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A comparative study on servicesprovided by the different broking
firms
PROJECT SURVEY REPORTSubmitted
To
ICFAI NATIONAL COLLEGE, BIKANER
For the Degree
Of
MASTER OF BUSINESS ADMINISTRATION
By
Rajesh PrajapatINC, Bikaner
(6nd11912)
Under Guidance of
Mrs. Ritu S Sisodia
Faculty of INC, Bikaner
ICFAINATIONAL COLLEGE, BIKANER2006-2008
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ACKNOWLEDGEMENT
It is great pleasure for me to express my hearty and sincere gratitude to my Faculty
Guide, Mrs. Ritu S Sisodia. Faculty of Marketing of INC, Bikaner. Under whose genuine
and inspiring guidance the present piece of investigation could get its present shape
within such a limited range of time.
The investigator feels his duty to express his sincere thanks to Ms. Krati Taldar and Ms.
Chanchal Sharma Faculty of INC, Bikaner for their suggestions, encouragement and help.
Special thanks are also due to all the employees, customers for their precious co-
operation provided to the investigator during the period of data collection.
I am thankful to my brother & my friends. Their inspirations, affection, care and whose
blessings have given me necessary enthusiasm and encouragement to complete this work.
At last but not the least I express my thanks to Mr. Aswani Diwakar , IT Faculty of INC,
Bikaner. for providing support in formatting and writing this report and giving me
assistance as and when required..
Place: Bikaner Rajesh Prajapat
Date: INC Bikaner
(6ND11912)
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TABLE OF CONTENTS
Particulars
Acknowledgment-----------------------------------------------------------------------------------
List of Tables& Figures ..
Chapter -I..
Introduction
1.1 Introduction to the Stock Broking Houses
1.2 Introduction of the Broking Firms
1.3 Introduction to the Subject
CHAPTER II...
PROJECT PROFILE
2.1 Title of the Study
2.2 Objective of the Study
2.3 Significance of the study
2.4 Use of Research Method and Design
2.5 Population and Selection of Sample
2.6 Instrumentation
2.7 Data Collection
2.8 Introduction to Psychometric Test
2.9 Scope of the Study, and
2.10 Limitations of the Project Study
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CHAPTER-III..
Figures and findings
3.1 Introduction
3.2 Findings from Questionnaires
CHAPTER IV.
REPORT OF THE PROJECT
4.1 Conclusions
4.2 Recommandations & Suggestions
BIBILIOGRAPHY
ANNEXTURES...
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LIST OF TABLES & FIGURES
------------------------------------------------------------------------------------------------------------Table No. Particulars
3.1 Various accounts of customers in all broking firms
3.2 Market share of all broking firms
3.3 Comparison of broking charges of all broking firms
3.4 Comparison of A/C opening charges of all broking firms
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CHAPTER I
Introduction
1.4 Introduction to the Stock Broking Houses
1.5 Introduction of the Broking Firms
1.6 Introduction to the Subject
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Objective of Stock Broking Firms
Broking Firms
A transaction on a stock exchange must be made between two members of the
exchange a typical person may not walk into the New York Stock Exchange
(for example), and ask to trade stock. Such an exchange must be done through a
broker.
There are three types of stock broking service.
Execution-only, which means that the broker will only carry out the client's
instructions to buy or sell.
Advisory dealing, where the broker advises the client on which shares to
buy and sell, but leaves the final decision to the investor.
Discretionary dealing, where the stockbroker ascertains the client's
investment objectives and then makes all dealing decisions on the client's
behalf.
In addition to actually trading stocks for their clients, stock brokers may also offer
advice to their clients on which stocks, mutual funds, etc. to buy.
Definition of Stock Broker
All stock investors have one thing in common, whether they trade in penny
shares or are long-term share investors; they all have to work through stock
brokers.
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When entering the world of the stock market, choosing a stock broker is your first
priority and may be the most important choice you will make. There are many
choices in stock brokers and you need to understand the key differences in each
in order to better make your decision.
Traditionally, full-service stock brokers were the only type that was available.
They charged very high commission fees but also gave a lot of help and
guidance in choosing the right investments. In 1975, all of that changed and the
discount stock brokers became the reigning champs of the investing world. In the
last decade, the internet has permitted individual investors to research their own
potential stocks for themselves, and even buy and sell stocks. There have been
advantages to the arrival of the discount stock broker and online brokerage firm,
but for some investors it has led to more mistakes in a smaller time. The key is
doing your research and investing wisely.
On one end of the spectrum are the discount and online stock brokers. These
brokerage firms act as order takers for their investors. The investor places an
order on the telephone or online. The only help given is with the technical
aspects of the website or the ordering process. There is no guidance given as to
which stocks to buy, when to buy or when to sell. Many online brokerage firms
offer their members access to stock market research, but this is provided by a
third party. The account management tools help you understand how greatly you
have invested and where it is going. These tools are generally online or
downloadable. The discount and online stock brokers are for people either
already familiar with the stock market, or those who do not have much money to
invest. They do require that the investor spend some time researching and
planning their investments. If you are interested in doing your own research or
want to dodge hefty brokerage fees than discount and online brokers may be for
you.
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The next level in service is a discount or online brokerage with an assistance
stock broker. The assistance stock broker will give a small amount of help. In
online brokerage firms, the assistant stock broker takes the form of offering more
research available and newsletters with investing tips. There is still a quantity of
research that wants to be done by the individual investor, but these brokerages at
least point their clients in the correct direction.
