“SuccessIsNothingMoreThanAFewSimpleDisciplinesPracticedEveryDay.”——JimRohn
TodaysObjective
•Culture
•Thinking
•Strategy
Ifyouwanttomakeminorchangesinyourlife,workonyourbehavior.Butifyouwanttomakesignificant,quantum
breakthroughs,workonyourparadigms(Belief’s)
Hi, I’m Ondra Berry - Relentless, Passionate, Resilient
• Educator• PoliceOfficer• BusinessOwner• StartedNon-Profit• Author• Military• CorporatePosition• [email protected]@mgmresorts.com• Facebook,Twitter,Linkedin
WHYDIDYOUGETOUTOFBEDTHISMORNING?WHEREMUSTYOUBEBETTER?
HeartSet
Mindset?
Skillset?
Toolset
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
KEY
“Too many leaders have only a vague picture of
where they want to take their companies. Action is not driven by the past but pulled by the future.
We are magnetically drawn toward vivid
pictures of the future.”
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
OBJECTIVEHowtobebetter,stronger,andwiserasanorganization
throughunderstandingculture!!
Mindset,Consensus,Assumptions,
NaturalResponse,CulturalDNA,Act,think,andvalue
Artifacts
EspousedValues
BasicAssumptions
Products&BehaviorsReadilyObservable
Logos,Traditions,Org.Structure,Technology,Tools,Ceremonies
Internal:Values
External:Website.
Strategies,Goals,Philosophies
Beliefs,Ideologies,Philosophies,Values,Vision,Purpose,Observedinteractions,Patterns,Traditions
FoundationofCultureUnconsciousBehaviorandSourceofAction
OrganizationCultureModel
Spendyourtimehere
Thisisyourbrand
WHATLEADERSNEEDTOKNOWOPPORTUNITIES
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
OPPORTUNITIES
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
Mentalmodelsaredeeplyheldinternalimagesofhowtheworldworks,imagesthatlimitustofamiliarwaysofthinking
andacting.Veryoften,wearenotconsciouslyawareofourmental
modelsortheaffectsthattheyhaveonourbehavior.
OPPORTUNITIES
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
FIXEDVS.GROWTHFixed
mindsetGrowth mindset
AvoidchallengesGiveupeasily
Seeeffortasfruitless
Asaresult,theyareperceivedtobelessresilient
EmbracechallengesPersistinthefaceofsetbacks
Seeeffortasthepathtomastery
Asaresulttheyareperceivedtobemoreresilient
“Myabilitytoovercome
isstatic”
“Icanovercomechallenges”
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
Is Your Business………Scaleable
BrandableMarketable
OPPORTUNITIES
KonaIceCash Required: $20,000 Initial Investment: $124,750
WildBirdsUnlimitedCash Required: $40,000 Initial Investment: $146,516
MaidProCash Required: $75,000 Initial Investment: $74,560
PinchAPennyCash Required: 0 Initial Investment: $230,000
DreamVacationsCash Required: $9,800 Initial Investment: $3,245
FASTSIGNSCash Required: $80,000 Initial Investment: $193,548
PrecisionConcreteCuttingCash Required: $200,000 Initial Investment: $150,000
SandlerTrainingCash Required: $100,000 Initial Investment: $88,150
VisitingAngelsCash Required: $43,950 - $54,950 Initial Investment: $84,085
OurTownAmericaCash Required: $70,000 Initial Investment: $63,300
ChristianBrothersAutomotiveCash Required: $85,000 Initial Investment: $458,950
SoccerShotsCash Required: $38,000 Initial Investment: $41,034
TWOMENANDATRUCKCash Required: $80,000 - $190,000 Initial Investment: $95,000
OfficePrideCommercialCleaningServicesCash Required: $85,000 Initial Investment: $59,500
TrulyNolenofAmericaCash Required: $35,000 Initial Investment: $50,200
Checkers&Rally'sCash Required: $250,000 Initial Investment: $96,414
HouseMasterCash Required: $42,500 Initial Investment: $61,100
PayrollVaultCash Required: $44,369 - $70,569 Initial Investment: $30,000
MinutemanPressCash Required: $50,000 Initial Investment: $62,207
FirstLightHomeCareCash Required: $65,000 Initial Investment: $99,681
TheGoddardSchoolCash Required: $150,000 Initial Investment: $611,900
DreamMakerBath&KitchenCash Required: $100,000 Initial Investment: $133,350
Snap-onToolsCash Required: $35,603 - $52,203 Initial Investment: $169,503
MathnasiumLearningCentersCash Required: $112,750 Initial Investment: $112,750
BigFrogCustomT-ShirtsCash Required: $50,000 Initial Investment: $180,750
Pinot'sPaletteCash Required: $80,000 Initial Investment: $63,400
AmadaSeniorCareCash Required: $80,000 Initial Investment: $87,710
TeamLogicITCash Required: $50,000 Initial Investment: $160,000
BrightwayInsuranceCash Required: $75,000 Initial Investment: $107,700
FibrenewCash Required:
$20,000
Initial Investment: $75,000
CollegeHunksHaulingJunkCash Required:
$40,000
Initial Investment: $83,300
WindowGenieCash Required:
$50,000
Initial Investment: $90,800
MurphyBusiness&FinancialCash Required:
$50,000
Initial Investment: $57,525
WOW1DAYPAINTINGCash Required:
$50,000
Initial Investment: $65,000
AmazingAthletesCash Required:
$17,500
Initial Investment: $25,000
U.S.LawnsCash Required:
$30,000
Initial Investment: $53,500
TheMaidsCash Required:
$60,000
Initial Investment: $76,100
FishWindowCleaningServicesCash Required:
Initial Investment: $83,225
OxiFreshCarpetCleaningCash Required: $35,900 Initial Investment: $40,000
PizzaFactoryCash Required:
$90,000
Initial Investment: $372,000
CruisePlanners,anAmericanExpressTravelRepresentativeCash Required: $10,995 Initial Investment: $2,095
SandlerTrainingCash Required: $100,000 Initial Investment: $88,150
ExpediaCruiseShipCentersCash Required: $100,000
Initial Investment: $165,000
Snap-onToolsCash Required: $35,603 - $52,203
Initial Investment: $169,503 Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
OPPORTUNITIES
ThinkAbout……..
