveSolve Media, Inc.

Lisa ElliottAccount DirectorMediacom

Lynsey EllisSales ExecutiveExponential Interactive

Rusty Elmaccount supervisorCarmichael Lynch

Chris ErdichDirector of Interactive ProductionCarmichael Lynch

Skip EschHead of AutomotiveReevoo Ltd

Josh EspinosaMarket Intelligence AnalystKelley Blue Book

Stephannie EsquivelOEM Brand ManagerContact At Once!

Chad EstesEVP, ProductBLiNQ Media

Chris EvansSr. Manager, Consumer MarketingKelley Blue Book

Dean EvansCEOLotLinx, Inc.

Bridget EverettVP/COO/AnchorCBT News

Michele EverettSales ManagerKelley Blue Book

Amber EwellParts & Service Marketing PlannerToyota Motor Sales, U.S.A., Inc.

Matthew EwingSales, Adometry by GoogleGoogle

F

Stacy FairbanksManager, Media Communications Mazda

Joe FarrellVP Sales, MidwestYuMe

Rebecca FaulknerDigital ConsultantShift Digital

Monica FavoriteManager, Multi Media StudioJ.D. Power

Hannah FederAssociate Media DirectorMerkley & Partners

Andrew FeigensonManaging Director, Digital Client SolutionsNielson

Adriana FelixHonda Digital MarketingAmerican Honda Motor Co., Inc

Amanda FerberExecutive Vice President22 Squared

Linda FernandezDirector, Digital InvestmentInitiative Media

Robin FernandezRegional MarketingHonda

Meaghan Ferrall KessmanExecutive DirectorPandora

John FerraroDirectorOUTBRAIN

Erik FidelSales Manager, Advertising SalesThe Washington Post

Robert FigueroaSales DirectorPointRoll

Steve FinlayEditorWards Auto Dealer Business Magazine

Erika FioreDirector, Adv & Bus Dev WestKelley Blue Book

Bryan FirthAccount ExecutiveAutoGuide.com Group

Jessica FittsAccount ExecutiveMicrosoft

Jean FitzpatrickSales ManagerOpenX

Jim FitzpatrickPresident/FounderCBT News

John FitzpatrickCEO / PresidentForce Marketing

William FlaniganAssociate Marketing ManagerCapital One

Richard FlynnVice President, Category Sales Director, AutosAOL

Bryan FonsecaSales Manager, Tier 1Kelley Blue Book

Rob FontDir, Digital Marketing Comm.Subaru of America, Inc.

Jessica FordProduct InnovationNissan North America

Julie FordSenior Account ExecutiveCars.com

Neil FordVice PresidentRadiumOne

Bill FormecaDirector Communications StrategyConill

Carolyn ForsterRegional Sales DirectorTremor Video

Bill FoySenior Account ExecutiveNetmining

Steve FranciscoVP - Marketing & BrandDealer.com

Daniel FrankeAccount ExecBBC

Richard FrankelPresident & FounderRocket Fuel

Joel FrazierAccount ExecutiveBizo

Brian FreeDirector, eCommerceAutoNation

Jay FreedmanChief Revenue OfficerNATIVO

Patrick FrendPresident, EastRazorfish

Zachary FriedmanResarch SpecialistJ.D. Power

Brad FrohnAccount ExecutiveShift Digital

Valerie FullerChief Operating OfficerFordDirect

G

Daniel GalaragaStrategy DirectorPHD

John GallagherAccount ExecutiveMicrosoft

Steve GallagherTCUV ManagerToyota Motor Sales, U.S.A., Inc.

Albert GallegosDirector of International AffairsNADA

Anil GarapatiDirectorSapient Nitro

Mike GarganoVP, General ManagerCars.com

Joe GarnettDirector of MarketingBraunAbility

Ben GarvinDirector of AutomotiveIntegral Ad Science

Juan GarzaSr. Director of Sales, Southwest RegionRocket Fuel

Rob GattoSVP, Media and AdvertisingNeustar

Allyson GeberSr. Director, Business DevelopmentTrueCar, Inc.

Page 14: Download the 2014 AMR Program

12

Dianne GeeManagement SupervisorSaatchi & Saatchi LA

Daniel GeigerDirector, Adv & Bus Dev EastKelley Blue Book

Simon GendelmanDirector of Strategic PartnershipsAddThis, Inc.

Natalie GengaroAssociate Director, DigitalOMD LA

Trey GerlichDirector, Solutions EngineeringDigital Motorworks

Joe GermscheidDirector of Consumer EngagementSubaru of America, Inc.

Frank GerstenbergerDir. Product ManagementJ.D. Power

Kim Geyman NotarioDirector of SalesYuMe

Bageshri GhateGMU.S. News Autos

Ryan GhiardiAccount ExecutiveCars.com

Sean GiancolaGroup Category DirectorAOL Advertising

Bob GibbAccount DirectorYahoo!

Sarah GibbonsSales DirectorRadiumOne

Liz GielPlanning Director, Brand Sociology Carmichael Lynch

Linda GielniakSales Manager, Tier IIKelley Blue Book

Matt GielowExecutive Leader, Enterprise SolutionsSCI MarketView

Alli GilickSenior Account ExecutiveSearch Optics

Raj GillVP,AutomotiveAdconion Direct

Bryan GlickmanExecutive Account DirectorEdmunds.com

Richard GluckManaging PartnerTake 5 Solutions LLC

Tarsie GoesMarketing CoordinatorRhinelander Auto Center

Simone GogaSalesLiveIntent

Ben GogleyVP, Hyundai Media PlanningInnocean Worldwide

Matthew GoldsteinCo-FounderKorrelate and Principal MSG Inc.

Frederic GolenGlobal Automotive MarketingFacebook

Ron GolminasDirector of Midwest SalesRGM Group

Mitch GolubPresidentCars.com

Felix GomezDirector, WestYuMe

José Gómez BáezLic.Automotive Systems de México, S.A. de C.V.

Jackie GormanMarketing DirectorMabry Auto Group

William GorskiSVP, Strategic PartnershipsMerkle, Inc

Kelley GottEVP, SalesBLiNQ Media

Laura GraffDirector of Strategic Accounts Rocket Fuel

Dan GrahamAccount ExecutiveAdconion Direct

John GrayPresidentExperian Automotive

Steven GrayCROPeak Performance

Brad GreenSales DirectorRocket Fuel

Brian GreenSr. Director, Business DevelopmentDealertrack

James GreenCEOMagnetic

Ray GreenVP Operations & Sales Local MarketsVerve Wireless, Inc.

David GreeneVP, Auto SalesCallSource

Molly GrubbsCreative StrategistTumblr

Greg GunwallVP, Product ManagementTrilogy

EJ GurenMarketing ManagerSignal

Mark GushoSr. DirectorJ.D. Power

Uwe GutschowVP Director of Digital & Engagement StrategyINNOCEAN USA

Angel Guzmán LesagabasterLic.Automotive Systems de México, S.A. de C.V.

Cristobal Guzmán LoboLicAutomotive Systems de México,

Aaron GwinAssociate Media DirectorZimmerman Advertising

H

Janett HaasVP, West & Central RegionsForbes Media

Steve HadVPIHS

Stephanie HainaAccount Executive, AutomotiveSolve Media, Inc.