The traditional full service stock broker provides recommendations for specific
shares that would be good for your portfolio. The stock broker analyzes your
financial situation to figure out your needs. They put together an investing plan
that is reviewed periodically and adjusted as needed. Full-service stock brokers
are an admirable choice for those who dont have the time or the interest in
staying on top of the newest economic news. The full service stockbroker does
all the research for you and presents you with the best investments for your
situation. Their clients are handled with awareness to special details and goals.
This awareness does come with hefty commission fees, but considering the
quantity of work and dedication that full service stock brokers give, these fees are
understandable. Traditional full-service brokers make money based on the
quantity of transactions they facilitate.
A money manager is one level up from a full-service stock broker in their level of
economic services. Money managers (also called economic advisors) will work
with clients to develop their total financial picture, which may or may not include
investing in stocks. Money managers support stocks and bonds for clients. Each
one has his or her own exclusive style and so it is important that you decide
wisely to make sure your money manager has the same economic philosophy
that you do. A professional money manager does not collect commissions on
transactions. They are salaried from a percentage of the assets under their
management. In that way, they are working for you and themselves at the same
time. If your portfolio grows, their commission will grow as well.
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Introduction of Sharekhan
Sharekhan, one of India's leading brokerage houses, is the retail arm ofSSKI.
With over 510 share shops in 170 cities, and India's premier online trading portal
www.sharekhan.com, our customers enjoy multi-channel access to the stockmarkets.
http://www.sski.co.in/http://www.sski.co.in/ -
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Online Services to Suit Customers Needs!
With a Share khan online trading account, you can buy and sell shares in an
instant! Anytime you like and from anywhere you like!
You can choose the online trading account that suits your trading habits and
preferences - the Classic Account for most investors and Speed trade for active
day traders. Your Classic Account also comes with Dial-n-Trade completely free,
which is an exclusive service for trading shares by using your telephone.
Get everything you need at a Sharekhan outlet!
All you have to do is walk into any of our 640 share shops across 280 cities in
India to get a host of trading related services - our friendly customer service staff
will also help you with any accouts related queries you may have.
A Sharekhan outlet offers the following services:
Online BSE and NSE executions (through BOLT & NEAT terminals)
Free access to investment advice from Sharekhan's Research team
Sharekhan ValueLine (a monthly publication with reviews of
recommendations, stocks to watch out for etc)
Daily research reports and market review (High Noon & Eagle Eye)
Pre-market Report (Morning Cuppa) Daily trading calls based on Technical Analysis
Cool trading products (Daring Derivatives and Market Strategy)
Personalised Advice
Live Market Information
Depository Services: Demat & Remat Transactions
http://www.sharekhan.com/ClassicAccount/http://www.sharekhan.com/SpeedTrade/http://www.sharekhan.com/DialnTrade/http://www.sharekhan.com/DialnTrade/http://www.sharekhan.com/DialnTrade/http://www.sharekhan.com/ClassicAccount/http://www.sharekhan.com/SpeedTrade/http://www.sharekhan.com/DialnTrade/ -
8/6/2019 A Comparative Study on Services Provided by Different Broking Firms
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Derivatives Trading (Futures and Options)
Commodities Trading
IPOs & Mutual Funds Distribution
Internet-based Online Trading: SpeedTrade
Investing in Mutual Funds through Sharekhan
We're glad to announce that you will now be able to invest in Mutual Funds
through us! We've started this service for a few mutual funds, and in the near
future will be expanding our scope to include a whole lot more. Applying for a
mutual fund through us is open to everybody, regardless of whether you are a
Sharekhan customer.
To invest in a fund, all you have to do is download the application form, print it
out, fill it in and send it over to us. We'll do the rest for you.
Product Offerings
The Balanced Scheme:
Ideal for investors looking at steady and superior returns with low to medium risk
appetite. This portfolio consists of a blend of quality blue-chip and growth stocks
ensuring a balanced portfolio with relate vely medium risk profile. The portfolio
will mostly have large capitalization stocks based on sectors & themes who have
medium to long term growth potential.
Product Approach
Investment are based on 3 tenets:
i]
ii]
iii]
Consistent, steady and sustainable returns
Margin of Safety
Low Volatility
Product Characteristics
> Bottom up stock selection
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> In-depth, independent fundamental research> High quality companies with relatively large capitalization.> Disciplined valuation approach applying multiple valuation measures> Medium to long term vision, resulting in low portfolio turnover
Convenient, Secure and Automated Demat services
Dematerialisation and trading in the demat mode is the safer and faster
alternative to the physical existence of securities. Demat as a parallel solution
offers freedom from delays, thefts, forgeries, settlement risks and paper work.
This system works through depository participants (DPs) who offer demat
services and the securities are held in the electronic form for the investor directly
by the Depository.
Sharekhan Depository Services offers dematerialisation services to individual
and corporate investors. We have a team of professionals and the latest
technological expertise dedicated exclusively to our demat department, apart
from a national network of franchisee, making our services quick, convenient
and efficient.
At Sharekhan, our commitment is to provide a complete demat solution which is
simple, safe and secure.
Indiabulls
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Regardless of how the market is performing or which way the economic winds are
blowing, you, as a trader, are researching, charting, crafting a strategy, buying and
selling. You are getting in, getting out and moving on to the next trade.
Choose from a comprehensive offering of accounts, platforms and products. Customize
our technology and services to support the way you work.
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Indiabulls Equity AnalysisTM is generally updated daily. So, you should review and
consider any recent market or company news before investing. Indiabulls Equity
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circumstances, financial solutions or needs, nor do they represent a personalized
recommendation of stock or stocks to you. Stocks can be volatile and entail risks.
