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H O W T O R O C K Y O U RSTAGE
OWN THE
3 9 R U L E S O F T H U M BN E X T P R E S E N TAT I O N
B Y: S TA N P H E L P S P U R P L E G O L D F I S H . C O M
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T H E F E A R O F P U B L I C S P E A K I N G
T H E P R O B L E M I S
>
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T H E F E A R O F P U B L I C S P E A K I N G> T H E F E A R O F
D Y I N G
FE
AR
T H E P R O B L E M
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T H E F E A R O F P U B L I C S P E A K I N G> T H E F E A R O F
D Y I N G
FACTOR
FE
AR
T H E P R O B L E M
“ A C C O R D I N G T O M O S T S T U D I E S , P E O P L E ' S N U M B E R O N E F E A R I S P U B L I C S P E A K I N G . N U M B E R T W O I S D E A T H . D E A T H I S N U M B E R T W O . D O E S T H A T S O U N D R I G H T ? T H I S M E A N S T O T H E A V E R A G E P E R S O N , I F Y O U G O T O A F U N E R A L , Y O U ' R E B E T T E R O F F I N T H E C A S K E T T H A N D O I N G T H E E U L O G Y. ” [CREDIT: JERRY SEINFELD, YOUTUBE CLIP]
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There are two types of speakers”
NERVES ARE
INEVITABLE
“
T H E T R U T H
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Those that are nervous and those that are liars.”
NERVES ARE
INEVITABLE
M A R K T W A I N O N P U B L I C S P E A K I N G
“
-
T H E T R U T H
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There are two types of speakers: those that are nervous and those that are liars.”
NERVES ARE
INEVITABLE
M A R K T W A I N O N P U B L I C S P E A K I N G
“
-
T H E T R U T H
N O O N E I S B O R N A S P E A K E R . I T TA K E S D I S C I P L I N E A N D P R A C T I C E T O C H A N N E L Y O U R N E R V E S . T H I S D E C K P R O V I D E S S O M E G U I D E L I N E S T O H E L P Y O U O N T H A T J O U R N E Y.
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W H AT ’ S T H E S O L U T I O N ?
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T H E S O L U T I O N I S
R U L E S O F T H U M BR U L E S O F T H U M B A R E G E N E R A L LY A C C E P T E D G U I D E L I N E S .
YOU NEED
GUIDELINES
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G U I D E P O S T S T O S H O W Y O U T H E W AY. N O T E : W H E N T H E R E A S O N S T O P S , T H E R E F O R E S T O P S T H E R U L E .
T H E S O L U T I O N I S
R U L E S O F T H E R O A D
FOLLOW
THE SIGNS
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P R E PA R AT I O N I S K E Y. R U L E O F 1 / 3 ’ S
Y O U R P R E PA R A T I O N T I M E C O N S I S T S O F 1 / 3 C O L L E C T I N G , O R G A N I Z I N G , A N D S K E T C H I N G .
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P R E PA R AT I O N I S K E Y. 3 6 T O 9 0 H O U R S …
PUT IN
Y O U R P R E PA R A T I O N T I M E C O N S I S T S O F 1 / 3 C O L L E C T I N G , O R G A N I Z I N G , A N D S K E T C H I N G . 1 / 3 B U I L D I N G S L I D E S .
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P R E PA R AT I O N I S K E Y. 3 6 T O 9 0 H O U R S T O C R E AT E A N H O U R L O N G P R E S E N TAT I O N
PUT IN
THE TIME
[CREDIT: NANCY DUARTE]
Y O U R P R E PA R A T I O N T I M E C O N S I S T S O F 1 / 3 C O L L E C T I N G , O R G A N I Z I N G , A N D S K E T C H I N G . 1 / 3 B U I L D I N G S L I D E S . T H E F I N A L 1 / 3 I S R E H E A R S I N G .
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V I S U A L S A I D R E C A L L B Y %
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V I S U A L S A I D R E C A L L B Y 5 5 0 %STOCK
UP
L E V E R A G E T H E P I C T U R E S U P E R I O R I T Y E F F E C T. P E O P L E R E M E M B E R 1 0 % O F W O R D S C O M PA R E D T O 6 5 % O F P I C T U R E S . [CREDIT: D.L. NELSON, U.S. REED, J.R. WALLING]
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FREE
IS GOOD
P R O T I P : C A N VA I S A D E S I G N T O O L T H AT A L L O W S Y O U T O A D D T E X T A N D C R E AT E C U S T O M S I Z I N G F O R F R E E . S T O C K I M A G E S A R E $ 1 .
