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Business Plan
Prepared April 2012
Contact InformationJosh [email protected] of ContentsiExecutiveSummary.....................................................................................................................1Who We Are..........................................................................................................................1WhatWeSell........................................................................................................................1WhoWeSellTo...................................................................................................................2FinancialHistory.................................................................................................................2Company Chapter........................................................................................................................3CompanyOverview............................................................................................................3Management Team..............................................................................................................3ProductsandServices.................................................................................................................5ProductsandServices.........................................................................................................5Competitors..........................................................................................................................6TargetMarket...............................................................................................................................8MarketReview.....................................................................................................................8MarketNeeds.......................................................................................................................8KeyCustomers.....................................................................................................................8Market Trends......................................................................................................................9Market Growth ..................................................................................................................10Strategy and Implementation..................................................................................................11Marketing Plan ..................................................................................................................11Milestones...........................................................................................................................13CONFIDENTIAL -DO NOT DISSEMINATEThis businessplan contains confidential, trade-secret information and is shared only with the understanding that you will not share itscontents or ideas with third parties without the expresswritten consent of the plan author.
Table of ContentsiiCompetitiveEdge..............................................................................................................13StrategicAlliances.............................................................................................................14FinancialPlan.............................................................................................................................15Personnel Plan....................................................................................................................15SalesForecast......................................................................................................................16Budget..................................................................................................................................19Cash Flow Assumptions...................................................................................................21Loans and Investments.....................................................................................................22Projected Profit and Loss Statement..............................................................................23Projected Balance Sheet...................................................................................................26ProjectedCashFlowStatement......................................................................................27Appendix.....................................................................................................................................30MonthlyFinancialDetails...............................................................................................30CONFIDENTIAL -DO NOT DISSEMINATEThis businessplan contains confidential, trade-secret information and is shared only with the understanding that you will not share itscontents or ideas with third parties without the expresswritten consent of the plan author.