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CHAPTER IIPROJECT PROFILE
2.1 Title of the Study
2.2 Objective of the Study
2.3 Significance of the study
2.4 Use of Research Method and Design
2.5 Population and Selection of Sample
2.6 Instrumentation
2.7 Data Collection
2.8 Introduction to Psychometric Test
2.9 Scope of the Study, and
2.10 Limitations of the Project Study
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PROJECT PROFILE
Project profile is a part of the methodology of research which is used for a survey
research work. It is a way to solve the research problem. In the Project Profile various
steps are generally used by a researcher to study his/her research problem related to the
project selected by him or her. These steps are:
2.1 Title of the Study,
2.2 Objective of the Study,
2.3 Need & Significance of the Study,
2.4 Use of the Research Method and Research design,
2.5 Population and Selection of Sample,
2.7 Instrumentation,
2.8 Data Collection,
2.9Introduction of the Psychometric test,
2.10 Scope of the Study
2.11 Limitations of the Project research.
2.1 Title of the Study
The investigator selected the following title of the study related to his study related
to his project: Services provided by the different broking firms.
2.2 Objective of the Study
The main objective of the present study was to compare Services provided by the
different broking firms. There were some of the secondary objectives of the present
study. There were as under:
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2.2.1 To develop the related questionnaires for measuring the comparative
Services provided by the different broking firms.
2.2.2 To study the customers preference for the different broking firms.
2.2.3 To explore the preferential attitude of customers towards the services of
broking firms.
2.2.4 To investigate the problems of customers with regard to services of
broking firms.
2.2.5 To analyze the facilities/services which are being provided to the
employees and customers by broking firms.
2.2.6 To study the effects of faster delivery, attractive advertisement and
quality satisfaction etc. on customers demand of services of broking firms.
2.2.7 To familiarize the concerning companies, the employees and the
customers with the features of the results obtained in the present research and
to encourage them to modify their activities/behaviors according to the
obtained results.
2.3 Need & Significance of the Study
A review of related literature of security market reveals that in India & Abroad, a
few surveys have been conducted on the development and problems faced by the
broking firms.
But, no specific study has been conducted on the Services provided by the
different broking firms. Therefore, the investigator felt the untouched area of
research for the present study.
The need & Significance of the present study was felt on the following grounds:
2.3.1 General Point of View
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At present, like other countries of the world, in India, the broking firms are
facing the various problems in the field of their products. Broking firms have
contribution in the market-share with regard to their services.
Service-level depends upon so many variables. Quality Satisfaction, CustomersDemand, charges, a/c opening fees, Provision of Facilities, market-share, timing
& tips, & Advertising Strategy etc, Organizational structure of an enterprise,
human resources, Govt. Policies and business ethics etc. are some of the
variables which have relationship with the contribution towards service-level of
different broking firms. Hence, the investigator felt the need to study the
comparative market-share of Coca-Cola & Pepsi.
2.3.2 Individual & Social Point of View
The broking firms require some media for development. If the society provides
suitable environment for the development of broking firms, the firms can
contribute towards the market-share for the benefits of the customers. If, the
environment is adverse, the firms cannot perform their role effectively for the
benefits of society.
Similarity, it is necessary for broking firms to identify the trading behavior of
customers. If the brokers behavior is not good towards the customers, and theold techniques of trading in the benefits of broking firms, the firms can
emphasize the provisions of facilities to customers for increasing their market-
share. Therefore, the present study has a great significance from both the
individual as well as the social point of view.
2.3.2 Academic Point of View
The literature available on the broking firms reveals that there are some thirst
areas upon which no studies have been conducted. These areas are: Marketing
management, Human Resource Management, Job-Satisfaction of the broking
firms employees and executives. Policies of Govt. impact of infra-structural
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development. Business Ethics and Responsibilities etc. all of these thirst areas
are related with service-level of the broking firms.
2.3.3 Practical Point of View
The investigator felt the lack of proper tool for the measurement of broking
firms contribution towards the service-level at the Location level. Therefore,
the investigator himself developed the Questionnaire related to the service-level
(Customer Form).
Lastly, the significance of the present study was felt for the firms to motivate the
personnels of Lower, Middle & Top Management to work effectively on the
basis of the results obtained. Various facilities can be provided to retailers as
well as to the personnels of various levels of management.
2.4 Use of Research Methods and Design
In the research work, a method and research design is used according to the nature
& objective of the research problem. According to J.W. Best (1981), four types of
methods can be used for a research problem. These methods are: Historical
Research Method, Descriptive Survey Research Method, Experimental Research
Method and Action Research Method.
In the present study, Descriptive Survey Research Method has been used. The term
survey suggests gathering of related evidence to current conditions. Therefore,
Survey Research is a Method of collecting and analyzing of data obtained from the
large number of respondents representing a specific population.
There are four independent variables in the present study. Each variable has two
levels, so the research design for the present study is the Factorial Research Design.
The independent variables with their level are as follows:
(A) Age: above Thirty years 7 below Thirty years.
(B) Experience: More than Five years & Less than Five years.
(C) Category: General Category & Other Category.
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The independent variable the present study is service-level and its dimensions. An
overall, Rigid descriptive research design has been used focusing attention on
Formulation of objectives of the study,
Designing method for data collection,
Selection of sample Size,
Collecting the data,
Processing and Analysis of the data,
Findings & Conclusions,
Reporting of the study,
Bibliography & Annexure.
