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Annual HR Salary Survey 2012 © HRhelpdesk.in
Annual HR Salary Survey 2012 Benchmarking of HR professionals
September 2012
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All data presented and assumptions made, including ranking of industries is only
based on responses from individuals and companies in those industries. The study
only gives an indication. An individual company or industry may have different
processes, systems and percentile levels than those presented here. This data is just
a comparative analysis from amongst the respondents to this study
Disclaimer
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1. Respondents
a. Demographics
2. HR Metrics
a. Salary increase
b. Attrition
c. Leverage
d. Other factors
3. Benchmarks
a. Percentile positioning at each designation
b. Years of experience at each designation
c. Highest and least paying industry at each designation
d. Other factors
4. Information
a. Confidentiality Policy
b. Annexure, industries clubbed
c. Content copyright
Contents
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Respondents
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Overview
Data of more than 440 companies received compared to 260 companies in the 2011
Survey. The survey ran from 16th August to 30th September 2012
Basis accurate and complete information provided by participating companies and
individuals, a total of 401 companies qualified for being included in this report of
2012. In the 2011 Survey, a total of 209 companies were included
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Companies by Industry
A total of 401 companies data was used for this benchmarking study, presenting a healthy mix of industries and
in most cases providing enough data points to have an industry* benchmark
46
37 35
33
28 28 28
23 23 21
18
14 14 12
10 9 9 8 5
0
10
20
30
40
50
HR
Co
nsu
ltan
ts
Info
rmat
ion T
echno
logy
Man
ufa
cturi
ng
Pro
fess
ional
Ser
vic
es
Ed
uca
tio
n
ITE
S
Co
nst
ruct
ion/
Engin
eeri
ng
Uti
liti
es/
Oil
& G
as/
Min
ing
Ser
vic
es
Co
nsu
mer
Pro
duct
s, R
etai
l, F
MC
G
Phar
mac
euti
cals
, hea
lthca
re a
nd
Med
ical
Ser
vic
es
Auto
mo
bil
e/ V
ehic
le M
anufa
cturi
ng
Tra
nsp
ort
atio
n/
Ship
pin
g/
Lo
gis
tics
Ho
spit
alit
y
Med
ia &
Ente
rtai
nm
ent
Rea
l E
stat
e
Ele
ctro
nic
s/ E
lect
rica
l
So
cial
Sec
tor
E-C
om
mer
ce a
nd
Inte
rnet
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Respondents by Designation
While maximum data points were for Managers, a healthy mix of Designations across industries gave a good
benchmark
1%
18%
17%
26%
12%
10%
5% 5% 5%
0%
5%
10%
15%
20%
25%
30%
Trainee Exe/Sr Exe AM Manager Sr manager AGM/AD Director CHRO MD/CEO
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Respondents by Company Type
A sizeable proportion of the companies were from Indian origin and multinationals.
44%
25%
17%
8%
5%
0%
10%
20%
30%
40%
50%
Pvt
Ltd
(H
Q i
n I
nd
ia)
Pvt
Ltd
(H
Q o
ver
seas
)
Pub
lic
Lim
ited
Par
tner
ship
or
Pro
pri
eto
rship
NG
O/S
oci
etie
s/T
rust
s/O
ther
s
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Respondents by HR Role Performed
The spread of respondents key deliverables gives us data points to see if role has an impact on the salary drawn
59% 56%
50%
44% 43%
38% 37% 36% 36% 34%
18% 15%
0%
10%
20%
30%
40%
50%
60%
70%
HR
Gen
eral
ist/
Busi
nes
s P
artn
er
Rec
ruit
men
t
HR
Op
erat
ions
Per
form
ance
Man
agem
ent
Co
mp
ensa
tio
n &
Ben
efit
s
Org
aniz
atio
n D
evel
op
men
t
Lea
rnin
g &
Dev
elo
pm
ent
Tal
ent
Man
agem
ent
Pay
roll
Co
mp
lian
ce
HR
Auto
mat
ion/T
echno
log
y
Oth
er
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HR Metrics
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Industry* Average fixed salary increase for HR
practitioners in the year 2011-12
Electronics/ Electrical 17%
Pharmaceuticals, healthcare, Medical Services 14%
Consumer Products, Retail, FMCG 13%
Transportation/ Shipping/ Logistics 13%
ITES 13%
Real Estate 13%
Information Technology 13%
Manufacturing 12%
HR Consultants 12%
Education 12%
Services 12%
Social Sector 12%
Automobile/ Vehicle Manufacturing 11%
E-Commerce and Internet 11%
Professional Services 10%
Construction/ Engineering 10%
Hospitality 10%
Utilities/ Oil& Gas/ Mining 10%
Media & Entertainment 7%
Salary Increase 2011-12
On an average, HR practitioners saw an
increment of 12% in their gross fixed
CTC for the year ending 2011-12. Which
is similar to the year ending 2010-11.
Electronics sector lead the group by
giving an average increment of 17% to
HR practitioners, while in 2010-11 it was
ITES which lead the group.
With majority of industries staying
around the average increment of 12%,
media and entertainment showed an
average increase of only 7% to gross
salaries of HR practitioners
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Industry* Average predicted fixed salary increase for HR
practitioners in the year 2012-13
Electronics/ Electrical 18%
ITES 17%
Services 15%
Hospitality 15%
Pharmaceuticals, healthcare , Medical Services 14%
Consumer Products, Retail, FMCG 14%
Automobile/ Vehicle Manufacturing 14%
Information Technology 14%
HR Consultants 13%
Transportation/ Shipping/ Logistics 13%
Education 13%
Construction/ Engineering 12%
Manufacturing 12%
Media & Entertainment 12%
Real Estate 12%
Utilities/ Oil& Gas/ Mining 11%
Professional Services 11%
Social Sector 10%
E-Commerce and Internet 8%
Predicted Salary Increase 2012-13
Prediction by HR practitioners for their
salary increases in the coming increment
cycle of 2012-13 is in line with historical
increases for 2010-11 and 2011-12.
The prediction is indicating only a
marginal upward movement by 1%
taking the average expected salary
increment of HR practitioners for the
coming year of 2012-13 to 13%.
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Company Type Average increment in fixed salary for HR
Practitioners in the year 2011-12
Pvt Ltd (Headquartered in India) 13%
Public Limited 12%
NGO/Societies/Trusts/Others 11%
Partnership or Proprietorship 11%
Pvt Ltd (Headquartered overseas) 11%
Salary Increase
Companies with their HQ in India do
have a more aggressive outlook towards
salaries, as they continue to give an
average 13% increase, being the highest
compared to other ownership patterns. It
is only the non-Indian multinationals
which have seen a decline in their average
salary increment to HR practitioners from
13% to 11% . All other ownership
patterns have seen either an increase in
the average salary increment or
maintained similar salary increment for
HR practitioners for the year 2011-12
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Industry* Average attrition for the year
2011-12
HR Consultants 64%
Social Sector 54%
ITES 41%
Electronics/ Electrical 40%
Real Estate 39%
Professional Services 37%
Hospitality 35%
Manufacturing 35%
Information Technology 34%
Pharmaceuticals, healthcare and Medical Services 34%
Transportation/ Shipping/ Logistics 33%
Automobile/ Vehicle Manufacturing 29%
Media & Entertainment 28%
Education 27%
Services 26%
Construction/ Engineering 19%
Utilities/ Oil& Gas/ Mining 19%
Consumer Products, Retail, FMCG 14%
E-Commerce and Internet 12%
Attrition
The HR profession saw an average
attrition of 33% across industries* for the
year 2011-12, this is similar to the last
year trend which was at 34%.
Attrition doesn’t seem to follow any
specific industry pattern representing high
growth or slowdown. A hypothesis could
therefore be made than HR practitioners
jump industries with ease.
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Industry* Average HR to employee ratio
Hospitality 173
Transportation/ Shipping/ Logistics 135
Services 133
Pharmaceuticals, healthcare, Medical Services 112
Media & Entertainment 109
Consumer Products, Retail, FMCG 108
Manufacturing 104
Education 101
Social Sector 100
Utilities/ Oil& Gas/ Mining 99
Construction/ Engineering 98
ITES 85
Real Estate 81
Electronics/ Electrical 77
Professional Services 77
E-Commerce and Internet 68
Automobile/ Vehicle Manufacturing 67
Information Technology 61
Leverage
With increased participation, certain
clubbed industries in the 2011 survey
were studied independently. However,
like the 2011 survey, almost all
industries* studied in the 2012 survey are
having a leverage of 100 to 180
employees per HR practitioner.
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Other Factors
Outlook for the year 2012-13, puts HR practitioners increments and bonus expectations at
an average of 13% and 11% of gross CTC respectively
Like the 2011 survey, even the 2012 survey points out that appraisals for almost 80% of the
companies happen annually
It also gives information that bell curve is applicable to about 50% of HR functions, a
similar trend like 2011 survey
A huge change is the inclusion of non-monetary rewards to HR practitioners, from a mere
7% in the 2011 survey, it has increased to 30% in the 2012 study
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Industry* Perception that the C&B policy for HR
practitioners is appropriate
Automobile/ Vehicle Manufacturing 78%
Social Sector 75%
Utilities/ Oil& Gas/ Mining 71%
Services 67%
Real Estate 67%
Consumer Products, Retail, FMCG 56%
Education 56%
Manufacturing 54%
Construction/ Engineering 53%
HR Consultants 52%
Pharmaceuticals, healthcare and Medical Services 45%
ITES 45%
Hospitality 44%
Information Technology 41%
Professional Services 40%
Transportation/ Shipping/ Logistics 33%
Media & Entertainment 29%
E-Commerce and Internet 25%
Electronics/ Electrical 20%
C&B Policy for HR
Ironically the industry (electronics/electrical)
where the highest salary increase is there for
the year 2011-12, is also the industry where
HR practitioners feel the C&B policy is most
inappropriate for them.
What has to be kept in mind is the context of
the C&B policy, employees, specially HR
practitioners measure the HR C&B policy
with that of the companies overall
compensation philosophy, and
differentiations are negatively seen.
Only 51% HR practitioners are fine with the
existing C&B policy for HR team, add to this
the data that 65% feel that no change in the
C&B policy for HR practitioners is coming
in the near future
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Benchmarks
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Executive/Sr Executive
Rank Order of salaries paid by various industries at this level
Least Salary Paid at this Level Highest Salary Paid at this Level
Hospitality Services Education
Pharmaceuticals
, healthcare and
Medical
Services
Manufa
cturing
HR
Consultants
Consumer
Products,
Retail,
FMCG
Social
Sector
Utilities/
Oil& Gas/
Mining
Transportati
on/
Shipping/
Logistics
Construction/
Engineering ITES
Information
Technology
Not enough data available for other industries at this level to run a comparative against other industries
Survey
Percentile Positioning of the Gross Salary in Indian Rupee
Minimum 10th 25th 50th 75th 90th 99th
2012 Available only as part of Participant or Purchased report, please contact [email protected] for purchasing this data
31%
34%
16%
19%
0% 5% 10% 15% 20% 25% 30% 35% 40%
1 to 3
3 to 5
5 to 7
7 or greater
No of respondents
Yea
rs o
f ex
per
ience
post HR qualification work experience
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Assistant Manager
Rank Order of salaries paid by various industries at this level
Least Salary Paid at this Level Highest Salary Paid at this Level
Consumer
Products
Pharmac
euticals
Social
Sector
Construc
tion/
Enginee
ring
ITES
Media &
Entertai
nment
IT Professional
Services
Electron
ics/
Electric
al
Transport
ation/
Shipping/
Logistics
Services Educ
ation
Manufa
cturing
E-
Commerce
Real
Estate
Utiliti
es
HR
Consulta
nts
Not enough data available for other industries at this level to run a comparative against other industries
Survey
Percentile Positioning of the Gross Salary in Indian Rupee
Minimum 10th 25th 50th 75th 90th 99th
2012 Available only as part of Participant or Purchased report, please contact [email protected] for purchasing this data
19%
22%
29%
18%
3%