Holly HakAnalystJ.D. Power

Brian HalpinRegional Solution ManagerUrban Science

Lauren HalversonSalesMillennial Media

Galal HamdyManager - BusinessDealer.com

Jinar Han-BombardSales ManagerKelley Blue Book

Tim HandVP, OEM Sales WestKelley Blue Book

Ryon HanessRegional District ManagerMicrosoft

Mollie HannerManager, Industry SolutionsALG

Debby HanniganVP, DigitaliHeartMedia

Christopher HansenPresidentNetmining

Jason HansenDirector of MarketingAutoland, Inc.

Stacy HanstadSenior Account ManagerDataXu

Lindsay HardingManager, Client SolutionsRocket Fuel

Adam HardtManaging Director, Auto Buying ExperienceAAA

Josh HareVP of Sales - Central & Southern USSpecific Media

Sean HarringtonAccount DirectorYahoo!

Pat HarrisDir.- Strategic Partnerships-AutomotiveTrulia

Paul HarrisDirector, SW RegionTremor Video

Matt HarrisonMedia SupervisorTeam One Advertising

Tom HarterBus. Development Dir., Automotive IndustryMarchex

Andrea HartmanRegional Sales VPVerve Wireless, Inc.

Meghan HaslemannDirector Direct MailAutoNation

Pierce HaslerVP Automotive Products Datalogix

Sara HassonSVP, Strategy & Insights-AutomotiveUnivision Communications, Inc.

William HaubrichSales ResearchESPN

Shaun HavilandField Team StrategistDealer.com

Richard HawkinsVice President, National AdvertisingInternet Brands

Gina HaydenNational Account DirectorDMEautomotive

Marc HayesFounder & Executive VP of StrategyContact At Once!

Michael HayesChief Revenue & Marketing OfficerUberMedia, Inc.

Darren HaygoodVP - Digital Marketing SolutionsDealer.com

Heather HazeltonSales DirectorTapad, Inc.

Andy HazyDirector of Sales, AutomotiveAddThis, Inc.

Rachel HazyAccount DirectorBrightRoll, Inc.

Kim HellerDigital Media SupervisorMerkley & Partners

Jason HendersonInternational Account ExecutiveShift Digital

Maureen HendricksonDigital Media DirectorTeam Detroit

Arthur HenryManager, Market IntelligenceKelley Blue Book

Doug HerkoDirector of Sales, EastRocket Fuel

Joe HermanExecutive Vice PresidentKuni Automotive

Adam HerrmanVice President, New Business DevelopmentFocus USA

Joey HerschelSVP Marketing and Creative ServicesCostco Auto Program

Robert HessSVP Global Business DevelopmentSignal

J.D. Power 2014 Automotive Marketing Roundtable attendees

Page 15: Download the 2014 AMR Program

13

Jo HettwerDigital Marketing ManagerRhinelander Auto Center

Jeffrey HeyAssociate Digital Media DirectorTeam Detroit

Rhonda HillEVP Marketing & OperationsBLiNQ Media

Teri HillMedia DirectorLexus

Brent HillyerVice President, MarketingGulf States Toyota

Angela HilterbrandtBusiness Development ExecutiveContact At Once!

Sallie HirschSVP, ResearchNielsen Global Automotive

Monica HoSVP of MarketingxAd

Joel HockmanManager Dealer Digital MarketingNissan North America

Peyton HoffmanDirector of PR & Event ManagementDominion Dealer Solutions

Phil HojnackiDirectorEmpiritas

John HolcombAccount DirectorYahoo!

Mike HoldenWeb Operations ManagerSubaru of America, Inc.

Sky HoldenSVP, Advertising SalesAdColony

Leslie HollingsworthDirector, Digital SolutionsGS Marketing, Inc.

Kelly Hollis BrownVice President, National SalesTremor Video

Steve HolmanSr. Account ExecutiveCBS Interactive

Ben HolmesManaging DirectorUrban Science

Stuart HolmesVP, Partner DevelopmentCarFinance Capital

John HolowatySales Director, Central Region Sizmek Technologies

John HoltVP Business DevelopmentLotLinx, Inc.

Lester HolzeNational Sales DirectorCars.com

Craig HooghiemMarketing ManagerPhaeton Automotive Group

Travis HoppVP, Product ManagementTrueCar, Inc.

Mindy HoweSr Director, OEM Sales (Major Accounts)Autobytel, INC.

Kristen Hoyle YounisDirector, Sales OperationsKelley Blue Book

Jiani HuManagerShanghai General Motors Corporation Limited

Ying HuManagerShanghai General Motors Corporation Limited

Ben HuiAss. Dir., Digital/Magazine ActivationZenith

Alex HultgrenNational Digital Manager, FCSDFord Motor Company

Jason HuntNational Account DirectorAOL Huffington Post

Kevin HuntVP Business DevelopmentReply! Inc.

Scott HursleySr. Sales ManagerPandora

Laura HutchinsonDirector, Business DevelopmentCARFAX

Tamsen HuverDirector of Advertising Sales, West CoastThe Washington Post

An HuynhSr. Account DirectorSessionM

I

Dan IngleVP, Valuations & Industry ProductsKelley Blue Book

Nancy InouyeNational Marketing Communications ManagerScion

Kenneth InsanaSr. Dir., Automotive Media & Marketing SolutionsJ.D. Power

Matt IpaktchianRegional Account ExecutiveAutoTrader.com

Kim IrwinDirector, Customer OperationsTrilogy

J

Dennis JacksonDirector of SalesPandora

Andrew JacobsonVP of SalesAutoGuide.com Group

Ari JacobyFounder & CEOSolve Media, Inc.

Jamie JagerAccount Director, DetroitRadiumOne

Lisa JakielATL Marketing ManagerSubaru of America, Inc.

Steven JamborDirector, ImplementationCallSource

Jackie JankowskiStrategic DirectorNeustar

Nadine JarrardSenior Director Of Sales, WestAdColony

Dan JayeFounderKorrelate and Principal MSG Inc.

Sarah JazwieckiSales DirectorMagnetic

Ashley A. JenkinsAccount ExecutiveOpenTable

Cynthia JensenSVP Media OperationsInnocean Worldwide

Melissa JensenAccount Executive, MidwestMagnetic

Chad JeskewitzVP, SalesSessionM

Zhongjun JiangDirectorShanghai General Motors Corporation Limited

Eric JillardGM, Marketing ServicesMercedes-Benz USA, LLC

Paul JimenezAccount ManagerShift Digital

Chris JohnsAccount ExecutiveShift Digital

Greg JohnsSVP, Client Directory Digital StrategyInitiative Media

Brandon JohnsonAccount DirectorBrightRoll, Inc.

Damon JohnsonVP Strategic DevelopmentKelley Blue Book

Diane JohnsonDirector of Sales, Southwest Exponential Interactive

Jeff JohnsonVP, HDAA OperationsInitiative Media

Karyn JohnsonSVP – Managing Digital Partner, West OptimediaOptimedia

Tyson JominyDirector PIN ConsultingJ.D. Power

John JonesAccount ExecutiveDealer.com

Stacey JonesVP SalesMode Media

Lori Jones-TyrakowskiProgram ManagerUrban Science

Tony JosephManager, National & Major AccountsHaystak Digital Marketing

Bridgett Marie JuddVP, Executive Director, DigitalInnocean Worldwide

Amanda Junge-Commerce ManagerMitsubishi Motors North America, Inc.