3 S O U R C E S
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M I N I M U M S I Z E F O N T I S
Fonts must
[CREDIT: GUY KAWASAKI, YOUTUBE CLIP]
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M I N I M U M S I Z E F O N T I S 3 0
Fonts must
MEASURE
CUT TWICE
ONCE
[CREDIT: GUY KAWASAKI, YOUTUBE CLIP]
FO T
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W H E N Y O U F I N I S H A P R E S E N TAT I O N , D O N ’ T P L AY 2 0 Q U E S T I O N S
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TA K E Q U E S T I O N S , B U T T H E N F I N I S H S T R O N G W I T H A S T O R Y A N D A C A L L T O A C T I O N
NAIL THE
FINISH
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S TA R T W I T H Y O U R S E C O N D B E S T S T O R Y … ”
“
SECOND
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S TA R T W I T H Y O U R S E C O N D B E S T S T O R Y A N D F I N I S H W I T H Y O U R B E S T O N E ”
- B I L L S TA I N T O N
“
SECOND
THEN
FIRST
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T H E M A X I M U M N U M B E R O F W O R D S O N A N Y G I V E N S L I D E I S
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T H E M A X I M U M N U M B E R O F W O R D S O N A N Y G I V E N S L I D E I S 1 6
MEASURE
CUT TWICE
ONCE
[CREDIT: JON VEGOSEN]
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LENGTH
OF A TALK
“ A G O O D S P E E C H S H O U L D B E L I K E A W O M A N ' S S K I R T ”
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LENGTH
OF A TALK
“ L O N G E N O U G H T O C O V E R T H E S U B J E C T A N D S H O R T E N O U G H T O C R E AT E I N T E R E S T ” - W I N S T O N C H U R C H I L L
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T H E M A X N U M B E R O F S L I D E S F O R E V E R Y 2 0 M I N U T E S O F P R E S E N TAT I O N
L E S S I S M O R E
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T H E M A X N U M B E R O F S L I D E S F O R E V E R Y 2 0 M I N U T E S O F P R E S E N TAT I O N
MEASURE
CUT TWICE
ONCEL E S S I S M O R E
15
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D O N ’ T W A L K I N F R O N T O F T H E P R O J E C T O R
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AVOID THE
TRACTORBEAM
3 H A C K S
1. IF THE PROJECTOR IS MOUNTED OVERHEAD, TEST HOW CLOSE YOU CAN WALK NEXT TO THE SCREEN DURING SET-UP. USE SOME MASKING TAPE ON THE FLOOR.
2. IF THE PROJECTOR IS ON A TABLE OR CART, JUST WALK AROUND IT.
3. USE THE BLACK OUT BUTTON ON YOUR R800 CLICKER
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F O N T S M AT T E R
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1 4 F O N T S Y O U S H O U L D C O N S I D E R
Baskerville
Impact
Hobo Std
Marker Felt
BRING YOUR
A GAME
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1 3 = M U R P H Y ’ S L A W
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B A D T H I N G S W I L L H A P P E N . Y O U H AV E 3 C H O I C E S : 1 ) F I X I T, 2 ) F E AT U R E I T, O R 3 ) F O R G E T I T
SPANNER
IN THE WORKS
S T U F F H A P P E N S . Y O U C A N C O U N T I T. P R A C T I C E W I T H O U T S L I D E S . D O A N A U D I O C H E C K B E F O R E S P E A K I N G . B E P R E PA R E D .[CREDIT: ALAN HOFFLER]
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3 H A C K S T O F E N D O F F M R . M U R P H Y
3. TURN OFF WIRELESS ON YOUR COMPUTER AND CLOSE ALL APPS
1. 1. ASK FOR A HANDHELD MIC. STASH IT ON STAGE AS A BACKUP
2. WRITE DOWN YOUR MAIN POINTS IN CASE YOUR DECK FAILS (THINK SET LIST)
TOOLS
YOU CAN USE
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“The best advice was from my father at an early age when we were making music. I would make mistakes, and I would ask, ‘What do you do?’ And he’d say, in Dutch, ‘Gewoon door blijven gaan, ’ which means keep pedaling. Don’t stop and don’t let the audience know you made a mistake. Or smile and do it twice so the audience thinks you meant it.“
TA O O F E D D I E VA N H A L E N
KEEP
PEDALING
[CREDIT: DR. VINCE SCHMIDT, YOUTUBE VIDEO]
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T W E LV E P L U S O N E E Q U A L S
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T H E B A K E R ’ S ONE MORE
THING
A L W A Y S G I V E A L I T T L E S O M E T H I N G E X T R A . T A K E A C U E F R O M S T E V E J O B S . H E A LW A Y S H A D O N E M O R E T H I N G .[CREDIT: CARMINE GALLO]
D O Z E N
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S P E A K I N G I S L I K E F LY I N G . T H E T W O M O S T C R I T I C A L T I M E S A R E A N D
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T H E T W O M O S T C R I T I C A L T I M E S A R E DON’T CRASH
AND BURN
W H E N A R E P L A N E S M O S T L I K E LY T O C R A S H ? M O S T A C C I D E N T S O C C U R D U R I N G TA K E - O F F S A N D L A N D I N G S . TA K E E X T R A T I M E T O P R E PA R E A N D P R A C T I C E Y O U R O P E N I N G S A N D C L O S I N G S .