• Isyourbrandsexy?Doesitstandout?Doesitshowthatyouaredifferent?• Doeswhatyouofferhavepeoplewantingtosupportyou?• Howmanybranchescanyouaddtoyourtree?• Canyouchangeyourthinkingandadaptwhennecessary?• Dopeoplewanttohitthesharebuttonwhenlookingatyourbusiness?• Doyoulimityourselftoyourtitle?• Isyourthinkingtoosmall?• Isyourbusinessreallysolvingaproblem?• Doesyourbusiness/marketing,createanemotion?Amovement?• Areyouconfidentyouareexecutingtherightstrategy?
OPPORTUNITIES
HOWCANIBEBETTERBusiness
GiveFeedbackTalkaboutyourcultureProvideyourstrategy,bigpictureEducateorgonMBESeekfirsttounderstandEnsureD&Iisapriority
MBEAskforFeedbackLearnabouttheirculture(fit)LearnStrategyandgoalsLearnaboutsuccessfulMBE’sintheorgSeekfirsttounderstandPlantSeedsBeBetterattheBasics
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
WHATORGANIZATIONSSHOULDLOOKFORINSMALLBUSINESS
• Researchiftheyareagoodfit,compatibility• Havefundamentallysoundbusinesspractices• Clearandopenlinesofcommunication• Uniqueness• Knowtheirproventrackrecord• Anethicalcompass• Responsible• Greatcustomerservice• OverDeliver• Quality,Quality,Qualityserviceorproducts• Lowmaintenance• ContinuousImprovement• WorkHard• Understandstrategy
OPPORTUNITIES
WHATMUSTYOUDO • DevelopPartnerships,alliances,mergers,acquisitions
• Continuouslyread• SubscribetotheWSJ
• Getacoach• Getgreatatsocialmedia• Askyourcustomerswhattheywant
• Askforaninternfromthebusinessschool
• Developamission,vision,valuesyoureallybelievein
• Knowyourpurpose• TheChamberofCommerce,SBA,WRMSDCareyourfriends
• The37bestwebsitestolearnsomethingnew
• Diversify(complementaryproducts,teach,columnist)
• Targetothermarkets(students,businessschools,nonprofits)
• Winagovernmentcontract• Canyouexpandglobally• Buildyouronlinepresence
• Haveabusinessplan
OPPORTUNITIES
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
WHAT’SYOURNORTHSTAR• Toomanyalpha’sandnobeta’s• Noresearch(lookbeforeyouleap)• Insufficientfunds• Failuretoadapt• Familymember,notbusinesspartner• Noconsistentvision• Failuretodiversifyproducts• Poorexperience
• Failuretoprovidegreatcustomerservice
• Failuretomarketonline• Lackofleadership• Lackoffollowership• Notreallyintouchwithcustomersthroughdeepdialogue
• Lackofuniquevaluepropositions• Inabilitytodevelopagoodbusinessmodel
OPPORTUNITIES
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
“Peopledon’tbuywhatyoudo;
theybuywhyyoudoit.”-SimonSinek
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
TheResistancetoTHINKDIFFERENTDeepwithinyourbrainliestheamygdala,thelizardbrain.Itsetsoutto
sabotageanythingthatfeelsthreatening,risky,oruncomfortable.ReticularActivatingSystem(RAS)determineswhatyounoticeintheworld.YourRAS
tellsyou,andnotices,whatisimportanttoyou.Whenyouresolveitsimportance,yourbrainwillembraceit.
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
‣Staypositive,lifegetsbetter‣Letitgo‣Don’tbelieveeverythingyouthink‣Visionsomethingbettereveryday‣Takecareofmyselfphysically,mentallyEQ‣Dailylearningandgrowth‣Don’tletyourfeelingsvote‣Berelentlessaboutcontinuousimprovement‣LearningagilityistheKEY‣Tocreateanewparadigm,youhavetobreakanoldone‣Feedyourfaithandstarveyourdoubts‣AddValue,stayrelevant,staypositive!!!
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
Whathelpedme!!!!
Learning|Partnerships|Results|Discipline|Vision|Integrity|Innovation|ContinuousImprovement|Customers
GreatLeadersAreConfident,Connected,Committed,andCourageousStrategyisnothingwithouteffectiveleadership