K

Mirriam KaboubMedia Sales DirectorDealer.com

Khalid KadrieExecutive Vice PresidentPhaeton Automotive Group

Lenny KarpelSenior StrategistBSSP

Steven KaufmanVP Programmatic Dvlpmnt & Agency RelationsMagna Global N.A.

Shane KaySr. Sales Manager, EastKelley Blue Book

Andre KazewychInteractive Mrktg MngrChrysler Group LLC

Troy KeelSr. Account ExecutiveTribune Publishing

Tom KelleySenior Director, OperationsReply! Inc.

Ellen KellyAccount ManagerJ.D. Power

Jack KellyDigital & Social Marketing ManagerSubaru of America, Inc.

Ryan KellyOEM Sales DirectorDominion Dealer Solutions

Tyler KellySenior Vice PresidentCentro

Honey Mae KenworthyPR SpecialistCostco Auto Program

Scott KerrAccount ExecutiveYuMe

David KerteszVP, Account Director Goodway Group

Zaven KeusseyanMedia Supervisor Davis Elen Advertising, Inc.

Kathryn KieftDigital ConsultantShift Digital

Gerard KilleenSnr Manager, Cutomer ExperienceNissan North America

Kristen KilleenDirector MidwestMartini Media

Brian KilmerVP, SalesNinthDecimal

Karen KimAcura Digital MarketingAmerican Honda Motor Co., Inc

John KingUS Director - AutomotiveMaxPoint Interactive

Page 16: Download the 2014 AMR Program

14

Robert KingManaging PartnerCallRevu, LLC

Thomas KingVice President, PINJ.D. Power

Bryan KingsburySenior Account Executive  Rocket Fuel

Amy KinkadeSenior Account ExecutiveCars.com

Amy Kirvan-ParkerSenior Event PlannerDealer.com

Mike KissmanExecutive VPShift Digital

Jennifer KlawinDirector, West Coast SalesTumblr

Caryn KleinVice President, Research & InsightsTime Inc.

Christina KnevelsManager, Strategic AccountsAmobee

Shaun KniffinDirector of MarketingGermain Motor Company

Jason KnightCOOLotLinx, Inc.

Chris KnochVP, StrategyIgnitionOne

Scott KnupferDirector, Business DevelopmentCDK Global

Jaryd KnutsenGlobal Agency SalesTurn, Inc.

Hyunsuk KoAssociateKia USA

Joe KoenigVP, Business DevelopmentCARFAX

Jason KoenigsknechtVP National SalesJumpstart Automotive Group

Danielle KofferGroup Planning DirectorMindshare - Team Detriot

Ken KolodziejCEOString Automotive

Van KoppersmithPresident Dominion DMSDominion Dealer Solutions

Brian KotenkoRegional Marketing ManagerSubaru of America, Inc.

Courtney KovacevichVice President, ConnectionsiHeartMedia

Jon KovalcikClient PartnerRazorfish

Kevin KowalickDirector of AutomotiveComcast Spotlight

Melissa KramerAccount Director, Midwest AutomotiveMaxPoint Interactive

Meredith KrantzNational Sales ManagerSlate Magazine

Jim KratzAccount DirectorDrawbridge

Michael KrautNational Sales DirectorCars.com

Jill KregelBusiness Strategy Partner Rocket Fuel

Stephen KritzmanSenior Vice President of SalesPandora

Lori KuhnExecutive DirectorEyeview Digital

Nisha KumarSr. Manager, Product MarketingCars.com

Brad KushnerVP, Business DevelopmentContend

Kim KyawDgtl Mktg & Social Media MgrJaguar Land Rover North America

Kimberly KyawManager, Digital Marketing & Social MediaLand Rover

Joe KyriakozaGeneral Manager AutomotiveDatalogix

L

Lisa LaCasseStrategic Account DirectorAOL

Tim LacoSenior Account ExecutiveAutoGuide.com Group

Alia LamborghiniVP of SalesMillennial Media

Michael LampertManaging PartnerMediacom/VW

Joseph LamphierVP of Sales & MarketingCrown Automotive Group

Bryan LandermanVP, Product Development & TechnologyDealer.com

Kimberly LaneDirector of SoCal AutoSpecific Media

Mike LaneVP, Strategic Development, Dgtl Mktg SolutionsDealer.com

Michael LanzIndustry DirectorGoogle

Nate LarimerDirector, Natl AcctsHaystak Digital Marketing

Chris LaroyManager, Industry EventsAutoTrader.com

Adam LaskerSr. Partner Development ManagerTrueCar, Inc.

David LattureSales Director, DetroitxAd

Felicia LauAssociate Director PHD

Andy LauridsenAccount ExecutiveShift Digital

Matthew LawlerDirector Social MediaInitiative Media

Thomas LaymacDirector, Global Digital MarketingChrysler Group LLC

Nick LealDirector of SalesBrightRoll, Inc.

Kyle LebetDigital Media Director23 Squared

Brian LedouxSVP Revenue OperationsJumpstart Automotive Group

Amy LeeCommunications SpecialistJaguar Land Rover North America

Bret LeeAccount DirectorYahoo!

Brian LeeSales ManagerRhythm New Media

Jennifer LeeVPCox Automotive

Kortni LeeSales ManagerTripadvisor

Robin LeeFranchise Sales DirectorSports Illustrated

Scott LeeSr. Account ExecutiveYuMe

Spencer LeeVice President of Sales, CentralRocket Fuel

Chris LehmanDirector of Agency SalesadMarketplace

Joel LeikerAutomotive Strategic Engagement ManagerAkamai Technologies, Inc.

Dennis LemoineEvent CoordinatorDealer.com

Roman LesnauSenior Director, Global AutomotiveJ.D. Power

David LetsonVice PresidentJ.D. Power

Brian LeungSalesMillennial Media

Adam LevittRegional MarketingAcura

Henry LiDirector, Mobile and Strategic PartnershipsNeustar

Zhen LiManagerShanghai General Motors Corporation Limited

Greg LibermanSales DirectorUndertone

Gregory LichtenthalAccount ExecutiveTwitter, Inc.

Todd LiebermanPresidentSolve Media, Inc.

John LillyVice PresidentCDK Global

Tony LimDirector, Market IntelligenceKelley Blue Book

Jerry LimberManagerUrban Science

Steve LindPresidentKelley Blue Book

Jack LintolCOOSummit Place Auto Group

Jenny Liou  Sr. Digital Marketing Planner Scion

Brian LiszkaAccount ExecutiveCars.com

Dong LiuManagerShanghai General Motors Corporation Limited

Andrea LloydAccount ExecutiveCars.com

Jennifer LockhartSenior Director SalesEvolve Media, LLC

Jason LohrDirector, Central RegionAdobe

Giancarlo Lombardo MazzolaLic.Automotive Systems de México, S.A. de C.V.

Katie LongDirector of SalesBrightRoll, Inc.

Mary LongDirector of Biz DevDemand Media

Don LongfellowSVP, Head of Account Planning Innocean USA

Jessika LoraHead of Strategy & PartnershipseBay Motors

Matthew LouisellRegional Sales Manager, DetroitThinknear by Telenav

Erik LucasRetail Digital Operation ManagerSubaru of America, Inc.

Bill LuczoMarketing ManagerKelley Blue Book

J.D. Power 2014 Automotive Marketing Roundtable attendees

Page 17: Download the 2014 AMR Program

15

Mark LummasSenior Director | Client ServicesmTAB

Eric LymanVP Editorial and Consulting ALG

M

Peter MaceyVP Midwest SalesPointRoll

Jai MackerGeneral Manager - Web & Platform SolutionsDealer.com

Tom MacLeanDirectorLocal Response

Trey MacLeodSVPMarketShare

William MaddockSales RepresentativeTEN: The Enthusiast Network

Chris MadisonDirector, Web AnalyticsKelley Blue Book

Erin MadorskySVPSpecific Media

Sarah MaggettiSalesMillennial Media

Rinku MahbubaniDigital DirectorMediaVest

Amit MaheshwariSr. VP, Corporate Strategy & BusinessDealertrack

Michael MajerusSales Manager, WestKelley Blue Book

Jon MakSales Director Adroit Digital

Kim MalbroughAccount ExecutiveCars.com

Laurel MalhotraSales DirectorCars.com

Daniel MalikSr. Manager, OEM AnalyticsTrueCar, Inc.

Jason MaloneSr. Partner Development ManagerTrueCar, Inc.

Eric ManciniSr. Director, Business LeaderInitiative Media

Marisa ManciniMarketing ManagerBankrate.com

Christina MandichManager Third PartiesAutoNation

Phil ManiaciSVPCUDL

Myra MarayagVP SalesDefy Media

Molly MarcheseCorporate Sales DirectorTime Inc.

Ludovico MarenziGeneral ManagerMackevision

Marissa MarsAccount ManagerShift Digital

Casey MartinCP, Sales East & SouthAddThis, Inc.

Ian MartinSr. Director, Strategic AccountsIgnitionOne

Michael MartinezCMODMEautomotive

Nikki MartinezMarketing SpecialistJ.D. Power

Scott MartinoMarketing Analytics LeadMercedes-Benz USA, LLC

Pam MarzolfDigital Advertising SpecialistTeam Detroit

Sara MascallMulti Media DirectorThe Wall Street Journal

Don MasonDirector of CentralTumblr

Nick MatarazzoCEOJumpstart Automotive Group

David MatathiaDirector, Marketing CommunicationsHyundai Motor America

Michael MatijasevicDirector of National AccountsDigilant

Melissa MatthewsDirector of Strategic PlanningBrand Arc

Mike MatzkeBrand StrategistTumblr

Brianna MaurySales ExecutiveContently

Saqib MausoofSVP - Programmatic InsightsMediabrands/Magna Global

Tim MaxwellSenior Manager, Retail MarketingHyundai Motor America

Michael MayRegional Sales VPVerve Wireless, Inc.

Jason MayoManagerVdopia

Randall McAdorySr Director Automotive Sales DevelopmentPandora

Ryann McAllisterDir. West Coast AutomotiveUndertone

Chris McArdleExecutive Director, Media and AdvertisingNeustar

John McBrideVPIHS

Kelly McCabeVP Strategic Relationships1Crowdtap

Duncan McCallCEO & Co-FounderPlaceIQ

Duncan McCallCEO & Co-FounderPlaceIQ

Melissa McCann-TiltonVP, Enterprise Solutions, MarketingCDK Global

Justin McCarthyPartner Development Director, ConsumerCARFAX

Stephen McCarthyCFOxAd

Kate McCormickManager, Account ServicesCars.com

Molly McDermottSr. Director of Sales, Midwest Rocket Fuel

Ashley McDonaldSales Development ManagerLiveIntent

Phillip McDonnellClient Director Digital StrategyInitiative Media

Michelle McEwenDirector of Sales, Western RegionRocket Fuel

Angela McFaddenAccount DirectorAOL

Brandon McFaddenRVP SalesTriad Retail Media

Mike McFallPresidentBlack Book

Greg McGivneyVP, Strategy & Business DevelopmentCars.com

Tony McIlwainDirector Business DevelopmentNBC

Patrick McKeeverDirector, Market DevelopementLeadiD

Nicole McKeithSenior Account DirectorBrightRoll, Inc.

Matt McKennaSr. VP, National AccountsAutoTrader.com

Matt McLaughlinCOODoubleVerify

Meg McLaughlinVP of Category StrategyDigilant

Troy McLeanVP, Enterprise Solutions, EnterpriseCDK Global

Brad McmahanVP of Software EngineeringCostco Auto Program

Scott McMahonVP, Automotive Marketing LeaderEquifax Automotive Services

Wendy McMullinDirector, Research & Market IntelligenceCox Automotive

Alex McNeillVideo EditorCBT News

Chris McphersonRegional Sales ManagerHulu

Lisa McQueenNational Media PlannerToyota Motor Sales, U.S.A., Inc.

Sally MedinaDirector of SalesAdColony

Nikole Meiernational account executive AutoTrader.com

Phil MeierVP, Central RegionMagnetic

Kevin MeixnerSVPNielsen Global Automotive

Monica MellierMedia DirectorTeam One Advertising

Matt MendezDirector, Client Partnerships, AutomotiveDatalogix

Donellyn MendozaDigital Media Supervisor Garage Team Mazda

Yutian MengMarketing and Communications DirectorJ.D. Power

Eric MercadoVice PresidentForce Marketing

Gary MerrifieldSVP, Ad SalesViacom

Lincoln MerrihewSVP, Transportation & Thought LeadershipMillward Brown Digital

Merrill MessacarRegional Sales ManagerTremor Video

Greg MessinaSr. Mobile SpecialistAppsnack

Vince MessinaVP, SalesYahoo!

Eric MethSVP, Programmatic SalesTriad Retail Media

David MetterPresident, AutoHooklogic, Inc.

Loni MetterCo-op Sales ManagerAutoTrader.com

Tamara MeyerMarket Intelligence AnalystKelley Blue Book

Daniel MichaeliCEO, SaleMoveSalesmove

Collin MiddletonAssociate Director, DigitalInitiative Media

PJ MieleVP, Sales, Western USTapad, Inc.

Justin MihalinecDirector of SalesNATIVO

Todd MilburyManagerNADA

Page 18: Download the 2014 AMR Program

16

Brandon MillerSr. Digital Engagement StrategistCarmichael Lynch

Brian MillerSenior Account ExecutiveCars.com

Chuck MillerDirector, Integrated SalesTEN: The Enthusiast Network

David MillerChief Security OfficerCovisint Corporation

Doug MillerVP, AnalyticsRocket Fuel

Jeff MillerDirector, Strategic PartnersKelley Blue Book

Kar MillerSales DirectorLiveIntent

Don Miller Jr.V.P. Partner, Portfolio Management-ChryslerUM-Detroit

Lincoln MillsteinSenior Vice PresidentHearst Corporation

Jocelyn MilshteynSalesLiveIntent

Jason MiltonAccount ExecutiveNeustar

Emily MinorAccount ExecutiveAOL

Stefanie MirabileAccount ExecutiveUndertone

Greg MitchellImplementation ManagerKorrelate and Principal MSG Inc.

Kristen MittauerDirector of MarketingSoutheast Toyota Distributers, LLC

Cheryle Miyao-QuockDirector, OEM DevelopmentTrueCar, Inc.

Jayde MoguelWeb Analyst ManagerKelley Blue Book

Patricio MondetSr. Account ExecutiveYuMe

Courtney MoodyVP AutomotiveUnivision Communications, Inc.