2.5 Population and Selection of Sample
All the customers who were dealing in the products of broking firms in the main
areas of Bikaner city constituted the population for the present study. All of the
customers of this area were also constituted the population for the present study.
It was not possible to include the whole population in the study. Therefore, it was
felt necessary to select a sample of the population which could represent the whole
population. A sample of 200 customers (200 related all broking firms) were
randomly selected from the concerned area.
2.6 Instrumentation
The following tools have been used in the present study:
2.6.1 Questionnaire Related to service-level of broking firms (Customers
Form)
All the above noted tools were constructed and developed by the investigator himself.
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2.7 Data Collection
A psychometric test means a standardized test which is used to analyze and
interpret the collected data related to a research problem. Its purpose is to test the
hypotheses formulated.
In the area of research, two types of psychometric tests are used :
(A) Parametric or Standardized test, and
(B) Non- Parametric or Distribution free test.
(A) Parametric or Standardized Test
The parametric tests are as Z test, t-test, x 2 (chi- Square) test, F-test, Karl Pearson
Product Moment Coefficient etc.
(B) Non- Parametric or Distribution free test
Some of the important non-Parametric tests are : Sign test: One sample runs test;
Rank Sum test; Fisher-Irwin test; Kendalles Coefficient; Kruskal-Wallis test and
Spearmans Rank Correlation test etc.
2.10 Scope of the Study
In the scope of the present study, the following contents have been included-
2.10.1 In the present study, all the broking firms have been included.
2.10.2 Only the various categories of customers of all companies, who are
dealing in and consuming respectively the companys products, have
been included.
2.10.3 Only the main area of Bikaner city has been brought into the scope
of the present study.
2.10.4 In the present study, only 40% sample of total customers was
included.
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2.10.5 This study has a sample of 200 customers of all the broking firms.
2.10.6 Though, the service level depends upon a series of dimensions, but in
the present study only eight dimensions have been included. These
dimensions are: Quality Satisfaction, Customers Demand, charges,a/c opening fees, Provision of Facilities, market-share, timing & tips,
& Advertising Strategy etc.
2.11 Limitations of the Project Study
The present investigation has the following limitations-
2.11.1 Time and money were the greatest limitations in carrying out the present
investigation.
2.11.2 The number of retailers being illiterate or less, they took a lot of time in providing
the data.
2.11.3 A few respondents were influenced by some specific factors, so they did not car to
provide the satisfactory response.
2.11.4 Another limitation was the non-availability of suitable tools to measure the
service level of the companies. Tools were developed and standardized by the
researcher himself.
2.11.5 The customer not has given much information about taking his risk in share
trading.
2.11.6 The customer are interested to open demat a/c or share trading.
2.11.7 Some customer dont know about the demat a/c or share trading.
2.11.8 Now the people invest in the securities very frequently but mostly are the small
investor.
2.11.9 Income of investor not so much & not having proper knowledge
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CHAPTER III
Figures and findings
3.1 Introduction
3.2 Findings from Questionnaires
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Figures and findings
3.1 Introduction
Analysis and interpretation is an essential part of a research work. For this purpose, the
necessary data are collected with the help of Questionnaires & standardized Psychometric
tests. After collecting the data, the data are tabulated. After tabulation, the analysis and
interpretation work is completed. In the process of analysis and interpretation, the
findings are obtained with the help of statistical treatment according to the proposed
objectives.
In the present research, the following Questionnaires and standardized tool were used for
achieving the findings-
(i) Questionnaires of shopping style of customers
3.2 Finding from the Questionnaires
In the present research work the following types of Questionnaires and scale have been
used:
3.2.1 Questionnaire Related to SERVICE-LEVEL (Customers Form)
3.2.2 Findings from the Customers Questionnaire related to service-level
For the purpose of the present study, 200 customers were randomly selected from
of the Bikaner city. These customers were using the demat a/c of all broking firms.
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No. of a/cs of various companies
Table No. 3.1
Various accounts of customers in all broking firms
Name of company No of A/CIndia info line 405
Hem securities 200ICICI direct.com 250
Kotak mahindra 128Anagram 27Karvy 52Reliance Money 34
Others 200
FIGURE 1
Showing the accounts of all broking firms
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A C C O U N
05 0
1 0 01 5 02 0 02 5 03 0 03 5 04 0 04 5 0
India
infoline
Hem
securiti
es
ICICId
irect.
com
Kotak
Mahind
ra
Anagram Ka
rvy
Relia
nceM
oney Ot
hers
c o m p a n i
Accounts
A C C O U N
Market share of various broking firms
Table No. 3.2
Market share of all broking firms
Name of company Market ShareIndia info line 31.25
Hem securities 15.43ICICI direct.com 19.29
Kotak mahindra 9.87
Anagram 2.08Karvy 4.01
Reliance Money 2.63Others 15.43
FIGURE 2
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Showing the market-share of all broking firms
M A R K E T S H A
0
5
10
15
20
25
30
35
Market Share
COMPANIE
MARKETSHARE
IN
PERCENTAGE
India info line
Hem securi t ie
ICICI direct.co
Kotak Mahind
Anagram
Karvy
Rel iance M on
Others
Brokerage charges of all broking houses
All firms are having different broking charges as their rules-
Table No. 3.3
Comparison of broking charges of all broking firms
Name of company Brokerage charges(Rs)India info line .03 & .30
Hem securities .05 & .50
ICICI direct.com .07 & .50Kotak mahindra .05 & .50
Anagram .05 & .50
Karvy .05 & .70
Reliance Money .03 & .50
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FIGURE 3
Showing the broking charges of all broking firms
BROKERAGE CHARGES
00.10.20.30.40.50.60.70.8
India
info
line
Hem
secu
rities
ICICId
irect.
