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#Build2016
Monetize your app using Windows Store monetization platformMatt Sullivan, Principal Program ManagerKiran Bangalore, Principal Program Manager
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Monetization Platform with vibrant partner ecosystem
Smart Monetization platform does heavy lifting for you so you can focus writing your app
Microsoft will on-board more partners and connect them in the cloud
We will give you the analytics & insights so you get the best ROI from the right partner
engage monetizebuild acquire
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Agenda Code walkthrough in C++ Rank based mediation in Dev Center
Bing Intent Ads Affiliate Ads
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Prerequisites to Code Walkthrough Visual Studio 2015 Windows SDK for Windows 10 Microsoft Store Engagement and
Monetization SDK
Blank App (Universal Windows) Visual C++ Reference to “Microsoft Universal
Advertising SDK” Namespace references in XAML and CPP
Microsoft::Advertising::WinRT::UI
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Demo: Code and Dev Center
Matt Sullivan
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New Monetization Methods
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Announcing Bing Intent Ads
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Bing Intent Ads
Bing Relevance Engine
Ad b
uild
er
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Improved Yield & eCPM through Bing Intent AdsBing ads scale demand
Usercontext
App keywords & context Bing Relevance
Engine
Ad b
uild
er
Ratings & Reviews | Click-to-Call
Leverage Store data to display bing ads with App extensions driving installs &
app engagement
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Bing Intent Ads DemoKiran Bangalore
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Announcing Affiliate Ads
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You can now be a Microsoft Store Partner
Microsoft Affiliates Program
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Affiliate Ads
ads conversions commissions* Subject to change
1% ~ 10%*
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Affiliate Ads• Easy Sign-up
• No Republishing your app
• Auto selection of best performing products / Apps / IAPs
• Auto-creation of Ads
• Reports in the Dev Center
• Normal Payouthttp://www.microsoftaffiliates.com/
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Affiliate Ads DemoKiran Bangalore
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Call to Action Install the latest SDK: http://aka.ms/store-em-sdk AdControl and InterstitialAd APIs AdMediator for banners if you use multiple SDKs
Visit Dev Center often – it’s the portal for monetization Mediate by rank or by weight Look for mediation on interstitials Keep checking back for new ad networks
Sign up for Affiliate Ads Look for Bing Intent Ads
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