Jeffery MoohrV.P., Account DirectorRPA

Tom MoorheadManaging PartnerL2TMedia

Lynette MoranDirector, Adv & Bus Dev WestKelley Blue Book

Lenny MoravcikSenior DirectorJ.D. Power

Angie MoreVice President of Sales, WestRocket Fuel

Claire MorganDigital ConsultantShift Digital

Michelle MorrisVertical Manager, AutoFacebook

Bryon MorseRVP, CentralThinknear by Telenav

Tim MosbackVP, Integrated MediaUM - NY

Andy MossCEORoadster

Tom MuellnerAssociate Manager - B2B Content MarketingCars.com

Courtney MuesSr. Account ManagementiCrossing

Priscilla MuiAccount ExecutivePlaceIQ

Ryan MulliganSenior Partner Development ManagerCARFAX

Daniel MurphySenior Technical Project ManagerAkamai Technologies, Inc.

David MurphyPresidentTeam Detroit

Meghan MurphyMedia ManagerVolkswagen

Matt MurrayVP - Enterprise SolutionsDealer.com

Lindsay MurtaghSVP, Client Business PartnerUM - NY

Pawan MurthyGM - Online BusinessBMW Financial Services

Greg MyrickSenior Account ExecutiveTwitter, Inc.

N

Brett NanigianSr. Product Director, Industry SolutionsKelley Blue Book

Victor NavaLic.Automotive Systems de México, S.A. de C.V.

Diane NavaresSr. Marketing Intelligence ManagerKia USA

Robert NeisSenior Director, Global AutomotiveJ.D. Power

April NettlesNational Account ExecutiveAutoTrader.com

Jim NewberyEVP Automotive Industry Strategy InitiativesCostco Auto Program

Liz NewmanSr. Account ExecutiveTwitter, Inc.

Steve NewmanExecutive VP and GMiSKY

Brian NewmarkMedia and AdvertisingNeustar

Allison NgProduct ManagerJ.D. Power

James NguyenEVP, OEM & Partner DevelopmentTrueCar, Inc.

Chris NichollsCommunications DirectorSaatchi & Saatchi LA

Pamela NiekampVPNielsen Global Automotive

Jason NiermanVP, Partner DevelopmentTrueCar, Inc.

Amit NigamDirector, StrategyEyeview Digital

Misha NikolichAccount ManagerShift Digital

Ryan NinkeAssoc Sales Manager, Tier IIKelley Blue Book

Victoria NinoSr. Account ExecutiveEvolve Media, LLC

Justin NoldeConsultantUSI

Brian NorwoodNAEAutoTrader.com

Jeff NosekVice President of SalesADP Dealer Services

Perry NusbaumSenior VP SalesAddThis, Inc.

Conrad NussbaumManager - Business & AnalyticsToyota Motor Sales, U.S.A., Inc.

O

Will O’KaneAccount ExecutiveDstillery

Jason OatesCBOLiveIntent

Hwei-Lin OetkenVP of Marketing IntelligenceKelley Blue Book

Tanya OhSr. Account ManageriCrossing

Mike OlsonVP of Regional SalesCentro

Jonathan OpdykeCEOHooklogic, Inc.

Jerry OrbanVP Corporate DevelopmentAutoGuide.com Group

Phil OrianiExecutive VIPShift Digital

Sandy Orientale-MuracaManaging DirectorMindshare - Team Detriot

Jon OsbornDirector, Industry AnalyticsJ.D. Power

Kara OsborneDirector Digital AnalyticsCarat

Justin OsburnNational Account ExecutiveAutoTrader.com

Katie OstrowskiAccount ExecutiveCars.com

Cat OttDigital Marketing ManagerLithia Automotive Dealerships

Erin OttClient PartnerFacebook

Evan OwensVP, National Accounts, LA DivisionAutoTrader.com

P

Bruno PaivaVP of MarketingSantander Consumer USA

Mark PanoncialmanDigital Marketing ManagerAmerican Honda Motor Co., Inc

Gina PaolinoPresidentCostco Auto Program

Joseph PapaniaAssociate Media DirectorZimmerman Advertising

Natalie PappacodaDirector, Client StrategyUndertone

Christina ParkSr. Account ExecutiveTurn, Inc.

Pamela ParkAdvertising & Media ManagerScion

Andrew ParkerDigital StrategistDavis Elen Advertising, Inc.

Matt ParkerRegional Sales Dir.– Midwest, Adconion Dir.Adconion Direct

Paige ParrentDigital Platforms Mngr, VW MarketingVolkswagen

Carol ParuchMidwest Sales DirectorForensiq Inc.

Danni PattersonAssociate DirectorMindshare - Team Detriot

Jennifer PattersonDirectorSapient Nitro

Rob PattonManager, Client SolutionsRocket Fuel

Greg PayneDirector of OEM SalesLotLinx, Inc.

Mark PeakeRegional Sales DirectorCentro

Mark PearlsteinSVP, Sales and MarketingDoubleVerify

J.D. Power 2014 Automotive Marketing Roundtable attendees

Page 19: Download the 2014 AMR Program

17

Greg PendletonVP, Automotive Business DevelopmentiSKY

Huascar PeraltaVP, Ad Operations & Decision SciencesUniversal McCann

Josh PereiraBusiness Development ManagerDominion Dealer Solutions

Nelson PereiraDirectorSapient Nitro

Lester PerryVice PresidentInnocean Worldwide

Scott PetersDigital Media Director24 Squared

Bardo PetersenVice President OEM SalesLotLinx, Inc.

Annaliese PetersonVP, Digital Media DirectorTeam Detroit

Michele PetersonGlobal Practice DirectorUrban Science

Tom PetroSenior Director, Business DevelopmentJ.D. Power

Creed PettitVP of Sales, Western RegionThinknear by Telenav

Patricia PidgeonDirector of AutomotiveTime Warner Cable Media

Michael PierreSVP, Digital/Magazine ActivationZenith

Brandon PiersantMarketing DirectorDealerSocket

Robert PietschDirector, DSO (Automotive & Technology)Twitter, Inc.

Bradley PiggottVice President, US SalesBrightRoll, Inc.

Mike PignoneCommunications Planning SupervisorMediacom

Christina PikulasAccount ExecutiveYahoo!

Ann PiperVP, WestYuMe

Jay PivecPresident & Owner PivNet Agency

James PlagensRegional Sales Manager, DetroitNinthDecimal

Lisa PlaggemierProgram ManagerADP Dealer Services

Ruslan PolinovskyRegional Marketing Manager, Scion DivisionToyota Motor Sales, U.S.A., Inc.

Sarah PoluhaStrategist, Brand SociologyCarmichael Lynch

Andrew PooleClient SolutionsFacebook

Octavian PopSales ManagerAdconion Direct

Ryan PorterDirector, Site ContentAutoNation

Richard PowellVO Northeast SalesGoodway Group

John PribbenowDirector Third PartiesAutoNation

Dave PributskySVP, Partner DevelopmentTrueCar, Inc.

Andrew PricePresident, AutomotiveCallSource

John PriceCEOVast.com, Inc.

Tony PriceAccount ExecutiveRocket Fuel

Julie PriorNational Director, AutomotiveJun Group

Rudy PrivitelliDirector of SalesAutoTrader.com

Dean PrzymusinskiManager, Internet LeadsChannelVantage

Frank PumaPartner, Group Planning DirectorMaxus Global

Pam PutiamDirector, DataTrueCar, Inc.

