Download - 1045. game mechanics. gardner
INNOVATION & GAMIFICATIONJAMES GARDNER
MD, EUROPE
“What’s the newest thing I can think of
today?”
Breakthroughs don’t pay
Desperately, I turned to the crowd
“Innovation is not my
job”
“Where’s my
breakthrough?”
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LIV
E N
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Where you are: try things now
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Socializers
Killers
Explorers
Achievers
Bartle Test
“Points-ification is
Rubbish”- Richard Bartle
Innovation games…
… are platforms
Innovation crowds are different to
gamers too.
Innovation crowds
form playful groups
The Magic
Number
Fake it till you make it…
Permission
Innovation crowds are playfullyobservable
Exposetheunexpected
CreateTipping
Points
Shared Joy
Innovation crowds make experments a game
Change Behavior
New Knowledge
Big society…
Crowds……or
Mobs
TheCustard
BathEffect
33
In the end, the money made no
difference.
Thank you