Aberdeen Research Methodology

Fighting the Forgetting Curve

58%

39%

0%

25%

50%

75%

Reduce traditional communications taskswith visual-based communications methodologies

Per

cent

age

of R

espo

nden

ts, n

= 1

10

Best-in-Class All Others

Audience Poll

Audience Poll

Audience Poll

On a scale from 0-10 (10 being best)how would you rate your organization’s ability to execute

a robust content marketing strategy?

Audience Poll