Q-R

Michelle QuichoSenior Sales DirectorBrightRoll, Inc.

Mike RacicVP, Category  Development Rocket Fuel

Lauren RacineAccount ExecutiveCars.com

Alex RadetichManaging PartnerTake 5 Solutions LLC

Aziz RahimSVPOpera

Todd RalphSales Director, Detriot Adroit Digital

Ray RamdinDirector, eCommerce,SalesAutoNation

Rene RamirezDirectorUSAA Federal Savings Bank

Todd W RankinDetroit Ad Sales DirectorDIRECTV

Anita Rao KeechSenior Global Account ExecutiveThe Wall Street Journal

Bill RasmussenManaging DirectorUrban Science

Anya RatanawanRegional Sales ManagerTremor Video

Phillip RatherClient PartnerFacebook

Joshua RatliffManagement SupervisorRPA

Syl RaymondVP, Global Enterprse Solutions, EnterpriseCDK Global

Susan ReaginSales Manager, Tier IIKelley Blue Book

Annie RebroSenior Account ExecutiveCars.com

Betty ReedHead of Media & Social Media OperationsChrysler Group LLC

David ReisonAnalystContour Asset Management

Jonathan RenteriaDigital Marketing ManagerKelley Blue Book

James RhoadesExec. Dir.Gunn Automotive Group

Famous RhodesVP, eCommerceAutoNation

Jonathan RicardSVP SalesSignal

Jason RiceVP, Digital MediaTEN: The Enthusiast Network

Brian RichardsSr. Partner Development ManagerTrueCar, Inc.

Elaine RichardsVP, Channel DevelopmentCars.com

Joe RichardsDirector, Research & Market IntelligenceCox Automotive

Mike RichardsPresidentTrilogy

Amy RichardsonSales DirectorRocket Fuel

Rachael Richardson-BorrorNetwork AdvertisingNBC

Owen RidolfiManager AnalyticsRocket Fuel

Mark RikessCEOThe Rikess Group

Reggie RileyChief Revenue OfficerInStadium

Sarah RipmasterExecutive Director, Media and AdvertisingNeustar

Ellen RitterDirector, Business DevelopmentMagnetic

Jeff RitterbandSenior Account ExecutiveDstillery

Jonathan RivardRegional Marketing ManagerSubaru of America, Inc.

Tom RiversSVPNielsen Global Automotive

Regina RivistoAssociate DirectorMindshare - Team Detriot

Stephanie RobbinsDirector, OEM SolutionsContact At Once!

Jessica RobertsClient PartnerFacebook

Brenna RobinsonSr. Public Relations ManagerKelley Blue Book

Jim RocheSVP of Marketing and SalesXtime

Rebecca RogersSales Lead, Southwest RegionDataXu

Mike RomanoRegional PresidentShift Digital

Pete RomanoSenior Brand DirectorAutoTrader.com

Myles RoseDigital Media & Analytics ManagerGulf States Toyota

Ted RossVP, Business StrategyPeak Performance

Kris RosychukMarketing SupervisorJ.D. Power

Steven RousseauVP- Head of Global AutomotiveVisible Measures

Jared RowePresidentKelley Blue Book

Chad RummingerClient Partner - Automotive Twitter, Inc.

Roy RutherfordVP, Automotive OEMCallSource

Martin RutynaAccount ManagerUrban Science

John RuvoloChief Revenue OfficerMartini Media

Shawn RyanAccount ExecutiveIHS

Phil RzepkaSVP, Head of DigitalCarat

S

Eli SabaSales DirectorVan Tuyl

Tod SacerdotiCEOBrightRoll, Inc.

Page 20: Download the 2014 AMR Program

18

Ben SarmientoAccount ExecutiveCentro

Mark SarshaDirector of Partner DevelopmentMachinima

Jeff SayenBrand Comm. ManagerVolkswagen

Will SayreLead, Product Mgmt & Development J.D. Power

Nicole ScaglioneDirector, Demand SalesOpenX

Cathy ScaliaDirector, OEM RelationsDealertrack

Erik SchearDirector of SalesEyeview Digital

Jennifer ScheelDirector, Programmatic Amnet Group

Mike SchickSalesMillennial Media

Josh SchirleAssistant Media PlannerCarat

Mike SchlegelRVP Sales, WestInnovid

Aleck SchleiderVP, Data & AnalyticsVideology Inc.

Josefina SchmellaSr. Account ExecutiveZEFR

Kelly SchneiderDirector of Global Client Development Amnet Group

Sheri SchneiderVP Data SolutionsTrueCar, Inc.

Jenny SchollAccount ExecutiveMaxPoint Interactive

Becky ScholtenSales DirectorPlaceIQ

Beth ScholzeWest Coast DirectorSI Golf Group

Mike SchottVP of Sales - Western USSpecific Media

Michael SchrageVPUniversal City Nissan

Tommy SchroderSenior Director, Platform Partnerships BrightRoll, Inc.

Stephan SchroederSenior DirectorJ.D. Power

Jim SchubmehlVP, Group Digital DirectorZimmerman Advertising

Jon SchulzEVP, Business DevelopmentInteractive Media Holdings

Melissa SchulzHead of Digital PurchasingFiat Group Automobiles

Joseph SchumacherDirector, Business DevelopmentCARFAX

Alex SchumuckInternet Communications ManagerBMW of North America

Eric SchwabEVP, Sales & Marketing; GMTEN: The Enthusiast Network

David SchwartzSenior Account ExecutiveAutoGuide.com Group

Jonathan SchwartzVP of SalesNetmining

Robin SchwartzSales DirectorPointRoll

Carrie SciclunaDigital Account DirectorUSA TODAY

Jason ScinoccaCTOCallSource

Brian SciumbatoCorporate ManagerToyota Motor Sales, U.S.A., Inc.

Cindy ScottFounder & PrincipalBrand Traction

Eric ScottDirector of SalesDigital Motorworks

Mark SeatonHead of Auto PartnershipsDatalogix

Monica SeebohmSr. Director, Extend SalesTremor Video

Josh SeidmanAuto Client Lead, Eastern RegionDataXu

Paul SellersVP, AutomotiveUnivision Communications, Inc.

JP SeralAssociate Marketing StrategistBLiNQ Media

Steve SeyferthSales DirectorAT&T AdWorks

Jason SeymourSr. Director - Midwest/CanadaRocket Fuel

Adam ShackletonBusiness ManagerCapital One

Steven ShannonVP of MarketingHyundai Motor America

Dipanshu SharmaCEOxAd

Dan SharpStudio SupervisorJ.D. Power

Matt ShawManager, Global AnalyticsGeneral Motors

Stephen ShawCEOAutometrics

Eric ShepherdAccount Director - Automotive EastMaxPoint Interactive

Bromley ShielsAccount ExecutiveBizo

Christina ShinskyRegional Sales VPVerve Wireless, Inc.

Scott ShipleyDirector, Business DevelopmentTrilogy

Len ShortFounder and CMOLotLinx, Inc.

Richard ShuggDirector, OEM SalesAutobytel, INC.

