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Search Engine Room 2007Blog Marketing and Optimisation
Frank [email protected]://blogs.msdn.com/frankarr Group Manager, Technical CommunitiesDeveloper & Platform Evangelism with a little bit of help from Hugh Macleod http://www.gapingvoid.com/
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Why am I here?
![Page 3: 1 Search Engine Room 2007 Blog Marketing and Optimisation Frank Arrigo frankarr@microsoft.com Group Manager, Technical Communities](https://reader035.vdocument.in/reader035/viewer/2022070404/56649f355503460f94c53f14/html5/thumbnails/3.jpg)
Really – What am I doing here?
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![Page 4: 1 Search Engine Room 2007 Blog Marketing and Optimisation Frank Arrigo frankarr@microsoft.com Group Manager, Technical Communities](https://reader035.vdocument.in/reader035/viewer/2022070404/56649f355503460f94c53f14/html5/thumbnails/4.jpg)
Blogs + Search = Visits
A case study on how blogging can work for a major corporate such as Microsoft.
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Where do they come from ?
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What are they looking for?
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August 2006 September 2006 October 2006 November 2006 December 2006download windows vista vista rc1 msdn download windows vista frank arrigo elfamorphosis
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download windows vista My Elfamorphosis
Vista beta download installing Windows Vista RC1
frank arrigo frank arrigo blog Download Windows vista
IRiver clix download windows vista DirectX9 FrankArr frank arrigo download windows vista beta
frank arrigo Voice command bluetooth
zune ads myheritage.com
download vista beta mathletics frankarr mathletics mathletics frankarr vista rc1 aussie jokes voice command
bluetooth download windows vista beta
DIRECTX9 Vista Beta Download installing windows vista download windows vista beta
frankarr
frank arrigo blog voice command bluetooth mathletics vista beta download windows vista download
windows vista download installing Windows Vista mmmmmmmmmmmmm microsoft voice command bluetooth
stirr sydney
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The Long Tail of Content!
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What’s so great about blogs?
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Trackbacks are good
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Final Word
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http://blogs.msdn.com/frankarr
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Get Started?
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© 2005 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only.MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY.