Annual Press Conference of AUDI AG
Car deliveries to customers: Audi hits a new record in thousand of automobiles
1,455
1,575
2012 2013
+ 8.3 %
Key markets: Audi outperforms overall markets
+ 13.5 %
158,061 139,310 2012 2013
USA
Overall market: +7.7%
- 0.9 %
732,278 739,030 2012 2013
Europa
Overall market: -2.4%
+ 21.2 %
491,989 405,838 2012 2013
China
Overall market: +17.0%
Q-models: Audi successfully expands SUV family
more than 1.6 million
sold since 2006
Lamborghini: sports-car manufacturer achieves sales record
2,083 2,121
2012 2013
+ 1.8 %
Ducati: „La Rossa“ performs well in a difficult environment
2012 2013
+ 0.4 %
44,102 44,287
Key financial figures: Audi Group increases its revenue EUR million
5,365 5,030
2012* 2013
48,771 49,880
2012 2013
Revenue Operating profit
* Figures have been adjusted to reflect the revised IAS 19
+ 2.3 % - 6.2 %
San José Chiapa: Audi is first premium manufacturer in Mexico
• 1,000 employees by the end of 2014
• 40,000 job applications
• Audi creates attractive working conditions
• First buildings completed
Brazil: local production strengthens competitive position
• Key component of Audi strategy
• A3 Sedan and Q3 from Curitiba
• Start of production in 2015
• Great growth potential in the premium segment
Workforce: the Audi family continued to grow in 2013
Employees 73,751
New hires
AUDI AG 3,091
AUDI HUNGARIA 2,106
AUDI MÉXICO 213
AUDI BRUSSELS 122
other subsidiaries 848
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