9%
0% 5% 10% 15% 20% 25% 30% 35%
1 to 3
3 to 5
5 to 7
7 to 9
9 to 11
11 or greater
No of respondents
Yea
rs o
f ex
per
ience
post HR qualification work experience
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Manager
Rank Order of salaries paid by various industries at this level
Least Salary Paid at this Level Highest Salary Paid at this Level
Electronics/
Electrical Media Services
HR
Consult
ants
ITES IT Educat
ion Hospitality Real Estate
Manufact
uring
Construc
tion/
Engineer
ing
Consum
er
Products
Autom
obile
Pharmaceu
ticals
Professio
nal
Services
Utilities
Not enough data available for other industries at this level to run a comparative against other industries
8%
23%
19%
22%
9%
10%
10%
0% 5% 10% 15% 20% 25%
4 or less
4 to 6
6 to 8
8 to 10
10 to 12
12 to 15
15 or greater
No of respondents
Yea
rs o
f ex
per
ience
post HR qualification HR experience
Survey
Percentile Positioning of the Gross Salary in Indian Rupee
Minimum 10th 25th 50th 75th 90th 99th
2012 Available only as part of Participant or Purchased report, please contact [email protected] for purchasing this data
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Senior Manager
Rank Order of salaries paid by various industries at this level
Least Salary Paid at this Level Highest Salary Paid at this Level
Services Automobile Education Manufact
uring
Construction/
Engineering
Profession
al Services
Transportation
/ Shipping/
Logistics
HR
Consult
ants
IT
Media &
Entertainme
nt
E-Commerce ITES Utilities Pharmac
euticals
Not enough data available for other industries at this level to run a comparative against other industries
15%
31%
15%
13%
27%
0% 5% 10% 15% 20% 25% 30% 35%
5 to 8
8 to 11
11 to 14
14 to 17
17 or greater
No of respondents
Yea
rs o
f ex
per
ience
post HR qualification work experience
Survey
Percentile Positioning of the Gross Salary in Indian Rupee
Minimum 10th 25th 50th 75th 90th 99th
2012 Available only as part of Participant or Purchased report, please contact [email protected] for purchasing this data
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AGM/AD
Rank Order of salaries paid by various industries at this level
Least Salary Paid at this Level Highest Salary Paid at this Level
Media &
Entertainment
Electronics
/ Electrical ITES
Transpo
rtation IT
Automobile/
Vehicle
Manufacturing
Consumer
Products,
Retail, FMCG
Utilities/
Oil& Gas/
Mining
Pharmaceuticals,
healthcare and
Medical Services
HR
Consultants Manufacturing
Construction/
Engineering
Not enough data available for other industries at this level to run a comparative against other industries
5%
10%
28%
20%
38%
0% 5% 10% 15% 20% 25% 30% 35% 40%
7 to 10
10 to 13
13 to 16
16 to 19
19 or greater
No of respondents
Yea
rs o
f ex
per
ience
post HR qualification work experience
Survey
Percentile Positioning of the Gross Salary in Indian Rupee
Minimum 10th 25th 50th 75th 90th 99th
2012 Available only as part of Participant or Purchased report, please contact [email protected] for purchasing this data
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Director
Rank Order of salaries paid by various industries at this level
Least Salary Paid at this Level Highest Salary Paid at this Level
Hospitality
Transportation/
Shipping/
Logistics
Professional
Services
Utilities/
Oil& Gas/
Mining
Social
Sector Manufacturing Education
Pharmaceuticals,
healthcare and
Medical Services
ITES Construction/
Engineering Services
Not enough data available for other industries at this level to run a comparative against other industries
18%
5%
23%
23%
32%
0% 5% 10% 15% 20% 25% 30% 35%
7 to 10
10 to 13
13 to 16
16 to 19
19 or greater
No of respondents
Yea
rs o
f ex
per
ience
post HR qualification work experience
Survey
Percentile Positioning of the Gross Salary in Indian Rupee
Minimum 10th 25th 50th 75th 90th 99th
2012 Available only as part of Participant or Purchased report, please contact [email protected] for purchasing this data
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Though this survey is not intended to cover CXO salaries, as they are individual employee
and company dependent. However, basis immense response and keeping confidentiality,
we are presenting some indicative information. As a thumb rule, CXO salaries can start
from the 70th percentile of the Director salaries and go upto the companies and the
individuals capability. Factors beyond benchmarking play a significant role in deciding
CXO salaries
CXO
Mean Median Mode Max
Available only as part of Participant or Purchased report, please contact [email protected] for purchasing this data