Scott ShulmanVP, Strategic Sales Rocket Fuel

Tony SiconolfiVP of Sales & Strategic Client PartnershipsScout Media

Dan SieglerHead of Industry, AutomotiveGoogle

Dan SilverDirector of MarketingxAd

Jenna SilverDirector, Ad Sales MarketingUnivision Communications, Inc.

Christopher SimonAssociate Director, DigitalOptimedia

Dave SimonDirector of SalesBrightRoll, Inc.

David U. SimonChief Marketing OfficerPointRoll

Cory SimpsonEngagement PlannerCarmichael Lynch

Beth SinclairDealer Web Operations ManagerSubaru of America, Inc.

Tom SinovicSr. Sales ManagerKelley Blue Book

Justin SiscoFranchise Sales ManagerSports Illustrated

Erika SkalskiAccount ExecutiveTribune Publishing

Paul SkarvinkoMedia Sales DirectorDealer.com

John SkocilicSr VP, TechnologyAutobytel, INC.

Shawn SlaterSpecialist, Event OperationsJ.D. Power

Anthony SlyterSr.Director of Media & AdvertisingNeustar

Matt SmartSales Manager, Tier 1Kelley Blue Book

Cristina SmejkalSenior Account ExecutiveCars.com

Anthony SmihalDirector of Strategic AccountsRocket Fuel

Ray SmitDCA Marketing ManagerSubaru of America, Inc.

Adam SmithDirector, Ad SalesVEVO

Chris SmithVice President - Advertising SalesDealer.com

Denise SmithSVP, Client Business PartnerUnivision Communications, Inc.

Kelly SmithDirector of Sales, SouthwestKinetic Social

Kendall SmithSenior RSM, East Coast AudioTremor Video

Loretta SmithSr. Manager, Mketing OperationsVideology Inc.

Mike SmithAccount ExecutiveIHS

Walter SmithMgr. of Category Development-AutoTremor Video

Frank SmychynskyHead of Industry, AutomotiveTruSignal

Kyle SnarskiSalesMillennial Media

Ryan SoffaSVP, Product DevelopmentFordDirect

Stephanie SollersDirector of Sales - WestxAd

Ken SollomDirector, National AccountsAutoTrader.com

Dominic SoriaSales DirectorUndertone

Michael SosProduct ManagerDominion Dealer Solutions

Mike SpadaforeAutomotive Industry PrincipalAcxiom Corporation

Sam SpagnuoloDirector, Marketing and AdvertisingSOA

Randy SparksDigital Marketing AnalystLithia Automotive Dealerships

Elizabeth SpinaAssociate Director, StrategyOMD LA

Mark SpindlerGlobal Dir. Marketing & Sales PlanningFederal-Mogul

Steve St. AndreCEOShift Digital

Tom StacyVP SalesMartini Media

J.D. Power 2014 Automotive Marketing Roundtable attendees

Page 21: Download the 2014 AMR Program

19

Michael StanfordDigital Account DirectorTeam Detroit

Joe StanhopeSVP MarketingSignal

Kristen StantonVP, MarketingLotLinx, Inc.

Sean StapeltonAssociate Media DirectorMediacom/Audi

Sean StapletonVP- Sales & MarketingVinSolutions

Matt StarkSVP, Client EngagmentRazorfish

Max StecklerVP, Glb Adv Sol/BusnIntel, DMG, Product Mgmt.CDK Global

John SteermanSVP, Lead & Site Product Devpmnt & OperationsAutobytel, INC.

John SteermanSVP, Lead & Site Product Devpmnt & OperationsAutobytel, INC.

Tara StegerDirector of Sales, Southwest RegionDataXu

Langley SteinertCEOCarGurus

Anne SteinhauerVP Sales, National AccountsAutoTrader.com

Scott SteinmanSupervisorJ.D. Power

Julie SterlingHead of Automotive PartnershipsGoogle

Matt SterlingDirector, DigitalTime Inc.

Lisa StessmanHonda Digital MarketingAmerican Honda Motor Co., Inc

Sean StevensonVP, Business DevelopmentHooklogic, Inc.

Matt StewartDirector of MarketingChrysler Group LLC

Jon StoccoRVPOpera

Matt StollExecutive Director of BESTeam Detroit

Charlie StrandburgGeneral ManagerStrand Business Services, LLC

John StremelMedia Director, Hyundai Shopping & HDAAInnocean Worldwide

Matthew StrickrootNissan Account ExecUrban Science

Beth StrongAccount DirectorSapient Nitro

Jessica StudholmeExecutive Ad. Dir. -West CoastSports Illustrated

Steven SturmCategory Development OfficerAOL

Majdi SuleimanDirectorAutoTrader.com

Amanda SwartzSales DirectorBLiNQ Media

Steve SweckerPresidentAlphera Financial Services

Jason SwiderSales DirectorPointRoll

T

Kevin TafazzoliResearch ManagerJ.D. Power

Amanda TaftAssociate Media DirectorTeam One Advertising

Chintan TalatiSr. Director Public RelationsKelley Blue Book

Sachie TamiyaProject ManageToyota Motor Sales, U.S.A., Inc.

Sam TaniratnaAccount Executive, West CoastMagnetic

Tony TarleDirectorSapient Nitro

Gabe TartagliaVice PresidentPandora

Ann-Marie TaylorDirector, West CoastSlate

Tim TaylorVP, West Coast SalesMagnetic

Ian TelevikDigital Marketing Planning ManagerKia USA

Markus TemplerSr Account ExecutiveRocket Fuel

Jeffrey TengDirector, Business DevelopmentOracle

John TewsDirector, Media RelationsJ.D. Power

Todd ThiessenSVP/Nat’l Strategy ManagerRazorfish

Michael ThillDirector of Regional SalesCentro

Brendan ThomasBrand StrategistTumblr

Dana ThomasAssociate DirectorMedia Vest

Doug ThomasVP of Regional SalesCentro

Jake ThompsonOnline Business Managerup2drive / BMW Financial Services

Christopher ThorntonAssociate Comm. Director, TDASaatchi & Saatchi LA

Danielle ThorntonResearch SpecialistJ.D. Power

Scott ThorntonMedia SupervisorTeam One Advertising

Trent ThrockmortonRegional Director, AudioTremor Video

Rudi ThunHead of VehicleseBay Motors

John TierneySenior VP National/Regional Advertising SalesComcast Spotlight

Kristen TignanelliMedia SupervisorTeam Detroit

Matt TimothyPresidentVindico

Sasha TinkhamRegional Marketing SpecialistSubaru of America, Inc.

Jeffrey TognettiProduct Development LeadDealerX

Valeri TompkinsVP Industry SolutionsALG

Derek TopelPartner, Digital DirectorMindshare - Team Detriot

Laura TormeySales DirectorAdconion Direct

Andres TorrenteAssociate Director, DigitalOMD LA

Jon TorreyManager - Certified providerDealer.com

Anne TourtillottRegional Sales Director, DetroitDstillery

Dave TourtlotteSenior Group ManagerHyundai Motor America

Bryan TracyStrategic Account ManagerGoogle

Justin TrainaVP of SalesDefy Media

Alex TranRelationship ManagerSantander Consumer USA

Marjorie TranumNational SalesAutoTrader.com

Hal TrencherSenior Vice President SalesPointRoll

John TrimbleChief Revenue Officer - DetroitPandora

Natassia TrinhSr. StrategistOMD LA

Susan TroutVP Branded SolutionsTime Inc.

