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Building Great Search – How To
Overcome Common Challenges
Jon Handler, Amazon CloudSearch Solution Architect
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Agenda
• Introduction
• Search Challenges: UK Survey Results
• Amazon CloudSearch Overview
• Jon Handler, Solutions Architect, Amazon CloudSearch
• Search Architectures
• Iain Fletcher, VP Marketing, Search Technologies
• Argus Media Case Study
• Chris Fosberry, CTO, Argus Media Ltd.
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UK Search Survey • Surveyed UK IT companies
• Questions: focused on search use and
challenges
• Over 100 responses
• Individual contributors to IT directors
UK Search Survey • Surveyed UK IT companies
• Questions: focused on search use and
challenges
• Over 100 responses
• Individual contributors to IT directors
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Pain Points
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Ease of Use: 48%
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Poor Search
Results: 34%
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4. Scalability/Slow Indexing Slow Indexing,
Scalability: 59%
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49% 49%
Starting New Search Projects?
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Satisfied With Your Search?
33% Dissatisfied
or Very Dissatisfied
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Survey Summary
Easier to use
Better user experience
Performance and scalability
Reduce costs
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Amazon CloudSearch
• Pay for infrastructure you need when you need it
• Low cost
• No need to guess capacity
• Experiment fast with low risk
• We do the undifferentiated heavy lifting
• Go global in minutes
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CloudSearch Features
• Managed search service
• Highly tunable
• Core search features
• Advanced tools – relevance and metrics
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Reference Architecture
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Automatic Scaling
SEARCH INSTANCE Index Partition n
Copy 1
SEARCH INSTANCE Index Partition 2
Copy 2
SEARCH INSTANCE Index Partition n
Copy 2
SEARCH INSTANCE Index Partition 2
Copy n
SEARCH INSTANCE
DATA Document Quantity and Size
TRAFFIC Search Request Volume and Complexity
Index Partition n Copy n
SEARCH INSTANCE Index Partition 1
Copy 1
SEARCH INSTANCE Index Partition 2
Copy 1
SEARCH INSTANCE Index Partition 1
Copy 2
SEARCH INSTANCE Index Partition 1
Copy n
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Selected CloudSearch Users
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Resources
• Amazon CloudSearch Overview Page
• http://aws.amazon.com/cloudsearch/
• FAQs; Community Forum; Tutorial
• Introducing Amazon CloudSearch (Features)
• Building a Search Application Using Amazon CloudSearch
• Free 30-day trial
• Book a Search Use Case review