Download - Art Synectics
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Art SynecticsBringing different things into
real connection
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Analogy
1. Logical2. Synestheti
c 3. Affective4. Paradoxica
l
A comparison between two things that are similar in some way
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Logical Analogysimilarities in design, structure or function
• Duck compared to boat• Tree compared to circulatory system• Bird compared to plane
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Synesthetic Analogysensory comparisons of an interdisciplinary nature; perceptions of touch, sound, vision, taste or smell.
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Affective Analogyemotional resemblances
• Offensive person as a snake• Beautiful girl as a flower• Timid as a mouse
Synesthetic Analogy
(Paradox - is an apparently true statement or group of statements that leads to a contradiction)
• “loud silence” • “the living dead”• “organized confusion”
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Images & TransformationsImages:1. Memory – recollections of the past (not fantasy)2. Imaginary – recollections of the past radically rearranged3. Hypnogogic – imaginary experiences perceived in the
twilight state of consciousness between sleep and waking, accompanied by light flashes, sparks, geometric forms
4. Afterimages – sensory over stimulation (colors reversed)5. Hallucinations – images perceived as a result of
personality disorders through lack of sleep, intense concentration, meditation or drugs. 6. Dreams – associated with sleep (REM)
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Transformations:
1. Magnification The “reconstruction” of a subject matter on a much larger scale than that of the original
2. Minification
Making an object appear smaller
3. MultiplicationRepeating images or forms within a composition
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Transformations:
4. SubstitutionChanging the original qualities of objects and surfaces (concrete pillow, wooden light bulb)
5. ReversalsReversing color, perspective, function, relative sizes and so on, (reversing “laws of nature” - gravity)
6. DistortionChanging an object or image by deformation, distortion or progressive state of degradation (burned, dissolved, decomposed, crushed, cracked, etc…)
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Transformations:
7. Fragmentation Splitting or fragmenting objects or images (partially developed, dismembered, splitting planes)
8. Disguising The use of latent or hidden images; obscuring the qualities of an object by wrapping, masking or camouflaging
9. Metamorphosis Depicting images or forms in progressive states of change
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Transformations:
10. TransmutationA radical form of metamorphosis
11. Soft Focus Changing focus of all or parts of an image; blurred edges or contour lines
12. Progressive Image Breakdown Subjecting an image to treatment that tends to deteriorate, obscure or progressively break it down to simple shapes or patterns.
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Transformations:
13. Transference The intrusion of an object or element into a space or environment not normally its own
14. Positive-Negative Reversal Using the photographic negative rather than the print (or both) in a composition
15. Animation Inanimate subjects made to “come to life”
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Transformations:
16. Collapsing Volume Rendering 3-D subjects to appear flat or transparent, through the use of contour line
17. Partial Delineation
Drawing, carving, or presenting only a portion of an image in its finished state
18. Simultaneity Presenting several views or time modes simultaneously; for example, showing the side, top, back and bottom views)