Download - Armani-Si Ebuzzing Final Report Mar2014
![Page 1: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/1.jpg)
BR ARMANI SI (Social)CAMPAIGN REPORT
CAMPAIGN FROM 03/03/2014 TO 03/09/2014
![Page 2: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/2.jpg)
PLAYER STATSARMANI SI BR
Video reporting : BR Armani Si (Synthesis)
![Page 3: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/3.jpg)
EXECUTIVE SUMMARYCAMPAIGN DETAILS
Start date
VIEWS
119,506
BUDGET
Video reporting : BR Armani Si (Synthesis)
03/09/2014
PAID VIEWS IMPRESSIONS
307,665
134,239 20,200
DELIVERED VIEWS CLICKS
CTR
15.05%$28,682
03/03/2014End date
CLICKS/ IMPRESSIONS
![Page 4: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/4.jpg)
5,618
TOTAL MEDIA VALUE
VIDEO – FREE MEDIA
ENGAGEMENT – EARNED MEDIA
112%VIEWS OVER DELIVERED
14,733
NUMBER OF FREE VIEWS
0.24
BOOKED CPV
0.21
DELIVERED CPV
$3,535
TOTAL MEDIA VALUE
4
NUMBER OF ARTICLES WRITTEN ABOUT CAMPAIGN
SHARES
4,000
ARTICLE MEDIA EQUIVALENT
FREE AND EARNED MEDIA
Video reporting : BR Armani Si (Synthesis)
![Page 5: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/5.jpg)
EVOLUTION OF SHARES
Video reporting : BR Armani Si (Synthesis)
COMMENTS
5,618
SHARES
19.23%
ENGAGEMENT RATE
398 748
3 354 1 118
The interaction rate is the numerical way to monitor the audience’s connection with the campaign’s content and it is measured as clicks plus shares, divided by the total views.
This campaign was received with an interaction rate of 19.23%.The video had a total of 5,618 shares. 3,354 shares in Facebook, 1,118 on Google +, 398 on Twitter and 748 on Pinterest.
SHARE RATE
4.19%
![Page 6: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/6.jpg)
ENGAGEMENTARMANI SI BR
Video reporting : BR Armani Si (Synthesis)
As you can see on the graph, 81% of the total views (108,390) viewed the video continously until the end.
![Page 7: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/7.jpg)
Articles- Social
Video reporting : BR Armani Si (Synthesis)
http://www.achadosdabia.com.br/2014/03/04/si-giorgio-armani/
![Page 8: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/8.jpg)
Articles- Social
Video reporting : BR Armani Si (Synthesis)
http://www.coisasdediva.com.br/2014/03/armani-si/
![Page 9: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/9.jpg)
Articles- Social
Video reporting : BR Armani Si (Synthesis)
http://www.dicasemoda.com.br/conheca-si-o-lancamento-da-armani-que-vai-te-surpreender/
![Page 10: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/10.jpg)
Articles- Social
Video reporting : BR Armani Si (Synthesis)
http://www.grzero.com.br/surpreenda-se-com-si-nova-fragrancia-da-armani/
![Page 11: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/11.jpg)
Screenshots- Social
Video reporting : BR Armani Si (Synthesis)
http://www.alinefranca.com.br
![Page 12: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/12.jpg)
Screenshots- Social
Video reporting : BR Armani Si (Synthesis)
http://www.vivaoluxo.com.br/
![Page 13: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/13.jpg)
Screenshots- Social
Video reporting : BR Armani Si (Synthesis)
http://www.blogdarafa.com.br/
![Page 14: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/14.jpg)
Screenshots- Social
Video reporting : BR Armani Si (Synthesis)
http://capricho.abril.com.br
![Page 15: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/15.jpg)
Screenshots- Social
Video reporting : BR Armani Si (Synthesis)
http://www.rafinhagadelha.com.br
![Page 16: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/16.jpg)
Screenshots- Social
Video reporting : BR Armani Si (Synthesis)
http://www.maridalla.com.br
![Page 17: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/17.jpg)
Screenshots- Social
Video reporting : BR Armani Si (Synthesis)
http://blogdamy.com/
![Page 18: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/18.jpg)
Screenshots- Social
Video reporting : BR Armani Si (Synthesis)
http://modices.com.br/
![Page 19: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/19.jpg)
Screenshots- Social
Video reporting : BR Armani Si (Synthesis)
http://www.blogdaaliceferraz.com.br
![Page 20: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/20.jpg)
Screenshots- Social
Video reporting : BR Armani Si (Synthesis)
https://www.facebook.com/Fashionismo
![Page 21: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/21.jpg)
BR ARMANI SI (Captiview)CAMPAIGN REPORT
CAMPAIGN FROM 03/03/2014 TO 03/04/2014
![Page 22: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/22.jpg)
CaptiviewCAMPAIGN DETAILS
Start date
20,000
BUDGET
03/04/2014
PAID VIEWS IMPRESSIONS
50,278
25,110 5,708
DELIVERED VIEWS CLICKS
CTR
22.73%
03/03/2014End date
$4,000
![Page 23: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/23.jpg)
Screenshot-Captiview
Video reporting : BR Armani Si (Synthesis)
http://brasil.elpais.com/
![Page 24: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/24.jpg)
Screenshot-Captiview
Video reporting : BR Armani Si (Synthesis)
http://brasil.elpais.com/
![Page 25: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/25.jpg)
Screenshot-Captiview
Video reporting : BR Armani Si (Synthesis)
http://papofeminino.uol.com.br/
![Page 26: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/26.jpg)
BR ARMANI SI (Native)CAMPAIGN REPORT
CAMPAIGN FROM 03/03/2014 TO 03/09/2014
![Page 27: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/27.jpg)
NativeCAMPAIGN DETAILS
Start date
100,000
BUDGET
03/09/2014
PAID VIEWS IMPRESSIONS
310,880
120,643 13,220
DELIVERED VIEWS CLICKS
CTR
10.96%
03/03/2014End date
$16,000
![Page 28: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/28.jpg)
Screenshot-Native
Video reporting : BR Armani Si (Synthesis) http://www.fashionismo.com.br/
![Page 29: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/29.jpg)
Screenshot-Native
Video reporting : BR Armani Si (Synthesis)
http://vogue.globo.com
![Page 30: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/30.jpg)
Screenshot-Native
Video reporting : BR Armani Si (Synthesis)
http://brasil.elpais.com
![Page 31: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/31.jpg)
Screenshot-Native
Video reporting : BR Armani Si (Synthesis)
http://revistaglamour.globo.com
![Page 32: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/32.jpg)
Screenshot-Native
Video reporting : BR Armani Si (Synthesis)
http://www.dicasdemulher.com.br
![Page 33: Armani-Si Ebuzzing Final Report Mar2014](https://reader034.vdocument.in/reader034/viewer/2022042816/558d565ad8b42a8e338b47a1/html5/thumbnails/33.jpg)
Karen MorenoSALES MANAGER
MOB (786)514-1991
USERNAMELOGIN DETAILS FOR FULL REPORTING DASHBOARD
URL
USERNAME
PASSWORD
Social.ebuzzing.com
SiArmani
SiArmani