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A GAME TO PROMOTE ENERGY
EFFICIENCY ACTIONSThe GreenPlay Project
Oriane Marchal – Innovation consultant at Euroquality
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Smart city and smart meters
High potential for
• saving energy (~3% energy
savings per consumer)
• changing behaviour
Only 20% of people are interested by their
energy use
EU target:80% European consumers equipped by
smart meters by 2020
€45 billion of investment by EU Member States
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Examples:
Mini games and social networks
Facebook :
2.07 billion monthly active users in Q3 2017
Clash of clans: 80 millions monthly
unique users in 2017
Candy Crush Saga :
10 millions of daily active
players in 2017
Mini-games
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How to engage customer and help
them to save energy through a
game and social networks?
Description of the Apolis Planeta game
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GreenPlay Consortium
6 parters from 3 EU countries
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eGreen solution
Consumption monitoring
4 type of sensors
WATER
Awarness on energy consumption improved
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• Social interactions
• Energy challenges
• Advice and eco-behavior
• Savings
• Goal reduction
• Monitoring
(smart meters)
eGreen Platform
3 main bricks:
Understand
LearnEngage
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Synopsis of the Apolis Planeta Game
2050
The Earth is completely polluted and life expectancy is declining
dramatically.
Scientists have discovered a new bacteria that capturing most
chemical and air pollutants. But these bacteria needs huge
amount of energy to grow up and live.
Massive energy savings are then required to decontaminate the
Earth, this is where your help is needed.
Join the community, take up the challenge, and save the word:
become a citizen of Apolis Planeta
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Framework of the Game
Engagement
and motivation
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Apolis Planeta Game
Clean-up the Earth in 2020 by saving energy today !
The social network and game to promote positive and sustainable actions
Depolluted hexagonPolluted hexagon
User’s profil
Drawings
Greenies
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Apolis Planeta Game - Features
Clean-up the Earth in 2020 by saving energy today !
Answer questionsBasic questions on the user’s habits
Learn about the user consumption habits to provide tailored advices
How to get Greenies?
DryerDo you have a dryer at home?
Yes
No
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Apolis Planeta Game - Features
Clean-up the Earth in 2020 by saving energy today !
Complete challengese.g. “Decrease your consumption compare to yesterday”
How to get Greenies?
Motivate users to change their habits and behavior to decrease energy
consumption
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Apolis Planeta Game - Features
Clean-up the Earth in 2020 by saving energy today !
Pixel Art and social networkLeave your message on earth!
Motivate users and create emulation between players
What to do with Greenies?
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Demonstration phase
200 households equipped in
Spain and France
4 sensors :
General consumption
Heating
Water heater
Temperature
Demonstration on-going (since April 2016)
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The universal
game doesn’t
exist
API
Apolis Planeta universal?
Creation of an API with the platform for
reaching more persons
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Exemples of mini-games connected
Tetris
• Advice and question to earn
greenies and play
• Social interaction with best score
• Energy challenge
Island N’co
• Clean-up the Island and reseed life
• Earn Greenies by saving energy
• Recreate an eco-system by buying
plants and animals
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Next challenges
Better address the users:
How to ensure a long term interest and change in users’ behaviour?
How can we guarantee the willingness to share private data when it is not within the context of a H2020 project?
Include the household dynamics:
Which people from the households are expected to integrate the solution in their daily life?
How to reach all household members?
What could be the application in different contexts (e.g. with different building profiles; less electrical heating)?
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GreenPlay project – Game to promote energy efficencyactions
Gaming with Energy Data and Energy Savings