Business Aviation overviewCharlie ClarkBusiness Aviation Account Manager
Bill PeltolaSenior Director, Aviation Services APAC
Business Aviation growthFrom JetStar and Beyond
From September 4th 1957 to…17,721 Business Jet Globally66% registered in North AmericaOrders are up...Cancellations are down...2014 is set to be a delivery peakThis is good news for SBThis is good news for you!
Business Aviation is gaining altitude once more!
Established, delivering, growingInmarsat and the Business Aviation market
Business Aviation maintaining momentumSwiftBroadband driving growth - over 1,500 activations in this sector alone Key trends:• Business Aviation recovery and
globalization• Emergence of new market areas• Value Added Solutions and capability• Diversity addressing King Air to A380
Major opportunities for SB200 Market interest in SB Safety and AOC IP
applications
The Aviation breakdown
Business Aviation generated almost 63% total SwiftBroadband revenue (2012)SwiftBroadband as standard new delivery optionContinued strength in retro fitEvolving product offeringIncreased capability through VAS2013 revenues are encouraging
Here come the numbers… Aviation14% of 2012 Inmarsat Global MSS revenue
Total Aviation revenue $101mTotal Business Aviation $22mTotal SwiftBroadband$27Total Business Aviation SB - $17m
Pop Quiz: what’s the common denominator?
Companies ranked…
Answers on a postcard
Most innovative
Highest in annual earning growth
Best customer service
Greatest market capitalisation
Best place to workHighest total share price
Best brand
Highest stock and dividend growth
Are all Business Aviation users
Where will future growth come from? What’s happening and where…
Established markets• North America• Europe
Emerging markets such as• China• Africa• Latin America
High net-worth individualsChanging technologyChanging connectivity behaviours
Technology and connectivityWe’re living in exponential times… Are we ready
Global, mobile and reliableOver 20 years of service to aviation
Global Xpress: 3 Geostationary Ka-band satellites
Global coverageHigh performanceSeamless handover within and between satellite regionsState-of-the-art mobility managementOptimised ground networkHigh network availabilitySingle company providing serviceAntenna and avionics by HoneywellDesign fundamentals drive attractive pricing
Inmarsat-5 satellitesThree satellites designed and built by market leader Boeing Satellite Systems
First launch in 2013 covering the Indian Ocean region
Global service planned for Q1 2015
All three satellites to be launched on ILS Protons from Baikonur
Service Achievable per Terminal Type
GX Aviation Services will operate as a managed subscription service model• Actual throughputs achieved by the terminal are dependent on the customer subscription• Each subscription will have a defined Committed Information Rate (CIR) which is the minimum
throughput guaranteed to each subscriber
The delivered services will be able to exceed those CIRs where resources allow up to maximum spot beam capacity
To AircraftSpot Beam Capacity
From AircraftSpot Beam Capacity
Airlines(Fuselage Mount Antenna)
38 – 49 Mbps 3 – 4.7Mbps
Business Jets(Tail Mount Antenna)
21 – 33 Mbps 1.4 – 2.2 Mbps
GX content services
Live news
Live business news
Sports channel
Live stream
Live stream
Live and VOD
3 Live TV channelsGlobal coverage and licensing