[CREDIT: RICH SCHLENTZ]
L A N D I N G S
TA K E - O F F ’ S
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VA R Y Y O U R V O L U M E . S O M E T I M E S Y O U N E E D T O G O T O
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TAO OF
TUFNEL
VA R Y Y O U R V O L U M E . S O M E T I M E S Y O U N E E D T O G O T O 1 1
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TAO OF
TUFNEL
T H E S E G O T O E L E V E N
Nigel: The numbers all go to eleven. Look, right across the board, eleven, eleven, eleven and... Martin: Oh, I see. And most amps go up to ten? Nigel: Exactly. Martin: Does that mean it's louder? Is it any louder? Nigel: Well, it's one louder, isn't it? It's not ten. You see, most blokes, you know, will be playing at ten. You're on ten here, all the way up, all the way up, all the way up, you're on ten on your guitar. Where can you go from there? Where? Martin: I don't know. Nigel: Nowhere. Exactly. What we do is, if we need that extra push over the cliff, you know what we do? Martin: Put it up to eleven. Nigel: Eleven. Exactly. One louder. Martin: Why don't you just make ten louder and make ten be the top number and make that a little louder? [Pause.] Nigel: These go to eleven. [CREDIT: SPINAL TAP, YOUTUBE VIDEO]
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T H E B R A I N C A N O N LY C O N C E N T R AT E F O RM I N U T E S B E F O R E
S H U T T I N G O F F
MEASURE
CUT TWICE
ONCE
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MEASURE TWICE
T H E B R A I N C A N O N LY C O N C E N T R AT E F O R1 0 M I N U T E S B E F O R E
S H U T T I N G O F F
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MEASURE
CUT TWICE
ONCE
P L A N O N B R E A K S I N Y O U R TA L K
U S E V I D E O S , R O L E P L A Y S &
G R O U P E X E R C I S E S .[CREDIT: DR. JOHN MEDINA]
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U N D E R S TA N D T H E C O N C E P T O F W I I F Y
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W H AT ’ S I N I T F O R Y O U ( T H E A U D I E N C E M E M B E R )
MEASURE
CUT TWICE
ONCE W. I . I . F. Y
E V E N T H O U G H Y O U A R E A T T H E F R O N T O F T H E R O O M , I T ’ S N O T A B O U T Y O U . I T ’ S A B O U T T H E W H A T ’ S I N I T F O R T H E A U D I E N C E . W H Y S H O U L D T H E Y G I V E Y O U T H E I R A T T E N T I O N . W H A T VA L U E A R E Y O U R P R O V I D I N G ?
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BE A MASTER
“ FA C T ’ S T E L L … ”
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BE A MASTER
STORYTELLER
“ FA C T ’ S T E L L , B U T STOR IES S E L L . ” - B RYA N E I S E N B E R G
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A P P E A R A N C E M AT T E R S
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D R E S S T O T H E N I N E SLOOK
THE PART
8 0 % O F O U R J U D G E M E N T S C O M E S D O W N T O W A R M T H A N D C O M P E T E N C E . D R E S S S M A R T LY T O L E V E R A G E B O T H .[CREDIT: CHRIS MALONE & SUSAN T. FISKE]
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T H I S I S A L E C T E R N , I T I S N O T A
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T H I S I S A L E C T E R N , I T ’ S N O T A N O R I S I T A C R U T C H . S T E P A W AY.
STEP AWAY
P O D I U M .
