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ACCOMMODATION THEORY
Irsalina Rachma ViramdaniKhusnen Khoirin Nada
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The Founder
Howard Giles
Professor of linguistics andpsychology at the Universityof California, Santa Barbara.Giles developed the theory in 1973
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Accommodation Theory
Communication Accommodation Theory (CAT) is the way the speaker adjusting speech, vocal patterns, and/or gestures to accommodate the interlocutor in a certain communication.
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Purpose
People change the way they speak to be better understand others to accommodate to their communication needs
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Accommodation Theory
Speech Convergence
Downward Convergence
Upward Convergence
Mutual Convergence
Speech Divergence
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Speech Convergence
• Speech convergence is the way the speakers move their speech closer toward each other
• There is a tendency for people to become more alike in terms of linguistic, prosodic or non-verbal features, including pronunciation, utterance length, pauses, speech rates, vocal intensities, as well as facial expressions and the "intimacy of their self-disclosures"
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Downward Convergence
Downward convergence occurs when people in upper class (such as people with an RP) toning down their way of speech to speak to people in a lower-class
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Upward Convergence
Upward convergence occurs when lower-class people trying to eliminate some of the stronger regional feature of their speech when they speak to the upper class
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Mutual Convergence
Mutual convergence occurs when the speaker and the interlocutor adjust their speech toward each other
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Speech Divergence
Speech divergence is the ways in which both speakers accentuate their verbal and non-verbal differences
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Conclusion
The point of Communication Accommodation Theory is to be able to communicate with others affectively. Without it, problems with language barriers, age barriers, or understanding people clearly can be a result of failed communication accommodation