Big data needs a facelift to cut through the social noise

MinneAnalytics – 01/21/2013t: @sk_shivani

Motivation

80% of the learning we engage in is informal.

Data Vomit

An overload of data where the meaning of data is lost on the users.

Social Trends

http://www.maggiehosmcgrane.com/2011/08/revolution-or-evolution-rscon-final.html

Connecting Intelligence

http://www.maggiehosmcgrane.com/2011/08/revolution-or-evolution-rscon-final.html

Personal Channels

http://www.windley.com/archives/2012/06/personal_channels.shtml

Goal – Make data meaningful, actionable and insightful

• Tasks– Who has posted in the last 24 hours?– Hide all brands and companies– View posts by type – videos, photos, links– Contextually relevant check-ins– Filter out posts by groups– Hide content you don’t want to see

Our visualization of FB: http://www.dasboom.com

Data Visualizations

• Facebook Insights - Visualized

Thank You!

• t: @sk_shivani• e: sk.shivani@gmail.com