[CREDIT: EVAN CARROLL]
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S T O RY M AT T E R S
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K N O W T H E 8 S T E P S O F T H E H E R O ’ S J O U R N E Y
PAINT
PICTURETHE
[CREDIT: JOSEPH CAMPBELL]
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O N LY % O F T H E F E E L I N G S
Y O U C O M M U N I C AT E A R E T H E W O R D S
T H AT Y O U U S E
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O N LY 7 % O F T H E F E E L I N G S
Y O U C O M M U N I C AT E A R E T H E W O R D S
T H AT Y O U U S E
EXPRESS
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EXPRESS
YOURSELF
B E E X P R E S S I V E W H E N I T C O M E S T O C O M M U N I C A T I N G F E E L I N G S . O N LY 7 % I S D E P E N D E N T U P O N T H E W O R D S W E U S E . 5 5 % I S B O D Y L A N G U A G E A N D 3 8 % I S T O N E .
[CREDIT: ALBERT MEHRABIAN]
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D E V E L O P A S E N S E
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PLUG INTO
THE AUDIENCE
B E E N G A G E D W I T H T H E A U D I E N C E . L O O K F O R C L U E S F O R W H A T ’ S R E L E VA N T T O T H E M . I T ’ S N O T A B O U T Y O U .
D E V E L O P A S I X T H S E N S E
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G E S T U R E S
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U S E Y O U R T W O H A N D S
GO BIG OR
GO HOME
G E S T U R E S A R E K E Y. U S E Y O U R H A N D S T O E M P H A S I Z E P O I N T S . D O N ’ T B E A F R A I D T O G O B I G .[CREDIT: ALAN HOFFLER]
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I N V E S T I N A G O O D C L I C K E R
P R O T I P : L O G I T E C H R 8 0 0
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I N V E S T I N A G O O D C L I C K E R
DON’T
SKIMP
P R O T I P : L O G I T E C H R 8 0 0
D I S C L A I M E R : T H I S M O D E L H A S A G R E E N L A S E R P O I N T E R . Y O U A R E N O T A J E D I W H I L E P R E S E N T I N G . “ R E S I S T T H E U R G E , Y O U M U S T ” - Y O D A
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D O Y O U R V I S U A L S H AV E A P U R P O S E ?
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4 R E A S O N S F O R U S I N G A V I S U A L
REASON
FOR BEING
1 . T O R E I N F O R C E A N I M P O R TA N T P O I N T ( E M P H A S I S ) 2 . W H E N I T ’ S Q U I C K E R / E A S I E R W I T H A V I S U A L ( S H O W A T R E N D ) 3 . T O M A K E A P O I N T F R O M D A TA ( N E V E R J U S T S H O W D A TA ! ) 4 . T O C O N N E C T W I T H A U D I E N C E E M O T I O N ( H U M O R ) [CREDIT: ALAN HOFFLER]
D O Y O U R V I S U A L S H AV E A P U R P O S E ?
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T H I S I S N O T T H E E N T I R E R O O M
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ADDRESS
THE EDGES
A D D R E S S T H E E D G E S R I G H T W H E N Y O U G E T O N S TA G E . M A K E S U R E Y O U A R E E N G A G I N G T H E E N T I R E A U D I E N C E A N D N O T J U S T T H O S E P E O P L E I N T H E M I D D L E O F T H E R O O M . [CREDIT: BILL STAINTON]
P L AY T O T H E E N T I R E R O O M
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S P E A K T O T H E A U D I E N C E , N O T T H E P R O J E C T O R S C R E E N
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ADDRESS
THE EDGES 3 H A C K S
1. U S E P R E S E N T E R M O D E O N Y O U R L A P T O P 2. A S K F O R A C O N F I D E N C E M O N I T O R 3. S E T U P A TA B L E T FA C I N G T H E S C R E E N A N D
S E T I T T O V I D E O
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U S E T H E P O W E R P O I N T S
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U S E T H E 4 P O W E R P O I N T SRULE OF
THIRDS1/3
1 2
3 4
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RULE OF
THIRDS
L E A R N F R O M P H O T O G R A P H E R S . A V O I D T H E C E N T E R A N D D R A W T H E E Y E T O W A R D S O N E O F T H E F O U R P O I N T S A T T H E I N T E R S E C T I O N S .
1/3
[CREDIT: GARR REYNOLDS]
1 2
3 4
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P E O P L E R E M E M B E R T H I N G S I N ’ S
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IT’S A MAGIC
NUMBER
P E O P L E R E M E M B E R T H I N G S I N T H R E E ’ S . U S E T H I S S I M P L E , Y E T P O W E R F U L FA C T T O Y O U R A D VA N TA G E .