com
KotakM
ahind
ra
Anag
ram
Karvy
Relia
nceM
oney
COMPANIES
BROKERAGE
IN
RUPEES
Intera Day
Delivery day
A/C opening charges of various companies
Each firm are charging some money as a/c opening fees.if we are comparing
all these then
Table No. 3.4
Comparison of A/C opening charges of all broking firms
Name of company Charges
India info line 555Hem securities 350ICICI direct.com 750
Kotak Mahindra 750Anagram 750Karvy 750
Reliance Money 750
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FIGURE 4
Showing the account opening charges of all broking firms
account opening charges
0100200300400500600700800
India
info
line
Hem
secu
rities
ICICId
irect.
com
KotakM
ahind
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Series1
Share khan has one of the best state of art web portal providing fundamental and
statistical information across equity, mutual funds and IPOs. You can surf across
5,500 companies for in-depth information, details about more than 1,500 mutual
fund schemes and IPO data. You can also access other market related details
such as board meetings, result announcements, FII transactions, buying/selling
by mutual funds and much more.
Type of Account
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Classic Account Trading Terminal
ShareKhan Classic account
Allow investor to buy and sell stocks online along with the following features like
multiple watch lists, Integrated Banking, demat and digital contracts, Real-time
portfolio tracking with price alerts and Instant credit & transfer.
a) Online trading account for investing in Equities and Derivatives
b) Free trading through Phone (Dial-n-Trade)
c) Two dedicated numbers for placing your orders with your cellphone or
landline.
Automatic funds transfer with phone banking (for Citibank and HDFC
bank customers)
Simple and Secure Interactive Voice Response based system for
authentication
get the trusted, professional advice of our telebrokers
After hours order placement facility between 8.00 am and 9.30 am.
Integration of: Online trading + Bank + Demat account
Instant cash transfer facility against purchase & sale of shares
IPO investments
Instant order and trade confirmations by e-mail
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Single screen interface for cash and derivatives
ShareKhan Speed Trade account
This accounts for active traders who trade frequently during the day's trading
session. Following are few popular features of Speed Trade account.
Single screen interface for cash and derivatives
Real-time streaming quotes with Instant order Execution & Confirmation
Hot keys similar to a traditional broker terminal
Alerts and reminders
Back-up facility to place trades on Direct Phone lines
Brokerage:Some stock trading companies charge direct percentage while others charge a
fixed amount per Rs 100. Sharekhan charges 0.5% for inter day shares and 0.1%
for intra day or you could say Sharekhan charges 50 paise per Rs 100.
How to open account with Sharekhan?
For online trading with Sharekhan, investor has to open an account. Following
are the ways to open an account with Sharekhan:
Call them at phone number provided below and ask that you want to open
an account with them.
1. Call on Toll free number: 1-800-22-7500 to speak to a Customer
Service executive
2. If you are in Mumbai call on 022-66621111
3. Visit one of their branches. Sharekhan has a huge network all over
India. Click on http://sharekhan.com/Locateus.aspx this link to find
out your nearest branch. Just select the place near you and you'll
find a manager to assist you there.
4. You can send them an Email on [email protected] to know
about their products and services.
5. If you wish to chat with customer service representative, you can
join the chat session.
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Advantages of Sharekhan:
1. Online trading is very user friendly and one doesn't need any software to
access.
2. They provide good quality of services like daily SMS alerts, mail alerts,
stock recommendations etc.
3. Sharekhan has ability to transfer funds from most banks. Unlike ICICI
Direct, HDFC Sec, etc., so investor not really needs to open an account
with a particular bank as it can establish link with most modern banks.
Disadvantages of Sharekhan:
1. They charge minimum brokerage of 10 paisa per stock would not let youtrade stocks below 20 Rs. (If you trade, you will loose majority of your
money in brokerage).
2. Lots of hidden rules and charges.
3. They do not provide facility to book limit order trades during after-hours.
4. Classic account holders cannot trade commodities.
5. Cannot purchase mutual funds online.
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Indiabulls is India's leading Financial Services and Real Estate Company having
presence over 414 locations in more than 124 cities. Indiabulls Financial Services
Ltd is listed on the National Stock Exchange, Bombay Stock Exchange,
Luxembourg Stock Exchange and London Stock Exchange.
Type of Account
Indiabulls Equity Trading Account
Indiabulls Equity Trading Account is standard Online trading account from India
bulls and along with online trading it also provides priority telephone access that
gives you direct access to your Relationship Manager and full access to
'Indiabulls Equity Analysis'.
Application Trading Terminal (Need Installation)
Power Indiabulls
Power Indiabulls trading terminal is the most advanced new generation trading
platform with great speed. This trading terminal is built in JAVA.
Power Indiabulls is extremely reach in features including Live Streaming Quotes,
Fast Order Entry and execution, Tic by Tic Live Charts, Technical Analysis, Live
News and Alerts, Extensive Reports for Real-time Accounting.
Document Required to open Equity Trading Account with Indiabulls
1. One passport size photograph.
2. Proof of bank account
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3. Copy of PAN card.
4. Identity proof - copy of passport or PAN card or voter ID or driving license
or ration card.
5. Address proof - copy of driving license or passport or ration card or voter
card or telephone bill or electricity bill or bank statement.