Troy TroutnerSales DirectorAdconion Direct

Ryan TrowNational Account ManagerSlate

Pete TrujilloManager, Industry AnalyticsJ.D. Power

Steve TschosikSVP Agency SalesOwnerIQ

Tammera TubolinoVP, Digital DirectorCarat

Gary TuckerCEODealerRater

Matt TurckPublisherSlate Magazine

U-V

Kurt UnkelChief Digital OfficerTeam Detroit

Wayne UsseryDirector of digital marketingJim Ellis automotive dealerships

Jack ValenteSVP, Business DevelopmentInStadium

Michael ValentineDigital Strategy ManagerSOA

Mike Van SyckleField Team ExecutiveShift Digital

Chris VanBuhlerCommunications ManagerGeneral Motors

Kristi VandenboschChief Digital OfficerMeredith Xelerated Marketing

Dee Dee VanderyachtManager, SyndicationKelley Blue Book

Jose VargasPresidentAutoweb.com

Mark VarnerSenior Strategic Client ManagerCARFAX

Chris VesseySr. Manager- Ad. OperationsDealer.com

Alex VetterSenior Vice PresidentCars.com

Anthony ViccarsDigital DirectorOMD LA

Lance VickeryDirector, Strategic Client ServicesCARFAX

Dom VieiraVP Client ServicesCars.com

John VierhellerSVPAspen Marketing

Linda VillaniWest Coast Sales DirectorMailOnline

Page 22: Download the 2014 AMR Program

20

Michael VitugMedia DirectorRezonate Media

Mike VogelAccount DirectorAOL

Thorn VogelAutomotive Account ExecutiveAkamai Technologies, Inc.

W

T.O. WagnerVP of Sales, Key AccountsDMEautomotive

Richard WainschelVP, Automotive InsightsAutoTrader.com

Arianne WalkerSr. Dir, Mktg & Media PracticeJ.D. Power

Mike WalkerVP, Strategy InnovationBLiNQ Media

Sara WalkerBrand StrategistTumblr

Frank WallSVP, National Sales ManagerTurner Broadcasting

Ben WallachCo-FounderWeb2Carz.com, LTD.

Matthew WalshSenior Manager, Business DevelopmentAmerican Express

Leigh WalterRegional Sales ManagerForbes Media

Michaell WaltersSenior Account ExecutiveAOL Platforms

Mike WaltherCEODMEautomotive

David WalthersBrand StrategistTumblr

Thomas WanWeb Statistical AnalystKelley Blue Book

Jon WardAccount ExecutiveShift Digital

Shelley WashburnVP, Account ServicesGS Marketing, Inc.

Eric Watson Group Manager, Brand & Marketing Comm.Mazda

Jenny WatsonVP Online and DirectAutoNation

Joseph WatsonAccount ExecutiveEquifax Automotive Services

Doug WeilandDirector, Adv & Bus Dev EastKelley Blue Book

Dan WeinerVice President of SalesPandora

Olga WeinraubVP Media Director, DigitalThe Garage/ Team Mazda

Katie WeissManager, Account ServicesCars.com

Heiko WenczelPresidentMackevision

Doron WeslyHead of Market Strategy & ResearchTremor Video

Taylor WestRVP East Coast & CanadaAdconion Direct

Bryan WestonAccount ExecutiveCentro

Alexandra WhileyAccount DirectorDataXu

Erin WhiteRegional Sales VPVerve Wireless, Inc.

Holly WhiteAccount ExecutiveCars.com

Lindsay WhiteExecutive DirectorAutometrics

Tracy WhiteVP MarketingBankrate.com

RJ WicksClient PartnerRazorfish

Ed WilliamsVice PresidentMillward Brown

Jamie WilliamsAccount DirectorSignal

Jona WilliamsSenior ManagerUrban Science

Kenny WilliamsStrategic Client ManagerCARFAX

Mark WilliamsSr. Market Intelligence AnalystKelley Blue Book

Craig WilliamsonSr. Dir. Glbl Automotive Bus. Dvl.J.D. Power

Jane WilmothVP Sales - MidwestBankrate.com

Caleb WinesSVP, Group Account DirectorSVP, Group Account Director Initiative

Dan WinjumSales Director, WestInnovid

Dave WinslowVice President - Digital StrategyDealer.com

Rebecca WisniakowskiLocal Sales ManagerHulu

Alex WitkowskiGroup DirectorOMD LA

Kelly WolfRegional Marketing SpecialistSubaru of America, Inc.

Tobias WolfExecutive DirectorMindshare - Team Detriot

Lily WonAssociate Comm. DirectorSaatchi & Saatchi LA

Michael WongVP Of Business Development, PivNet Agency

Tim WooAssociate Director, AnalyticsSaatchi & Saatchi LA

Liz WoodMedia Planner H & L Partners

John WoodburyManaging DirectorMediabrands Publishing

Daniel WoodfordVP, Client ServicesEpsilon

Greg WoottonVP SalesBLiNQ Media

Samuel WrightManager Dealer Digital MarketingNissan North America

Erin WrobleskiSales Manager, EastKelley Blue Book

Sheila WulfNational Account ManagerThe Washington Post

X-Y-Z

Meagan YednockBrand StrategistTumblr

Jason YoderDir. of Category Strategy - Automotive Rocket Fuel

Daly YooDirector, Website ProductAutobytel, INC.

Steven YounanDirector, PINJ.D. Power

Marilynn YoungsDirector, OEM DevelopmentTrueCar, Inc.

Jina YuSenior Account ManagerBrand Arc

Tom ZawackiVP, Programmatic Marketing Rocket Fuel

James ZaytiNational Manager, Hyundai Media PlaningInnocean Worldwide

Sarah ZeitlinAccount DirectorDataXu

Xin ZhaoManagerShanghai General Motors Corporation Limited

Yamin ZhuManagerShanghai General Motors Corporation Limited

Dawn ZiebarthDirector, Client ServicesiSKY

Kathleen ZimmermanKia USA

Kevin ZossAccount ExecutiveOpera

Marco ZuechAccount ExecutiveAutoGuide.com Group

Dean ZumachDirector of Sales, WestAltiscale

J.D. Power 2014 Automotive Marketing Roundtable attendees

Page 23: Download the 2014 AMR Program

Kickoff Gala

&Meals

Beer Garden

Registration Headshots

ChargingStation

Fresh Popcorn

Limo Service

General Sessions

Breakout 2

Internet Cafe

Breakout 1 J.D. PowerO2O

J.D. PowerMeeting

Room

4-9

8 4

5

9 76

3

27

1

5

62

BellagioBallroom

GrandBallroom

4 3

2Degas

Stage

Dealer.com Cabanas

Wind DownFuel Up

Stage

Grand Patio

Donatello3

Las Vegas Boulevard

Flamingo Road

Things to visit at the AMR: Parties to enjoy:

Wind Down Fuel Up Room

Professional Headshots

Internet Café

Fresh Popcorn Cart

Limo Service

Charging Station

Wednesday 5:15 - 8:00 p.m. Hyde Nightclub at the BellagioNetworking Nightclub Party sponsors:

Tuesday 6:00-8:00 p.m. Bellagio Ballroom

Kickoff Gala sponsor:

Thursday 2:10 - 3:30 p.m. Grand Patio

Farewell Beer Garden sponsor:

Page 24: Download the 2014 AMR Program