Rank Order of salaries paid by various industries at this level
Least Salary Paid at this Level Highest Salary Paid at this Level
Hospitality Professional
Services
Real
Estate
Automobile/
Vehicle
Manufacturing
HR
Consultants
Manufact
uring
Consumer
Products,
Retail, FMCG
Construction/
Engineering
Social
Sector Education ITES Services
Information
Technology
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Educational institutions and qualification made a stark difference in salaries at
Manager and CXO level. Presumably as these two are the career shaping stages
and have a stronger rigor in admitting than other levels. Denoted by this sign
The trend of HR practitioners salaries is almost similar in all companies, whether
Indian or Multinationals
HR role performed also did not impact the salary significantly. Specialists and
generalists both were almost at similar salary bands
Other Factors
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Information
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Names of participating organization are not revealed in this report
In the event of purchasing an Industry report, only where more than 10 companies
have participated a report is generated and the entire list is added to the report
No data is shared in any format which will reveal the individual company salaries,
individual employee salary or an individual designation salary in a particular
company
Should you want to know more about the confidentiality policy, please write to us
Confidentiality Policy
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The table on left indicates the
industries that have been clubbed
together to represent data which
has been presented in the survey
Annexure
Automobile/ Vehicle Manufacturing Automobile/ Vehicle Manufacturing
Construction/ Engineering Construction/ Engineering
Consumer Products, Retail, FMCG
Consumer Products
Fashion
FMCG
Luxury Retail
Poultry
Retail
Retail (Wholesale & Distribution)
E-Commerce and Internet
E-commerce
Internet
Internet / Web
Online Retail
Education Education
Electronics/ Electrical Electronics/ Electrical
Semiconductor / VLSI
Hospitality Hospitality
HR Consultants HR Consultants
Recruitment Consultants
Information Technology
Automation
Digital Solutions
Information Technology (including IT Services)
Office Automation products
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Annexure
ITES
Global Shared Services
ITES
Transaction Processing
Manufacturing
Agro chemicals
Cemant Industries
Chemical manufacturing
Engineering Servives
Fabrication & Engineering
Food polymers
Manufacturing
Media & Entertainment
Advertising
Cable TV
Entertainment
Media
Public Relations
Public relations consultancy
Publishing
Pharmaceuticals, healthcare and
Medical Services
Healthcare
Healthcare
Hospital/Medical
Pharmaceuticals/ Medical Devices
Pharmacovigilance & Clinical Safety
R&D Pharmaceuticals
The table on left indicates the
industries that have been clubbed
together to represent data which
has been presented in the survey
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Annexure
Professional Services
Chartered Accountants
Consultancy
Financial Services
Professional Services
Training Consultants
Real Estate Real Estate
Services
Events
Services
Telecom
Tourism and Event Management
Travel
Weather Services Provider
Social Sector
Agricultural Research
Dairy
Development
NGO, Social Sector
Transportation/ Shipping/ Logistics Transportation/ Shipping/ Logistics
Utilities/ Oil& Gas/ Mining
Aero Space Engineering
Hydro Electric power
Mining & Metals
Power, Power Generation, Power Transmission
Steel
Utilities/ Oil& Gas/ Mining
The table on left indicates the
industries that have been clubbed
together to represent data which
has been presented in the survey
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Data in this presentation is the sole proprietary of HRhelpdesk.in and is copyright protected. It
can be used for non-commercial purposes as long as due reference and credit is give to the
source, which is HRhelpdesk.in
All data presented and assumptions made, including ranking of industries is only based on
responses from individuals and companies in those industries. The study only gives an
indication. An individual company or industry may have different processes, systems and
percentile levels than those presented here. This data is just a comparative analysis from
amongst the respondents to this study
For customized report of this study and for commercial use, please write to us at
Content Copyright