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BAFA case study
Dr Jim Briggs
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Introduction to the case study
• Why do a case study?• What sort of organisation(s) to study?
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BAFA
• British American Football Association– National Governing Body for American football in
Great Britain• Consists of 4 organisations:– BAFA Community League (BAFA CL)– British Universities American Football League (BUAFL)– British American Football Coaches Association (BAFCA)– British American Football Referees Association (BAFRA)
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What does an NGB do?
• Overall ruling body for a national sport• May organise their own competitions (e.g. leagues, cups)• Often involved in organising national team• Typically involved in promoting their sport:
– encouraging people to play it– making sure there are enough coaches and officials – overseeing qualifications in various aspects of their sport
• In some sports:– there is one NGB for the whole of the UK– there are separate ones for England, Scotland, Wales and
Northern Ireland
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Examples of NGBs• The Football Association• Rugby Football Union• England and Wales Cricket Board• England Netball• English Lacrosse• England Basketball• British Volleyball• English Ice Hockey Association• British Orienteering
• The Sport and Recreation Alliance (the collective body of NGBs) – 320 members
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How do I know this?
• American football Referee since 1984
• President of BAFRA2006-2010
• Director of BAFA2006-2010
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Career highlightsWith my crew before the 2003 World Cup final between Japan and Mexico
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Career highlightsMe during the semi-final between Japan and France, World Cup 2003
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Career highlightsGermany vs New Zealand, Junior World Championship, 2009
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Career highlightsThe crew for the Junior World Championship final between USA and Canada, 2009
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Some questions…
• For an organisation such as a NGB:– why does it need a website?– how does it go about getting a website?– what should its website contain?– what technologies should it use?• and who is going to provide them?
– how does it manage a website?• and what do we mean by "manage"?
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Managing a website
• Hosting• Content management– including user contributed content
• Structure, architecture and navigation• Security• Monitoring and evaluation• Recovery and backup• Legal issues• Scalability