Brokerage and fees:
Account opening fees : Rs 1200/- (One time non-refundable) as below:
250/- Equity Trading Account opening charge
200/- Demat Account opening charge
750/- Software changes
Advantages of Indiabulls Equity Trading Account
1. Brokerage is less compare to other online trading companies.
2. Provide trading terminal 'powerbulls', a java based software. It's very fast
in terms of speed and execution.
Reliance Money (or RelianceMoney.com) is the financial services division of the
Anil Dhirubhai Ambani Group promoted Reliance Capital Limited.
RelianceMoney.com is offering most dynamic web based trading
environment to its customers. The new trading platform has many new features
which basically fill up the gap between old online trading companies in India and
their customers.
The Reliance Money trading websites comes with special security features
'Security Token', which makes you online trading experience more secure
without complexity.
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Stock Trading is available in BSE and NSE. Offline trading is also available
through Reliance Money partners in your city and through phone by dialing 022-
39886000.
Investment options are available in
1. Equity (Stock) Trading
2. Derivatives Trading
Special feature is available first time to track your positions online, in real time.
3. Forex Trading
4. Commodity Trading
5. IPO's
6. Mutual Funds
7. Insurance
Type of Account
Reliance money is offering 3 types of accounts to its customers. Account forbeginners, for middlers and for experts.
Brokerage and fees:
Reliance Money is offering lowest brokerage rates in today's online stock
trading industry. The brokerages are as low as 0.075% for delivery based
trading and 0.02 for now delivery.
Note: The above figures may not accurate, please contact your nearest Reliance
Money broker to check the brokerages they are offering.
Also check rates of Securities Transaction Tax
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How to open account with Reliance Money?
Account opening with Reliance Money is easy. Simply fill a form online at below
address and somebody from Reliance Money will contact you soon.
Advantages of Reliance Money
1. Extra security features with 'Security Token'', which is the most secure and
tested technology in computer world.
2. Simple, easy and fast online stock trading.
3. Almost all investment options are available under one account including
Equity Trading, Derivatives, Forex, Commodity, IPO, Mutual Funds and
Insurance.
4. Branches are now available in all major cities and the number is growing.
Branches are open from 9am to 9pm.
Useful info from Reliance Money Broacher (March 2007)
Reliance Money - Transacting and investing simplified
Get ready to change the way you transact and invest in financial products and
services.
Whether you wish to transact in Equity, Equity & Commodity Derivatives, IPOs,
Offshore Investments, or prefer to invest in Mutual Funds, Life & General
Insurance products or avail Money Transfer and Money Changing services, you
can do it all through Reliance Money.
Simply open a Reliance Money account and enjoy the convenience of handling
all your key financial transactions through this one window.
Benefits of having a Reliance Money account
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1) It's Cost-effective
You pay comparatively lower transaction fees. As an introductory offer, we
invite you to pay a flat fee of just Rs. 500/- and transact through Reliance
Money. This fee is valid for two months or a specified transaction value*. See
the table for details.
Validity (whichever is
earlier)Turnover limit
Access Fee
(Rs.)
Time
Validity
Turnover
Validity
Non-delivery
turnover
Delivery
turnover
500 2 months Rs. l Cr. Rs. 90 Lac Rs. 10 Lac1350 6 months Rs. 3 Cr. Rs. 2.7 Cr. Rs. 30 Lac
2500 12 months Rs. 6 Cr. Rs. 5.4 Cr. Rs. 60 Lac
2) It offers Single- Window Access
Through Reliance Money's associates, you can transact in Equity, Equity &
Commodity Derivatives, Offshore Investments **, Mutual Funds, IPOs, Life
Insurance, General Insurance, Money Transfer, Money Changing and Credi t
Cards, amongst others.
3) Its Convenient
You can access Reliance Money's services through
a) The Internet,
b) Transaction Kiosks,
c) The phone (Call & Transact) and through
d) Our all - India network of associates On an assisted trade (through the
Call Centre or our network of associates) a charge of Rs. 12 per executed
trade will be applicable.
4) It's Safe
Your account is safe guarded with a unique security number that changes
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every 32 seconds. This number works as a dynamic password to keep your
account extra safe.
5) It provides you a Demat Account
You get your own Demat Account with Reliance Capital at an annual fee of
just Rs. 50/-.
6) It provides you a 3...in...l facility
You can access your Banking, Trading and Demat Account through a single
window and transfer funds across accounts seamlessly!
7) It provides you value-added services
At www.reliancemoney.com you get
a) Reliable research, including views of external experts with an enviable
track record.
b) Live news updates from Reuters and Dow Jones.
c) CEOs/ Expert views on the economy and financial markets.
d) Tools that help you plan your investments, tax, retirement, etc, in the
Personal Finance section.
e) Risk Analyzer for analysis of your risk profile.
f) Asset Allocates to build an appropriate investment portfolio.
Religare Enterprises Limited is Ranbaxy Laboratories Limited promoted financial
product and service Provider Company.
Religare provide its service in three different segments including Retail, Wealth
management and the Institutional spectrum.
Religare Securities Limited is a subsidiary company of Religare Enterprises Ltd
and involve in equity related services include online trading at BSE and NSE,
Derivatives, commodities, IPO, Mutual fund, Investment banking and institutional
broking services.
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People who wonder where Religare word came from, it's a Latin word meaning
'to bind together'.
Type of Account
R-ACE (Basic)
It's the basic online trading account provided by Religare. Investor can trade and
access their account information online and over the phone as well.This account
comes with a browser based online trading platform and no additional software
installation needed.
This account also provides Lifetime free DP account with no annual maintenance
charges.