3
[CREDIT: CARMINE GALLO]
P E O P L E R E M E M B E R T H I N G S I N 3 ’ S
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“There are always three speeches,
for every one you actually gave.”
-
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“There are always three speeches,
for every one you actually gave. The
one you practiced, the one you gave,
and the one you wish you gave.”
DON’T
BANG
-
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DON’T
BANG
YOUR
HEAD
P E R F E C T P U B L I C S P E A K I N G I S L I K E A N A S Y M P T O T E . N O B O D Y H A S E V E R R E A C H E D I T A N D N O B O D Y E V E R W I L L . T H E R E I S A LW A Y S R O O M F O R I M P R O V E M E N T. T H E R E I S A LW A Y S R O O M T O L E A R N . [CREDIT: JOHN ZIMMER]
-
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-
M I C U P : 4 M A I N T Y P E S HANDHELD
AROUND THE EAR (AKA - BRITNEY SPEARS)
PODIUM
LAVALIER
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AMPLIFY
1 . C E N T E R T H E L AV M I C I N T H E M I D D L E O F Y O U R C H E S T A N D A B O U T S I X T O E I G H T I N C H E S B E L O W Y O U R C H I N .
-
3 H A C K SYOURSELF
2 . W I T H A H A N D H E L D , Y O U N E E D T O K E E P T H E P O S I T I O N O F T H E M I C C O N S I S T E N T W I T H Y O U R H E A D . I T M O V E S A S O N E .
3 . D O N ’ T A S K T H E A U D I E N C E I F T H E Y C A N H E A R Y O U . S O U N D C H E C K I N A D V A N C E O R H A V E S O M E O N E I N T H E B A C K W H O C A N H E L P Y O U A D J U S T T H E L E V E L S .
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H O W L O N G S H O U L D Y O U PA U S E A F T E R Y O U M A K E A P O I N T ?
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TOOLS YOU
CAN USE2 S E C O N D S O F PA U S E
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TOOLS YOU
CAN USE
W H E N Y O U M A K E A P O I N T O F E M P H A S I S , PA U S E A N D L E T Y O U R A U D I E N C E H A V E A C H A N C E T O L E T I T S I N K I N .[CREDIT: ALAN HOFFLER]
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S T O P
PAY
ATTENTION
T H I S I S T H E M O S T I M P O R TA N T L E S S O N I N T H E E N T I R E D E C K
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S I N G L E T H O U G H T O P
SINGLE
THOUGHT
D E L I V E R A
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S I N G L E T H O U G H T T O O P E R S O N
SINGLE
THOUGHT
N E
D E L I V E R A
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S I N G L E T H O U G H T, O P E R S O N
SINGLE
THOUGHT
D E L I V E R A S I N G L E T H O U G H T T O O N E P E R S O N . T H I N K O F Y O U R N E X T T H O U G H T. F I N D A N E W P E R S O N I N T H E A U D I E N C E . D O N ’ T S T A R T D E L I V E R I N G Y O U R N E X T T H O U G H T U N T I L Y O U E S TA B L I S H E Y E C O N TA C T …
L AT H E R , R I N S E , R E P E AT
N E
ONEPERSON
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S I N G L E T H O U G H T, O P E R S O N
SINGLE
THOUGHT
T H I S O N E P R A C T I C E E L I M I N A T E S F I L L E R W O R D S ( A N D , S O , U M ) , A L L O W S Y O U T I M E T O B R E A T H E , A N D A U T O M A T I C A L LY B U I L D S I N PA U S E S .
D E L I V E R A S I N G L E T H O U G H T T O O N E P E R S O N . T H I N K O F Y O U R N E X T T H O U G H T. F I N D A N E W P E R S O N I N T H E A U D I E N C E . D O N ’ T S T A R T D E L I V E R I N G Y O U R N E X T T H O U G H T U N T I L Y O U E S TA B L I S H E Y E C O N TA C T.
[CREDIT: ANDREW GILMAN]
N EONEPERSON
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The difference between the right word and the almost right word…”
W O R D U P
“
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W O R D U PCATCH
PHRASE
VS.
The difference between the right word and the almost right word is the difference between lightning and a lightning bug.”
