![Page 1: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/1.jpg)
Lewis BastonJune 2014
For Travel Matters conference, ABTA
![Page 2: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/2.jpg)
![Page 3: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/3.jpg)
![Page 4: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/4.jpg)
306
258
57
10
18
Seats
Conservative
Labour
Lib Dem
Other GB
Other NI
![Page 5: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/5.jpg)
� The winning post is 326 seats (effectively 323)
� The Conservatives need a net gain of 20 seats to get to 326.
� Labour needs a net gain of 68 seats to get to 326.
� Both parties aspire to win more seats for a more comfortable majority.
� The Lib Dems need Lab and Con to fall short, and to have enough MPs to make a Lab + LD or Con + LD majority, or ideally both.
![Page 6: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/6.jpg)
� The election will be decided in the top 80 or so Labour targets and the 40 Conservative targets.
� Fewer seats change hands for a given change in national voting than in the ‘good old days’.
� The 2010 result was close enough for the parties to focus hard on a small number of crucial seats.
� Regional, local and personal factors seem to be of growing importance in determining election results in marginal seats – and thus who governs.
![Page 7: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/7.jpg)
![Page 8: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/8.jpg)
0
2
4
6
8
10
12
14
16
Working majority
Level with Con
![Page 9: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/9.jpg)
![Page 10: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/10.jpg)
� Microcosm seats, representing national average demographics (e.g. Worcester)
� Seats with lots of swing voters (e.g. Stevenage)
� Seats with strong and nearly balanced core votes for Lab and Con (e.g. Keighley)
� Seats with popular candidates that defy trends (e.g. Stroud)
� Seats in demographic/ social transition (e.g. Hove, Battersea)
� Seats with split votes (e.g. Norwich South)
![Page 11: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/11.jpg)
� Seats usually the product of strong local candidates and campaigns
� Difficult to defend liberal urban seats against Labour (Hornsey & Wood Green, Manchester Withington) or any seats in Scotland
� May do better against Conservatives…
� … particularly where Lib Dems have incumbency.
![Page 12: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/12.jpg)
� Probably no seats at all –
� One or two not impossible on the east coast (Grimsby, Boston, Thanet) or Farage personal
� Likely to get best votes in some safe Conservative and safe Labour seats without winning
� Effect seems neutral between Con and Lab at the moment – will it be so in 2015?
![Page 13: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/13.jpg)
![Page 14: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/14.jpg)
� WARNING! Educated guess coming up…
![Page 15: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/15.jpg)
36 35
15
8
0
5
10
15
20
25
30
35
40
Con
Lab
LD
UKIP
![Page 16: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/16.jpg)
![Page 17: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/17.jpg)
� Incumbency is a massive advantage to Liberal Democrat MPs
� Their vote will fall most where it matters least to them (others’ safe seats, and Con/Lab marginals)
� ‘First term incumbency’ helps many MPs beat the national swing – prime example was 2001
� This effect works mostly to help marginal Conservative incumbents – but also several Labour incumbents (e.g. Bolton West, Wirral South)
� But Labour hope a superior ‘ground game’ will counteract this factor
![Page 18: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/18.jpg)
� Parties fight national ‘air war’ on general issues – economics, Europe, health etc
� Candidates fight local campaigns:
� Some of which reflect national narratives (e.g. hospital closures)
� Some reflect purely local concerns
� Infrastructure often plays differently locally and nationally (Heathrow, HS2…)
� Coastal port/ resort seats often marginal
![Page 19: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/19.jpg)
� Lib Dem incumbents hanging on despite national trends (and an uptick in Lib Dem support during the election campaign)
� Effect of national swing is dampened by regional differences, incumbency etc
� Labour probably needs a lead rather larger than 2 per cent to win outright…
� … but the Conservatives also need a double-figure lead to win outright
![Page 20: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/20.jpg)
� In other words, another hung parliament.
� Labour may well be the largest single party.
� The result could end up in the territory where Lib Dems have a genuine choice of coalition partner and thus more power than they had in 2010
![Page 21: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/21.jpg)
� ‘The next election will resemble the last election more than most people believe it will’
![Page 22: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/22.jpg)
There’s nearly a year to go.
It’s based on back-of-envelope calculations.
Local campaigns matter, increasingly.
I don’t know everything…
![Page 23: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/23.jpg)
SAFE CON SEAT CON HOLD
0%
10%
20%
30%
40%
50%
60%
2005 2010 2015?
Con
Lab
LD
UKIP
![Page 24: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/24.jpg)
KEY MARGINAL LAB GAIN
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
2005 2010 2015?
Con
Lab
LD
UKIP
![Page 25: ABTA politics - Lewis Baston · Lewis Baston June 2014 For Travel Matters conference, ABTA. 306 258 57 10 18 Seats Conservative ... Labour needs a net gain of 68 seats to get to 326](https://reader036.vdocument.in/reader036/viewer/2022062414/5f0290867e708231d404e455/html5/thumbnails/25.jpg)
LD/CON MARGINAL CON HOLD
0%
10%
20%
30%
40%
50%
60%
2005 2010 2015?
Con
Lab
LD
UKIP