R-ACE Lite (Advanced)
It's the advanced account option for the investor with Religare. This trading
account provides the entire feature of R-ACE (Basic) account. In addition it also
provides real-time streaming stock quotes and alerts.
This trading platform is also browser based and no software installation is
needed.
R-ACE Pro (Professional)
As the name indicates this account is for high volume traders. Along with the
features from above 2 accounts, this account also comes with a Trading
Terminal, software which needs to install on your computer. This terminal directly
connects the investor to stock market and having all industry standard Treading
terminal features including technical charting (intra-day and EOD), multiple watch
list, advanced hot-key functions for faster trading, derivative chains, futures &
options calculator.
As in basic and advance account, trading is available online through internet and
offline though phone.
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Brokerage and Account opening fees:
Religare offers three kinds of accounts as above. Below are detail about fees and
activation charges for each account:
1. R-ACE
Account activation charges Rs.299/-.
Minimum margin of Rs.5000/- required.
2. R-ACE Lite
Account activation charges Rs.499/-.
Minimum margin of Rs.5000/- required.
3. R-ACE Pro
Account activation charges Rs.999/-.Minimum margin of Rs.10,000/- required.
4. All the account comes with free annual maintenance charge.
5. All account comes with free DP account.
6. Brokerage at Religare
On the basis of volume and frequency of trading, Religare provide different
options for brokerages. On the broader way they divided into three
categories:
o Classic Account
Intraday brokerage varies from 0.3% to 0.5%.
Delivery brokerage varies from 0.30% to 0.50%.
Derivatives brokerage varies from 0.3% to 0.5%.
o Freedom Account
In this payment scheme, investor has to pay a fix amount in
advance for Monthly (Rs 500/-), Quarterly (Rs.1400), Half-yearly
(Rs 2500) or Annual Subscription (Rs 4000). This one time
payment enable account holder to trade for Rs. 3,00,000 intraday &
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derivative trading and Rs. 40,000 of delivery based trading for zero
brokerage.
o Trump Account
Trump account has two payment options, Trump Plus and Trump
Super plan:
1. Trump Plus has annual subscription fees of Rs 2,500, Brokerage
on Delivery Trades of 0.25% and Brokerage on Intraday Trades &
F&O Trades of 0.025%.
2. Trump Super has annual subscription fees of Rs. 15,000,
Brokerage on Delivery Trades of 0.15% and Brokerage on Intraday
Trades & F&O Trades of 0.015%.
How to open account with Religare
For online trading with Religare, investor has to open an account. Following are
the ways to open an account with Religare:
Call them at phone number provided below and ask that you want to open
an account with them.
Visit http://www.religareonline.com/applyonline.asp and fill a form.
Representative from religare will contact you. Visit one of their branches. Religare has a huge network all over India with
more than 300 branch locations and a chain of franchises. Click on
http://www.religareonline.com/branches.asp this link to find out your
nearest branch. Just select the place near you and you'll find a manager to
assist you there.
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From the mobile phone type "RELIGARE" and send it to 54646. Customer
representative from Religare will call you with in 24 hours.
Advantages of Religare
1. Religare gives interest on unutilized cash when investor is waiting to make
next trade or online investment.
2. Religare Allow their investor to trade without having to worry about cash
margin. Investor can get exposure (on cash segment) as high as 20 times
for intraday trades.
3. They provide intraday reports and historical charting.
4. Lifetime free DP account.
5. Varity of fee structure to fulfill need of different type of investors.
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CHAPTER IV
REPORT OF THE PROJECT
4.1 Conclusions
4.2 Recommandations & Suggestions
Report of the project
4.1 introduction
The report, whether it is a thesis, dissertation or a short term-paper, or a project report,
usually follows a fairly standardized pattern. The following outline presents the usual
sequence of topics:
4.1.1 Preliminary Section
In this section the title, certificate of the title, acknowledgement, preface, indexing
of contents, list of tables and list of figures etc are included.
4.1.2 Main Body of the Report
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(vii) Through Reliance Money's associates, you can transact in Equity, Equity
& Commodity Derivatives, Offshore Investments **, Mutual Funds,
IPOs, Life Insurance, General Insurance, Money Transfer, Money
Changing and Credit Cards, amongst others.
(viii) Due to its quality satisfaction, Karvy & ICICI direct has controlled more
Market-Share in comparison to others.
(ix) Online trading is very user friendly and one doesn't need any software to
access.
(x) They provide good quality of services like daily SMS alerts, mail alerts,
stock recommendations etc.
(xi) Intraday charges of indiainfoline are less as compare to others and karvys
charges are high.
(xii) In All four Brokers having the 75% of the over all market.
(xiii) In popularity of Security market the customers having the great interest.
(xiv) The online system is Indiabulls ltd stronger than other competitors.
(xv) A large number of executive and good quality of the workers is the plus
point for Broker Firms.
(xvi) All are performing their best.
4.3 Recommendations/Suggestions for Improvements
On the basis of the conclusions of present study, a few suggestions for improvements
are as follows :
(i) Each type of services should be provided by the all the firms in sufficient
quality.
(ii) All firms should charge less as like Hem securities. The firms provide
more and more facilities to customers for the purpose of advertisement.
(iii) All the broking firms should provide proper supply of its products by
improving the Distribution Channels, Advertisement Strategy and
efficiency of its employees.
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(iv) Better schemes and benefited should be provided to the customers by the
all firms.
(v) Broking charges of karvy are high so the firms have to charges low so that
more customers can attract.
(vi) The customers who are dealing from last 5 years should be provided with
some extra schemes and facilities.
