Download - Bumpy road of a startup
Transcript
The bumpy journey of a startup
Start it@kbc
WONDER YEARS
12 years
18 years
MY CHOICE
MY PASSION
ACADEMIC
SEEING THE LIGHT
25 years
RENA
RESEARCH
WINKY DINKY
KIEVIT
SELFIE
32 years
SAD PANDA
"The future of TV won’t be here
until people who make TV are in
these conversations!"
Jacob Shwirtz
Demo
FIRST STEPS AND FALSE ALARMS
FEATURITIS
35
TOO DIFFICULT
36
IMINDS BOOTCAMP
SCHIZOPHRENIC
FAMILY TV VIEWER
TV CRITIC
JUMP
37 years
TEAM
HEROES
PRODUCT?
Interactive TV platform
1 BILLION PERSONS
39 years
CHOICES
TECHNOLOGY CHOICES
STRATEGY CHOICES
MARKETING CHOICES
FAIL
PROCESS
74
Timing
During?
During?
After!
#moltalk
Between?
Between?
200.000 weekly average users
Between!
Operations is key
FUTURE