- M A R K T W A I N O N W O R D S M I T H I N G
“
B E M E M O R A B L E . B E S T I C K Y.[CREDIT: CHIP AND DAN HEATH]
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K E E P K E Y T E X T O N T H E T O P O F T H E S L I D E
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[CREDIT: WENDY GATES CORBETT]
K E E P K E Y T E X T O N T H E T O P 1 / 3 O F T H E S L I D E
STAY ABOVE
THE HEADS
avoid this
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T H E N U M B E R O F B U L L E T S Y O U S H O U L D U S E I N Y O U R E N T I R E P R E S E N TAT I O N I S
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T H E N U M B E R O F B U L L E T S Y O U S H O U L D U S E I N Y O U R E N T I R E P R E S E N TAT I O N I S Z E R O
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TOOLS YOU
• G U N S D O N ’ T K I L L • P R E S E N TA T I O N S …
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TOOLS YOU
DON’T USE
• G U N S D O N ’ T K I L L • P R E S E N TA T I O N S … • B U L L E T S D O[CREDIT: CARMINE GALLO]
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T H E N U M B E R O F D I S S O LV E S , B U I L D S , A N D O T H E R T R A N S I T I O N S I N Y O U R D E C K I S
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KEEP IT
SIMPLE
[CREDIT: SETH
GO
DIN
]
STUPID
T H E N U M B E R O F D I S S O LV E S , B U I L D S , A N D O T H E R T R A N S I T I O N S I N Y O U R D E C K I S Z E R O
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Tourist to New Yorker: Excuse me, can you tell me how to get to Carnegie Hall?
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Tourist to New Yorker: Excuse me, can you tell me how to get to Carnegie Hall?
New Yorker: Practice, practice, practice.
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N O O N E I S A N A T U R A L . Y O U N E E D T O L O O K F O R O P P O R T U N I T I E S T O P R A C T I C E A N D T O C O N T I N U O U S LY S H A R P E N T H E S A W.
SHARPEN
THE SAWN O T R A F F I C J A M S O N T H E E X T R A M I L E
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W H E N S H O U L D Y O U F I N I S H A P R E S E N TAT I O N ?
C L O S I N G T I M E
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A LW AY S F I N I S H O N T I M E
ON THE
DOT
T H I S I S A C A R D I N A L R U L E . T H E R E I S N E V E R E V E R A N E X C U S E F O R G O I N G O V E R T I M E .
[CREDIT: ALAN HOFFLER]
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3 H A C K S T O H E L P Y O U F I N I S H O N T I M E
DON”T
GO OVER
3. R800 HAS A TIMER1. THERE’S AN APP FOR THAT
2. GO ANALOG
LAGNIAPPE: USE PRESENTATION MODE IN POWERPOINT, IT HAS A CLOCK
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ABOUTTHE
AUTHOR
I A M L O O K I N G T O S H I F T A B U S I N E S S PA R A D I G M : F O C U S I N G O N T H E C U S T O M E R A N D T H E I R E X P E R I E N C E , I N S T E A D O F T H E C O N S TA N T LY C H A S I N G T H E E Y E S A N D E A R S O F T H E P R O S P E C T.
I A L S O B E L I E V E Y O U C A N ’ T H A V E H A P P Y E N T H U S E D C U S T O M E R S W I T H O U T H A P P Y E N G A G E D E M P L O Y E E S . C U L T U R E I S A N O N G O I N G C O M M I T M E N T, N O T A C A M PA I G N .
M Y S I X B O O K S A B O U T C U S T O M E R E X P E R I E N C E A N D E M P L O Y E E E N G A G E M E N T A R E C A L L E D P U R P L E G O L D F I S H , G R E E N G O L D F I S H A N D G O L D E N G O L D F I S H , B L U E G O L D F I S H , P U R P L E G O L D F I S H S E R V I C E E D I T I O N , A N D R E D G O L D F I S H .
L O YA LT Y R E T E N T I O N E N G A G E M E N T C U LT U R E
S TA N P H E L P S
K E Y N O T E S W O R K S H O P S W E B I N A R S
F O R B E S C O N T R I B U T O R , I B M F U T U R I S T , T E D X S P E A K E R
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LITTLE THINGS CAN MAKE THE BIGGEST DIFFERENCE K E Y N O T E S A N D W O R K S H O P S
LITTLE THINGS CAN MAKE THE BIGGEST DIFFERENCE
C L I C K H E R E T O V I E W M Y S P E A K I N G K I T O N
L I T T L E T H I N G S C A N M A K E T H E B I G G E S T D I F F E R E N C E
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