(vii) Quality of the services should be improved by the reliance money.
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BIBILIOGRAPHY
Useful links about ShareKhan/Contact Sharekhan at:
1. ShareKhan Website: http://www.ShareKhan.com2. Product Demo - SpeedTrade:
http://www.sharekhan.com/Demos/speedtrade/index.html3. Product Demo - Classic:
http://www.sharekhan.com/Demos/classic/index.html4. Email: [email protected]
5. FAQs: http://sharekhan.com/KnowledgeCentre/Sharekhan_FAQ.aspx6. Phone: 022-666211117. Toll Free: 1-800-22-7500
Useful links & info about Indiabulls
1. Indiabulls Website:http://www.indiabulls.com
http://www.sharekhan.com/http://www.sharekhan.com/Demos/speedtrade/index.htmlhttp://www.sharekhan.com/Demos/classic/index.htmlhttp://sharekhan.com/KnowledgeCentre/Sharekhan_FAQ.aspxhttp://www.indiabulls.com/http://www.indiabulls.com/http://www.sharekhan.com/http://www.sharekhan.com/Demos/speedtrade/index.htmlhttp://www.sharekhan.com/Demos/classic/index.htmlhttp://sharekhan.com/KnowledgeCentre/Sharekhan_FAQ.aspxhttp://www.indiabulls.com/ -
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2. E-mail: [email protected]. Contact No.: 1800-11-11-30, 0124-4572444
Useful links about Reliance Money
1. Reliance Money Website: : www.RelianceMoney.com2. Branch Locator: Reliance Money Branch Locator1. Website: www.RelianceMoney.com2. Email :[email protected] 3. Phone : 022-39886000
Useful links about Religare / Contact Religare at:
1. Website: www.religareonline.com
2. Email: [email protected], [email protected]. FAQs: https://nat.religaresecurities.com/stsb/presentationlayer/FAQ.pdf4. Phone: 011-443123455. Toll Free: 1800-11-44-88
http://emailto:[email protected]/http://www.reliancemoney.com/http://www.reliancemoney.com/mailto:[email protected]:[email protected]://www.religareonline.com/https://nat.religaresecurities.com/stsb/presentationlayer/FAQ.pdfhttp://emailto:[email protected]/http://www.reliancemoney.com/http://www.reliancemoney.com/mailto:[email protected]://www.religareonline.com/https://nat.religaresecurities.com/stsb/presentationlayer/FAQ.pdf -
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ANNEXTURES
Services of broking firms
(Questionnaire for customers)
Supervisor: Investigator :
Mrs. Ritu S Sharma Rajesh Prajapat
Faculty of ICFAI NATIONAL COLLEGE, MBA student
Bikaner (Raj.) ICFAI NATIONAL COLLEGE
Respected Sir,
The questionnaire is being supplied to you for measuring the Services provided by the
broking firms. Please read the questions and give your responses by the tick-mark on one
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of the alternative. Your responses would be kept confidential. They will be used only for
the research purpose.
________________________________________________________________________
Name:
Occupation:
Age:
Monthly income:
Address:
(1) In which company you invested?
(a) India infoline (b) India bulls
(c) ICICI direct. (d) Sharekhan
(e) Reliance Money (f) Any other
(2)What are the account opening charges?
(a) 750 (b) 555
(c) Free (d) any other.
(3)What are the brokerage rate of intra and delivery?
(a) .03 & .30 (b) .03 & .75
(c) .02 & .30 (d) any other.
(4) In which type of schemes/products of broking firm, you have invested?(a) Mutual funds (b) saving account
(c) d-mat account (d) fixed deposit
(e) Life insurance (f) commodities
(g) Others (h) trading account
(I) None
(5) Is broking firm fulfills your expectations?
(a) Yes (b) no
(6) In which company you want to invest in future?
(a) India infoline (b) India bulls
(c) ICICI direct.
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(7) Is your organization provides Invest anytime facility?
(a) Yes (b) no
(8)From how many schemes/products you are aware?
(a) Fixed deposit (b) bonds
(c) Mutual funds (d) nse/bse/ncdex
(e) Life insurance policy (f) future and option
(g) All of above (h) none
(9)If you have invested threw broking firm what are the services provided by
company?
(a) Online line trading (b) off line trading
(c) Funding scheme (d) providing software for
online trading
(e) Any other services (f) none
(10)Are they providing you daily tips, massages, news?
(A)REARLY (B) FOR SPECIAL TRADE
(C)RAGULARY (D) NO
(11).What options do you prefer for trading?
(A)OVER THE PHONE (B) AT OUR BRANCH
(C)ON LINE TRADING
(12).What is the factor that you are trading with Broker?
(A)SERVICE (B) GOOD BEHAVIOUR
(C)BROCKRAGE
(13).Are you satisfied that they are providing you best credit limit?
(A)YES (B) NO
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(14).Are you getting all this as right time? Contact notes/Statements/Tale
calling/Massages tips?
(A)FOR SPECIAL TRADE (B) YES
(C)NO
(15).Which thing of Broker firm do you like most?
(A)CUTTING ADGE TECHONOLOGY (B) ACCLAIMED RESEARCH
(C)DEDECATED RELATIONSHIP MANAGER
(16).Are you satisfied our tt5 and tt5 advance and Odin software?
(A)YES (B)NO
(17).Which factor influences you to work with your Broker?
(A)PREMIUM BROCKRAGE (B) NO FIXED CHARGE
(18).Are you satisfied with services provided by firm or not?
(a) Very satisfied (b) satisfied
(c) Not satisfied (d) cant say.